Roto-Mix
- Company typePrivate
- Founded1984
- HeadquartersDodge City, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Roto-Mix does
Roto-Mix is a Dodge City, Kansas-based manufacturer of agricultural feed mixing and spreading equipment, founded in 1984 and operating as a private LLC since its 2025 acquisition by Isakow Holdings. The company designs and builds vertical and horizontal rotary feed mixers, feed delivery boxes in truck, semi-trailer, and ag trailer configurations, compost mixers, and the EZSpred Fp2 series of truck-mounted manure spreaders. Its core technology centers on proprietary Staggered Rotor and GeneRation II Staggered Rotor designs that reduce mixing time by up to 30% versus conventional auger systems, supplemented by double-flighted augers, modular shell architecture, and heavy-duty floor chains (88C, WR78B) for continuous commercial duty cycles.
The product portfolio spans capacities from smaller farm units (e.g., the 540-14XD vertical mixer) to commercial-scale equipment such as the 1355 Cyclone vertical trailer and SFB-38 semi-delivery box (up to 2,250 cu.ft.), enabling service to family operations through to multi-thousand-head dairy and beef feedlot enterprises. Customers cited include a 2,000-cow dairy, a 5,300-head dairy/beef operation, and long-tenured multi-decade owners dating to 1988. Roto-Mix sells primarily through a four-country dealer network (USA, Canada, Mexico, Australia), supplemented by direct website contact, social media presence, and trade show participation; pricing is not publicly disclosed and is handled through dealer quoting.
Roto-Mix firmographics
Firmographics- Name
- Roto-Mix
- Legal name
- Roto-Mix LLC.
- Website
- https://rotomix.com
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Roto-Mix industry classification
Industry- Product category
- Agricultural Equipment
- NAICS
- Farm Machinery and Equipment Manufacturing (333111), Food Product Machinery Manufacturing (333241)
- SIC
- Farm Machinery & Equipment (3523), Industrial Trucks, Tractors, Trailors & Stackers (3537)
- akta.pro primary industry
- Feeding & Nutrition Systems (TMR Mixers, Feeders, Bunk Management) (AFAAAIAE)
- akta.pro secondary industry
- Feeding & Conveyance Components (Augers, Feeders, Conveyors, Elevators) (AFAAAEAE)
Keywords
Where Roto-Mix is headquartered
LocationHeadquarters
- HQ city
- Dodge City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Roto-Mix business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Agricultural Equipment Sales: Roto-Mix generates revenue through the manufacture and sale of feed mixers, delivery boxes, compost mixers, and manure spreaders. Products are sold as new or used equipment in various configurations (truck-mounted, trailer, stationary, semi-trailer).
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Roto-Mix product offering
Product offeringCore offering
Roto-Mix manufactures rotary feed mixers (vertical and horizontal configurations in truck, trailer, and stationary mountings), feed delivery boxes, industrial compost mixers, and manure spreaders (EZSpred series) for commercial livestock, dairy, beef feedlot, and agricultural spreading operations. The company leverages proprietary Staggered Rotor technology to deliver consistent feed rations and reduced mixing times for high-volume commercial feeding programs.
Product overview
Roto-Mix is a manufacturer of agricultural feed mixing and spreading equipment founded in 1984, based in Dodge City, Kansas. The company offers a comprehensive portfolio of livestock feeding solutions including Vertical Feed Mixers (models 540-14XD through 1605), Horizontal Feed Mixers, Feed Delivery Boxes (Ration Delivery Boxes and Commercial Feeder Boxes in truck, semi-trailer, and ag trailer configurations), Compost Mixers, and Manure Spreaders (EZSpred Fp2 series). Products are available in truck, trailer, stationary, and semi-trailer configurations to serve dairy, beef, and commercial feedlot operations. Key technology differentiators include Staggered Rotor and GeneRation II systems that reduce mixing times by up to 30%, double flighted augers for faster mixing, and modular shell designs on spreaders. The company is currently owned by Isakow Holdings and serves customers across the United States, Canada, Mexico, and Australia.
Differentiator
Problem solved
Functional benefit
Products and services
- Vertical Feed Mixers
Quantifiable outcome
- Reduces mixing time by up to 30%
- +6 more outcomes
Companies that use Roto-Mix
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles3 records
Roto-Mix technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Roto-Mix partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
Roto-Mix competitors and assessment
Company assessmentDirect peers
- Trioliet: Trioliet is a leading Dutch manufacturer of TMR feed mixers, robotic and self-propelled feeding systems; it sells directly comparable mixer products to large dairies and beef operations competing with Roto-Mix's Staggered Rotor-equipped vertical mixers.
- Meyer Manufacturing: Meyer produces truck- and trailer-mounted feed mixers and manure spreaders for livestock operations, with similar proprietary rotor/auger mixing approaches and a comparable distribution model to Roto-Mix.
- Nuhn Industries: Nuhn is a Canadian manufacturer of liquid manure spreaders, TMR mixers, and agitation equipment; it competes with Roto-Mix in spreading and feed-mixing categories in Canadian and U.S. markets.
- Jaylor Fabricating: Jaylor is a Canadian-focused manufacturer of TMR mixers for dairy and beef, with a product line and dealer model closely mirroring Roto-Mix's vertical auger and bagged-feed approach; meaningful overlap on North American feedlot customers.
- H&S Manufacturing: H&S Manufacturing produces manure spreaders, bale processors, and hay equipment; it competes most directly with Roto-Mix in truck- and trailer-mounted manure spreaders used on U.S. dairy and beef operations.
- Kuhn North America: Kuhn is one of the largest global manufacturers of TMR mixers and manure spreaders; it competes head-to-head with Roto-Mix across vertical/horizontal mixers and trailing/beater spreaders in the same North American dairy and beef feedlot segments.
- Knight Manufacturing (Buhler Industries): Knight produces vertical and horizontal TMR feed mixers as well as manure spreaders (including truck-mount units comparable to Roto-Mix's Fp2 EZSpred), serving the same North American dairy and feedlot customers.
- Patz Corporation: Patz manufactures vertical and horizontal mixers, feed delivery boxes, and material-handling equipment directly analogous to Roto-Mix's mixers and SFB delivery boxes, serving U.S. dairy and beef producers.
Broad incumbents
- Vermeer Corporation: Vermeer is a large agricultural and industrial equipment manufacturer (forage, hay, and feeding-adjacent machinery) with broader product breadth than Roto-Mix; competitors indirectly via dealer relationships and customer overlap on livestock farms.
Regional players
- Bunning-Cherrington: Bunning is a UK-based maker of vertical auger TMR feed mixers; while primarily European in focus, its feeding/mixing technology and dealer-distribution model are directly comparable to Roto-Mix's vertical mixer product line.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Roto-Mix social profiles
Digital presenceRoto-Mix financial estimates
Financial estimateRevenue estimate
Valuation estimate
Roto-Mix leadership team
Management profileNumber of profiles
Roto-Mix funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Roto-Mix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Roto-Mix
What does Roto-Mix do?
Roto-Mix manufactures rotary feed mixers (vertical and horizontal configurations in truck, trailer, and stationary mountings), feed delivery boxes, industrial compost mixers, and manure spreaders (EZSpred series) for commercial livestock, dairy, beef feedlot, and agricultural spreading operations. The company leverages proprietary Staggered Rotor technology to deliver consistent feed rations and reduced mixing times for high-volume commercial feeding programs.
Is Roto-Mix a public or private company?
Roto-Mix is a private company. It is classified as corporate owned and is currently operating.
When was Roto-Mix founded?
Roto-Mix was founded in 1984. It employs 101 to 250 people.
Where is Roto-Mix based?
Roto-Mix is headquartered in Dodge City, United States, in the North America region.
How does Roto-Mix make money?
One revenue line is on record: agricultural Equipment Sales.
Who are Roto-Mix's main competitors?
Direct peers on record are Trioliet, Meyer Manufacturing, Nuhn Industries, Jaylor Fabricating, H&S Manufacturing, Kuhn North America, Knight Manufacturing (Buhler Industries) and Patz Corporation. Vermeer Corporation is listed as a broad incumbent. Bunning-Cherrington is listed as a regional player.
Does Roto-Mix have an API?
No public API is recorded for Roto-Mix.
What industry is Roto-Mix in?
Roto-Mix's product category is Agricultural Equipment. Its primary akta.pro industry code is AFAAAIAE, Feeding & Nutrition Systems (TMR Mixers, Feeders, Bunk Management), with a secondary code of AFAAAEAE, Feeding & Conveyance Components (Augers, Feeders, Conveyors, Elevators). Its NAICS code is 333111 and its SIC code is 3523.