m3property
- Company typePrivate
- Founded1983
- HeadquartersSydney, Australia
- Headcount51–100
- GTM typeB2B
- OfferingServices
m3property firmographics
Firmographics- Name
- m3property
- Legal name
- M3 Property
- Website
- https://m3property.com.au
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
m3property industry classification
Industry- Product category
- Property Valuation and Advisory Services
- NAICS
- Offices of Real Estate Appraisers (531320)
- SIC
- Real Estate (6500), Investment Advice (6282)
- akta.pro primary industry
- Real Estate Valuation & Appraisal (BPAHANAC)
- akta.pro secondary industries
- Property Valuation: Appraisal Management (AMC) & Appraiser Networks (FSALALAI), Eminent Domain / Condemnation & Litigation Support Valuation (BPAJAKAJ)
Keywords
Where m3property is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices4 records
Markets served
m3property business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Property Valuation Services: Core revenue stream from providing independent property valuations for mortgage security, litigation, compensation, acquisition, and trust reporting purposes. Services span commercial, retail, industrial, residential, health, aged care, and specialised assets.
- Advisory Services: Strategic property advice and consultancy including value-adding strategies, capital transactions, rental assessments, feasibility studies, and portfolio valuations for institutional and private clients.
- Rating & Taxation: Expert advice on rating and taxing matters, statutory valuations, and expert witness testimony for various courts and tribunals across Australia.
- Litigation & Acquisition Advisory: Objective property advice for litigation matters, compensation assessments, compulsory acquisition valuations, and dispute resolution.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom engagement pricing based on property type and complexity |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
m3property product offering
Product offeringCore offering
M3 Property is a professional services firm providing independent property valuations and advisory services across Australia. Engagements span mortgage security, financial reporting, acquisition/disposal, litigation, compensation, trust reporting, rating and taxation matters, feasibility, and rental assessments across commercial, retail, industrial, residential, health, aged care, and specialised asset classes. Services are delivered by 120+ specialists from offices in Melbourne, Sydney, Adelaide, and Brisbane, supported by proprietary IVS-aligned methodology and market research publications.
Product overview
M3 Property offers a unified property valuation and advisory platform with six interconnected service lines. The core offerings include Valuation (the cornerstone service), Advisory, Litigation & Acquisition, and Rating & Taxation. These are complemented by sector-specific expertise across six property categories: Health & Aged Care, Industrial, Office, Residential Development, Retail, and Specialised Assets. The company operates as a single integrated national practice with 120+ specialists across four Australian offices, delivering consistent methodology and independent advice across all service lines and sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Valuation Core property valuation service covering mortgage security, litigation, compensation, acquisition/disposal, and trust reporting with independent, strategy-based property advice; the cornerstone of M3 Property's national reputation.
- Advisory Specialist insight and expert advice for future-proof property investments, including value-adding strategies, capital transactions, rental assessments, feasibility studies, and portfolio valuations for institutional and private clients.
- Litigation & Acquisition Objective valuation and advisory services for litigation matters, compensation assessments, compulsory acquisition valuations, and dispute resolution, including expert witness testimony for courts and tribunals across Australia.
- Rating & Taxation Market-leading rating and taxation advice for Australian properties, including expert advice on rating and taxing matters, statutory valuations, and expert witness testimony.
- Retail Property Valuation and Advisory Expert valuation and advisory services for retail property portfolios across all categories of shopping centres including super regional, regional, sub-regional, neighbourhood, CBD, and large format retail centres.
- Office Property Valuation and Advisory Specialist valuations and advisory services for commercial office assets in all capital city CBDs and metropolitan markets across Australia.
- Industrial Property Valuation and Advisory Valuation services for all classes of industrial properties, including standard office/warehouse facilities, large-scale distribution centres, hi-tech industrial buildings, industrial development sites, and climate-controlled facilities.
- Residential Development Property Advisory Property advice for residential development projects, including financial reporting, mortgage security, acquisition and disposal, market research, financial modelling, and statutory assessments.
- Health & Aged Care Property Valuation and Advisory Specialist valuations and advice for healthcare, aged care facilities, and seniors living properties, including retirement villages, with named clients including ACH Group, Lifecare, Southern Cross Care, and UnitingSA.
- Specialised Assets Valuation and Advisory Valuation and advice for specialised and going-concern assets, including accommodation assets, childcare centres, service stations, self-storage, student accommodation, airports, car parking facilities, and marinas.
Quantifiable outcome
- 120+ specialists delivering property solutions across Australia
- +1 more outcomes
Companies that use m3property
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
m3property technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
m3property partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and supporting.
- RMIT UniversitycoreM3 Property partnered with RMIT University to develop ethical AI guidelines for the Australian property industry. The collaboration produced the report 'Building Trust: Exploring AI and ethical practices in the property profession – March 2026', examining AI ethics, governance, and adoption in the Australian property sector through literature review, surveys, and industry interviews. The research was supported by the APREF (Australian Property Research and Education Fund) Grant provided by the Australian Property Institute (API).
- Australian Property Institute (API)coreM3 Property collaborates with the Australian Property Institute through the APREF (Australian Property Research and Education Fund) Grant program. The API provides grant support for research initiatives including the RMIT-M3 Property AI ethics report. M3 Property also operates under API Professional Standards.
- Australian Property Research and Education Fund (APREF)supportingAPREF provided grant funding for the research report 'Building Trust: Exploring AI and ethical practices in the property profession' developed by M3 Property in partnership with RMIT University.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
m3property competitors and assessment
Company assessmentDirect peers
- Knight Frank Australia: Global property consultancy with a substantial Australian valuation and advisory practice covering commercial, residential and rural assets; directly comparable to M3's full-service valuation, advisory and rating & taxation offering.
- Opteon Property Group: Australian-headquartered property valuation and advisory firm with national coverage; a directly comparable domestic specialist competing with M3 in residential, commercial and specialised asset valuations.
- Herron Todd White: One of Australia's largest independent property valuation firms with national reach; competes directly with M3 for bank panel work and residential/mortgage security valuations across all states.
- Acumentis: Australian listed property valuation and advisory group with national footprint; competes directly with M3 across mortgage security, residential development and commercial valuation mandates.
- Preston Rowe Paterson: Australian-owned national property valuation and advisory firm with offices across regional and metropolitan Australia; comparable independent peer with similar sector coverage to M3.
- WBP Property Group: Australian independent property valuation and advisory firm with national coverage; competes with M3 particularly in NSW and VIC across commercial, residential and development valuations.
Broad incumbents
- CBRE Australia: Global real estate services giant with Australian valuation, advisory and capital markets operations; competes for the same institutional and government mandates as M3 but operates as part of a much broader global platform.
- JLL Australia: JLL's Australian valuation and advisory business competes directly with M3 across office, industrial and capital markets mandates, supported by global research and capital markets capabilities.
- Cushman & Wakefield Australia: Global commercial real estate services firm offering valuation and advisory in Australia; comparable to M3 on valuation work, particularly office and retail sectors, and employs former M3 staff (e.g., Jonathon Close at C&W London).
- Colliers International Australia: Global real estate services firm with Australian valuation, advisory and capital markets practices; overlaps M3 in institutional valuation mandates and sector specialisations.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
m3property social profiles
Digital presencem3property compliance and trust
Trust signalCompliance4 records
m3property financial estimates
Financial estimateRevenue estimate
Valuation estimate
m3property leadership team
Management profileNumber of profiles
Profiles14 records
m3property funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
m3property M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about m3property
What does m3property do?
M3 Property is a professional services firm providing independent property valuations and advisory services across Australia. Engagements span mortgage security, financial reporting, acquisition/disposal, litigation, compensation, trust reporting, rating and taxation matters, feasibility, and rental assessments across commercial, retail, industrial, residential, health, aged care, and specialised asset classes. Services are delivered by 120+ specialists from offices in Melbourne, Sydney, Adelaide, and Brisbane, supported by proprietary IVS-aligned methodology and market research publications.
Is m3property a public or private company?
m3property is a private company. It is classified as management employee owned and is currently operating.
When was m3property founded?
m3property was founded in 1983. It employs 51 to 100 people.
Where is m3property based?
m3property is headquartered in Sydney, Australia, in the Oceania region.
How does m3property make money?
Four revenue lines are on record. Property Valuation Services are the primary driver. The others are advisory Services, rating & Taxation and litigation & Acquisition Advisory.
Who are m3property's main competitors?
Direct peers on record are Knight Frank Australia, Opteon Property Group, Herron Todd White, Acumentis, Preston Rowe Paterson and WBP Property Group. Broad incumbents are CBRE Australia, JLL Australia, Cushman & Wakefield Australia and Colliers International Australia.
Does m3property have an API?
No public API is recorded for m3property.
What industry is m3property in?
m3property's product category is Property Valuation and Advisory Services. Its primary akta.pro industry code is BPAHANAC, Real Estate Valuation & Appraisal, with a secondary code of FSALALAI, Property Valuation: Appraisal Management (AMC) & Appraiser Networks. Its NAICS code is 531320 and its SIC code is 6500.