All Occasions Group
- Company typePrivate
- Founded1998
- HeadquartersThebarton, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
All Occasions Group firmographics
Firmographics- Name
- All Occasions Group
- Legal name
- All Occasions Group
- Website
- https://alloccasionsgroup.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
All Occasions Group industry classification
Industry- Product category
- Professional Conference & Event Management Services
- NAICS
- Convention and Trade Show Organizers (56192), Convention and Trade Show Organizers (561920), Business Associations (813910)
- SIC
- Services-Membership Organizations (8600), Services-Facilities Support Management Services (8744), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA)
- akta.pro secondary industries
- Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM), On-Site Event Operations & Day-Of Coordination (HSACAAAK), Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC)
Keywords
Where All Occasions Group is headquartered
LocationHeadquarters
- HQ city
- Thebarton
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
All Occasions Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Conference & Event Management Services: Project-based professional services fees for full-service conference and event management, including planning, venue sourcing, registration, marketing, technology, and onsite execution.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
All Occasions Group product offering
Product offeringCore offering
All Occasions Group provides end-to-end professional conference and event management services for corporate clients, government bodies, and industry/community associations. Services span venue sourcing, theming, catering, technical support, entertainment, delegate registration, onsite check-in, marketing, sponsorship and exhibition management, and budget management for events ranging from 50 to 4,470 delegates across Australia and international destinations. The offering is supplemented by in-house virtual conference delivery and onsite registration kiosk capabilities.
Product overview
All Occasions Group is a conference and event management company offering a unified suite of services centred around its core Conference & Event Management Services. The offering includes Virtual Conference Management for hybrid events, Onsite Registration Kiosks for automated check-in and badge printing, and Association Management for secretarial support. Additional services span planning and scheduling, sponsorships and exhibitions, venues and travel management, programs and speakers coordination, delegate services, marketing and promotions, and budget management. The company operates as a Certified Event Company (CEC) with approximately 12 team members managing events ranging from 50 to 4,470 delegates.
Differentiator
Problem solved
Functional benefit
Products and services
- Conference & Event Management Services
- Virtual Conference Management
- Onsite Registration Kiosks
- Association Management
Quantifiable outcome
- Managed in excess of 500 major exhibitions, conferences & events
- +2 more outcomes
Companies that use All Occasions Group
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles4 records
All Occasions Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
All Occasions Group partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Adelaide Convention CentrecoreLongstanding strategic partnership where AOG serves as a key event management partner for the Adelaide Convention Centre. Simon Burgess, former General Manager, described the relationship as a 'key partner in the ongoing success of the Adelaide Convention Centre', with a 'wealth of experience' and 'very professional' delivery. The partnership includes ongoing collaboration on events and future projects at the ACC.
- Business Events AdelaidecoreAOG Managing Director Anne-Marie Quinn serves as a Board Member of Business Events Adelaide, a regional tourism organization supporting business events in Adelaide and South Australia. This provides AOG with strategic visibility and involvement in the regional business events ecosystem.
- Professional Conference Organisers (PCO) AssociationcoreAOG Managing Director Anne-Marie Quinn is the South Australian Councillor for the Professional Conference Organisers Association. AOG is an accredited Certified Event Company (CEC) member and won the inaugural President's Award in 2018. This positions AOG as a leading voice in the national PCO industry body.
- Australian Business Events AssociationminorAOG is a member of the Australian Business Events Association (ABEA), an industry body representing the business events sector in Australia. Membership provides industry advocacy, networking, and best practice standards.
- Adelaide Convention BureauminorAcknowledged as a collaborator in the delivery of Connect SA(fe) event, a 'return to conferencing' event following COVID-19 restrictions. The Bureau provided support alongside AOG in facilitating the event at the Adelaide Convention Centre.
- Adelaide Expo HireminorAcknowledged as a collaborator and exhibitor supporter in the Connect SA(fe) event, providing exhibition hire services that contributed to the successful delivery of the event.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
All Occasions Group competitors and assessment
Company assessmentBroad incumbents
- Cvent: Global event management software and services platform that bundles registration, virtual event technology, and onsite logistics. Represents a scaled, technology-led competitor to AOG's virtual platform and registration kiosk offerings.
- MCI Group: Global association and events management group with a strong Australian presence through its acquisition of Arinex. Overlaps with AOG on association congress delivery but operates at much larger scale across multiple geographies.
Others
- Business Events Adelaide: Regional convention bureau promoting Adelaide as a business events destination. AOG Managing Director sits on its board; it is an ecosystem partner rather than a competitor, but its activities shape AOG's addressable market in South Australia.
- Professional Conference Organisers Association: Australian industry body representing accredited PCOs. AOG is a CEC-accredited member and won the inaugural President's Award; the association is the industry governance layer in which AOG competes and is benchmarked.
Direct peers
- Iceberg Events: Boutique Australian PCO with association and corporate event focus. Direct peer in scale and positioning, frequently competing for similar association congress mandates.
- Arinex Pty Ltd: One of Australia's largest and longest-established PCOs. Directly comparable to AOG in serving association, government, and corporate clients with end-to-end conference management; significantly larger scale, providing a benchmark for AOG's growth ceiling.
- GEMS Event Management: Australian event management company offering conference, exhibition, and association management services. Comparable in vertical mix (associations, corporates) and geographic scope.
- ASN Events: Australia-based PCO providing conference and event management services to associations, government, and corporate clients. Closely mirrors AOG's service mix and target customer segments.
- ICMS Pty Ltd: Australian-headquartered Professional Conference Organiser with a similar association/government client base and international event capabilities. Directly competes with AOG for mid-to-large association congresses, including medical and scientific events.
- The Eventful Company: Australian corporate and association event management firm. Comparable in boutique positioning, service scope, and client types to AOG, often competing for similar association conference RFPs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
All Occasions Group social profiles
Digital presenceAll Occasions Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
All Occasions Group leadership team
Management profileNumber of profiles
Profiles1 record
All Occasions Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
All Occasions Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about All Occasions Group
What does All Occasions Group do?
All Occasions Group provides end-to-end professional conference and event management services for corporate clients, government bodies, and industry/community associations. Services span venue sourcing, theming, catering, technical support, entertainment, delegate registration, onsite check-in, marketing, sponsorship and exhibition management, and budget management for events ranging from 50 to 4,470 delegates across Australia and international destinations. The offering is supplemented by in-house virtual conference delivery and onsite registration kiosk capabilities.
Is All Occasions Group a public or private company?
All Occasions Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was All Occasions Group founded?
All Occasions Group was founded in 1998. It employs 11 to 50 people.
Where is All Occasions Group based?
All Occasions Group is headquartered in Thebarton, Australia, in the Oceania region.
How does All Occasions Group make money?
One revenue line is on record: conference & Event Management Services.
Who are All Occasions Group's main competitors?
Broad incumbents on record are Cvent and MCI Group. Others are Business Events Adelaide and Professional Conference Organisers Association. Direct peers are Iceberg Events, Arinex Pty Ltd, GEMS Event Management, ASN Events, ICMS Pty Ltd and The Eventful Company.
Does All Occasions Group have an API?
No public API is recorded for All Occasions Group.
What industry is All Occasions Group in?
All Occasions Group's product category is Professional Conference & Event Management Services. Its primary akta.pro industry code is THAHACAA, Association & Society Conference Management (Nonprofit, Professional Bodies), with a secondary code of MPAGAGAM, Conferences & Conventions Operations Services (Registration, AV, Logistics). Its NAICS code is 56192 and its SIC code is 8600.