BERT

What BERT does

BERT (Business Emergency Response Training), legally Community Emergency Management, Inc., is a California-based non-profit workplace safety and emergency preparedness organization founded on September 11, 2008 by Bill Cunningham Jr. The company delivers OSHA and Cal/OSHA-compliant training, including OSHA 10- and 30-Hour VPP-Enhanced Outreach courses, Injury and Illness Prevention Programs (IIPP), Workplace Violence Prevention Programs (WVPP), and a proprietary Business Emergency Action Planning (BEAP) methodology that fuses FEMA's Incident Command System with CAL-OSHA Title 8 guidelines. BERT is OSHA-authorized, ACAC-accredited for three Emergency Operations Management courses, and a VPPPA Affiliate Member, with government contracting certifications (SB/DVBE, CAGE, FEMA SID) enabling direct public sector work. Its technology stack includes a hosted Learning Management System used to certify employees, volunteers, and vendors, plus integrations with the Titan HST mobile emergency communication platform (video incident management, augmented-reality personnel tracking, automatic translation, AED dispatch) and the EmergaLink communication platform.

BERT serves five primary verticals — healthcare/medical (where California WVPP mandates apply), manufacturing and hazardous industries, corporate clients, government agencies and districts, and non-profits — with secondary exposure to education and association partnerships. The company generates revenue through multi-channel delivery: live on-site training at client facilities, instructor-led workshops at three California training centers (Orange, Anaheim, Santa Fe Springs), virtual instructor-led training via Zoom, and self-paced online courses sold directly to consumers at $195-$299 per course. Higher-margin offerings include IIPP services ($495-$2,995), Emergency Action Planning ($1,995), and a 10-session Culture of Safety Leadership Workshop priced at $20,000. Custom enterprise contracts and government work are quoted on a per-engagement basis. Headcount is 11-50 employees, the company has served 4,000+ businesses over its history, and it has expanded operating geography to include the Caribbean (Anguilla, BVI) and Central America (El Salvador).

Name

BERT

Legal name

Community Emergency Management, Inc.

Website

https://bertinc.org

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

BERT (Business Emergency Response Training) is a California-based non-profit that delivers OSHA and Cal-OSHA compliant safety, emergency preparedness, and workplace violence prevention training to healthcare, manufacturing, government, corporate, and non-profit organizations across the U.S. and select international markets.

Ownership category

akta.pro rank

Product category

Workplace Safety and OSHA Compliance Training Services

NAICS

Professional, Scientific, and Technical Services (54)

SIC

Services-Educational Services (8200), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

General Occupational Safety & OSHA Compliance (EDABAEAA)

akta.pro secondary industries

Emergency Response, Fire Safety & Evacuation (EDABAEAE), EHS Training, Competency & Culture Programs (BPAHAJAL), Emergency Management, Disaster Response & Incident Command Training (EDAOAMAD), Emergency Response, Spill Prevention & Crisis Preparedness (BPAHAJAM)

Keywords

• OSHA compliance training
• Emergency preparedness services
• Workplace safety consulting
• Injury illness prevention
• Emergency action planning

Headquarters

HQ city

Orange

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Training Services: BERT generates revenue through live, in-person, and hybrid training workshops. Training is delivered on-site at client facilities or at BERT's training centers. Courses include OSHA 10 & 30 Hour outreach, Leadership Training, IIPP, WVPP, Emergency Action Planning, and specialized VPP-enhanced programs. Pricing varies by course type and duration, with class sizes up to 23 people per session.
2. Online Course Sales: Individual online courses are sold directly through the website for $195-$299 per course. Courses include BERT All Staff Safety Training, Fire/Evacuation Courses, COVID/Pandemic Courses, Spanish-language management courses, and OSHA Outreach 10-Hour General Industry Training.
3. Safety Compliance Document Services: BERT provides written template plans and document services including IIPP templates ($995), customized plan documents for WVPP, and comprehensive Emergency Action Plans. Also includes GAP analysis workshops and safety audits.
4. Learning Management System (LMS) Hosting: BERT hosts LMS solutions for clients, creating branded course environments, certifying employees/volunteers/vendors, and providing recordkeeping capabilities. This is offered as part of an integrated training program.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

BERT (Business Emergency Response Training) is a non-profit organization that provides OSHA compliance training, workplace safety consulting, and emergency preparedness services to businesses, healthcare organizations, manufacturers, government agencies, and non-profits. Its core deliverables include OSHA 10/30-hour VPP-enhanced outreach training, custom-built Injury Illness Prevention Programs (IIPP), Workplace Violence Prevention Programs (WVPP), Business Emergency Action Plans (BEAP), GAP analysis workshops, and an ACAC-accredited Emergency Operations Manager (EOM) credential. The company also operates an LMS for online course delivery and distributes the Titan HST emergency communication app, and supplies contracted on-site emergency management personnel.

Product overview

BERT (Business Emergency Response Training) is a unified workplace safety and emergency preparedness solution offered by Community Emergency Management, Inc., established in 2008. The core product is an integrated safety training ecosystem combining OSHA compliance programs (OSHA 10 & 30-Hour VPP Enhanced Training, IIPP, WVPP, BEAP) with emergency response team building, learning management systems, and the Titan HST mobile communication app. The program reaches all levels of organizations to create a culture of safety through live workshops, online courses, and hybrid formats available in English and Spanish. The VPPPA-affiliated training is enhanced for Voluntary Protection Program participants with specialized curriculum.

Differentiator

Problem solved

Functional benefit

Products and services

• OSHA 10 & 30 Hour VPP Enhanced Training OSHA 10 and 30-hour outreach training enhanced for Voluntary Protection Programs (VPP) participants, targeting manufacturing and hazardous-industry clients seeking VPP recognition.
• OSHA Outreach 10-Hour General Industry Training Standard OSHA 10-hour general industry outreach training delivered by BERT to entry-level workers and supervisors across multiple industries.
• Injury Illness Prevention Program (IIPP) Custom Build Custom-built Injury Illness Prevention Programs tailored to a client's operations to meet Cal OSHA requirements.
• Workplace Violence Prevention Program (WVPP) Custom Build Custom-built Workplace Violence Prevention Programs designed to meet Cal OSHA's expanded workplace violence prevention requirements.
• Business Emergency Action Plan (BEAP) Custom Build Custom-built Business Emergency Action Plans tailored to a client's facility, hazards, and operations to support emergency preparedness and Cal OSHA compliance.
• GAP Analysis Workshop Workshop-based assessment that identifies gaps between a client's current safety program and OSHA/Cal OSHA requirements, with recommendations for remediation.
• Reach for a Star - CAL OSHA Aspirational Programs Advisory service to help employers achieve Cal OSHA's aspirational safety program recognition, going beyond baseline compliance.
• VPP Annual Self-Evaluation Support Annual support service to help VPP participants complete their OSHA-required self-evaluation and maintain VPP status.
• Culture of Safety Leadership Workshop Workshop for executives and managers to build a sustainable culture of safety across their organizations.
• ACAC-Accredited Emergency Operations Manager (EOM) Training ACAC-accredited Emergency Operations Manager training delivered in partnership with the Disaster Resistant California (DRC) academic network, available in English and Spanish.
• Build Your Emergency Response Team Curriculum Online curriculum that teaches organizations how to build and sustain an internal emergency response team.
• Contracted Emergency Management Services Contracted service in which BERT supplies emergency management personnel to act as an organization's EOC, Department of Emergency Management, or Liaison during incidents or activations.
• Online Safety Course Catalog (All Staff, Fire/Evacuation, COVID/Pandemic, Spanish EOM) Online safety training catalog covering all-staff safety, fire and evacuation, COVID-19/pandemic preparedness, and a Spanish-language EOM course, priced per course.
• Train-the-Trainer Programs (VPPPA-partnered) Train-the-trainer programs delivered in partnership with VPPPA to enable client organizations to internally teach BERT's safety and emergency curricula.

Quantifiable outcome

• BERT clients routinely see a reduction of incidents and injuries immediately after training implementation
• +3 more outcomes

Named customers18 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Titan HSTcoreTechnology or IntegrationBERT has formed an alliance with Titan HST, a breakthrough mobile phone application provider. Titan's software programming can be adapted to suit client needs. The app provides real-time video incident management, augmented-reality personnel tracking, automatic language translation, and precise dispatch of medical resources. BERT incorporates the Titan HST app into their training and emergency preparedness programs.
• EmergaLinkcoreTechnology or IntegrationEmergaLink provides emergency communications technology integrated with BERT's training programs. The platform enables schools, businesses, government agencies, and nonprofit groups to plan and respond effectively to emergencies through a 6-step emergency response team building process.
• ACAC.org (American Council for Accredited Certification)coreStrategic or Co-development PartnerACAC provides professional certifications (CEOP, CEOM, CEOC) that BERT's curriculum prepares students for. BERT provides training needed for ACAC Emergency Operations credentials. Graduates may qualify for insurance rate reductions.
• Abatix CorporationminorOthersAbatix is a nationally recognized supplier of emergency preparedness equipment and supplies. BERT is recognized by Abatix as a trusted partner for safety training services. Abatix serves the General Construction, Industrial Safety, Petrochemical, Energy, Environmental, Hospital, Fire and Water Restoration, and Disaster Response industries.
• Legends EnvironmentalminorOthersCNA Insurance partner providing insurance solutions related to BERT's emergency management and safety training programs.
• VPPPAcoreStrategic or Co-development PartnerBERT is a VPPPA Affiliate Member. This relationship provides access to the VPP community, VPPPA conferences and symposia, and collaborative opportunities for VPP-Enhanced training programs. BERT's courses serve as preliminary platforms for VPPPA events.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• CareerSafe: OSHA-approved online safety training provider focused on youth workforce and entry-level workers. Direct competitor in the OSHA 10-hour outreach training segment with similar pricing model.
• Summit Training Source: OSHA-authorized outreach training provider specializing in construction and general industry safety courses. Direct competitor offering OSHA 10/30 and related compliance training with similar target customers.
• ClickSafety: Online OSHA-authorized training provider offering OSHA 10/30, construction safety, and general industry courses. Direct competitor to BERT's online course catalog with similar target customers (construction, manufacturing, healthcare) seeking compliance training.
• SafetySkills: Online EHS and OSHA training platform delivering courses for industrial, manufacturing, and general workplace safety. Direct competitor in the digital safety training space with similar course catalog and LMS offerings.
• Compliance Training Group: OSHA compliance training and consulting firm offering similar mix of safety training, IIPP development, and workplace safety programs. Direct competitor in the mid-market OSHA compliance training space.
• 360training (OSHA.com): Major online regulatory and OSHA compliance training provider. Direct competitor in OSHA 10/30 and safety training space, with broader content library and self-serve digital delivery model.

Broad incumbents

• National Safety Council (NSC): Established 100+ year old safety training organization offering First Aid/CPR, defensive driving, and workplace safety courses. Broader incumbent with significantly larger scale and brand recognition, overlapping with BERT's emergency response training portfolio.
• VelocityEHS: EHS software and training platform serving enterprise safety programs. Broader incumbent that overlaps with BERT's enterprise training and compliance needs but at much larger scale with integrated software suite.
• J. J. Keller & Associates: Major compliance and safety solutions provider serving regulated industries with training, consulting, and documentation. Overlaps with BERT's IIPP, OSHA compliance, and regulatory documentation services at much larger scale.

Emerging players

• BLR (Business & Legal Reports): Compliance and HR training provider specializing in workplace safety, HR, and environmental compliance. Emerging player with broader HR focus but overlapping OSHA training and compliance documentation offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/wfcBERT
• YouTubeyoutube.com/channel/UCjIGMKV1h1Y1xOHv0V5fB0Q
• Facebookfacebook.com/BERTsafety
• LinkedInlinkedin.com/company/bert-emergency-management-instruction

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BERT