TriSure
TriSure Corporation was a Raleigh, NC-based insurance brokerage and risk management firm, founded in 1999, serving business enterprises and individuals with property, casualty, bond, and benefits solutions across the Southeast. Acquired by Alera Group in 2019, it now operates as Alera Group Raleigh.
- Company typePrivate
- Founded1999
- HeadquartersRaleigh, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What TriSure does
TriSure Corporation was a privately held insurance brokerage and risk management firm founded in 1999 in Raleigh, North Carolina, operating primarily from a single office at 4131 Parklake Ave., Suite 225. The firm provided property and casualty insurance brokerage, employee benefits administration, and a comprehensive suite of bond solutions to a diverse client base spanning Fortune 500 enterprises, mid-market businesses, and individual consumers across the Southeast region of the United States. Its service model was relationship-driven, relying on professional referrals, industry associations, and community involvement as primary go-to-market channels, with custom-tailored coverage packages, claims advocacy, and ongoing carrier monitoring forming the core of its client engagement.
The company organized its offerings into three product lines: Business Coverage Solutions (commercial property, general liability, workers compensation, professional liability, D&O, commercial auto, umbrella, and employee benefits), Bond Solutions (fidelity, surety, court, and contract bonds), and Personal Insurance Solutions (auto, homeowners, boat, jewelry, personal umbrella, and renters). TriSure served verticals including agribusiness, healthcare, financial institutions, construction, technology, manufacturing, restaurants, hotels, transportation, retail, non-profits, real estate, and wholesale distribution, generating revenue through commissions on placed insurance with quote-based, non-publicly disclosed pricing.
In 2019, TriSure Corporation was acquired by Alera Group, Inc., a national advisory firm, and now operates as the Alera Group Raleigh office. The original TriSure Corporation no longer exists as an independent going concern. Post-acquisition, the Raleigh team continues to serve local clients with property and casualty and employee benefits services while benefiting from Alera Group's expanded national resources, and in 2021 Alera Group consolidated its Raleigh presence by also acquiring Bagwell & Bagwell Insurance.
TriSure firmographics
Firmographics- Name
- TriSure
- Legal name
- TriSure Corporation
- Website
- https://trisure.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Short description
- TriSure Corporation was a Raleigh, NC-based insurance brokerage and risk management firm, founded in 1999, serving business enterprises and individuals with property, casualty, bond, and benefits solutions across the Southeast. Acquired by Alera Group in 2019, it now operates as Alera Group Raleigh.
- Ownership category
- akta.pro rank
Where TriSure is headquartered
LocationHeadquarters
- HQ city
- Raleigh
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
TriSure business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Distribution channels2 records
Marketing channels4 records
TriSure product offering
Product offeringCore offering
TriSure is an insurance brokerage and risk management firm that places commercial and personal insurance coverage on behalf of clients. The firm offers a comprehensive suite of products spanning property and casualty, professional liability, employee benefits, fidelity and surety bonds, and personal lines for businesses and individuals. It operates through professional consultation, carrier partner monitoring, and claims advocacy services.
Product overview
TriSure offers a comprehensive suite of insurance products and services as a property and casualty insurance brokerage. The portfolio consists of three core product lines: Business Coverage Solutions (tailored insurance packages for commercial risks), Bond Solutions (fidelity and surety bonds for business protection), and Personal Insurance Solutions (coverage for individuals and property). The company serves diverse industries from Fortune 500 companies to small businesses, providing customized insurance packages through professional consultation to help manage property and casualty risks.
Differentiator
Problem solved
Functional benefit
Products and services
- Business Coverage Solutions Comprehensive commercial insurance package covering aviation, builders risk, commercial automobile, commercial property, crime, D&O liability, employee benefit plans, employment practices, flood, general liability, inland marine, professional liability, transportation, umbrella liability, and workers compensation. Built for businesses from Fortune 500 companies to small commercial clients.
- Bond Solutions Fidelity and surety bond products including financial institution bonds, trustee bonds, supply bonds, release of lien bonds, payment bonds, miscellaneous bonds, maintenance bonds, injunction bonds, guardian bonds, fidelity bonds, claim and delivery bonds, bid and performance bonds, bankruptcy bonds, attachment bonds, appeal bonds, administrator bonds, and surety bonds. Designed for businesses requiring contractual or statutory bonding.
- Personal Insurance Solutions Personal lines coverage including automobile, boat, homeowners, jewelry, personal umbrella, and renters insurance. Targeted at individuals and families seeking personal property and liability protection.
Companies that use TriSure
Customer profileNamed customers2 records
Segments15 records
Ideal customer profiles2 records
TriSure technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
TriSure partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Alera GroupcoreTriSure Corporation officially joined Alera Group in 2019, becoming part of a national professional services firm. As part of the acquisition, TriSure maintains its local identity and service approach while benefiting from Alera Group's expanded resources and capabilities. The partnership allows TriSure to offer enhanced services while preserving its commitment to exceptional client service in the Raleigh market.
Scale indicators2 records
Recent moves3 records
Expansion highlights3 records
TriSure competitors and assessment
Company assessmentBroad incumbents
- Aon: Global professional services firm offering commercial P&C brokerage, reinsurance, and benefits consulting. Comparable in core offerings but competes primarily at the upper-middle-market and enterprise tier.
- Alera Group: National insurance advisory platform that acquired TriSure in 2019. Directly comparable as the parent entity and the most natural benchmark for the combined Raleigh office's service mix and capabilities.
- Marsh McLennan: Global professional services firm and one of the largest insurance brokerages worldwide. Comparable at the product level (commercial P&C, surety, benefits, risk consulting) but operates at significantly larger scale.
Direct peers
- Arthur J. Gallagher & Co. Global insurance brokerage and risk management services firm with deep middle-market and commercial P&C franchise. Comparable in serving the same commercial client base across P&C, surety, and benefits lines.
- Hub International: Large North American insurance brokerage with a hub-and-spoke model of regional offices serving middle-market commercial clients. Comparable in product mix (P&C, benefits, personal lines) and acquisition-driven regional growth strategy.
- AssuredPartners: Fast-growing insurance brokerage aggregator built through regional acquisitions of commercial P&C agencies, similar in build strategy and middle-market commercial orientation.
- Acrisure: Tech-enabled insurance brokerage aggregator that has rapidly consolidated regional agencies. Comparable in acquisition-driven growth and middle-market P&C focus, with a stronger technology and data layer.
- USI Insurance Services: Mid-to-large commercial insurance brokerage serving middle-market and large commercial accounts with property/casualty, employee benefits, and specialty solutions, with a comparable regional-office franchise model.
- Brown & Riding Insurance Services: Specialty insurance brokerage with a strong surety and wholesale practice. Comparable in maintaining a dedicated bond and specialty commercial placement capability alongside broader P&C offerings.
- Risk Strategies Company: National specialty insurance brokerage built through regional acquisitions. Comparable in targeting middle-market and niche commercial accounts with multi-line P&C and benefits offerings.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
TriSure social profiles
Digital presenceTriSure financial estimates
Financial estimateRevenue estimate
Valuation estimate
TriSure leadership team
Management profileNumber of profiles
TriSure funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TriSure M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TriSure
What does TriSure do?
TriSure is an insurance brokerage and risk management firm that places commercial and personal insurance coverage on behalf of clients. The firm offers a comprehensive suite of products spanning property and casualty, professional liability, employee benefits, fidelity and surety bonds, and personal lines for businesses and individuals. It operates through professional consultation, carrier partner monitoring, and claims advocacy services.
Is TriSure a public or private company?
TriSure is a private company. It is classified as corporate owned and is currently acquired.
When was TriSure founded?
TriSure was founded in 1999. It employs 11 to 50 people.
Where is TriSure based?
TriSure is headquartered in Raleigh, United States, in the North America region.
Who are TriSure's main competitors?
Broad incumbents on record are Aon, Alera Group and Marsh McLennan. Direct peers are Arthur J. Gallagher & Co., Hub International, AssuredPartners, Acrisure, USI Insurance Services, Brown & Riding Insurance Services and Risk Strategies Company.
Does TriSure have an API?
No public API is recorded for TriSure.