What Keywest Technology does

Keywest Technology, Inc. is a Lenexa, Kansas-based digital signage provider founded circa 1998 and operating with 11-50 employees. The company's core platform is Breeze Digital Signage, a cloud-based content management system with a drag-and-drop editor, built-in widgets (including Weather, Date & Time, Twitter, YouTube, and CAP emergency alerts), SSL/TLS hosting, and user permission controls. Around Breeze, Keywest sells a proprietary portfolio of BRZ media players (Android and Windows variants supporting 4K and video-wall use cases) and complementary sub-products including Signwave Digital Doorcards for meeting room management, Andros Wayfinder for ADA-accessible interactive wayfinding, and a TOTALCare all-inclusive subscription bundling software license, support, product education, automatic updates, private domain hosting, dedicated sales support, and perpetual hardware warranty on most players. Native integrations with Canva, Oracle Hospitality (OHIP), Brightsign, EMS systems (Ad Astra, 25Live, LibraryMarket), and CAP feeds extend the platform into design, hospitality, and emergency-communication workflows.

The company monetizes primarily through the TOTALCare subscription (annual cadence, no licensing fees) plus hardware sales of media players and Signwave doorcard units, with professional services and training delivered via a Thinkific-based learning platform. Go-to-market combines direct enterprise field sales (1-800-331-2019, consultative demos), inside sales/self-serve motions (website-driven free demos and a knowledge base), event marketing (InfoComm 2024, booth W3159), and a content engine of industry-specific templates, brochures, and case studies. Keywest claims deployment across 600+ organizations in 35+ industries, with named customers spanning airport hospitality (SkyPort Hospitality), higher education (Johnson County Community College), convenience retail (Hutch's), performing arts (Omaha Performing Arts Center), and non-profit food banks.

In July 2024 Keywest Technology was acquired by Wallboard and now operates as a subsidiary; existing software, team, and customer contracts were reported unchanged at the time of the announcement. The combined entity positions Breeze and Keywest's hardware inside a larger digital signage platform with broader distribution, while Keywest continues to brand and sell Breeze, Signwave, Andros, and the BRZ player line under its existing model.

Name

Keywest Technology

Legal name

Keywest Technology, Inc.

Website

https://keywesttechnology.com

Company type

Private

Founded year

1998

Operating status

Acquired

Headcount range

11–50 employees

Short description

Keywest Technology is a Lenexa, Kansas-based digital signage provider offering the cloud-based Breeze CMS, proprietary BRZ media players, Signwave doorcards, and Andros wayfinding to 600+ organizations across hospitality, education, corporate, healthcare, retail, and non-profit sectors, operating as a Wallboard subsidiary following its July 2024 acquisition.

Ownership category

akta.pro rank

Headquarters

HQ city

Lenexa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Breeze TOTALCare Subscription: All-inclusive subscription model covering software, support, product education, perpetual hardware warranty, private domain hosting, and a dedicated sales team. No additional licensing fees or add-ons.
2. Hardware Player Sales: Sale of proprietary Breeze media players (various models: 100-BRZ, 300-BRZ, 321-BRZ, 6000-BRZ, 8000-BRZ, 4L-BRZ, RMW-BRZ) and Signwave doorcard hardware (10S-SWT, 10P-SWT).
3. Professional Services and Training: Product education and training services through the Breeze Training platform on Thinkific, supporting organizations in implementing and maximizing the software.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels9 records

Core offering

Keywest Technology develops and sells Breeze Digital Signage, a cloud-based content management system that lets organizations create, schedule, and deploy visual communications across networked displays. The company bundles this software with proprietary BRZ media players (Android and Windows 4K hardware), Signwave Digital Doorcards for meeting room management, Andros Wayfinder for interactive navigation, and the TOTALCare all-inclusive annual subscription covering support, software updates, private hosting, and perpetual hardware warranty.

Product overview

Keywest Technology offers a digital signage platform centered around Breeze Digital Signage software with complementary hardware players and specialized add-on modules. The core product is Breeze Digital Signage, a cloud-based content management system featuring drag-and-drop editing, built-in widgets (Weather, Date&Time, Twitter, YouTube, Webpage), and SSL/TLS security. Supporting products include Signwave Digital Doorcards for meeting room management, Andros Wayfinder for interactive digital wayfinding, and TOTALCare as the all-inclusive subscription tier covering support, updates, and hardware warranty. The company also offers a range of proprietary media players (BRZ series) including Android and Windows-based players with 4K capabilities, plus Signwave hardware doorcards (Slim and Pro variants) with touch, NFC, RFID, and PoE+ options. Industry-specific templates are available for retail, hospitality, education, healthcare, corporate, and restaurant sectors.

Differentiator

Problem solved

Functional benefit

Brands

• Breeze Digital Signage: Cloud-based digital signage content management software with drag-and-drop editor, customizable widgets, and user permissions. Includes award-winning support and TOTALCare subscription.
• Signwave Digital Doorcards
• Andros Wayfinder
• TOTALCare

Products and services

• Breeze Digital Signage

Quantifiable outcome

• Organizations can achieve a 400% increase in views with digital signage vs. traditional signage
• +2 more outcomes

Named customers7 records

Segments7 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature8 records

Partnerships

Four partnerships are on record, tiered core and secondary.

• WallboardcoreStrategic or Co-development Partner · 1 July 2024Wallboard acquired Keywest Technology in July 2024 to expand its digital signage content management capabilities. Keywest Technology's software (Breeze) and team became part of Wallboard's portfolio. The acquisition is intended to enhance Keywest's mission by leveraging Wallboard's extensive resources, innovative software, and industry expertise. At the time of announcement, each software and team members remained the same with no immediate changes to products or personnel.
• BrightsigncoreTechnology or IntegrationBrightsign Series 4 and 5 hardware works seamlessly with Breeze Digital Signage Software without additional hardware, providing a cost-effective, easy-to-install solution. The partnership allows Keywest to offer Brightsign's hardware as part of its digital signage solutions, ideal for meeting room management, everyday signage, and video wall installations. Brightsign hardware is advertised alongside Breeze software.
• CanvasecondaryTechnology or IntegrationIntegration of Canva into Breeze Digital Signage software, announced May 23, 2024. Allows Breeze users to access Canva's library of templates, graphics, and design elements within the Canva platform, then directly publish content to Breeze servers with a single click. The integration streamlines content creation workflow for digital signage.
• Oracle (OHIP)secondaryTechnology or IntegrationOracle-certified integration with Oracle Hospitality Integration Platform (OHIP), announced March 4, 2024. Enables real-time synchronization between Breeze Signwave and Readerboard widgets and Oracle Micros property management systems used by hospitality clients. Allows display of meeting room assignments, upcoming events, and other data from Oracle systems on digital signage without manual updates.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Broadsign: Broadsign provides digital signage and out-of-home (DOOH) advertising software including a CMS, programmatic capabilities, and player management, competing in adjacent digital signage CMS segments to Keywest.
• Appspace: Appspace provides workplace experience software including digital signage, space/room booking, and internal communications, overlapping with Keywest's Breeze CMS and Signwave doorcard product lines.
• Rise Vision: Rise Vision is a cloud-based digital signage platform with templates and a content editor for schools, churches, and businesses, targeting a similar SMB and education customer base as Keywest.
• Yodeck: Yodeck offers a cloud-based digital signage CMS targeting SMBs and mid-market customers with subscription pricing, directly comparable to Breeze's ease-of-use positioning.
• ScreenCloud: ScreenCloud is a cloud digital signage CMS platform with app integrations and content templates, serving similar mid-market and enterprise verticals including corporate, retail, and education.
• NoviSign: NoviSign offers a digital signage software platform with a drag-and-drop content editor and player support, closely matching Breeze's core value proposition and target segments.
• Wallboard: Wallboard is the parent company that acquired Keywest Technology in July 2024. It is a direct cloud-based digital signage CMS peer offering comparable software-based content management for retail, hospitality, and corporate customers.
• Scala: Scala is a long-established digital signage software and solutions provider serving retail, QSR, healthcare, and transportation verticals with CMS and media player offerings, directly overlapping with Breeze's enterprise target market.

Broad incumbents

• Samsung MagicINFO: Samsung's MagicINFO is a digital signage CMS bundled with Samsung commercial displays, representing a broad-incumbent solution with overlapping CMS functionality and a much larger global distribution footprint.

Emerging players

• BrightSign: BrightSign is a media player hardware vendor and a current Keywest partner (Series 4/5 integration). It also offers its own BrightSign Cloud CMS, making it a partial direct competitor on the software side.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Keywest_Tech

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Keywest Technology