Active Living Chiropractic

What Active Living Chiropractic does

Active Living Chiropractic, P.C. is a privately-held, referral-based chiropractic practice operating two clinic locations in the Portland, Oregon metropolitan area (Hillsboro and Portland/Beaverton). Founded by Dr. Guillermo Bermudez, D.C., C.C.S.P., the practice delivers integrated multi-disciplinary musculoskeletal care combining spinal manipulation, massage therapy, acupuncture, corrective/rehabilitative exercise, and advanced modalities such as extracorporeal shockwave therapy, low-level (cold) laser therapy, Normatec compression therapy, therapeutic ultrasound, and electrical stimulation. It also distributes nutritional supplements (notably Metagenics-branded products) and orthotics as adjunct revenue streams.

The business operates on a fee-for-service model billed primarily through major insurance carriers (Blue Cross Blue Shield, Moda/ODS, Aetna, Pacific Source, United) plus Oregon PIP (auto accident) and workers' compensation claims. Patient acquisition is driven by word-of-mouth referrals, local SEO, an extensive content blog, social media presence on Facebook/Twitter/Instagram, and proactive review solicitation on Google and Facebook. The practice serves a horizontal mix of patients — general pain sufferers, athletes and active individuals, auto accident victims, workers' comp cases, pregnant women, desk workers, and Spanish-speaking patients — with the founder's bilingual capability and a dedicated Spanish-language site functioning as a differentiator in the Portland Hispanic community.

The practice is small (1–10 employees) with five named clinicians, holds three Portland Monthly Magazine "Top Doctors" recognitions (2018, 2019, 2022) and a Best of Beaverton award, and uses consumer-grade technology infrastructure (Wix website, Schedulista for online booking, Metagenics for supplement fulfillment). No external funding, acquisitions, mobile app, or AI capabilities are disclosed; the model is fundamentally a local, owner-operated clinical services business rather than a scalable technology platform.

Name

Active Living Chiropractic

Legal name

Active Living Chiropractic, P.C.

Website

https://activelivingchiro.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Active Living Chiropractic is a privately-held, two-location chiropractic practice in the Portland, Oregon metro area (Hillsboro and Beaverton/Portland) that delivers integrated musculoskeletal care — including spinal manipulation, massage, acupuncture, advanced modalities like shockwave and cold laser therapy, and supplement resale — primarily on an insurance-billed, referral-based model to individual patients.

Ownership category

akta.pro rank

Product category

Chiropractic Services

NAICS

Offices of Chiropractors (62131), Offices of Other Health Practitioners (6213)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Health Services (8000)

akta.pro primary industry

Sports Chiropractic & Performance Care (HSADALAB)

akta.pro secondary industries

General Chiropractic Care (HSADALAA), Pain Management Chiropractic (Neck/Back/Sciatica) (HSADALAI), Chiropractic Rehabilitation & Therapeutic Exercise (HSADALAG), Auto Injury & Personal Injury Chiropractic (Whiplash) (HSADALAH), Medical/Therapeutic Massage (Rehab/Pain Management) (HSALAEAO)

Keywords

• Chiropractic services
• Sports injury treatment
• Massage therapy
• Rehabilitative care
• Pain management

Headquarters

HQ city

Hillsboro

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Chiropractic Services: Fee-for-service chiropractic care including spinal manipulation, adjustments, and related treatments. Services covered by most major insurance plans including Blue Cross Blue Shield, Moda/ODS, Aetna, Pacific Source, and United. Also accepts Oregon PIP insurance for auto accidents and Workman's Comp.
2. Massage Therapy Services: Therapeutic massage services including deep tissue and sports massage. Provided as part of integrated treatment plans or standalone services.
3. Acupuncture Services: Traditional Chinese Medicine acupuncture treatments for allergies, pain, and wellness. Available at both clinic locations.
4. Advanced Therapies: Specialized treatments including cold laser therapy, shockwave therapy, compression therapy (Normatec), and therapeutic ultrasound provided as add-on or standalone services.
5. Supplement Sales: Sale of nutritional supplements including Metagenics Vitamin D3 and other health products through the clinic.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Active Living Chiropractic delivers integrated chiropractic, massage, acupuncture, and rehabilitative care from two Oregon clinics. Services include spinal manipulation, deep tissue and sports massage, acupuncture, cold laser therapy, shockwave therapy, Normatec compression therapy, therapeutic ultrasound, electrical stimulation, corrective exercises, and custom orthotics. Treatment plans address back/neck pain, sports injuries, auto accident injuries (PIP), work injuries (Workman's Comp), and general musculoskeletal conditions for individual patients.

Product overview

Active Living Chiropractic is a chiropractic and rehabilitation practice offering integrated, multi-modal treatment plans from two locations (Hillsboro and Portland, Oregon). The practice combines core chiropractic services—spinal manipulation, acupuncture, and massage therapy—with an array of advanced treatment modalities including shockwave therapy, cold laser therapy, therapeutic ultrasound, electrical stimulation, and Normatec compression therapy. Treatment plans are personalized and may also include corrective rehabilitation exercises, custom orthotics, and nutritional counseling/supplements. The practice specializes in sports injuries, auto accident recovery, and general musculoskeletal pain management.

Differentiator

Problem solved

Functional benefit

Products and services

• Spinal Manipulation Chiropractic adjustment technique that restores joint function and eliminates pain by relieving pressure, reducing inflammation, and improving nerve function in the spine and extremities. Offered to individual patients across both Oregon clinic locations.
• Acupuncture
• Massage Therapy Therapeutic massage services including deep tissue massage, sports massage, and cupping massage to relieve muscle tension, improve circulation, soften tight muscles, loosen adhesions, and support recovery.
• Shockwave Therapy

Quantifiable outcome

• Shockwave therapy significantly reduces pain in chronic plantar fasciitis patients based on randomized controlled trials and meta-analyses
• +4 more outcomes

Named customers6 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature10 records

Partnerships

One partnership is on record.

• MetagenicsminorChannel Partner/ Reseller/ DistributorSupplement provider through activeliving.metagenics.com. Clinic sells Metagenics products including Vitamin D3 supplements (Theracurmin HP) to patients. Staff recommends and uses supplements themselves, selling through clinic.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Airrosti: Texas-based musculoskeletal care provider focused on soft tissue and joint injuries using proprietary treatment protocols; targets active and athletic populations with outcome-driven care — directly comparable to Active Living's sports-injury and active-lifestyle positioning.
• The Joint Chiropractic: National chiropractic franchise operating walk-in spinal manipulation clinics across the US. Most directly comparable in core service (chiropractic adjustments) and target customer (general public with pain/alignment needs), though operating on a high-volume, low-touch subscription model versus Active Living's higher-touch integrated model.
• 100% Chiropractic: Multi-location chiropractic franchise combining adjustments with massage therapy, stretching, and nutrition — closest structural analogue to Active Living's multi-modality offering under one roof with insurance and cash-pay patients.
• Massage Heights: Therapeutic massage franchise offering deep tissue, sports, and Swedish massage with membership-based pricing — directly comparable to the massage therapy revenue stream at Active Living.
• Hand & Stone Massage and Facial Spa: National massage and skincare franchise with a therapeutic massage focus. Comparable to Active Living's standalone massage service offering and customer demographic, though with a more retail/spa orientation.
• Chiro One Wellness Centers: Multi-location chiropractic group practice offering integrated care including adjustments, rehab, and lifestyle counseling; comparable in delivering chiropractic care across multiple clinics with insurance coverage.

Broad incumbents

• US Physical Therapy: Large publicly-traded operator of outpatient physical therapy clinics; overlaps with Active Living's rehabilitation and corrective exercise services and serves similar patient segments at broad scale.
• Concentra (Select Medical): National occupational health and urgent care provider with extensive workers' compensation and auto-injury treatment programs. Comparable to Active Living's PIP and Workman's Comp injury treatment offering, though as part of a much larger employer-focused service portfolio.
• ATI Physical Therapy: Large national physical therapy provider offering orthopedic rehab, sports medicine, and workers' compensation services. Overlaps with Active Living's rehab, sports-injury, and Workman's Comp offerings but operates at vastly greater scale and as a broad incumbent.
• BenchMark Physical Therapy: Regional PT network with strong sports medicine and orthopedic focus, serving similar musculoskeletal and post-injury patients. Comparable on therapeutic rehab modality and sports-injury segment, though core offering is PT-led rather than chiropractic-led.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/ALChiro
• Facebookfacebook.com/ActiveLivingChiro
• Instagraminstagram.com/activelivingchiropractic
• LinkedInlinkedin.com/company/active-living-chiropractic-p.c.

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Active Living Chiropractic