Pernigotti
- Company typePrivate
- Founded1860
- HeadquartersNovi Ligure, Italy
- Headcount51–100
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
Pernigotti firmographics
Firmographics- Name
- Pernigotti
- Legal name
- Pernigotti
- Website
- https://pernigotti.it
- Company type
- Private
- Founded year
- 1860
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Pernigotti industry classification
Industry- Product category
- Premium Italian Chocolate Confectionery
- NAICS
- Chocolate and Confectionery Manufacturing (31135), Confectionery Manufacturing from Purchased Chocolate (311352)
- SIC
- Sugar & Confectionery Products (2060)
- akta.pro primary industry
- Chocolate & Chocolate Confectionery (CRADABAA)
Keywords
Where Pernigotti is headquartered
LocationHeadquarters
- HQ city
- Novi Ligure
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Pernigotti business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Chocolate and confectionery product sales: Pernigotti generates revenue through the sale of chocolate products including Gianduiotti, Cremini, Nocciolato, Torrone, Easter eggs, and spreads. Products are sold through retail channels and B2B commercial relationships.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Pernigotti product offering
Product offeringCore offering
Pernigotti manufactures and sells premium Italian chocolate and confectionery products under its own brand, with its flagship being the iconic Gianduiotto (a boat-shaped chocolate-hazelnut confection created in 1927). The portfolio extends across Il Cremino, Il Nocciolato, Il Torrone, Il Ricoperto, Easter eggs (Le Uova), spreads (CREME), gift packs (REGALO), and impulse-purchase formats (IMPULSO), produced at the Novi Ligure facility and distributed through retail and B2B channels across seven European countries.
Product overview
Pernigotti is a historic Italian confectionery company established in 1860, specializing in premium chocolate and traditional Italian sweets. The company operates a unified product portfolio centered on its signature Il Gianduiotto (boat-shaped chocolate created in 1927) and extends across multiple product lines including: Il Cremino (layered chocolate), Il Nocciolato (hazelnut chocolate), Il Torrone and Il Ricoperto (nougat products), Le Uova (Easter eggs in various flavors), CREME (chocolate spreads), REGALO (gift products), and IMPULSO (impulse purchase items). The company produces all products in its historic facility in Novi Ligure, Italy, and distributes to Italy, Spain, Turkey, Netherlands, Belgium, Switzerland, and Austria. All products are Kosher-Dairy certified, and the company uses only natural aromas and no palm oil.
Differentiator
Problem solved
Functional benefit
Brands
- Gianduiotto: A classic chocolate-hazelnut confectionery product line featuring the iconic boat-shaped Gianduiotto and other traditional chocolates.
- Cremino
- Nocciolato
- Torrone
- Creme
- IMPULSO
- REGALO
Products and services
- Il Gianduiotto The iconic boat-shaped chocolate, the brand's signature product since 1927, made with Italian hazelnuts and considered a symbol of Piedmontese chocolate tradition. Sold to consumers through retail points of sale.
- Il Cremino A layered chocolate product consisting of alternating layers of different chocolates and hazelnut cream, creating a distinctive striped appearance. Sold to consumers through retail channels.
- Il Nocciolato Chocolate product featuring hazelnuts as the primary ingredient, representing the Piedmontese hazelnut chocolate tradition. Sold to consumers through retail points of sale.
- Il Torrone Classic Italian nougat confection made with almonds and honey, a traditional sweet with historical roots in Piedmont. Sold to consumers through retail channels.
- Il Ricoperto Coated version of the classic Torrone, covered in chocolate for an enhanced chocolate experience. Sold to consumers through retail points of sale.
- Le Uova (Easter Eggs) Easter eggs in various flavors including Gianduia Classico, Gianduia Caramello, Nocciolato in multiple variants, Cremino, and Passioni. Seasonal product line sold through retail channels primarily during the Easter period.
- CREME Chocolate spreads and creams featuring the characteristic gianduia flavor made with Italian hazelnuts. Sold to consumers through retail points of sale.
- REGALO Gift products and gift packages suitable for presents and special occasions. Sold to consumers through retail channels.
- IMPULSO Impulse-purchase chocolate products positioned for spontaneous buying moments at retail checkout and similar points of sale.
Companies that use Pernigotti
Customer profileSegments3 records
Ideal customer profiles3 records
Pernigotti technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Pernigotti partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- VivaticketminorProvider of virtual gift cards (VIVACARD) used for the Easter 2025 'Pernigotti ti regala la musica' promotion. VIVACARD offers access to experiences including concerts, theater, sports, and events in Italy and abroad.
- Brand MozartcoreCreated the new sound identity for Pernigotti including sound logo and brand music. The sound logo evokes hazelnuts crashing into chocolate with saxophone, while the brand music adds refinement with piano and saxophone, recalling timeless past sounds.
- Signor StefanocoreDedicated partner for gelato and pastry ingredients. Visit signorstefano.it or contact [email protected] for professional gelato and pastry product information.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Pernigotti competitors and assessment
Company assessmentRegional players
- Côte d'Or: Belgian chocolate brand owned by Mondelēz; competes in the same retail channels as Pernigotti within the Benelux region where Pernigotti distributes.
Direct peers
- Venchi: Italian premium chocolate and gianduja producer based near Turin; offers cremini, spreads and chocolate-hazelnut novelties in overlapping SKUs and distribution channels across Italy and Europe.
- Domori: Italian premium chocolate producer owned by illy; focuses on single-origin and fine Italian chocolate bars that overlap with Pernigotti's premium Italian chocolate positioning at retail.
- Streglio: Piedmont-based gianduja and chocolate specialty producer making traditional Gianduiotti and cremini; directly competes with Pernigotti in artisanal boat-shaped chocolate using Italian hazelnuts.
- Gobino: Turin artisan chocolatier specializing in gianduja and cremino-style layered chocolates with a focus on Italian hazelnuts; competes with Pernigotti in the same premium Piedmontese chocolate niche.
- Caffarel: Historic Piedmontese gianduja chocolate maker also founded in the 19th century in Turin; competes head-to-head with Pernigotti in boat-shaped Gianduiotto and Turin-style pralines using Italian hazelnuts.
- Talmone (Majani): Italian historic chocolate maker (Bologna) producing classic Italian chocolate bars, cremini and Easter eggs; comparable heritage brand profile to Pernigotti and overlapping retail distribution.
Broad incumbents
- Ferrero: Italian family-owned global confectionery giant and the defining Italian hazelnut chocolate (Nutella, Ferrero Rocher, Mon Chéri); broader portfolio but the central incumbant against which Pernigotti's gianduja positioning is benchmarked.
- Lindt & Sprüngli: Swiss premium chocolate incumbent with strong Easter egg and praline business competing for the same premium gifting shelf space and consumer occasion in Europe.
- Perugina (Nestlè Italy): Italian heritage chocolate brand famous for Baci; owned by Nestlè, overlaps with Pernigotti in chocolate gifting, Easter eggs, and pralines across Italian and European distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Pernigotti social profiles
Digital presencePernigotti compliance and trust
Trust signalCompliance2 records
Pernigotti financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pernigotti leadership team
Management profileNumber of profiles
Profiles1 record
Pernigotti funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pernigotti M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pernigotti
What does Pernigotti do?
Pernigotti manufactures and sells premium Italian chocolate and confectionery products under its own brand, with its flagship being the iconic Gianduiotto (a boat-shaped chocolate-hazelnut confection created in 1927). The portfolio extends across Il Cremino, Il Nocciolato, Il Torrone, Il Ricoperto, Easter eggs (Le Uova), spreads (CREME), gift packs (REGALO), and impulse-purchase formats (IMPULSO), produced at the Novi Ligure facility and distributed through retail and B2B channels across seven European countries.
Is Pernigotti a public or private company?
Pernigotti is a private company. It is classified as unknown and is currently operating.
When was Pernigotti founded?
Pernigotti was founded in 1860. It employs 51 to 100 people.
Where is Pernigotti based?
Pernigotti is headquartered in Novi Ligure, Italy, in the Europe region.
How does Pernigotti make money?
One revenue line is on record: chocolate and confectionery product sales.
Who are Pernigotti's main competitors?
Côte d'Or is listed as a regional player. Direct peers are Venchi, Domori, Streglio, Gobino, Caffarel and Talmone (Majani). Broad incumbents are Ferrero, Lindt & Sprüngli and Perugina (Nestlè Italy).
Does Pernigotti have an API?
No public API is recorded for Pernigotti.
What industry is Pernigotti in?
Pernigotti's product category is Premium Italian Chocolate Confectionery. Its primary akta.pro industry code is CRADABAA, Chocolate & Chocolate Confectionery. Its NAICS code is 31135 and its SIC code is 2060.