Seal Now
Seal Now is a privately held Indianapolis-based service company that applies proprietary penetrating silicate sealers and coatings to concrete and wood surfaces for residential and commercial customers across Central Indiana, backed by a 25-year product guarantee.
- Company typePrivate
- Founded-
- HeadquartersIndianapolis, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Seal Now does
Seal Now LLC is a privately held, Indianapolis-based (Indiana, USA) specialty service company that applies concrete and wood sealing protection to residential and commercial exterior surfaces across Central Indiana. Its core technology is a proprietary penetrating silicate sealer system that chemically bonds inside concrete (via C-S-H crystallization) and wood (via silification) rather than forming a topical film, with the company also deploying branded chemistries including Siloxa-Tek nano-waterproofing, Color Shield MMA-based concrete staining, and polyurea/polyaspartic garage floor coatings.
The company's product portfolio spans ten service lines: concrete sealing, driveway sealing, garage floor coatings, concrete staining, decorative concrete sealers, waterproof sealant services, concrete maintenance, wood sealing, deck/fence sealing, and deck/fence staining. Penetrating concrete and wood sealers carry a 25-year manufacturer-backed product guarantee; all other services include a 1-year workmanship warranty. The service is delivered via direct field crews that perform free on-site estimates and same-week scheduling within the Central Indiana service area (Carmel, Fishers, Westfield, Noblesville, Zionsville, Greenwood, Avon, Brownsburg, and ~12 other communities), with no travel fees in the core area.
Revenue is generated on a one-time project basis priced per square foot or per project (typical jobs $1,200–$5,000+; garage coatings $2,800–$6,500; wood sealing $3,500–$5,500), with a $1,200 minimum project size and payment due at completion. The company does not offer recurring contracts. Marketing is digital-led, relying on Google/Facebook/Yelp/HomeAdvisor reviews (150+ five-star Google reviews), BBB accreditation, SEO service-area pages, and educational blog content. The business is owner-operated by Damon Selle, with a small team of named staff (JJ, Nick, Zach, Tyson, Jared) and disclosed headcount of 11–50; revenue, funding, and financial metrics are not publicly disclosed.
Seal Now firmographics
Firmographics- Name
- Seal Now
- Legal name
- Seal Now LLC
- Website
- https://sealnow.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Seal Now is a privately held Indianapolis-based service company that applies proprietary penetrating silicate sealers and coatings to concrete and wood surfaces for residential and commercial customers across Central Indiana, backed by a 25-year product guarantee.
- Ownership category
- akta.pro rank
Seal Now industry classification
Industry- Product category
- Concrete and Wood Sealing Services
- NAICS
- Painting and Wall Covering Contractors (23832)
- SIC
- Adhesives & Sealants (2891)
- akta.pro primary industry
- Concrete/Brick/Stone Sealing (Masonry Sealants) (HSAGADAH)
- akta.pro secondary industries
- Fence & Gate Painting, Staining & Sealing (HSAGAJAJ), Waterproof Coatings & Leak Sealing (Basements, Foundations, Roof Coatings) (HSAGADAI), Concrete Repair, Sealing & Waterproofing (Coatings/Membranes) (IMAIAKAK)
Keywords
Where Seal Now is headquartered
LocationHeadquarters
- HQ city
- Indianapolis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Seal Now business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others, Technology or R&D
Revenue model
- One-Time Sealing Services: Single-visit professional sealing services for concrete and wood surfaces. Pricing based on square footage or project scope. Payment due upon project completion. No recurring revenue model — services are one-time applications with permanent results backed by 25-year product guarantee.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Concrete Sealing: $1–$3 per sq ft, most homeowners pay $1.35–$2.50/sq ft |
| Unit Pricing | Pay-as-you-go | Garage Floor Coatings: $1,200–$1,800+ for 400–600 sq ft |
| Unit Pricing | Pay-as-you-go | Deck Staining: $1,500–$2,500 for residential decks |
| Unit Pricing | Pay-as-you-go | Wood Sealing: $3,500–$5,500 for 400 sq ft deck |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels10 records
Seal Now product offering
Product offeringCore offering
Seal Now provides professional concrete and wood sealing services for residential and commercial properties in Central Indiana using proprietary penetrating silicate sealer technology that chemically bonds inside surfaces. The company offers concrete sealing, driveway sealing, garage floor coatings, concrete staining, decorative sealers, waterproof sealants, wood sealing, and deck/fence sealing and staining, with a 25-year manufacturer product guarantee on penetrating sealers.
Product overview
Seal Now is a service company offering a portfolio of concrete and wood sealing solutions for residential and commercial properties in Central Indiana. The core offering centers on penetrating sealer technologies that bond chemically inside surfaces rather than sitting on top as films. The product lineup includes: Concrete Sealing (penetrating silicate sealer for patios, walkways, pool decks with 25-year guarantee), Driveway Sealing (specialized driveway protection), Garage Floor Coatings (polyurea/polyaspartic systems up to 20x stronger than epoxy), Concrete Staining (Color Shield system with 30+ colors), Decorative Concrete Sealers (acrylic top sealers for stamped/aggregate surfaces), Waterproof Sealant Services (DOT-approved Siloxa-Tek nano-engineered barrier for 7-10 year protection), Concrete Maintenance & Care (cleaning and annual maintenance plans), Wood Sealing (permanent penetrating silicate sealer that mineralizes wood fibers with 25-year guarantee), and Deck & Fence Staining (PPG Proluxe/Sikkens professional stains). The company backs penetrating concrete and wood sealers with a 25-year manufacturer-issued product guarantee; all other services include a 1-year workmanship warranty.
Differentiator
Problem solved
Functional benefit
Products and services
- Concrete Sealing Professional concrete sealing using a penetrating silicate sealer that chemically bonds inside concrete surfaces to provide permanent protection against water intrusion, road salt, and freeze-thaw damage. Includes a 25-year product guarantee. For residential and commercial concrete surfaces including patios, walkways, and pool decks.
- Driveway Sealing Specialized driveway sealing service using penetrating sealer technology to protect concrete driveways from water damage, salt corrosion, and freeze-thaw cycles. Features a 25-year warranty and one-time application. Targeted at residential homeowners in Central Indiana.
- Garage Floor Coatings Professional garage floor coating using polyurea and polyaspartic systems that are up to 20x stronger than epoxy, cure in under 24 hours, and provide UV-stable, chemical-resistant protection with anti-slip additives. For residential garage floors.
- Concrete Staining Exterior concrete staining using the Color Shield system with 30+ UV-resistant colors across Classic, Old World, and Bright Lights series. Uses Siloxane Modified Methyl Methacrylate formula for lasting color bond lasting 5–10 years.
- Decorative Concrete Sealers Solvent-based acrylic top sealers for stamped, exposed aggregate, and acid-stained concrete surfaces. Available in clear, brown, and gray tints with high gloss, semi-gloss, and matte finishes. Provides 2–3 year protection before reapplication.
- Waterproof Sealant Services DOT-approved penetrating waterproofing service using Siloxa-Tek nanotechnology sealer that bonds inside concrete and masonry surfaces. Provides 7–10 years of protection against water, salt, and chloride intrusion with invisible finish.
- Concrete Maintenance & Care Ongoing concrete maintenance including professional pressure washing, surface cleaning, and annual maintenance plans for sealed concrete surfaces. Uses controlled PSI levels safe for sealed concrete.
- Wood Sealing Permanent wood sealing using a polymerized silicate sealer that mineralizes inside wood fibers through silification. Provides permanent protection that won't peel, flake, or fade. Backed by a 25-year product guarantee.
- Deck and Fence Sealing Professional deck and fence sealing using penetrating wood sealer to protect against moisture, mold, and UV damage. Includes stain plus seal combination options. Backed by 25-year warranty.
- Deck and Fence Staining Professional wood staining using PPG Proluxe oil-based stains (Sikkens/Cetol transparent and Rubbol solid stains). Includes stripping, pressure washing, and stain application for decks, fences, pergolas, and outdoor structures.
Quantifiable outcome
- Increases concrete strength up to 23%
- +5 more outcomes
Companies that use Seal Now
Customer profileNamed customers7 records
Segments1 record
Ideal customer profiles1 record
Seal Now technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Seal Now partnerships and signals
Strategic signalScale indicators5 records
Recent moves1 record
Expansion highlights5 records
Seal Now competitors and assessment
Company assessmentDirect peers
- Hello Garage: National franchise specializing in polyurea/polyaspartic garage floor coatings with same-week scheduling and direct-to-customer field sales. Directly competes with Seal Now's garage floor coatings offering using comparable chemistry and pricing model.
- GarageExperts: Established garage floor coating franchise using epoxy and polyaspartic systems with direct field-sales model. Comparable to Seal Now in product category (garage coatings) and service delivery approach for residential customers.
- Premier Garage: Garage floor coating franchise offering professional installation of epoxy and polyurea systems for residential homeowners. Overlaps directly with Seal Now's garage floor coatings service line on product and customer type.
- Deck Wizard: National deck restoration and sealing service company offering on-site estimates, power washing, and deck staining/sealing for residential customers. Direct peer in wood-sealing service delivery and target market.
Broad incumbents
- Foundation Armor: Manufacturer of penetrating concrete sealers, waterproofing products, and decorative coatings sold direct to consumers and contractors. Operates in the same sealer chemistry space Seal Now applies and represents the supply-side incumbent a service peer relies on.
- Ghostshield: Manufacturer of nano-engineered penetrating concrete sealers using silicate/siloxane technology that closely matches Seal Now's described product chemistry. Direct upstream competitor in the sealer product category.
- Concrete Sealers USA: Direct-to-consumer concrete sealer manufacturer and supplier offering penetrating sealers, decorative sealers, and waterproofing products. Operates in the same product category Seal Now applies and competes for the same end customer's wallet.
- Sherwin-Williams: Largest U.S. paint and coatings manufacturer with retail and contractor distribution including concrete sealers and waterproofing products. Adjacent incumbent whose products Seal Now competes with at the consumer level.
- PPG Industries: Global coatings manufacturer whose Sikkens/PPG Proluxe brand is used by Seal Now for deck and fence staining. Represents the broad incumbent coatings supplier that competes with the sealer-and-coating service category at scale.
Regional players
- A-1 Concrete Leveling: Regional concrete services franchise specializing in concrete lifting, leveling, and repair across multiple U.S. markets. Comparable to Seal Now as a concrete-services specialist using a field-sales-and-service model in defined geographies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Seal Now social profiles
Digital presenceSeal Now financial estimates
Financial estimateRevenue estimate
Valuation estimate
Seal Now leadership team
Management profileNumber of profiles
Profiles6 records
Seal Now funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Seal Now M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Seal Now
What does Seal Now do?
Seal Now provides professional concrete and wood sealing services for residential and commercial properties in Central Indiana using proprietary penetrating silicate sealer technology that chemically bonds inside surfaces. The company offers concrete sealing, driveway sealing, garage floor coatings, concrete staining, decorative sealers, waterproof sealants, wood sealing, and deck/fence sealing and staining, with a 25-year manufacturer product guarantee on penetrating sealers.
Is Seal Now a public or private company?
Seal Now is a private company. It is classified as family owned and is currently operating.
When was Seal Now founded?
Seal Now was founded in -1. It employs 11 to 50 people.
Where is Seal Now based?
Seal Now is headquartered in Indianapolis, United States, in the North America region.
How does Seal Now make money?
One revenue line is on record: one-Time Sealing Services.
Who are Seal Now's main competitors?
Direct peers on record are Hello Garage, GarageExperts, Premier Garage and Deck Wizard. Broad incumbents are Foundation Armor, Ghostshield, Concrete Sealers USA, Sherwin-Williams and PPG Industries. A-1 Concrete Leveling is listed as a regional player.
Does Seal Now have an API?
No public API is recorded for Seal Now.
What industry is Seal Now in?
Seal Now's product category is Concrete and Wood Sealing Services. Its primary akta.pro industry code is HSAGADAH, Concrete/Brick/Stone Sealing (Masonry Sealants), with a secondary code of HSAGAJAJ, Fence & Gate Painting, Staining & Sealing. Its NAICS code is 23832 and its SIC code is 2891.