Bejing Leili

What Bejing Leili does

Beijing Leili Marine Bioindustry Inc. is a Chinese marine biology company founded in 1993 and headquartered in Beijing that develops, manufactures and markets seaweed-based agricultural inputs for global crop production. Its core technology is enzymatic extraction from wild Sargassum (brown algae) sourced from pollution-free islands in southern China and Southeast Asia, yielding three proprietary patent ingredients (Algene, Kelmost, Minecal) that are deployed across a portfolio of crop biostimulants, crop protection agents, crop nutrition products and soil improvement solutions. The firm holds 26 invention patents, 3 scientific and technological achievements, and 125 globally registered products, and is the only Chinese company and lead registrant for sargassum enzymatic extract under EU REACH regulations; its products also carry ECOCERT, NOP, JAS and GB/T 19630-2011 organic certifications.

The company sells into fruit, vegetable, field crop, economic crop and organic farming segments, reaching more than 50 million farmers across 80+ countries with documented yield gains of 20-28% in wheat, 22% in rapeseed and 20% in blueberries. Its go-to-market is built on international channel partners, distributors, balanced agricultural service stations, and tens of thousands of agronomists providing field demonstrations and crop-specific application guidance, supplemented by trade-show presence (notably Fruit Logistica Berlin) and community-building around balanced farming. Strategic partnerships include a flagship 'Global 100 Superb Fruits' initiative with Pagoda (百果园) and nine-country promotion agreements signed in 2019. Leili is privately held, headquartered in Beijing's Haidian District with a secondary site in Huairou, and employs 101-250 people under President/General Manager Tang Jie and Vice President Bill Duan.

Name

Bejing Leili

Legal name

Beijing Leili Marine Bioindustry Inc.

Website

https://leili.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

101–250 employees

Short description

Beijing Leili Marine Bioindustry Inc. is a Chinese marine biology company founded in 1993 that develops and markets seaweed-based biostimulants, crop protection, crop nutrition and soil improvement products for fruit, vegetable, field crop and organic growers across 80+ countries.

Ownership category

akta.pro rank

Product category

Agricultural Biostimulants

NAICS

Pesticide, Fertilizer, and Other Agricultural Chemical Manufacturing (3253), Pesticide and Other Agricultural Chemical Manufacturing (32532)

SIC

Agricultural Chemicals (2870)

akta.pro primary industry

Algae & Seaweed Proteins (Microalgae/Spirulina, Macroalgae) (AFAJAHAF)

akta.pro secondary industry

Aquaculture Processing & On-Farm Value-Add (primary handling, icing, packing) (AFAEAAAN)

Keywords

• Seaweed biostimulants
• Crop nutrition products
• Crop protection solutions
• Soil improvement inputs
• Marine biotechnology fertilizers

Headquarters

HQ city

Beijing

HQ country

China

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Operations, Personnel, Marketing or Sales

Revenue model

1. Crop Biostimulants Sales: Sale of seaweed extract-based biostimulant products including Alga600, Alga300, Leili2000, and other formulations. Products are sold through distributors and direct channels to agricultural operations in 80+ countries.
2. Crop Nutrition Products: Sale of macro and micronutrient fertilizers including amino acid compounds, chelated micronutrients, calcium, boron, zinc products, and NPK formulations combined with algal bioactive substances.
3. Crop Protection Products: Sale of biological crop protection products including SoftGuard (chitosan-based immunity enhancer), ProSilicon, AmiCa, and other formulations for disease and pest resistance.
4. Soil Improvement Solutions: Sale of soil conditioners and organic fertilizers including Algasoil, ChitinSoil, Humic Total, HumiMax, BioGuard products for soil remediation and improvement.
5. Technical Service and Solutions: Provision of balanced farming technical services, crop-specific solution design, field demonstration, and agricultural product certification consulting services through a network of agronomists and partners.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels6 records

Core offering

Beijing Leili Marine Bioindustry Inc. develops, manufactures, and markets seaweed-based agricultural inputs extracted from wild Sargassum (brown algae) through proprietary enzymatic hydrolysis. Its product portfolio spans four categories — crop biostimulants, crop protection, crop nutrition, and soil improvement — covering 125 globally registered products sold to commercial growers across 80+ countries.

Product overview

Beijing Leili Marine Bioindustry Inc. is a seaweed-based agricultural input company founded in 1993, offering a comprehensive portfolio of marine-origin biological products organized into four categories: Crop Biostimulants (Alga600, Alga300, Alga1000, RootMost, Leili2000, Algreen, Seamino, AlgaFish, Alga plus K, Alga300++), Crop Protection (SoftGuard, SoftGuard++, AmiCa, ProSilicon, Prosillicon, FulviCa, Prosynergist), Crop Nutrition (CaBoron, ProBoron, ProZinc, Amino Total, AminoVix, AminoMax, BioFova, MicroRich), and Soil Improvement (Algasoil, ChitinSoil, HealThipher, KELMOST, Humic Total, HumiMax, BioGuard TD, BioGuard CE, Multimix). The core technology relies on proprietary patent ingredients (Algene, Kelmost, Minecal) and enzymatic extraction processes derived from wild Sargassum seaweed, with products serving over 80 countries. The portfolio includes both standalone biostimulant products and complementary solutions that work together as integrated crop management systems.

Differentiator

Problem solved

Functional benefit

Brands

• Algene: Patent ingredient described as the most valuable active subject in algae, called 'platinum of algae'. It can be dissolved in water easily and fast absorbed by plant roots, stems and leaves. Also called balance substance that supplies exogenous nutrients for plants.
• Kelmost
• Minecal

Products and services

• Alga600
• Alga300
• Alga1000
• RootMost
• Leili2000
• Algreen
• Seamino
• Algasoil
• SoftGuard

Quantifiable outcome

• Wheat yield increased by 20-28% and protein increased by 15-21% in Romania
• +8 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• International Partners (Russia, Ukraine, Peru, Romania, Egypt, Canada, Morocco, Dominica, Poland)coreGTM or Marketing Partner · 1 November 2019Nine countries signed promotion service agreements of balanced farming industry materialization. Partners launched 'Organic Cereals & Beans' global program. Partners introduce Leili solutions for various crops including Egyptian grapes, Canadian cherries, Moroccan raspberries, Polish apples, China oranges.
• Pagoda (百果园)flagshipGTM or Marketing Partner · 1 February 2019Strategic partner for 'Global Launch 100 Superb Fruits' initiative to create 100 brands of fresh fruits and vegetables in 10 years. Pagoda operates 3,500 stores in China and cooperates with 230 fruit planting bases globally. Leili provides balanced farming solutions and Pagoda provides distribution channels, creating integrated fruit supply system.
• China Good Agri-products Development & Service AssociationcoreStrategic or Co-development Partner · 1 February 2019Association supports Leili's development strategy and promotes Leili's innovative agricultural technology and products. Association works on building global evaluation system for agricultural brand value and exploring new technologies and business models.
• Zhongguancun S&T Park, Haidian BranchcoreStrategic or Co-development Partner · 1 January 2019Director of International Cooperation Section attended Leili's 20th Anniversary Celebration, providing support and expectations for Leili balanced farming business internationally.

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Acadian Plant Health: Canadian seaweed extract and biostimulant company specializing in Ascophyllum nodosum-based products. Closest direct comparable to Leili's Sargassum-based biostimulant portfolio, serving row crops and specialty crops globally through distributors.
• Valagro (Syngenta Biologicals): Italian biostimulant and specialty nutrition company (acquired by Syngenta in 2020). Direct comparable in seaweed- and microbial-based biostimulants, plant nutrition, and integrated crop solutions targeting fruit, vegetable, and field crops globally.
• BioAtlantis: Irish biotech company producing seaweed-derived biostimulants and bioactive compounds for crop stress tolerance. Direct peer with overlapping seaweed extraction technology and crop stress (abiotic) focus.
• Kelpak: South African manufacturer of Ecklonia maxima seaweed extract biostimulants. Direct comparable in cold-process seaweed extraction and biostimulant commercialization for fruit, vegetable, and broad-acre crops.
• Tradecorp: Spanish biostimulant and specialty crop nutrition company (part of Rovensa). Direct peer offering seaweed- and amino-acid-based biostimulants, chelated micronutrients, and soil conditioners across global markets.

Broad incumbents

• Brandt: US-based specialty fertilizer and crop input company with a significant biostimulant portfolio (Brandt Smart System). Broad incumbent serving row and specialty crops in North America with overlapping seaweed and foliar nutrition SKUs.
• Haifa Group: Israeli specialty fertilizer company (water-soluble NPK, controlled-release, and biostimulant lines). Broad incumbent with overlapping crop nutrition and foliar feeding portfolio for high-value crops globally.
• UPL: Indian-headquartered global crop input company with a growing biologicals portfolio (including seaweed-based products via OpenAg). Broad incumbent in crop protection and nutrition competing with Leili in distributors' shelves.
• FMC Corporation: US agricultural sciences company with a plant health/biologicals platform. Broad incumbent overlapping with Leili in crop protection, biostimulants, and specialty nutrition sold through the same channel partners.

Emerging players

• Agrinos: Biological crop input company focused on microbial and plant nutrition products. Emerging player with partial overlap on biostimulant and soil health categories relevant to Leili's soil improvement and crop nutrition SKUs.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCzChk0vFjXMvhsrFI2yVNeg/videos?view_as=subscriber
• Facebookfacebook.com/LeiliChina
• Instagraminstagram.com/leilimarinebio
• Xx.com/leiligroup
• LinkedInlinkedin.com/company/leili-biostimulants-group

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bejing Leili