Zoom Advertising

What Zoom Advertising does

Zoom Advertising, operating under the legal name Zoom Advertising and the trade name Zoom Digital, is a privately held, Chicago-based full-service multi-channel advertising agency that has been operating for approximately 30 years. The firm specializes in Tier 2 and Tier 3 retail automotive dealerships, with a stated focus on driving "domination status" for dealer clients in their local marketplaces through integrated SEO, PPC, social media, web design, video production, direct response, and remarketing services. Its core service taxonomy spans SEO/Earned Media, PPC/Paid Media, Social Media Advertising, Web Design (including hosting and security), Video Production (commercial, drone, green screen, 2D/3D animation), Direct Response (direct mail plus email plus chat leads), and Remarketing, all delivered through dedicated Account Managers and supported by certifications including Premier Google Partner and Bing Ads Accredited Professional.

The agency's underlying technology stack is conventional digital marketing infrastructure rather than proprietary platforms: it relies on Google Ads, Bing Ads, Facebook/Meta Ads and standard CMS/web hosting tooling, combined with in-house creative production (drone capture, green screen, 2D/3D animation, sound design). Delivery is services-led: revenue is generated through agency fees, campaign management fees, and multi-year retainer or contract arrangements, with pricing conducted on a quote basis following a complimentary "no-obligation" digital review consultation. Go-to-market is direct sales, primarily regional within the United States, with experienced Account Managers handling outbound and client relationships. Customer segmentation is a single vertical — Tier 2 and Tier 3 retail automotive dealerships — although the website features OEM brand logos across Ford, GM (Chevrolet, Cadillac, GMC, Buick indirectly via related brands), Stellantis (Chrysler, Dodge, Jeep, Ram, Fiat), VW Group (Audi, Bentley, Lamborghini indirectly via Bentley, VW), BMW/Mini indirectly absent, and Asian OEMs (Honda, Hyundai, Mazda, Subaru, Kia, Nissan, Toyota), suggesting either direct OEM relationships or co-op/agency-of-record positioning that extends beyond purely Tier 2/3 dealership execution.

Name

Zoom Advertising

Legal name

Zoom Advertising

Website

https://zoomdigital.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Zoom Advertising is a Chicago-based, privately held full-service multi-channel advertising agency that has served Tier 2 and Tier 3 U.S. retail automotive dealerships for nearly 30 years through integrated SEO, PPC, social media, web design, video production, direct response, and remarketing services delivered via multi-year contracts.

Ownership category

akta.pro rank

Product category

Automotive Advertising Services

NAICS

Advertising Agencies (54181), Advertising Agencies (541810), Media Buying Agencies (541830), Direct Mail Advertising (54186)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Direct Mail Advertising Services (7331)

akta.pro primary industry

Integrated Advertising (Brand + Performance + Media) (BPAFAAAA)

akta.pro secondary industry

Marketplace & Retail Media Advertising (Amazon/Walmart/Instacart, etc.) (MPAAACAJ)

Keywords

• Automotive advertising agency
• Digital marketing services
• Search engine optimization
• Pay per click advertising
• Video production services

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Advertising Agency Services: Full-service multi-channel advertising agency providing integrated campaigns for retail automotive dealerships, including SEO, PPC, social media, web design, video production, and direct response services. Revenue likely generated through agency fees, campaign management fees, and potentially retainer arrangements for ongoing services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Zoom Advertising is a full-service multi-channel advertising agency that builds integrated digital marketing campaigns for retail automotive dealerships. The agency delivers SEO/earned media, PPC/paid media, social media advertising, web design, video production, direct response marketing, and remarketing services, all coordinated through dedicated account management.

Product overview

Zoom Advertising is a full-service multi-channel automotive advertising agency offering an integrated suite of digital marketing services. The core offering consists of SEO/Earned Media, PPC/Paid Media, Social Media Advertising, Web Design, Video Production, Direct Response, and Remarketing services. These services work together as fully integrated advertising campaigns optimized and targeted at the right online audience. The company specializes in Tier 2 and Tier 3 retail automotive dealers, providing Account Management to customize and manage all digital marketing efforts.

Differentiator

Problem solved

Functional benefit

Products and services

• SEO - Earned Media
• PPC - Paid Media
• Social Media Advertising
• Web Design
• Video Production
• Direct Response
• Remarketing
• Account Management

Quantifiable outcome

• Websites ranking in top 5 SERP results receive 67% of all traffic
• +3 more outcomes

Named customers24 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• GooglecoreTechnology or IntegrationZoom Advertising is a Premier Google Partner, certified to manage Google advertising campaigns including Google Ads, display advertising, and remarketing programs. This partnership provides access to Google's advertising platforms and demonstrates platform expertise.
• Microsoft/BingcoreTechnology or IntegrationZoom Advertising has Bing Ads Accredited Professional status, demonstrating expertise in managing Bing advertising campaigns. This partnership enables the agency to manage PPC campaigns across Microsoft's search advertising platform.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Dealer.com: Cox Automotive-owned digital marketing platform serving retail automotive dealerships with websites, SEO, SEM, and digital advertising — directly comparable in vertical and service mix to Zoom Advertising's Tier 2/3 dealer focus.
• Digital Air Strike: Specializes in digital marketing, social media, and reputation management for automotive dealerships — directly competing with Zoom in the same vertical with overlapping paid social, SEO, and retargeting offerings.
• Team Velocity: Full-service automotive marketing agency providing digital advertising, websites, and SEO to dealerships and dealer groups — closely mirrors Zoom's integrated multi-channel approach to the same Tier 2/3 dealer segment.
• Adpearance: Digital marketing agency with a strong vertical focus on automotive dealerships, offering SEO, PPC, web design, and video — comparable to Zoom in service breadth and dealer specialization.
• PureCars: Automotive marketing platform providing digital advertising, VIN-level targeting, and dealer website solutions — directly competes with Zoom on PPC and remarketing for automotive dealers.
• VinSolutions: Cox Automotive's dealer digital marketing suite including SEO, SEM, and social advertising — competing directly with Zoom's integrated service model for retail automotive clients.
• PowerChords Marketing: Automotive-specific digital marketing agency delivering SEO, paid search, social, and creative services to dealerships — directly comparable to Zoom in vertical specialization and integrated service delivery.

Emerging players

• DealerSocket (now Tekion): Dealer management platform with embedded digital marketing tools overlapping with Zoom's web design, SEO, and CRM-integrated marketing capabilities for dealerships.

Broad incumbents

• Thrive Internet Marketing Agency: Larger full-service digital marketing agency offering SEO, PPC, social media, and web design — overlaps with Zoom's service mix but serves broader verticals beyond automotive.

Regional players

• Cars.com: Automotive marketplace with a dealer advertising platform offering leads and digital marketing solutions — adjacent competitor with overlapping automotive dealer ad budgets but distinct marketplace-driven model.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zoom Advertising