Cedarwood Digital
Cedarwood Digital is a Manchester-based, privately held digital marketing agency that delivers integrated SEO, Digital PR, and PPC services to medium-sized businesses and large multinationals across e-commerce, legal, energy, financial services, and iGaming verticals, monetizing through monthly retainers and white-label agency resale.
- Company typePrivate
- Founded2016
- HeadquartersManchester, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Cedarwood Digital does
Cedarwood Digital is a Manchester-based, privately held digital marketing agency founded in 2016 that provides an integrated offering spanning SEO, Digital PR, and Paid Media (PPC). The agency serves medium-sized businesses through large multinationals, with named client logos including Gousto, OVO Energy, Fletchers Solicitors, Patient Claim Line, Watches2U, Hayes Garden World, Casino Alpha, Certas Energy, Salt of the Earth, and Little Loans, spanning e-commerce, legal, energy, financial services, iGaming, and consumer goods verticals. The core technology stack is built on third-party platforms: Google Ads, Microsoft Ads, Meta, LinkedIn Ads, Google Analytics 4, Google Tag Manager, and HubSpot, with AI features consumed via platform-native tools (Google Smart Bidding, Meta Advantage+, AI Max campaigns, Microsoft Automated Rules) rather than proprietary models. The business model is retainer-based monthly subscriptions with tiers ranging from £1,000/month entry-level PPC and SEO/DPR to £10,000+/month enterprise retainers, plus white-label versions of all three service lines resold to other agencies. Go-to-market relies on direct client engagement, thought leadership via conference speaking (Brighton SEO, SEO Estonia, SEO Mastery Summit Vietnam), published case studies, the in-house Manchester DM networking event, and accumulated industry award credibility from repeated wins at UK and European Search Awards.
Cedarwood Digital firmographics
Firmographics- Name
- Cedarwood Digital
- Legal name
- Cedarwood Digital Ltd
- Website
- https://cedarwood.digital
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Cedarwood Digital is a Manchester-based, privately held digital marketing agency that delivers integrated SEO, Digital PR, and PPC services to medium-sized businesses and large multinationals across e-commerce, legal, energy, financial services, and iGaming verticals, monetizing through monthly retainers and white-label agency resale.
- Ownership category
- akta.pro rank
Where Cedarwood Digital is headquartered
LocationHeadquarters
- HQ city
- Manchester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Cedarwood Digital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- SEO Management Services: Full-service SEO strategies including Technical SEO, Content, On-Site and Off-Site optimization. Monthly retainer-based service.
- PPC/Paid Media Management: Paid media management across Google Ads, Microsoft Ads, Meta, Instagram with remarketing, display advertising, and Google Shopping. Monthly management fees plus media spend.
- Digital PR Services: Digital PR strategies including outreach, link building, newsjacking, and data-led campaigns to build brand reputation and earn backlinks.
- White Label Services: White label SEO, Digital PR and PPC services provided to other agencies on a reseller basis.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | PPC Management starting tier |
| Subscription | Monthly | SEO/Digital PR tiers |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels10 records
Cedarwood Digital product offering
Product offeringCore offering
Cedarwood Digital is an integrated digital marketing agency that combines Digital PR, SEO, and Paid Media to help brands build authority and visibility in search, AI, and across the web. It delivers monthly retainer-based SEO campaigns (Technical, Content, On-Site, Off-Site), Digital PR and outreach for brand reputation and backlink acquisition, and paid media management across Google Ads, Microsoft Ads, Meta, LinkedIn, and TikTok for medium-sized businesses through to large multinationals.
Product overview
Cedarwood Digital is a Manchester-based integrated digital marketing agency offering a unified portfolio of SEO, Digital PR, and Paid Media (PPC) services. The core offering spans three main disciplines: SEO (including Technical SEO, Content, On-Site, and Off-Site), Digital PR & Outreach (covering newsjacking, data-led campaigns, surveys, thought leadership, and link building), and Paid Media management (across Google Ads, Microsoft Ads, Meta, LinkedIn, and TikTok). The agency also provides white label versions of its SEO and PPC services for agency resale. Services are delivered to clients ranging from medium-sized businesses to large multinationals across the UK and internationally.
Differentiator
Problem solved
Functional benefit
Products and services
- SEO Agency Services Full-service SEO strategies covering Technical SEO, Content, On-Site and Off-Site optimisation, delivered as bespoke monthly retainer campaigns aligned to each client's business goals; for medium-sized businesses through to large multinationals.
- Digital PR & Outreach Digital PR strategies to build brand reputation and visibility through newsjacking, data-led campaigns, surveys, thought leadership, and product-placement outreach to high-authority publications; for brands that want to be seen and be found online and put at the centre of the conversation.
- PPC Agency Services Full paid media management across Google Ads, Microsoft Ads, Meta (Facebook/Instagram), LinkedIn and TikTok, covering remarketing, display advertising and Google Shopping campaigns; for clients seeking to maximise return on investment from paid acquisition.
- Ecommerce Agency Services Ecommerce-specific digital marketing services combining SEO, PPC and Digital PR tailored for online retailers, designed to drive product visibility, organic traffic and paid revenue.
- White Label SEO White label SEO services delivered to other digital marketing agencies for resale under their own branding, covering Technical, Content, On-Site and Off-Site optimisation.
- White Label Digital PR White label Digital PR services delivered to other agencies for resale under their own branding, including outreach, newsjacking, data-led campaigns and link building.
- White Label PPC White label PPC management services delivered to other agencies for resale under their own branding, spanning Google, Microsoft, Meta and LinkedIn advertising.
Quantifiable outcome
- Patient Claim Line: 170+ links achieved, 90% increase in Top 3 rankings, #1 rankings for 'Medical Claims', 'Medical Compensation', 'Hospital Negligence'
- +8 more outcomes
Companies that use Cedarwood Digital
Customer profileNamed customers24 records
Segments6 records
Ideal customer profiles4 records
Cedarwood Digital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability2 records
Feature1 record
Cedarwood Digital partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- WPP MediaminorWPP Media Campus serves as the venue for Cedarwood Digital's Manchester DM networking events. This is a venue partnership rather than a commercial business partnership.
- EcologiminorCedarwood Digital offsets their carbon footprint via Ecologi. This is a sustainability initiative partnership for environmental responsibility.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
Cedarwood Digital competitors and assessment
Company assessmentDirect peers
- The SEO Works: Sheffield-based UK SEO agency with broader digital services including PPC and content. Direct competitor in the UK SME/enterprise SEO segment with similar award-winning positioning.
- Hallam: Nottingham-based UK digital marketing agency offering integrated SEO, PPC, and content services to mid-market and enterprise clients. Comparable mid-sized UK agency competing for the same integrated retainer business as Cedarwood.
- Rise at Seven: Sheffield-based UK search marketing agency combining SEO with Digital PR and creative content. Closely aligned on the SEO + Digital PR integration model that differentiates Cedarwood.
- Impression: Nottingham-based performance digital marketing agency offering SEO, PPC, and CRO to enterprise clients. Comparable UK mid-sized agency competing for similar integrated retainers.
- Evoluted: Sheffield-based UK digital agency specializing in SEO, PPC, and web design for mid-market and enterprise clients. Similar-sized competitor in the UK integrated search marketing segment.
- Tug: London-based digital marketing agency offering SEO, PPC, and analytics services. Comparable UK agency competing for enterprise integrated search mandates.
- Blue Array: UK SEO consultancy with a strong enterprise focus and similar thought-leadership positioning. Direct competitor in technical and content-led SEO at the mid-market/enterprise tier.
Broad incumbents
- Croud: London-headquartered global digital marketing agency offering paid media, SEO, and content at significantly larger scale. Competes for the same enterprise clients as Cedarwood but with much broader service portfolio and headcount.
- Brainlabs: London-based global digital marketing agency focused on data-driven SEO and paid media. Operates at significantly larger scale with similar SEO and PPC discipline to Cedarwood.
- Jellyfish: Global digital marketing agency (part of Brandtech Group) offering SEO, paid media, and content at significant scale. Larger incumbent competing for the same enterprise clients as Cedarwood with broader media capabilities.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Cedarwood Digital social profiles
Digital presenceCedarwood Digital compliance and trust
Trust signalCompliance2 records
Cedarwood Digital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cedarwood Digital leadership team
Management profileNumber of profiles
Profiles2 records
Cedarwood Digital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cedarwood Digital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cedarwood Digital
What does Cedarwood Digital do?
Cedarwood Digital is an integrated digital marketing agency that combines Digital PR, SEO, and Paid Media to help brands build authority and visibility in search, AI, and across the web. It delivers monthly retainer-based SEO campaigns (Technical, Content, On-Site, Off-Site), Digital PR and outreach for brand reputation and backlink acquisition, and paid media management across Google Ads, Microsoft Ads, Meta, LinkedIn, and TikTok for medium-sized businesses through to large multinationals.
Is Cedarwood Digital a public or private company?
Cedarwood Digital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cedarwood Digital founded?
Cedarwood Digital was founded in 2016. It employs 1 to 10 people.
Where is Cedarwood Digital based?
Cedarwood Digital is headquartered in Manchester, United Kingdom, in the Europe region.
How does Cedarwood Digital make money?
Four revenue lines are on record. SEO Management Services are the primary driver. The others are PPC/Paid Media Management, digital PR Services and white Label Services.
Who are Cedarwood Digital's main competitors?
Direct peers on record are The SEO Works, Hallam, Rise at Seven, Impression, Evoluted, Tug and Blue Array. Broad incumbents are Croud, Brainlabs and Jellyfish.
Does Cedarwood Digital have an API?
No public API is recorded for Cedarwood Digital.