Physio Plus

What Physio Plus does

Physio Plus is an Australian allied health clinic group founded in 2007, operating a multi-site network of physiotherapy, occupational therapy, exercise physiology, clinical Pilates, massage therapy, hydrotherapy, telehealth, and occupational work health services. The group runs 8+ physical locations across Queensland (Mackay, Whitsunday, Proserpine, Hamilton Island, with Hayman Island listed, and an embedded site at Mater Hospital Mackay) and Victoria (Footscray as the Victorian headquarters, Cheltenham, Maribyrnong), serving a mix of NDIS participants, DVA patients, Home Care Package recipients, private self-paying patients, and corporate occupational health clients. As of December 2022 the group reported having served more than 80,000 Australians cumulatively. The company is privately held, independent, and locally owned, with no disclosed parent company, institutional investor, or public listing.

The underlying technology stack is described as standard physiotherapy and allied health clinical practice using evidence-based treatment methodologies. Patient booking and clinic management are handled through a third-party SaaS platform, Nookal, and telehealth is delivered via standard video conferencing. No proprietary software, AI/ML systems, mobile applications, or APIs are disclosed; the core product is in-person clinical service delivery augmented by telehealth for remote consultations. Services are differentiated by clinical specialization (sports physiotherapy, women's health, pelvic floor, paediatrics, hydrotherapy) and by specialist staff credentials that include publication in the British Journal of Sports Medicine and involvement in professional colleges.

Physio Plus operates a direct-to-consumer professional services revenue model, billing fee-for-service across its clinical disciplines. Payments flow through a mix of NDIS plans, DVA arrangements, private health insurance, Medicare chronic disease management plans, Home Care Package funding, corporate occupational health contracts (e.g., BHP, BMA, Thiess, Wilmar Sugar, Dalrymple Bay Coal Terminal), and out-of-pocket private pay. No public pricing or unit economics are disclosed. The go-to-market relies on local clinic presence, GP and specialist referral networks, hospital and aged care facility partnerships (Mater Hospital, Bluecare Homefield, Northview, Hillside Haven, Proserpine Nursing Home), sports club affiliations, and digital channels including a content-rich website, Instagram, and LinkedIn. The group is mid-sized in headcount (11-50 employees) and continues to expand geographically, with the most recent material move being the February 2023 opening of Physio Plus Cheltenham.

Name

Physio Plus

Legal name

Physio Plus

Website

https://physioplus.com.au

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Physio Plus is an Australian independent allied health clinic group operating 8+ locations across Queensland and Victoria. It delivers fee-for-service physiotherapy, occupational therapy, exercise physiology, clinical Pilates, massage, telehealth, and occupational work health to NDIS, DVA, private, aged care, and corporate patients.

Ownership category

akta.pro rank

Product category

Allied Health Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Medical/Therapeutic Massage (Rehab/Pain Management) (HSALAEAO)

Keywords

• Physiotherapy services
• Allied health clinics
• Occupational therapy
• Exercise physiology
• Workplace rehabilitation

Headquarters

HQ city

Mackay

HQ country

Australia

HQ region

Oceania

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Physiotherapy Services: Fee-for-service physiotherapy consultations covering musculoskeletal conditions, sports injuries, rehabilitation, and specialist physiotherapy services including sports physio, women's health, pelvic floor, and children's physiotherapy.
2. Occupational Therapy: Occupational therapy services for functional assessment, rehabilitation, and support services including NDIS services.
3. Exercise Physiology: Exercise physiology services for chronic disease management, rehabilitation, and health promotion.
4. Allied Health Services: Additional services including Clinical Pilates, Massage Therapy, Hydrotherapy, Telehealth consultations, and Occupational Work Health services such as pre-employment screening, FCE, and return to work programs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Physio Plus operates a multi-location network of allied health clinics delivering physiotherapy (general, specialist, sports, women's health, pelvic floor, paediatrics, hydrotherapy), occupational therapy, exercise physiology, clinical pilates, massage therapy, NDIS-aligned services, telehealth consultations, and workplace occupational health programs to individual patients, NDIS participants, DVA clients, Home Care Package recipients, and corporate employers across Queensland and Victoria, Australia.

Product overview

Physio Plus is an Australian allied health clinic group providing a comprehensive range of healthcare services. The core offering consists of physiotherapy services across multiple specialties (general, sports, women's health, pelvic floor, children's, and hydrotherapy) supplemented by occupational therapy, exercise physiology, clinical Pilates, massage therapy, and telehealth consultations. The clinic also offers occupational and work health services including pre-employment functional screening, functional capacity evaluations, return-to-work programs, manual handling assessments, work site assessments, and ergonomics. Services are delivered across multiple clinic locations in Queensland (Mackay, Whitsundays region, Hamilton Island) and Victoria (Footscray, Cheltenham, Maribyrnong). The company supports NDIS participants, private patients, DVA patients, and Home Care Package recipients.

Differentiator

Problem solved

Functional benefit

Products and services

• Physiotherapy General physiotherapy services for musculoskeletal conditions, injury treatment, and rehabilitation, delivered to private patients, NDIS participants, DVA clients, and Home Care Package recipients across all Physio Plus clinic locations.
• Specialist Physiotherapy Advanced physiotherapy delivered by specialist-qualified practitioners for complex musculoskeletal conditions requiring higher-level clinical expertise.
• Sports Physiotherapy Physiotherapy targeting sports injuries, prevention, and performance for athletes across all levels, supported by affiliations with local sports clubs including Mackay Magpies and Mackay & Whitsunday Crusaders.
• Women's Health Physiotherapy Physiotherapy addressing women's health conditions including pelvic floor issues and continence care delivered by specialist women's health physiotherapists.
• Pelvic Floor & Continence Physiotherapy Specialized physiotherapy for pelvic floor dysfunction and continence management for women and men across the Physio Plus clinic network.
• Children's Physiotherapy Physiotherapy tailored to paediatric patients and developmental conditions, delivered by clinicians with paediatric expertise.
• Hydrotherapy Water-based physiotherapy for rehabilitation, exercise, and recovery from injury or surgery.
• Occupational Therapy Occupational therapy supporting functional independence, daily living activities, rehabilitation, and NDIS-aligned disability support.
• Exercise Physiology Exercise prescription and physiology services for rehabilitation, chronic disease management, and health promotion.
• NDIS Services Allied health services delivered under the National Disability Insurance Scheme, including physiotherapy, occupational therapy, exercise physiology, and massage therapy for NDIS participants.
• Telehealth Remote physiotherapy and allied health consultations delivered via video conferencing technology for patients unable to attend in-clinic visits.
• Clinical Pilates Pilates-based exercise therapy supervised by qualified physiotherapists for rehabilitation, strength, and fitness goals.
• Massage Therapy Therapeutic massage services complementing physiotherapy treatment for pain relief, recovery, and soft tissue management.
• Occupational & Work Health Services Workplace health service suite for employers including pre-employment functional screening, functional capacity evaluations, return-to-work programs, suitable duties programs, manual handling assessments, work site assessments, ergonomics consulting, and health promotion.
• Pre-Employment Functional Screening Assessment service evaluating candidates' physical capability for specific job roles, commonly delivered to resource-sector and industrial employers.
• Functional Capacity Evaluation (FCE) Comprehensive evaluation of an individual's physical ability to perform work-related tasks for employers, insurers, and rehabilitation providers.
• Return to Work Programs / Suitable Duties Programs (SDP) Structured rehabilitation programs supporting injured employees' safe return to work through graduated duties and clinical oversight.
• Manual Handling Assessments Workplace assessments evaluating manual handling tasks and risks, with recommendations to reduce injury exposure for employees.
• Work Site Assessments On-site ergonomic and safety assessments of workplaces to inform injury prevention and return-to-work planning.
• Ergonomics Consulting Ergonomics consulting covering workstation setup, task design, and injury prevention for employers and employees.
• Health Promotion Workplace health promotion programs supporting employee wellbeing and preventive health initiatives for corporate clients.

Named customers3 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core and minor.

• Mater Misericordia Hospital Mackay (Mercy Health and Aged Care CQ Ltd)coreStrategic or Co-development PartnerHospital partnership providing allied health services within the Mater Hospital setting in Mackay, Queensland.
• James Cook University School of PhysiotherapycoreStrategic or Co-development PartnerEducational institution partnership for physiotherapy education, clinical training, and professional development.
• Hamilton Island EnterprisescoreStrategic or Co-development PartnerResort partnership providing allied health services to Hamilton Island employees and residents.
• Wilmar SugarminorChannel Partner/ Reseller/ DistributorCorporate partnership for occupational health services including pre-employment screening and workplace health.
• Dalrymple Bay Coal Terminal Pty LtdminorChannel Partner/ Reseller/ DistributorCorporate partnership for occupational health and workplace health services.
• ThiessminorChannel Partner/ Reseller/ DistributorMining and construction industry partnership for occupational health services.
• BHPminorChannel Partner/ Reseller/ DistributorCorporate partnership for occupational health and workplace health services.
• BMA (BHP Mitsubishi Alliance)minorChannel Partner/ Reseller/ DistributorMining industry partnership for occupational health services.
• Mackay MagpiesminorChannel Partner/ Reseller/ DistributorLocal sports club partnership for sports physiotherapy and injury management services.
• Mackay & Whitsunday CrusadersminorChannel Partner/ Reseller/ DistributorSports club partnership for sports physiotherapy and athlete support.
• Proserpine Nursing HomeminorChannel Partner/ Reseller/ DistributorAged care facility partnership for allied health services to residents.
• Bluecare Homefield Aged Care FacilityminorChannel Partner/ Reseller/ DistributorAged care facility partnership for allied health services.
• Northview Aged Care FacilityminorChannel Partner/ Reseller/ DistributorAged care facility partnership for allied health services.
• Hillside Haven Aged Care FacilityminorChannel Partner/ Reseller/ DistributorAged care facility partnership for allied health services.

Scale indicators1 record

Recent moves7 records

Expansion highlights5 records

Direct peers

• Kieser Australia: Multi-site physiotherapy and strength-training chain with clinics across Australian capital cities. Comparable in offering integrated rehab, exercise physiology and clinician-led care.
• Optimum Health Solutions: NSW-based allied health provider focused on NDIS and aged care services. Comparable payer mix and disability/aged care positioning to Physio Plus's NDIS and Home Care Package segments.
• Bounce Health Group: Multi-disciplinary Australian allied health practice offering physiotherapy, OT, exercise physiology and massage — directly comparable service line-up and clinic-based delivery.
• Advance Healthcare Group: Australian allied health provider offering physiotherapy, OT, speech pathology and dietetics across multiple sites. Overlaps with Physio Plus on multi-disciplinary, multi-site model and NDIS focus.
• KINNECT: Australian occupational health and rehabilitation provider delivering pre-employment screening, FCEs and return-to-work programs. Directly comparable corporate occupational health offering.
• Back In Motion Health Group: Australia's largest physiotherapy franchise network offering physio, OT, exercise physiology and workplace health. Closest structural analogue to Physio Plus's multi-site allied health model.
• Life Ready Physiotherapy: Western Australia-based physiotherapy and allied health group with multiple clinics offering sports, women's health and rehabilitation services, mirroring Physio Plus's specialty mix.
• Proactive Health & Movement: Multi-clinic physiotherapy and allied health group in Victoria/NSW. Comparable to Physio Plus's Footscray/Cheltenham/Maribyrnong cluster in metro Victorian market.
• Lifecare Physiotherapy: National physiotherapy and allied health brand within the Better Health Collective network, offering sports, rehab and clinical Pilates services similar to Physio Plus's core menu.

Broad incumbents

• Healthia Limited: ASX-listed allied health group operating physiotherapy, podiatry, optometry and related clinics across Australia. A larger, publicly funded incumbent competing in overlapping service categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/PhysioPlusGroup
• Facebookfacebook.com/physioplus.com.au
• LinkedInlinkedin.com/company/physioplus-mackay
• Instagraminstagram.com/physioplusgroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Physio Plus