Face It TOGETHER
- Company typePrivate
- Founded2009
- HeadquartersSioux Falls, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Face It TOGETHER firmographics
Firmographics- Name
- Face It TOGETHER
- Legal name
- Face It TOGETHER, Inc.
- Website
- https://wefaceittogether.org
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Face It TOGETHER industry classification
Industry- Product category
- Addiction Recovery Services
- NAICS
- Outpatient Mental Health and Substance Abuse Centers (621420), Outpatient Mental Health and Substance Abuse Centers (62142)
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN)
Keywords
Where Face It TOGETHER is headquartered
LocationHeadquarters
- HQ city
- Sioux Falls
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Face It TOGETHER business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Grants and Donations: As a 501(c)(3) nonprofit, Face It TOGETHER relies heavily on grants and generous donors. More than 90% of all completed coaching sessions are provided at no cost to members thanks to this funding.
- Coaching Session Fees: For paying members, individual sessions are $100; multi-session packages available (six for $510, 12 for $960, 20 for $1,400). However, most members receive services free of charge.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free coaching for qualifying members |
| Subscription | Pay-as-you-go | Individual session rate |
| Subscription | Pay-as-you-go | 6-session package |
| Subscription | Pay-as-you-go | 12-session package |
| Subscription | Pay-as-you-go | 20-session package |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels11 records
Face It TOGETHER product offering
Product offeringCore offering
Face It TOGETHER provides peer-based addiction wellness coaching delivered by trained coaches with lived experience in alcohol or other drug addiction. Services are offered in-person at locations in Sioux Falls, SD and Colorado Springs, CO, and remotely via secure video, phone, and text across all 50 U.S. states, supplemented by a proprietary Recovery Capital Index assessment and a specialized Loved Ones Program for family members.
Product overview
Face It TOGETHER is a nonprofit organization offering peer-based addiction wellness coaching services. The core offering is Peer Coaching Services, which combines one-on-one sessions with trained coaches who have lived experience with addiction. The organization operates a platform-plus-services model featuring: the core Peer Coaching Services (available in-person and remotely via video, phone, and text); the proprietary Recovery Capital Index assessment for measuring and tracking member wellness across multiple dimensions; and a dedicated Loved Ones Program for family members impacted by a person's addiction. Services are provided free of charge to over 90% of members through grant funding and donations, with remote coaching available nationwide.
Differentiator
Problem solved
Functional benefit
Products and services
- Peer Coaching Services Practical, goal-oriented one-on-one coaching provided by trained peer coaches with lived experience in addiction, available in-person in Sioux Falls and Colorado Springs and remotely nationwide for individuals impacted by alcohol or other drug use.
- Recovery Capital Index (RCI) Proprietary assessment tool that measures multiple dimensions of addiction wellness and recovery capital, independent of treatment modality or substance of abuse, used to evaluate member strengths, challenges, and progress over time.
- Loved Ones Program Specialized peer coaching program designed for family members and others impacted by a person's addiction, helping them address codependent behaviors, communication, and overall wellness separate from the person with addiction.
- Remote Coaching Confidential peer coaching delivered via secure video platform, phone, and text messaging that extends peer coaching services to all 50 U.S. states, Washington D.C., Puerto Rico, and internationally to five Canadian provinces and five other countries.
Quantifiable outcome
- 89% of members report increased sense of hope
- +5 more outcomes
Companies that use Face It TOGETHER
Customer profileNamed customers17 records
Segments3 records
Ideal customer profiles3 records
Face It TOGETHER technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Face It TOGETHER partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, supporting and flagship.
- Brothers and Sisters Behind BarscorePartnership to provide free, compassionate peer coaching in Watertown and Codington County, South Dakota. Jessica provides in-person coaching services through this partnership.
- GE Johnson Construction CompanysupportingLocal organization that supported the opening of Face It TOGETHER's Colorado Springs location in 2021, providing essential funding for community expansion.
- AshokaflagshipRecognized by Ashoka as a social entrepreneur, acknowledging the innovative model for addiction recovery that has potential for broader social transformation.
- START-SD (Stand Together to Address Recovery Today)corePart of a grant to support individuals transitioning out of South Dakota prison systems, providing pre and post-release coaching support.
Scale indicators6 records
Recent moves8 records
Expansion highlights6 records
Face It TOGETHER competitors and assessment
Company assessmentDirect peers
- Shatterproof: National nonprofit focused on addiction and recovery, similarly leveraging evidence-based programs, advocacy, and corporate partnerships — directly comparable to Face It TOGETHER as a mission-driven, grant-supported peer-support organization.
- SMART Recovery: Largest science-based alternative to 12-step mutual-help, offering peer-led mutual support groups for addictive behaviors. Comparable in its non-clinical, abstinence-agnostic approach and community-based peer support model.
- Modern Recovery Programs: Nonprofit peer recovery support provider offering peer coaching, sober living referrals, and family programs — directly comparable in its peer-based model and dual focus on individuals plus loved ones.
Broad incumbents
- Hazelden Betty Ford Foundation: Largest U.S. addiction treatment nonprofit, offering residential, outpatient, and digital services. Comparable as an established nonprofit behavioral-health provider, but operates as a broad incumbent rather than a peer-coaching specialist.
- Caron Treatment Centers: Long-established nonprofit addiction treatment provider with a national footprint across prevention, intervention, and recovery support. Comparable as a mission-driven addiction services nonprofit, though much larger and more clinical in orientation.
- Workit Health: Telehealth addiction treatment company offering medication-assisted treatment and online therapy with embedded recovery coaching. Comparable as a tech-enabled peer-support and addiction services provider operating at very different scale and reimbursement model.
- Lionrock Recovery: Telehealth intensive outpatient program for substance use with online group counseling and peer support. Comparable in its remote, non-12-step, professional-plus-peer model of recovery support.
Emerging players
- Quit Genius (Eden): Digital substance-use treatment platform combining coaching with clinician-led therapy. Comparable in its technology-enabled coaching layer addressing addiction, though commercial payer-funded rather than donor-funded.
- Phoenix Multisport: Nonprofit recovery community built around fitness, sober events, and peer connection. Comparable as a non-clinical, peer-driven recovery community with similar values around lived experience.
- Sober Grid: Social-network app connecting people in recovery for peer support and meeting finders. Comparable in its emphasis on peer-to-peer recovery connection, though delivered through a mobile-first social model rather than formal coaching.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Face It TOGETHER social profiles
Digital presenceFace It TOGETHER financial estimates
Financial estimateRevenue estimate
Valuation estimate
Face It TOGETHER leadership team
Management profileNumber of profiles
Profiles7 records
Face It TOGETHER funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Face It TOGETHER M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Face It TOGETHER
What does Face It TOGETHER do?
Face It TOGETHER provides peer-based addiction wellness coaching delivered by trained coaches with lived experience in alcohol or other drug addiction. Services are offered in-person at locations in Sioux Falls, SD and Colorado Springs, CO, and remotely via secure video, phone, and text across all 50 U.S. states, supplemented by a proprietary Recovery Capital Index assessment and a specialized Loved Ones Program for family members.
Is Face It TOGETHER a public or private company?
Face It TOGETHER is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Face It TOGETHER founded?
Face It TOGETHER was founded in 2009. It employs 11 to 50 people.
Where is Face It TOGETHER based?
Face It TOGETHER is headquartered in Sioux Falls, United States, in the North America region.
How does Face It TOGETHER make money?
Two revenue lines are on record. Grants and Donations are the primary driver. The others are coaching Session Fees.
Who are Face It TOGETHER's main competitors?
Direct peers on record are Shatterproof, SMART Recovery and Modern Recovery Programs. Broad incumbents are Hazelden Betty Ford Foundation, Caron Treatment Centers, Workit Health and Lionrock Recovery. Emerging players are Quit Genius (Eden), Phoenix Multisport and Sober Grid.
Does Face It TOGETHER have an API?
No public API is recorded for Face It TOGETHER.
What industry is Face It TOGETHER in?
Face It TOGETHER's product category is Addiction Recovery Services. Its primary akta.pro industry code is HLAFACAN, Peer Support, Recovery Coaching & Sober Living Services. Its NAICS code is 621420 and its SIC code is 8000.