SightRite
SightRite is a privately held, Brooklyn-based healthcare services company, founded in 2012 and part of the DocRite family, that delivers onsite ophthalmology, optometry, optical dispensing, and in-house insurance billing directly to elderly residents of skilled nursing and assisted living facilities across eight US states.
- Company typePrivate
- Founded2012
- HeadquartersBrooklyn, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What SightRite does
SightRite is a Brooklyn, NY-based healthcare services company founded in 2012 that delivers onsite eye care to elderly residents of skilled nursing facilities (SNFs) and assisted living facilities (ALFs). The company is part of the DocRite family of onsite senior care services and operates across eight US states (New York, Virginia, Missouri, Ohio, Florida, Massachusetts, Tennessee, and Pennsylvania). Its offering is structured as an integrated four-line service: ophthalmology (comprehensive treatment for cataracts, glaucoma, diabetic retinopathy, macular degeneration, and emergency eye care, with surgical cases coordinated through a partner specialist network), optometry (onsite health and vision evaluations including glaucoma testing and ocular health assessments), optical services (eyewear dispensing with same-day fulfillment for far-sighted prescriptions and two-week turnaround for near-sighted prescriptions; reportedly 221,166 pairs dispensed annually), and full administrative support including in-house insurance billing and appointment management.
SightRite's core technology is its fleet of portable diagnostic equipment, which enables full-scope eye exams at the bedside for residents who cannot travel to external clinics due to mobility limitations or cognitive difficulties. Each optometrist is paired with a SightRite technician during facility visits. The company reports servicing 481,699+ patients annually.
The business model is B2B enterprise field sales to SNF and ALF operators. SightRite assumes all clinical delivery and administrative costs, billing public and commercial payers (Medicare, Aetna, Blue Cross/Blue Shield, VSP, EyeMed, Humana, Tricare, and others) directly with no cost or administrative involvement required from partner facilities. The company employs field-based optometrists and ophthalmologists (with three named clinicians disclosed: a Medical Director and two optometrists) and maintains headcount in the 51-100 range. Pricing is not publicly disclosed; private-pay options are noted as available. SightRite is privately held with no disclosed external funding rounds, IPO plans, or M&A activity in the available data.
SightRite firmographics
Firmographics- Name
- SightRite
- Legal name
- SightRite
- Website
- https://sightrite.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- SightRite is a privately held, Brooklyn-based healthcare services company, founded in 2012 and part of the DocRite family, that delivers onsite ophthalmology, optometry, optical dispensing, and in-house insurance billing directly to elderly residents of skilled nursing and assisted living facilities across eight US states.
- Ownership category
- akta.pro rank
SightRite industry classification
Industry- Product category
- Geriatric Eye Care Services
- NAICS
- Offices of Optometrists (62132), Services for the Elderly and Persons with Disabilities (624120), Optical Goods Retailers (456130)
- SIC
- Ophthalmic Goods (3851)
- akta.pro primary industry
- Comprehensive Eye Exams & Vision Care (HLAKAKAA)
- akta.pro secondary industry
- Optometry Clinics (Primary Eye Care) (HLAKAKAB)
Keywords
Where SightRite is headquartered
LocationHeadquarters
- HQ city
- Brooklyn
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SightRite business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Insurance-Billed Eye Care Services: SightRite provides comprehensive eye care services (ophthalmology, optometry, optical) to seniors at skilled nursing and assisted living facilities. Services are billed directly to insurance providers including Medicare, Aetna, Blue Cross/Blue Shield, VSP, EyeMed, Humana, and other vision plans. Facilities pay no cost for the service.
- Eyewear Dispensing: Optical services including dispensing prescription eyeglasses. Frames are provided with same-day service for far-sighted prescriptions and within two weeks for near-sighted eyewear. Eyewear costs are likely billed to insurance or private pay.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
SightRite product offering
Product offeringCore offering
SightRite provides comprehensive onsite eye care services to seniors residing in skilled nursing facilities and assisted living facilities. The offering encompasses four integrated service lines: ophthalmology, optometry, optical, and administrative support including in-house billing. Services are delivered at the facility using portable diagnostic equipment, with no cost to the partnering facility and billing handled directly through insurance.
Product overview
SightRite is a healthcare services company providing elite onsite eye care for seniors in skilled nursing facilities and assisted living facilities. The offering is structured as a unified turnkey eye care service encompassing four integrated service lines: Ophthalmology Services (comprehensive eye condition treatment coordinated with specialist network), Optometry Services (onsite health and vision evaluations with advanced testing), Optical Services (eyewear dispensing with same-day capabilities), and Administrative Support including In-house Billing (complete care management eliminating facility administrative burden). Services are delivered onsite using state-of-art portable equipment, with each optometrist assisted by a SightRite technician. The company is part of the DocRite family of senior care services.
Differentiator
Problem solved
Functional benefit
Products and services
- Ophthalmology Services Medical and surgical eye care delivered onsite at skilled nursing and assisted living facilities for senior residents, including diagnosis and treatment of eye diseases.
- Optometry Services Routine eye exams, vision assessments, and refractive care provided onsite to seniors in nursing and assisted living facilities.
- Optical Services Eyewear dispensing and optical goods provided to senior residents as part of the onsite eye care service.
- Administrative Support and In-house Billing Full back-office support including direct insurance billing and administrative handling for partner facilities, removing paperwork burden from facility staff.
Quantifiable outcome
- 481,699+ patients serviced annually
- +4 more outcomes
Companies that use SightRite
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
SightRite technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
SightRite partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- DocRitecoreSightRite is part of the DocRite family of companies. DocRite provides elite, on-site care for skilled nursing facilities and assisted living facilities throughout the US. DocRite is a parent company/affiliate providing senior care services across a network including DocRite.com, SightRite.com, and PediRite.com.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
SightRite competitors and assessment
Company assessmentDirect peers
- HealthDrive: HealthDrive is a direct peer providing onsite healthcare services — including optometry, dentistry, audiology, and podiatry — directly to residents of skilled nursing and assisted living facilities. It uses a virtually identical distribution model (field clinicians traveling to facilities with portable equipment, handling insurance billing in-house) to SightRite's, making it the most directly comparable operator in the niche.
- OnSite Dental: OnSite Dental provides onsite dental services to corporate and institutional sites including senior living facilities, using portable equipment and direct insurance billing. It is directly comparable to SightRite as another specialty-care operator using the onsite-facility + in-house-billing model, applied to dentistry rather than optometry; the parallel demonstrates the broader validity of the onsite specialty-care thesis.
Broad incumbents
- EyeCare Partners: EyeCare Partners is one of the largest US optometry and ophthalmology practice platforms with hundreds of clinic locations across multiple states. It is a broad incumbent in the same clinical eye-care category as SightRite but operates from fixed clinics rather than onsite at senior facilities; it represents both a competitor for clinical talent and a potential strategic acquirer of an onsite model.
- MyEyeDr: MyEyeDr is a large US optometry and optical retail chain offering comprehensive eye exams and eyewear. It is comparable to SightRite in the underlying optometry + eyewear dispensing activity but serves retail walk-ins rather than bedridden facility residents; it represents the broader retail channel against which SightRite's onsite offering competes indirectly.
- Visionworks: Visionworks is a US optical retail chain offering eye exams and prescription eyewear, accepting most major vision plans including VSP and EyeMed — the same payers SightRite bills. It is a broad incumbent serving a substantially different channel (retail storefronts) but overlapping in eye exam delivery and eyewear dispensing.
- Warby Parker: Warby Parker is a vertically integrated eyewear retailer offering eye exams and prescription glasses both online and through retail stores. It is comparable to SightRite in the eyewear dispensing activity and direct-to-consumer framing but operates in a fundamentally different channel (consumer retail/online) rather than the B2B onsite SNF/ALF model.
- AEG Vision: AEG Vision (backed by Bayshore Capital) is a US optical retail consolidator building a network of optometry and eyewear practices. It is comparable to SightRite in the underlying optometric services and dispensing activities but is operating in retail locations rather than onsite at senior facilities.
- LensCrafters: LensCrafters, part of EssilorLuxottica, is one of the largest US optical retail chains operating optometric offices and eyewear dispensing. It is a broad incumbent in the same clinical + dispensing category as SightRite but delivers through retail locations rather than the onsite SNF/ALF channel.
Others
- 1-800 Contacts: 1-800 Contacts is a large online direct-to-consumer contact lens retailer, owned by KKR-affiliated VISX/Cofense. It is adjacent to SightRite as a vision-care product distributor using direct-to-consumer digital channels rather than onsite clinical service, and serves as an indirect alternative for residents able to obtain contact lenses through retail channels.
- RevolutionEHR: RevolutionEHR is an electronic health record and practice management platform purpose-built for optometry practices. It is an enabling vendor that supports optometry operations similar to SightRite's billing and charting workflow, illustrating the tooling ecosystem in which onsite eye-care providers operate.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
SightRite social profiles
Digital presenceSightRite financial estimates
Financial estimateRevenue estimate
Valuation estimate
SightRite leadership team
Management profileNumber of profiles
Profiles3 records
SightRite funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SightRite M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SightRite
What does SightRite do?
SightRite provides comprehensive onsite eye care services to seniors residing in skilled nursing facilities and assisted living facilities. The offering encompasses four integrated service lines: ophthalmology, optometry, optical, and administrative support including in-house billing. Services are delivered at the facility using portable diagnostic equipment, with no cost to the partnering facility and billing handled directly through insurance.
Is SightRite a public or private company?
SightRite is a private company. It is classified as corporate owned and is currently operating.
When was SightRite founded?
SightRite was founded in 2012. It employs 51 to 100 people.
Where is SightRite based?
SightRite is headquartered in Brooklyn, United States, in the North America region.
How does SightRite make money?
Two revenue lines are on record. Insurance-Billed Eye Care Services are the primary driver. The others are eyewear Dispensing.
Who are SightRite's main competitors?
Direct peers on record are HealthDrive and OnSite Dental. Broad incumbents are EyeCare Partners, MyEyeDr, Visionworks, Warby Parker, AEG Vision and LensCrafters. Others are 1-800 Contacts and RevolutionEHR.
Does SightRite have an API?
No public API is recorded for SightRite.
What industry is SightRite in?
SightRite's product category is Geriatric Eye Care Services. Its primary akta.pro industry code is HLAKAKAA, Comprehensive Eye Exams & Vision Care, with a secondary code of HLAKAKAB, Optometry Clinics (Primary Eye Care). Its NAICS code is 62132 and its SIC code is 3851.