Power Audio
Power Audio is a privately held, family-owned audio-visual equipment hire, sales, and installation company headquartered in Shepparton, Victoria, serving schools, places of worship, commercial venues, and event organisers across regional Goulburn Valley.
- Company typePrivate
- Founded2005
- HeadquartersShepparton, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Power Audio does
Power Audio is a privately held, family-owned audio-visual equipment company headquartered at 3 Delatite Avenue, Shepparton, Victoria 3630, Australia. Founded circa 2005 with over two decades of operating history, the company operates as a regional AV hire, sales, and installation provider serving the Goulburn Valley region. Its offering is structured across four discrete service lines: (1) equipment hire of speakers, mixing consoles, lighting, projectors, microphones, screens, vision equipment and accessories on usage-based terms; (2) equipment sales as an authorised dealer for 17+ premium pro-AV brands; (3) professional installation for schools, places of worship, and commercial venues with post-installation training; and (4) outdoor cinema/projection services using AIRSCREEN inflatable screens and Epson 3LCD projectors. Customer segments are organised by vertical across schools/auditoriums, places of worship, commercial/industrial environments, and event organisers.
The product portfolio spans the full professional AV stack. Front-of-house and line-array PA covers Martin Audio W8LM/W8LMD, FBT 406a/604a, JBL SRX4735, and RCF subwoofers; mixing consoles include Midas HD96-24, M32r, MR12, and Allen & Heath MixWizard/ZED; lighting encompasses Chauvet, ACME, and Chauvet Intimidator fixtures with Chamsys MagicQ control; microphones span Shure QLXD/SLX wireless, DPA 2028, Audio-Technica AE-series, Sennheiser, Countryman, and Heil Sound; vision equipment includes Sony PXW-X70 cameras, Roland V-1HD switchers, and HDBaseT distribution; and signal processing covers Martin Audio DX2, DBX, and LA Audio DSP/EQ. Amplification uses Powersoft, Lab.Gruppen, Crown, and TOA. The technology stack is entirely traditional hardware — there is no proprietary software platform, no API offering, and no AI/ML component. The technical proposition is providing premium-brand equipment at regional scale with delivery, collection, installation, and training services bundled.
Power Audio generates revenue through four mechanics: usage-based equipment hire (30% booking deposit, tiered cancellation fees scaling from 30% at 7+ days notice to 100% same-day, pay-on-completion settlement); one-time equipment sales as an authorised distributor; professional installation services; and outdoor cinema projects. Pricing for long-term hire (29+ days) is differentiated with separate lamp replacement cost rules. Go-to-market is direct sales-led, relationship-driven, and locally executed through phone (03 5831 8998), email ([email protected]), a content-led website, and an in-person gallery showcase. There are no disclosed digital advertising channels, no external investors, no parent company, and no capital-raising activity — the company operates as a bootstrapped family enterprise with self-sustaining finances.
Power Audio firmographics
Firmographics- Name
- Power Audio
- Legal name
- Power Audio
- Website
- https://poweraudio.net.au
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Power Audio is a privately held, family-owned audio-visual equipment hire, sales, and installation company headquartered in Shepparton, Victoria, serving schools, places of worship, commercial venues, and event organisers across regional Goulburn Valley.
- Ownership category
- akta.pro rank
Power Audio industry classification
Industry- Product category
- Audio-Visual Equipment Hire, Sales and Installation Services
- NAICS
- Audio and Video Equipment Manufacturing (3343)
- SIC
- Services-Miscellaneous Equipment Rental & Leasing (7350), Electrical Work (1731)
- akta.pro primary industry
- Audio-Visual Equipment Rentals (Sound, Projection, Screens) (HSACAFAF)
- akta.pro secondary industry
- Live Sound & Stage Equipment (PA Systems, Amplification, Monitoring) (MPAIAJAD)
Keywords
Where Power Audio is headquartered
LocationHeadquarters
- HQ city
- Shepparton
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Power Audio business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Equipment Hire: Rental of professional audio-visual equipment including speakers, mixing consoles, lighting, projectors, screens, microphones, and other AV gear on daily, weekly, and long-term basis
- Equipment Sales: Sale of audio-visual equipment and systems including complete sound and lighting solutions with access to extensive supplier networks
- Installation Services: Professional installation of audio-visual systems for schools, places of worship, and commercial environments
- Outdoor Cinema/Projection: Outdoor cinema experiences using inflatable screens, projectors, and professional sound equipment for events and entertainment
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Standard hire with 30% deposit |
| Usage-based | Multi-year contract | Long-term hire (29+ days) |
| Usage-based | Pay-as-you-go | Lamp replacement coverage |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Power Audio product offering
Product offeringCore offering
Power Audio provides audio-visual equipment hire on daily, weekly and long-term terms, equipment sales as an authorised local dealer for major professional AV brands, custom installation of AV systems for schools, places of worship and commercial venues, and outdoor cinema/projection services using inflatable screens and high-lumen Epson projectors. Customers in the Goulburn Valley region of Victoria, Australia can hire, buy or contract installation services through the Shepparton office, delivery, or on-site setup.
Product overview
Power Audio is a family-owned audio-visual equipment hire and sales company based in Shepparton, Victoria, offering professional AV solutions for events, installations, and outdoor cinema experiences. Their core offering consists of an extensive equipment portfolio organized into product categories including Speakers (front of house, subwoofers, foldback monitors, battery-operated portable speakers, and 100V horn speakers from brands like Martin Audio, FBT, JBL, and RCF), Mixing Consoles (Midas and Allen & Heath digital and analog mixers with stage boxes), Lighting (fixtures, effects, control systems from Chauvet, ACME, and Chamsys), Projectors and Screens (Epson 3LCD projectors and inflatable AirScreen systems), Vision Equipment (cameras, switchers, matrices), Microphones (wired and wireless from Shure, DPA, Audio-Technica, Sennheiser, and Countryman), Amplifiers (Powersoft, Lab.Gruppen, Crown), and DSP/Signal Processing. Beyond equipment provision, they offer complementary services including professional installation for venues (schools, worship spaces, commercial), outdoor cinema/projection hire with portable screens, and equipment hire for events. The company represents a traditional AV equipment rental and sales model rather than a software platform, with no API offering or AI capabilities identified.
Differentiator
Problem solved
Functional benefit
Products and services
- Hire Services Equipment hire service providing speakers, mixing consoles, lighting fixtures and effects, lighting control, wireless and wired microphones, projectors, display screens, projector screens, vision equipment, amplifiers, DSP/signal processing, drapes, lecterns, stands, truss and lifters, power equipment, media players, cable protection and accessories for corporate events, weddings, concerts, parties and productions. Available with delivery, on-site setup and customer collection from the Shepparton office.
- Sales Services Sales of professional audio-visual equipment as an authorised local dealer for brands including Allen & Heath, Audio-Technica, Bosch, Chiayo, FBT, JBL, Midas, Mipro, QSC, Shure, Sennheiser, Epson and TOA. Customers purchase complete sound, lighting and visual systems with access to the supplier network.
- Installation Services Professional AV system installation for schools, auditoriums, places of worship and commercial/industrial environments. Includes custom design, supply, installation, training after installation and clean finishes. Systems range from basic to large-scale.
- Projection / Outdoor Cinema Services Outdoor cinema and projection services using German-made AIRSCREEN inflatable screens (3.5m Nano, 5m and 10m sizes), 180-inch Quickfold portable screens, pull-up screens (80, 100, 120, 150 inch), and Epson 3LCD projectors up to 14,000 lumens for events and entertainment.
Companies that use Power Audio
Customer profileSegments4 records
Ideal customer profiles4 records
Power Audio technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Power Audio partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core.
- Allen & HeathcorePower Audio is a local dealer for Allen & Heath professional mixing consoles and audio equipment, offering both hire and sales to customers.
- Audio-TechnicacorePower Audio supplies Audio-Technica microphones and headphones as part of their product offerings.
- EpsoncorePower Audio is an authorised dealer for Epson projectors including interactive versions. They use Epson 3LCD projectors in their hire fleet ranging from 3200 to 14000 lumens.
- JBLcorePower Audio offers JBL professional speakers and audio equipment for hire and sale.
- MidascorePower Audio is a local dealer for Midas mixing consoles including the M32 series.
- ShurecorePower Audio supplies Shure wireless microphones and audio equipment.
- SennheisercorePower Audio offers Sennheiser professional audio equipment.
- QSCcorePower Audio supplies QSC audio equipment as part of their product range.
- FBTcorePower Audio offers FBT speakers and audio equipment for hire and sale.
- TOAcorePower Audio supplies TOA public address speakers and equipment.
- MiprocorePower Audio offers Mipro wireless audio equipment.
- ChiayocorePower Audio supplies Chiayo portable speakers and wireless systems.
- NeutrikcorePower Audio supplies Neutrik connectors including Powercon connectors.
- CanarecorePower Audio offers Canare cable products.
- K&McorePower Audio supplies K&M stands including speaker, lighting, microphone, and music stands.
- QuiklokcorePower Audio offers Quiklok equipment stands and supports.
- BoschcorePower Audio is an authorised supplier of Bosch audio and communication equipment.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Power Audio competitors and assessment
Company assessmentDirect peers
- Scene Change: Australian event production and AV hire specialist delivering sound, lighting, and visual solutions. Direct peer in the event AV hire space with overlapping product categories (speakers, lighting, vision, staging).
- AVPartners: Australian AV hire, sales, and integration company with corporate and event focus. Directly comparable to Power Audio across hire, sales, and installation service lines, though operating at a larger national scale.
- Microhire: Australian event and AV hire company providing audio, lighting, vision, and staging equipment. Closely comparable business model to Power Audio's hire and event services, operating across larger event venues in eastern Australia.
- Staging Connections: Event production and AV hire company serving weddings, corporate events, and conferences across Australia. Comparable to Power Audio's event hire and outdoor cinema offering, but at a much larger national scale.
- TAG (Technical Audio Group): Australian pro audio distribution and AV services company representing several of the same brands Power Audio carries (including Midas and other tier-one pro audio brands). Comparable as a pro audio distribution and AV services peer.
- Norwest Productions: Australian audio production and rental company specialising in live sound reinforcement for concerts and tours. Comparable to Power Audio's professional audio hire and live event capabilities, though focused on larger touring productions.
- Show Technology: Australian distributor and rental house for professional lighting and AV equipment. Comparable to Power Audio's lighting hire, sales, and event services, with overlap in brands such as Chauvet and lighting control systems.
Regional players
- CMI Music & Audio: Australian pro audio retailer and AV services provider. Comparable to Power Audio's sales and equipment distribution side, serving customers across Australia with similar premium pro audio brands.
Broad incumbents
- Jands: Long-established Australian pro audio, lighting, and staging distributor and rental company. Overlaps with Power Audio across distribution of premium brands and event production services, but operates at significantly larger scale nationally.
- Pro AV Solutions Australia: National AV integration and installation company focused on corporate, education, and venue installations. Comparable to Power Audio's installation services arm targeting schools, worship, and commercial sites, but with broader geographic reach.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Power Audio social profiles
Digital presencePower Audio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Power Audio leadership team
Management profileNumber of profiles
Power Audio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Power Audio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Power Audio
What does Power Audio do?
Power Audio provides audio-visual equipment hire on daily, weekly and long-term terms, equipment sales as an authorised local dealer for major professional AV brands, custom installation of AV systems for schools, places of worship and commercial venues, and outdoor cinema/projection services using inflatable screens and high-lumen Epson projectors. Customers in the Goulburn Valley region of Victoria, Australia can hire, buy or contract installation services through the Shepparton office, delivery, or on-site setup.
Is Power Audio a public or private company?
Power Audio is a private company. It is classified as family owned and is currently operating.
When was Power Audio founded?
Power Audio was founded in 2005. It employs 11 to 50 people.
Where is Power Audio based?
Power Audio is headquartered in Shepparton, Australia, in the Oceania region.
How does Power Audio make money?
Four revenue lines are on record. Equipment Hire is the primary driver. The others are equipment Sales, installation Services and outdoor Cinema/Projection.
Who are Power Audio's main competitors?
Direct peers on record are Scene Change, AVPartners, Microhire, Staging Connections, TAG (Technical Audio Group), Norwest Productions and Show Technology. CMI Music & Audio is listed as a regional player. Broad incumbents are Jands and Pro AV Solutions Australia.
Does Power Audio have an API?
No public API is recorded for Power Audio.
What industry is Power Audio in?
Power Audio's product category is Audio-Visual Equipment Hire, Sales and Installation Services. Its primary akta.pro industry code is HSACAFAF, Audio-Visual Equipment Rentals (Sound, Projection, Screens), with a secondary code of MPAIAJAD, Live Sound & Stage Equipment (PA Systems, Amplification, Monitoring). Its NAICS code is 3343 and its SIC code is 7350.