What Sorted Out does

Sorted Out is a privately held, founder-owned professional organizing company founded in 2004 by Tonia Tomlin and headquartered in the Dallas-Fort Worth metroplex (Plano/Richardson, Texas). The company delivers hands-on residential and commercial organizing services, including total-home decluttering, kitchen/pantry, closet, garage, packing and relocation, home-office, and business-office productivity, with specialty practices in ADHD organizing, senior and assisted-living support, estate organizing, pro-athlete relocation, and luxury services such as custom closets, yachts, and wine cellars. Its customer base spans homeowners, families, professionals, real estate and medical practices, and luxury households, with services billed on an hourly, project-quote, or package (e.g., 20-hour) basis.

The underlying technology is minimal: the company operates a WordPress-based marketing and scheduling site and a WooCommerce storefront for gift cards, but the core offering is a human-delivered service rather than a software product. Go-to-market is sales-led via consultation, with top-of-funnel demand generated through media features (HGTV, Martha Stewart Fine Living, Parents Magazine, Good Morning Texas), a content ecosystem (Tips from Tonia blog, Chaos To Calm book, Savvy, Wise & Organized podcast, quizzes and printables), and local networking (Prestonwood Business Networking Group). The business has no disclosed outside investors, no enterprise software or AI layer, and no public revenue figures, and it carries certifications from NAPO (15-year Golden Circle), ICD, and CHADD that anchor its professional credibility.

Name

Sorted Out

Legal name

Sorted Out

Website

https://sortedout.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Sorted Out is a Dallas-Fort Worth-based professional organizing company, founded in 2004, that delivers hands-on home, business, ADHD, senior, luxury, and relocation organizing services to residential and small-business clients on a quote-based hourly model.

Ownership category

akta.pro rank

Headquarters

HQ city

Plano

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Professional Organizing Services: Hands-on professional organizing services for homes and businesses, including home organization, office productivity, packing/moving services, and specialty services. Billed by the hour with package options (e.g., 20-hour packages mentioned in testimonials).

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Sorted Out provides hands-on, customized professional organizing services for residential and business clients in the Dallas-Fort Worth metroplex. Services span home organization and decluttering (kitchens, pantries, closets, bathrooms, garages, whole-home), packing/move and unpacking, office productivity and business organizing, productivity workshops, and specialty verticals including ADHD organizing, senior and assisted-living organization, estate organizing, pro-athlete relocation, yacht/wine-cellar/luxury home organizing, and consulting for interior designers. Pricing is quote-based, billed hourly with package options.

Product overview

Sorted Out® is a professional organizing service company offering hands-on residential and business organizing services. The core offering consists of home organization services (including kitchens, pantries, closets, bathrooms, garages, and whole-home decluttering), business office organizing, and specialty services (ADHD organizing, senior care, pro athlete relocation, estate organizing, and luxury services such as yacht and wine cellar organization). The company also provides ancillary content products including a podcast (Savvy, Wise & Organized), an authored book (Chaos To Calm), interactive quizzes, and free printable resources. Gift cards are available as an add-on purchase. The portfolio operates as a service-based business rather than a software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Organization & Decluttering Hands-on professional organizing services for residential spaces including kitchens, pantries, closets, bathrooms, garages, and whole-home decluttering projects tailored to client lifestyles.
• Kitchen & Pantry Organization Specialized organizing for kitchens and pantries to create functional, efficient cooking and storage spaces for residential clients.
• Packing Services: Move & Unpacking Professional packing, move-in, and unpacking organization services to simplify residential relocations for homeowners.
• Home Office Organization Organizing services for home offices and personal workspaces to improve productivity and functionality for residential clients.
• Office Productivity & Business Organizing Business organizing services including office organization, filing systems, supply management, and workflow optimization for professional SMB environments.
• Productivity Workshops Educational workshops teaching organizational skills and time management techniques to individuals and teams in the DFW area.
• Office Moving & Relocation Organization services for business relocations including office moving and setup at new locations for SMB clients.
• Office Storage & Inventory Storage optimization and inventory management services for office environments and SMB clients.
• Virtual Coaching Remote organizing consultation and coaching services delivered via virtual sessions for client workspaces.
• Custom Closets & Home Organization Luxury organizing services for custom closets and high-end residential homes in the DFW area.
• Yacht & Small Space Organizing Specialized organization services for yachts, boats, and compact living spaces requiring custom storage solutions.
• Wine Cellar Organization Professional organizing services for wine cellars and collections, with attention to proper storage and accessibility.
• ADHD Professional Organizers Certified organizing services specifically designed for clients with ADHD, focusing on realistic, easy-to-maintain systems.
• Consulting for Interior Designers Organizational consulting services provided to interior design professionals for their client projects.
• Seniors & Assisted Living Organization Compassionate organizing services for seniors and those in assisted living facilities, focusing on safety, accessibility, and downsizing.
• Pro Athlete Relocation Specialized moving and organization services tailored for professional athletes with unique scheduling and space requirements.
• Estate Organizing Organizing and downsizing services for estates, including sorting, categorizing, and managing belongings during life transitions.

Quantifiable outcome

• Clients report reduced overwhelm and stress from organized spaces
• +1 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered major and minor.

• National Association of Productivity & Organizing (NAPO)majorOthersProfessional organizing industry association membership. NAPO provides industry resources, networking, and certification support. The company has maintained 15-year membership with Golden Circle recognition.
• Women's Business Council SouthwestminorOthersWomen-owned business certification and support organization providing networking and resources for women entrepreneurs in the Southwest region.
• Institute for Challenging Disorganization (ICD)majorOthersNon-profit organization dedicated to helping people affected by chronic disorganization. The company has certified organizers with ICD credentials including Level I Certificate of Study in Chronic Disorganization and Level I Certificate of Study in ADHD.
• CHADDminorOthersNon-profit organization providing support, education, and advocacy for individuals with ADHD. Company organizers have ADHD certifications and specialize in serving clients with ADHD.
• Interior Design SocietyminorOthersProfessional interior design organization providing resources and networking for design professionals. Relevant to company's luxury home organizing services.
• Prestonwood Business Networking GroupminorChannel Partner/ Reseller/ DistributorLocal business networking group in the Dallas-Plano area for lead generation and business referrals among member companies.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• The Home Edit: Celebrity-founded professional organizing brand with national media visibility and a Netflix series; offers comparable home and pantry organizing services and represents the upper bound of brand-equity in this category.
• Neat Method: National professional organizing company offering residential and business organizing services across multiple US markets; directly comparable model of hands-on paid organizing with a branded, multi-organizer team.
• IOrganize: Dallas-based professional organizing company serving residential and corporate clients; the closest geographically overlapping competitor to Sorted Out and a strong direct peer for regional comparison.
• KonMari (Marie Kondo): Globally recognized organizing methodology and consulting brand offering paid home organization services; directly comparable for brand-led, residential decluttering positioning.
• Clever Girl Organizing: Mid-sized US professional organizing firm offering hands-on residential services; closely comparable service model (hourly, in-home, specialized verticals) with national reach.
• Organized by Laura Furtado: Boutique home organizing business with strong content/Instagram following; comparable single-operator model with personal brand-led marketing.

Broad incumbents

• Thumbtack: Local services marketplace aggregating demand for organizers, movers and home service providers; a broad channel where Sorted Out competes for category-level search traffic.
• TaskRabbit: Generalist home services marketplace where customers can hire organizers; competes indirectly for organizing demand with a marketplace model that reduces client acquisition friction.

Emerging players

• Clutterboss: Remote-first organizing and coaching service that delivers organizational support via virtual sessions; emerging peer where Sorted Out's new virtual coaching offering would directly overlap.

Regional players

• Life in Order (NAPO): NAPO-affiliated professional organizer serving a different US metro; useful comparable for pricing, package structure, and customer segment benchmarking.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/toniatomlin
• Facebookfacebook.com/SortedOutOrganizing
• LinkedInlinkedin.com/company/sorted-out-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sorted Out