What Clutterbusters does

Clutterbusters is a US-based professional organizing services company founded in 2002 by Betsy Fein (with co-founder Rick Fein) and headquartered in Derwood, Maryland. The company's core offering is hands-on, on-site decluttering and space-optimization services delivered to residential and small-business clients across multiple rooms and use cases (bedrooms, closets, kitchens, garages, basements, living spaces, home offices, and hoarding/extreme-clutter situations). Underlying operations are labor-driven rather than technology-driven: scheduling is handled via phone (1-866-CLUTTER), email, and a Typeform booking form, with an internal "busterbase.cloud" intranet supporting organizer workflows. The technology layer is thin and there are no proprietary AI or data systems; the company's principal technical assets are its trained-organizer methodology and its before/after content library.

The business operates a hybrid company-owned and franchise distribution model. Betsy Fein runs the flagship Maryland/DC/Virginia territory directly; franchisees operate Olympia, WA (Lynn Lee) and Boise, ID (Heidi Christianson), with a Scottsdale, AZ launch listed as "coming soon." Virtual organizing sessions, delivered remotely via phone, photo, email, and video, extend the brand nationwide. Revenue streams include (1) hourly on-site organizing, (2) virtual organizing consultations, (3) coaching packages for aspiring professional organizers priced at $275-$450 per month, (4) digital gift certificates, and (5) an eBook authored by the founder. Pricing is quote-based rather than publicly listed, consistent with project-scoped professional services.

Clutterbusters has accumulated more than 50,000 organizing hours over 20+ years and built category-leading brand recognition through appearances on the Oprah Winfrey Show, Dr. Phil, TLC's Hoarding: Buried Alive, Fox News, CNBC, and regional outlets, alongside NAPO Golden Circle Award and WBENC certification. The company is privately held, founder-owned, has no disclosed external funding, and serves primarily individual consumers and small-business clients with a horizontal segmentation approach — i.e., the same service offering is sold across all customer segments rather than tailored enterprise packages.

Name

Clutterbusters

Legal name

Clutterbusters

Website

https://clutterbusters.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Clutterbusters is a US-based professional organizing services company, founded in 2002, delivering hands-on home, office, and hoarding decluttering through company-owned and franchise locations plus nationwide virtual sessions, with a secondary coaching and eBook line for aspiring organizers.

Ownership category

akta.pro rank

Product category

Professional Home Organization Services

akta.pro primary industry

Room-by-Room Decluttering & Sorting (HSAFAKAB)

akta.pro secondary industries

Garage, Basement & Attic Organizing (HSAFAKAE), Hoarding Support & Extreme Clutter Organization (HSAFAAAL), Garage/Basement/Attic Decluttering & Cleanout Services (HSAFADAJ), Physical Paper Decluttering & Purging (HSAFAEAA)

Keywords

• Professional organizing services
• Home decluttering
• Office organization
• Hoarding cleanup
• Virtual organizing

Headquarters

HQ city

Derwood

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Professional Organizing Services: Hourly professional organizing services where trained organizers provide hands-on decluttering assistance at client homes and offices. Session-based pricing with routine and extreme/hoarding jobs accommodated.
2. Virtual Organizing: Remote organizing consultation services provided via phone, email, photographs, and video conference for clients outside service areas or preferring remote assistance.
3. Coaching/Consulting for Professional Organizers: Starter and Next Level coaching packages for aspiring professional organizers teaching organizing techniques and business development. $275/month for 30-minute weekly calls or $450/month for 1-hour weekly calls.
4. Gift Certificates: Email gift certificates sold for professional organizing services, allowing consumers to gift organizing sessions to others.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Clutterbusters provides hands-on professional organizing services where trained organizers come to clients' homes and offices to declutter, sort belongings, and create organizational systems. Service scope spans residential rooms (bedrooms, closets, kitchens, living spaces, basements, garages), home offices, and specialized hoarding/extreme clutter interventions. The company also offers virtual organizing for remote clients, gift certificates, and a coaching/consulting line for aspiring professional organizers.

Product overview

Clutterbusters is a professional organizing service company offering hands-on decluttering and organizational services. The core offering consists of professional home and office organizing, with specialized hoarding services. The company also provides virtual organizing sessions for remote clients and sells gift certificates. A secondary business line includes coaching packages and an eBook for aspiring professional organizers. Services are offered by room/project type including bedrooms, closets, kitchens, garages, basements, living spaces, and hoarding cases.

Differentiator

Problem solved

Functional benefit

Products and services

• Professional Home Organizing Services Hands-on decluttering and organizing for residential rooms including bedrooms, closets, kitchens, living spaces, basements, and garages. Trained organizers come on-site to sort belongings and build maintenance systems.
• Professional Office Organizing Services Hands-on organizing for home offices and small workplace environments to optimize workspace functionality and productivity.
• Hoarding Services Specialized, compassionate intervention for clients facing extreme clutter or hoarding situations, including assignments produced for TLC's Hoarding: Buried Alive show.
• Virtual Organizing Sessions Remote organizing consultations delivered via telephone, email, photographs, and video conference for clients not located within on-site service regions.
• Gift Certificates Email-delivered gift certificates redeemable for Clutterbusters professional organizing services, marketed for consumer gifting occasions.
• Professional Organizer Coaching Packages Monthly coaching subscriptions teaching organizing techniques and business development skills to aspiring or existing professional organizers. STARTER at $275/month for weekly 30-minute calls and NEXT LEVEL at $450/month for weekly 1-hour calls.
• eBook: Open For Business!! Organizing For The New Professional Digital eBook written by Betsy Fein providing guidance on starting and operating a professional organizing business, covering techniques, products, services, and business development.

Quantifiable outcome

• 50,000+ hours of professional organizing completed

Named customers3 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core, minor and strategic.

• Lynn Lee (Olympia, WA Franchisee)coreChannel Partner/ Reseller/ DistributorFranchisee operator for Olympia, WA and surrounding areas. Operates independently under Clutterbusters brand with local organizing services.
• Heidi Christianson (Boise, ID Franchisee)coreChannel Partner/ Reseller/ DistributorFranchisee operator for Boise, Idaho and surrounding areas. Provides local professional organizing services under Clutterbusters brand.
• Jeremie Barber (South Florida Franchisee)coreChannel Partner/ Reseller/ DistributorFormer franchisee for Palm Beaches, South Florida area. Featured in local media including WAY FM radio appearance.
• Amazon AssociatesminorGTM or Marketing PartnerClutterbusters provides Amazon affiliate links for storage and organization product recommendations on their website, earning referral commissions.
• National Society of Professional Organizers (NAPO)strategicStrategic or Co-development PartnerIndustry association for professional organizers. Clutterbusters received NAPO's Golden Circle Award recognition.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• Thumbtack: Local services marketplace where pros are matched to consumer projects including home organization. Competes for the same SMB/individual homeowner buyer by aggregating independent organizers with transparent pricing.
• 1-800-GOT-JUNK?: National junk removal and hauling franchise. Adjacent service that customers often pair with—or substitute for—Clutterbusters' extreme clutter and hoarding cleanouts, addressing the physical-removal side of decluttering.
• Angi: Lead-generation and services platform for home pros including organizers, cleaners, and haulers. Competes with Clutterbusters for inbound lead flow from the same homeowner demand-generation pool.
• TaskRabbit: Online marketplace connecting consumers to freelance labor including home organizing, packing, and decluttering tasks. Represents an alternative discovery and booking channel for the same end-consumer organizing spend.
• HomeAdvisor: Home services marketplace that matches consumers with local professionals including home organization providers. Operates as an aggregator of independent organizers and competing home service providers in the same buyer journey.

Broad incumbents

• ShelfGenie: National franchise that designs and installs custom shelving, closet, and storage solutions. Targets the same homeowner need—maximizing space and reducing clutter—via installed products rather than professional organizing labor.
• Molly Maid: Established home services franchise (residential cleaning) with comparable franchise-driven scale and consumer brand recognition. Competes for similar household-services wallet share and direct-to-consumer home services buyers.
• The Container Store: Established specialty retailer of storage, organization, and closet products. Sells the solutions consumers (and Clutterbusters' clients) ultimately purchase, addressing the same end-customer need for home organization through products rather than services.
• California Closets: National custom closet, garage, and home organization franchise. Competes for the same "professional installation and configuration of organization systems" budget that Clutterbusters addresses, though focused on built-in products rather than hands-on decluttering.

Direct peers

• Neat Method: National professional organizing franchise offering in-home decluttering and home/closet/office organization with a multi-region franchise model. Directly competes with Clutterbusters in the same core service category using a comparable business model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCcWkXil8-jJlVVi5GCrrLzg
• Facebookfacebook.com/Clutterbusters
• Xx.com/clutterbusters

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clutterbusters