MotorCity Casino Hotel
MotorCity Casino Hotel is Detroit's only locally-owned and operated casino resort, offering casino gaming, a 400-room AAA 4-Diamond hotel, dining, live entertainment, spa, and event space, with statewide online sports betting and casino gaming delivered via a FanDuel partnership.
- Company typePrivate
- Founded1999
- HeadquartersDetroit, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What MotorCity Casino Hotel does
MotorCity Casino Hotel, operated by Detroit Entertainment, L.L.C., is a privately held integrated casino resort located at 2901 Grand River Avenue in Detroit, Michigan, and is the city's only locally-owned and operated casino. Founded in 1999 and solely owned by Marian Ilitch since 2005, the property combines a casino gaming floor, a 400-room AAA 4-Diamond Award-winning hotel, multiple restaurants and bars, a 2,400-seat live entertainment theater (Sound Board), a full-service spa (D.Tour Spa), and 67,500 square feet of meeting and event space. Its technology stack centers on the Club Metro player tracking and loyalty system, the MotorCity eCASH electronic funds platform for slot and video poker machines, and the MYMotorCity mobile application ecosystem (iOS/Android) that handles offers, hotel booking, restaurant reservations, ticket purchases, and in-seat drink ordering. Sports betting is delivered through a partnership with FanDuel, which operates both the retail FanDuel Sportsbook on premises and online casino and sports wagering statewide in Michigan, with Club Metro accounts linkable to FanDuel accounts for unified tracking.
Revenue is generated primarily from house-edge wagers across slots, video poker, and table games; sports betting (retail and online) via a FanDuel revenue share; nightly hotel room revenue (including bundled Stay & Play packages that include Reward Play credits); food and beverage sales across multiple outlets ranging from upscale (Revel Steak) to quick-service (Grand River Deli, Coffee & Eats, Little Caesars); ticket and beverage revenue at entertainment venues (Sound Board, Radio Bar, The Wagner); spa services; and meeting, wedding, and event venue rentals. The company is regulated by the Michigan Gaming Control Board and competes in a three-license Detroit casino market alongside MGM Grand Detroit and Hollywood Casino at Greektown. Its go-to-market is location-based and loyalty-driven: guests are acquired through on-property visitation, Detroit sports team partnerships (shuttle service to Comerica Park, Ford Field, and Little Caesars Arena plus event hosting such as the Hockeytown Centennial FanFest), and FanDuel-driven online acquisition. Customer segments span casino gaming enthusiasts, hotel guests (business and leisure), wedding and social event hosts, corporate meeting planners, and dining/entertainment seekers.
In April 2026 the company launched ELEVATE THE ESCAPE, a $65 million multi-year renovation initiative covering hotel rooms, dining, the casino floor, and the loyalty program, alongside the opening of The Wagner bar and lounge — the largest reinvestment cycle since the $300 million expansion completed in 2008.
MotorCity Casino Hotel firmographics
Firmographics- Name
- MotorCity Casino Hotel
- Legal name
- Detroit Entertainment, L.L.C.
- Website
- https://motorcitycasino.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- MotorCity Casino Hotel is Detroit's only locally-owned and operated casino resort, offering casino gaming, a 400-room AAA 4-Diamond hotel, dining, live entertainment, spa, and event space, with statewide online sports betting and casino gaming delivered via a FanDuel partnership.
- Ownership category
- akta.pro rank
MotorCity Casino Hotel industry classification
Industry- Product category
- Casino & Resort Hospitality
- NAICS
- Casino Hotels (72112)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Urban Casino Hotels (THAGAJAB)
- akta.pro secondary industry
- Convention & Events Casino Hotels (THAGAJAK)
Keywords
Where MotorCity Casino Hotel is headquartered
LocationHeadquarters
- HQ city
- Detroit
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
MotorCity Casino Hotel business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Technology or R&D
Revenue model
- Casino Gaming: Traditional casino gaming including slot machines, video poker, and table games. Revenue generated from house edge on wagers. Michigan Gaming Control Board regulated.
- Sports Betting: FanDuel Sportsbook retail operations at MotorCity Casino and online sports betting in Michigan through FanDuel partnership. Revenue share arrangement with FanDuel.
- Hotel Accommodations: 400-room ultra-comfortable high-tech hotel with room rentals, suites, and VIP accommodations. Revenue from nightly rates and packages such as Stay & Play.
- Food and Beverage: Multiple dining venues including Revel Steak, Coffee & Eats, Grand River Deli & Burgers, Little Caesars, Red Lantern Chinese cuisine, and Fresh Fiesta. Also food court and room service.
- Entertainment: Sound Board theater (up to 2,400 capacity), Radio Bar with live DJ performances, The Wagner bar and lounge, and event venue rentals for meetings and weddings.
- Spa Services: D.Tour Spa offering massage, facials, and other treatments to hotel guests and casino visitors.
- Loyalty Program: Club Metro comps and Reward Play drive repeat visits. Members earn comps on gaming, dining, and hotel stays redeemable for gift cards, hotel rooms, or converted to Reward Play.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Package/ bundle | Per stay | Stay & Play Package |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
MotorCity Casino Hotel product offering
Product offeringCore offering
MotorCity Casino Hotel operates a full-service casino resort in Detroit offering slot machines, video poker, table games, and sports betting through a FanDuel partnership. The property includes a 400-room AAA 4-Diamond hotel, multiple dining venues, bars and lounges, a 2,400-seat live entertainment theater (Sound Board), a full-service spa, and 67,500 square feet of meeting and event space. The Club Metro loyalty program and integrated online gaming via FanDuel extend the offering across on-property and statewide online channels.
Product overview
MotorCity Casino Hotel is Detroit's only locally-owned and operated casino and entertainment complex offering a unified portfolio of gaming, hospitality, dining, and entertainment services. The property features an expansive gaming floor with slots and table games, the Club Metro loyalty program (integrated with FanDuel Sportsbook for tracked sports wagering), a 400-room AAA 4-Diamond Award-winning hotel with D.Tour Spa, diverse dining options ( Revel Steak, Coffee & Eats, Grand River Deli, Little Caesars, Red Lantern, Pop-Up Alley), bars and lounges (The Wagner, Radio Bar, Headlights Lounge, FanDuel Sportsbook lounge), the Sound Board 2,400-seat theater, 67,500 sq ft of meeting/event space including ballrooms and rooftop venues, and MYMotorCity mobile applications. The FanDuel partnership provides both retail sportsbook and online casino/sports betting integrated with Club Metro rewards.
Differentiator
Problem solved
Functional benefit
Brands
- Club Metro: Players club loyalty program offering comps, Reward Play, and exclusive promotions
- The Wagner
- Revel Steak
- Sound Board
- D.Tour Spa
- FanDuel Sportsbook at MotorCity Casino
- MYMotorCity
Products and services
- Gaming & Casino Expansive gaming floor featuring slot machines, video poker, table games, high-limit gaming area, and smoking/non-smoking slot sections for adult gaming patrons.
- Hotel Accommodations AAA 4-Diamond Award-winning 400-room ultra-comfortable high-tech hotel offering luxury accommodations with business traveler amenities, complimentary parking, and wireless internet.
- Club Metro Loyalty Program Players club loyalty program allowing members to earn points through slot play, table games, sports wagering, and cash purchases; members receive comps, Reward Play, and access to promotions and exclusive offers.
- Revel Steak Award-winning upscale steakhouse offering traditional dishes with attentive yet relaxed service in a comfortably modern dining room, open 5PM-12AM Wednesday-Sunday.
- Coffee & Eats Quick-service venue offering breakfast sandwiches, pastries, gourmet cupcakes, cakes, and Starbucks coffee, open 4AM-7PM weekdays and 4AM-11PM weekends.
- Grand River Deli & Burgers Casual dining featuring smash burgers, sandwiches on fresh baked bread, homemade soups, and salads, located in the food court and open daily 11AM-4AM.
- Red Lantern Chinese-style restaurant offering traditional favorites with a celebration of tradition and flavor, open 5PM-11PM Thursday-Sunday.
- The Wagner Bar & Lounge Fully reimagined bar and lounge at the heart of the casino floor featuring handcrafted cocktails, premium spirits, beers on tap, bar-top gaming, and comfortable lounge seating.
- Radio Bar Live music venue featuring DJs Fridays and Saturdays, located on the second floor of the casino and open 8PM-12AM on weekends.
- Sound Board Theater Intimate theater venue accommodating up to 2,400 fans with state-of-the-art sound, lighting, and video equipment and a 50-foot stage, hosting concerts, comedy shows, and special events.
- FanDuel Sportsbook (Retail) Retail sports betting platform operated by FanDuel at MotorCity Casino, offering sports wagering on major leagues and events with integration to Club Metro loyalty accounts.
- FanDuel Online Casino & Sports Online sports betting and casino gaming available statewide in Michigan through FanDuel platform, with Club Metro accounts linked for integrated tracking and rewards.
- D.Tour Spa Full-service spa offering massage therapy, facials, body treatments, and nail services for hotel guests and visitors.
- Weddings & Celebrations AAA 4-Diamond Award-winning wedding venue offering customizable experiences including newly renovated ballroom, Sound Board theater, Amnesia and Iridescence event spaces with Detroit skyline views for weddings, receptions, rehearsal dinners, and social events.
- Meetings & Conferences 67,500 square feet of meeting and event space including ballrooms, boardrooms, Sound Board theater, Amnesia and Iridescence venues with city views, offering audio/visual equipment, video conferencing, and turnkey event packages.
- Stay & Play Package Hotel package offering deluxe overnight accommodations with $40 in Reward Play bonuses for guests booking and playing at the casino.
Companies that use MotorCity Casino Hotel
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles5 records
MotorCity Casino Hotel technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
MotorCity Casino Hotel partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Detroit Red WingsminorMotorCity Casino hosted the Hockeytown Centennial FanFest from Nov 6-9 featuring historical displays, interactive experiences, alumni appearances, exhibits, autograph sessions, and fan engagement zones alongside watch parties for games.
- FanDuelcoreFanDuel operates retail sportsbook at MotorCity Casino Hotel and provides online sports betting and casino gaming platforms statewide in Michigan. Club Metro members can link accounts with FanDuel for integrated tracking of sports wagers and online casino play. Revenue share arrangement between MotorCity and FanDuel/Betfair Interactive US LLC.
Scale indicators7 records
Recent moves8 records
Expansion highlights4 records
MotorCity Casino Hotel competitors and assessment
Company assessmentOthers
- FanDuel (Flutter Entertainment): Online sports betting and iGaming operator and MotorCity's strategic partner for retail and statewide online gaming in Michigan. Key commercial partner rather than direct competitor, but central to MotorCity's digital growth thesis.
Direct peers
- MGM Grand Detroit: MGM Resorts-owned casino hotel in downtown Detroit offering gaming, hotel, dining, and entertainment in the same three-casino Detroit market as MotorCity. Direct competitor for the same local gaming, hotel, and event demand.
- Hollywood Casino at Greektown (Caesars): Caesars-operated casino hotel in Detroit's Greektown neighborhood. The third Detroit commercial casino competing head-to-head with MotorCity and MGM Grand Detroit for local gaming and lodging share.
Broad incumbents
- Churchill Downs: Operator of regional casino hotels, horse racing, and online sports betting (TwinSpires). Comparable on regional gaming, hotel, and racing-adjacent entertainment business mix.
- Penn Entertainment: Regional casino operator with ~40 properties across the U.S. Relevant peer for regional casino hotel operating metrics, FanDuel-aligned online sports betting exposure, and multi-state loyalty integration.
- Boyd Gaming: Regional casino operator with properties across the U.S. Comparable on regional casino hotel operating economics, FanDuel online partnership structure, and loyalty program design.
- MGM Resorts International: Major integrated resort operator and parent of MGM Grand Detroit. Comparable as a multi-property regional and destination casino hotel operator with a national loyalty program (MGM Rewards) similar in structure to Club Metro.
- Caesars Entertainment: Large multi-property U.S. casino and lodging operator. Relevant as the parent/operator of Hollywood Casino at Greektown and as a benchmark for regional casino hotel operating models, loyalty programs, and online gaming partnerships.
- Wynn Resorts: Luxury integrated resort operator. Relevant peer for high-end dining, premium hotel positioning, and event/entertainment programming at the AAA 4-Diamond tier.
Regional players
- Seminole Hard Rock Hotel & Casino (Detroit area comparable: Hard Rock Northern Indiana): Hard Rock-branded regional casino resort operating across the Midwest U.S. Comparable on regional integrated casino hotel positioning, entertainment-led programming, and brand-driven dining and event offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
MotorCity Casino Hotel social profiles
Digital presenceMotorCity Casino Hotel compliance and trust
Trust signalCompliance3 records
MotorCity Casino Hotel financial estimates
Financial estimateRevenue estimate
Valuation estimate
MotorCity Casino Hotel leadership team
Management profileNumber of profiles
Profiles4 records
MotorCity Casino Hotel subsidiaries and ownership
Company hierarchySubsidiaries3 records
MotorCity Casino Hotel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MotorCity Casino Hotel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MotorCity Casino Hotel
What does MotorCity Casino Hotel do?
MotorCity Casino Hotel operates a full-service casino resort in Detroit offering slot machines, video poker, table games, and sports betting through a FanDuel partnership. The property includes a 400-room AAA 4-Diamond hotel, multiple dining venues, bars and lounges, a 2,400-seat live entertainment theater (Sound Board), a full-service spa, and 67,500 square feet of meeting and event space. The Club Metro loyalty program and integrated online gaming via FanDuel extend the offering across on-property and statewide online channels.
Is MotorCity Casino Hotel a public or private company?
MotorCity Casino Hotel is a private company. It is classified as family owned and is currently operating.
When was MotorCity Casino Hotel founded?
MotorCity Casino Hotel was founded in 1999. It employs 1,001 to 5,000 people.
Where is MotorCity Casino Hotel based?
MotorCity Casino Hotel is headquartered in Detroit, United States, in the North America region.
How does MotorCity Casino Hotel make money?
Seven revenue lines are on record. Casino Gaming is the primary driver. The others are sports Betting, hotel Accommodations, food and Beverage, entertainment, spa Services and loyalty Program.
Who are MotorCity Casino Hotel's main competitors?
FanDuel (Flutter Entertainment) is listed as an others. Direct peers are MGM Grand Detroit and Hollywood Casino at Greektown (Caesars). Broad incumbents are Churchill Downs, Penn Entertainment, Boyd Gaming, MGM Resorts International, Caesars Entertainment and Wynn Resorts. Seminole Hard Rock Hotel & Casino (Detroit area comparable: Hard Rock Northern Indiana) is listed as a regional player.
Does MotorCity Casino Hotel have an API?
No public API is recorded for MotorCity Casino Hotel.
What industry is MotorCity Casino Hotel in?
MotorCity Casino Hotel's product category is Casino & Resort Hospitality. Its primary akta.pro industry code is THAGAJAB, Urban Casino Hotels, with a secondary code of THAGAJAK, Convention & Events Casino Hotels. Its NAICS code is 72112 and its SIC code is 7000.