Cyql
Cyql BV provides a mobile and web platform for cycling clubs to manage members, plan rides, share GPX routes, run events with ticketing, and communicate — monetizing via tiered club subscriptions and federation white-label deals (NTFU, KNWU, Cycling Ireland) across 2,000+ clubs in Europe and beyond.
- Company typePrivate
- Founded2021
- HeadquartersSurhuisterveen, Netherlands
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Cyql does
Cyql BV is a Netherlands-based software company founded in 2021 that builds a digital management platform for organized recreational and competitive cycling. Its core offering is a mobile app (iOS and Android) paired with a web-based Club Management Dashboard, supplemented by modules for member management, news and communications, advanced ride planning, a GPX route library, event ticketing with payments and QR check-in, liability waiver management, a club ranking feature, and a Discover marketplace for public rides, bike shops, and local cycling professionals. The product architecture is module-based with integrations to Strava, Ride With GPS, Google Maps, Apple/Google SSO, and the iOS/Android app-store billing rails; a public API was added to the Elite pricing tier in the Q1 2026 roadmap.
Cyql monetizes via tiered subscription plans billed annually: a free tier (up to 15 members, 1 admin), Starter at €8.25/month-equivalent, Pro at €24.17/month-equivalent (positioned as the most-chosen tier), and Elite at €74.92/month-equivalent with API access, unlimited admins, and membership-card integrations. Individual cyclists use the app for free; paying customers are cycling clubs, with federation-level "whitelabel" agreements — notably with NTFU, KNWU (Royal Dutch Cycling Union), and Cycling Ireland — acting as distribution channels into thousands of affiliated clubs. Additional segments the company is actively courting are employers/corporations (employee cycling programs), bike shops, advertisers, and event organizers, including a Rompelberg Cycling Holidays partnership and CycloWorld/RideMeister integration for gran fondo and guided-ride discovery.
The company is founder-led by CEO Wouter Slotegraaf, CTO Jan Kooistra, and CGO Gert-Jan van Wijk (formerly co-founder of ListNRide, Europe's largest bike rental platform); the broader team is roughly 10–15 people. Operating out of Surhuisterveen in Friesland, Netherlands, Cyql reports 2,000+ registered clubs globally (Netherlands, Ireland, Denmark, USA) and supports English, Dutch, German, French, Spanish, Italian, and Danish. The product ships a major feature release roughly every quarter — including Discover (March 2024), Club Ranking (November 2024), Waiver Management (March 2025), Event Ticketing (August 2025), Strava Verified Rides (December 2025), and Challenges/Leaderboards (April 2026) — funded internally with no disclosed external funding rounds.
Cyql firmographics
Firmographics- Name
- Cyql
- Legal name
- Cyql BV
- Website
- https://cyql.app
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Cyql BV provides a mobile and web platform for cycling clubs to manage members, plan rides, share GPX routes, run events with ticketing, and communicate — monetizing via tiered club subscriptions and federation white-label deals (NTFU, KNWU, Cycling Ireland) across 2,000+ clubs in Europe and beyond.
- Ownership category
- akta.pro rank
Where Cyql is headquartered
LocationHeadquarters
- HQ city
- Surhuisterveen
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Cyql business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Club Subscriptions: Tiered subscription plans for cycling clubs: Free (limited to 15 members, 1 admin), Starter (€8.25/month annual, unlimited members, 2 admins), Pro (€24.17/month annual, 10 admins), Elite (€74.92/month annual, unlimited admins, API access, membership cards, mail service integration). Annual billing with discounts vs monthly.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free plan for small clubs or individual cyclists |
| Subscription | Annual | Starter plan for growing clubs |
| Subscription | Annual | Pro plan for established clubs |
| Subscription | Annual | Elite plan for large organizations |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Cyql product offering
Product offeringCore offering
Cyql is a mobile-first SaaS platform that helps cycling clubs and groups manage members, plan and organize rides, share GPX routes, communicate with members, run ticketed events with QR check-in, and digitize liability waivers. It is delivered through native iOS and Android apps used by individual cyclists for free, plus a web-based Club Management Dashboard used by club administrators on tiered subscriptions (Free, Starter, Pro, Elite). The platform also operates white-label federation partnerships with national cycling unions such as the NTFU, KNWU, and Cycling Ireland.
Product overview
Cyql is a platform-plus-modules architecture for cycling clubs and groups. The core offering consists of the Cyql Mobile App (iOS and Android) combined with a Club Management Dashboard web interface. Additional modules include Member Management, News & Communications, Advanced Ride Planning, GPX Library, Event Ticketing, Liability Waiver Management, Discover (event/club discovery), Club Ranking, and Challenges. Pricing is structured in four tiers: Free (basic, 15 members), Starter (€9/month, unlimited members), Pro (€29/month, advanced features), and Elite (€99/month, full API access and unlimited features). The platform launched in 2021 and serves cycling clubs, organizations, employers, associations, advertisers, and bike shops.
Differentiator
Problem solved
Functional benefit
Products and services
- Cyql Mobile App Native iOS and Android application for individual cyclists and club members to join clubs, find rides, share GPX routes, communicate with other members, and participate in events and challenges.
- Club Management Dashboard
Quantifiable outcome
- 2,000+ cycling clubs on the platform
- +2 more outcomes
Companies that use Cyql
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles3 records
Cyql technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature8 records
Cyql partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- NTFU (Dutch Cycling Union)coreNTFU partnered with Cyql to digitize their affiliated cycling clubs across the Netherlands. This is a key federation partnership providing access to thousands of clubs and cyclists.
- ShimanominorShimano is shown as a partner on the Cyql website, suggesting a marketing or promotional partnership within the cycling ecosystem.
- Cycling IrelandcoreCycling Ireland partnered with Cyql to provide a white label app solution for all Cycling Ireland's clubs. This is a flagship partnership for digitizing the Irish cycling federation.
- CycloWorldminorCycloWorld is shown as a partner on the Cyql website, indicating a marketing or content partnership within the cycling community.
- KNWU (Royal Dutch Cycling Union)coreKNWU (Koninklijke Nederlandse Wielren Unie) is partnered with Cyql as a cycling federation supporting their digital transformation.
- FreedcoreFreed is an IT development company closely working with Cyql. The close partnership allows Cyql to purchase IT development hours at cost price, providing a significant competitive advantage in an industry with high barriers to entry. Cyql co-founders previously founded Freed.
- StravacoreStrava integration allows users to register with their Strava account and plan cycling routes in Cyql based on their favorite routes from Strava. Also supports Strava verified rides.
- Google MapscoreCyql uses Google Maps API for location services and route visualization. Users agree to Google Maps/Google Earth additional Terms of Service when using these features.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Cyql competitors and assessment
Company assessmentDirect peers
- Strava: Strava is the dominant global cycling and running fitness app with built-in social clubs, route planning, and challenges. It overlaps directly with Cyql on club management, ride organization, and community features, but operates at vastly larger scale and is also a Cyql integration partner.
- Komoot: Komoot is a leading route planning and discovery platform for cycling and hiking with strong community and tour features. It competes with Cyql on route planning and ride discovery for individual cyclists, though it lacks deep club admin functionality.
- Ride with GPS: Ride with GPS is a route planning, navigation, and ride-tracking platform popular with cycling clubs and tour operators. It is comparable to Cyql's GPX Library and ride planning features, and is integrated by Cyql as a partner rather than a substitute for club admin.
Broad incumbents
- TeamSnap: TeamSnap is an established sports team and club management platform with scheduling, communication, and registration features. It is a broader incumbent that competes with Cyql in club administration but is not cycling-specific and lacks domain features like GPX and ride planning.
- SportsEngine: SportsEngine (a Playfly property) provides sports organization and club management software for leagues, federations, and clubs. Comparable to Cyql's federation white-label offering, but focused on youth and amateur sports administration in North America.
Emerging players
- TrainerRoad: TrainerRoad is a cycling-specific structured training and performance platform with a passionate community. It overlaps with Cyql on the training/performance side of cycling but focuses on individual athletes rather than club administration.
- Zwift: Zwift is the dominant indoor cycling/training platform with strong social community, events, and clubs. Comparable to Cyql in the cycling community and events domain, though Zwift operates exclusively in the indoor/virtual training environment.
- Velogames: Velogames is a cycling community and fantasy/gamified competition platform. Comparable to Cyql's Club Ranking and Challenges features, but focused on competitive cycling events rather than full club administration.
Regional players
- British Cycling: British Cycling is the UK's national federation and offers its own club management and member tools. Comparable to Cyql's federation partners (NTFU, Cycling Ireland) as a potential federation customer/competitor in the UK market.
Others
- Jersey Tough (Club management platforms): ClubSpot and similar sports club management SaaS platforms provide admin, scheduling, and member tools to amateur sports clubs. Comparable to Cyql's general club management functionality, though not cycling-specific and lacking ride/GPX features.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Cyql social profiles
Digital presenceCyql financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cyql leadership team
Management profileNumber of profiles
Profiles4 records
Cyql funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cyql M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cyql
What does Cyql do?
Cyql is a mobile-first SaaS platform that helps cycling clubs and groups manage members, plan and organize rides, share GPX routes, communicate with members, run ticketed events with QR check-in, and digitize liability waivers. It is delivered through native iOS and Android apps used by individual cyclists for free, plus a web-based Club Management Dashboard used by club administrators on tiered subscriptions (Free, Starter, Pro, Elite). The platform also operates white-label federation partnerships with national cycling unions such as the NTFU, KNWU, and Cycling Ireland.
Is Cyql a public or private company?
Cyql is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cyql founded?
Cyql was founded in 2021. It employs 1 to 10 people.
Where is Cyql based?
Cyql is headquartered in Surhuisterveen, Netherlands, in the Europe region.
How does Cyql make money?
One revenue line is on record: club Subscriptions.
Who are Cyql's main competitors?
Direct peers on record are Strava, Komoot and Ride with GPS. Broad incumbents are TeamSnap and SportsEngine. Emerging players are TrainerRoad, Zwift and Velogames. British Cycling is listed as a regional player. Jersey Tough (Club management platforms) is listed as an others.
Does Cyql have an API?
Yes. Cyql offers a Public API for integration purposes. The API is available on the Elite pricing plan which includes 'API Integration' as a feature. The roadmap indicates the Public API was launched in Q1 2026 (March 2026). Full API documentation URL not specified in available sources.