VendingMetrics
VendingMetrics is a Poland-based SaaS company that provides cloud-based telemetry, inventory management, and payment integration software for vending machine operators, serving 100+ organizations globally with its MetricsBox hardware and web/mobile platform.
- Company typePrivate
- Founded2018
- HeadquartersSzczecin, Poland
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What VendingMetrics does
VendingMetrics is a Poland-based, privately held SaaS provider of cloud-based vending machine management software, headquartered in Szczecin and operating globally with 100+ organizations across Poland, the United States, Brazil, and other markets. The platform delivers real-time telemetry, inventory tracking, sales reporting, picking-list generation, cash and coin acceptor monitoring, and customer-feedback collection for vending machine operators, accessible via a web dashboard and native iOS/Android mobile applications. The core technology stack combines cloud-based back-office software with a proprietary GSM telemetry modem (MetricsBox) that connects to vending machines via the MDB protocol, supported by an RFID/MiFare contactless card reader for prepaid and employee card payments, plus a Custom API for third-party devices and ERP systems (including SAP).
The company monetizes through a multi-stream revenue model: a recurring software subscription priced at $109 per month base plus $29 per machine per month (with additional machines at $4 per month), one-time hardware sales of the MetricsBox modem at $259 per unit and the RFID card reader at $129 per unit, and modest transaction fees on BLIK mobile payments in the Polish market. Distribution is hybrid: a self-serve online registration path for SMBs and individual operators, direct enterprise sales via contact form, and an actively recruited global reseller program for regional distribution. The customer base spans independent SMB vending operators (primary segment) up through enterprise accounts such as Royal Dutch Shell, with reseller/distributor partners as a secondary segment. The company is founder-led, employs 1-10 people, and has not disclosed any external funding rounds, implying organic, cash-flow-funded growth.
VendingMetrics firmographics
Firmographics- Name
- VendingMetrics
- Legal name
- VendingMetrics
- Website
- https://vendingmetrics.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- VendingMetrics is a Poland-based SaaS company that provides cloud-based telemetry, inventory management, and payment integration software for vending machine operators, serving 100+ organizations globally with its MetricsBox hardware and web/mobile platform.
- Ownership category
- akta.pro rank
VendingMetrics industry classification
Industry- Product category
- Vending Management Software
- NAICS
- Vending Machine Operators (445132), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Wholesale-Computers & Peripheral Equipment & Software (5045), Industrial Instruments For Measurement, Display, And Control (3823)
- akta.pro primary industry
- Vending & Micro-Markets (EDALADAF)
- akta.pro secondary industry
- Payment Gateways & Orchestration (BPAMAFAA)
Keywords
Where VendingMetrics is headquartered
LocationHeadquarters
- HQ city
- Szczecin
- HQ country
- Poland
- HQ region
- Europe
Offices1 record
Markets served
VendingMetrics business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Software Subscription (Telemetry System): Monthly subscription based on base price plus per-machine pricing. Includes online telemetry, inventory management, mobile app, multiple users, QR codes, picking list, sales tracking, and notifications. Additional MetricsBox features include uptime monitoring, remote refund, cash tracking, and coin acceptor tracking.
- MetricsBox Hardware: Sale of telemetry modem hardware that connects to vending machines. Price is $259 per unit with free global shipping. Requires SIM card and works with 2G networks.
- RFID Card Reader Hardware: Sale of MiFare card reader for authorizing prepaid card and employee card sales. Price is $129 per unit. Requires MetricsBox.
- BLIK Payment Processing: Integration with BLIK payment system for Polish market. Transaction commission of approximately 6 groszy per transaction for snack machines. Partners include TPay and PayU.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Telemetry System - Per Machine Pricing |
| Unit Pricing | One time/ perpetual license | MetricsBox Telemetry Hardware |
| Unit Pricing | One time/ perpetual license | RFID Card Reader Hardware |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
VendingMetrics product offering
Product offeringCore offering
VendingMetrics provides a cloud-based vending machine management platform that enables vending operators to track sales in real-time, manage warehouse and machine inventory, generate picking lists for restocking, and receive alerts when machines are out of stock. The platform works with all MDB-enabled vending machines and can operate with or without the proprietary MetricsBox GSM telemetry hardware. It includes a web dashboard, mobile applications (iOS/Android), RFID card reader integration for prepaid/employee cards, and integrations with payment terminals (Cantaloupe, Nayax) and payment systems (BLIK, MasterCard, Visa).
Product overview
VendingMetrics offers a cloud-based vending management platform with three core product components: the VendingMetrics Platform (core software), the MetricsBox hardware telemetry modem, and the RFID Card Reader add-on. The platform works with or without telemetry devices, supporting both manual offline tracking and automated real-time monitoring. Additional payment integrations include BLIK (Polish mobile payments) via QR codes, and the system connects with major payment terminals (Cantaloupe, Nayax, etc.) and ERP systems (SAP). The platform is accessible via web dashboard and mobile applications for iOS and Android.
Differentiator
Problem solved
Functional benefit
Brands
- MetricsBox: Telemetry modem device for sending data from vending machines to the VendingMetrics system, with GSM connectivity and MDB interface.
Products and services
- VendingMetrics Platform Cloud-based vending machine management system providing real-time telemetry, inventory tracking, sales reporting, and alert notifications for vending operators. Accessible via web dashboard and mobile application.
- MetricsBox GSM-based telemetry modem that connects to vending machines via MDB protocol to transmit real-time sales, inventory, and machine status data to the VendingMetrics cloud platform. Supports 2G networks, features 5-minute installation, and enables uptime monitoring, remote refund, cash tracking, and coin acceptor tracking.
- RFID Card Reader (MiFare) RFID contactless card reader for vending machines that enables cashless payments using pre-paid cards and employee cards. Requires MetricsBox for communication with the system. Supports online card management including card balance editing and automatic credit reloading.
- VendingMetrics Mobile Application Mobile app for iOS and Android enabling vending operators to manage inventory, register sales, track shortages, restock machines, view reports, and receive alerts on the go. Includes manager accounts with full reports access and supplier accounts with restricted shortage visibility.
- BLIK Payment Integration Polish mobile payment system (BLIK) integration that enables cashless payments in vending machines via QR codes. Uses MetricsBox for connectivity and offers low transaction commissions (~0.06 PLN per transaction). Requires partnership with TPay or PayU payment providers.
Quantifiable outcome
- 10,000+ vending machines tracked with sales and inventory
- +3 more outcomes
Companies that use VendingMetrics
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles3 records
VendingMetrics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Feature10 records
VendingMetrics partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- Cantaloupe (USA Technologies)coreCantaloupe (formerly USA Tech) is a cashless payment provider popular among vending operators in the USA, Canada, and internationally. VendingMetrics integrates with Cantaloupe ePort payment terminals, allowing operators to track sales, transactions, and manage machine/warehouse inventory in one unified system.
- NayaxcoreNayax is a payment terminal provider integrated with VendingMetrics for vending machine telemetry and inventory management.
- MasterCardcoreMasterCard payment integration allows cashless card payments in vending machines managed through VendingMetrics.
- VisacoreVisa payment integration enables cashless card payments in vending machines through VendingMetrics system.
- BLIKcoreBLIK is a Polish mobile payment system integrated with VendingMetrics via QR codes, enabling BLIK payments in vending machines without additional card readers. Commission is approximately 6 groszy per transaction for snack machines.
- TPaycoreTPay is a BLIK payment provider partner for VendingMetrics, enabling BLIK payment processing in vending machines. Operators sign contracts with TPay to accept BLIK payments.
- PayUcorePayU is a BLIK payment provider partner for VendingMetrics, enabling BLIK payment processing. Operators can choose between TPay or PayU for BLIK payment integration.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
VendingMetrics competitors and assessment
Company assessmentDirect peers
- 365 Retail Markets: 365 Retail Markets provides self-checkout, micro market, and vending technology platforms for workplace and hospitality. It competes for the same operator's technology stack — payments, inventory, and management software for unattended retail — making it a direct peer in the broader vending/micro-market software category.
- PayRange: PayRange offers mobile payment and management solutions for vending, amusement, and laundry machines. It overlaps with VendingMetrics on cashless payments for unattended machines and provides operator dashboards for sales and inventory tracking.
- Cantaloupe: Cantaloupe (formerly USA Technologies) is a leading US cashless-payment and telemetry platform for vending and unattended retail, used across North America. VendingMetrics integrates with Cantaloupe ePort terminals, making Cantaloupe both a partner and the most directly comparable vertically integrated competitor in inventory, payments, and remote machine management.
- VendSys: VendSys provides cloud-based vending management software for operators covering inventory, route optimization, and machine monitoring. It targets the same SMB-to-mid-market vending operator segment as VendingMetrics with comparable web-based operator tooling.
- Nayax: Israel-based global provider of cashless payment and telemetry solutions for unattended retail, including vending machines. Nayax overlaps directly with VendingMetrics on telemetry hardware (e.g., Onyx), cashless acceptance, and back-office management, and is named by VendingMetrics as an integration partner.
- Vagabond (Vending Management Software): Vagabond is a vending and micro market management software platform covering inventory, cashless payments, and operator reporting. It targets the same vending and micro-market operator workflows as VendingMetrics with cloud-based route and machine management tools.
- Parlevel Systems: Parlevel is a US-based vending management software platform offering real-time inventory, cashless payments, and operator dashboards for vending and micro markets. It competes head-to-head with VendingMetrics on cloud-based vending operator tooling and multi-machine route management.
Broad incumbents
- Crane Merchandising Systems: Crane Merchandising Systems is a major vending machine manufacturer (Crane Co.) with an installed base of connected machines and its own cashless/telemetry offerings. It represents a broad incumbent with overlapping operator-facing software and telemetry capabilities versus VendingMetrics.
Others
- Stripe: Stripe is the underlying payments processor used by VendingMetrics' hardware e-commerce storefront. As an enabling payments infrastructure provider — referenced indirectly via VendingMetrics' payment integrations — Stripe shapes the cost and capability ceiling for VendingMetrics' cashless payment features.
Emerging players
- Seed (SeedVend): Seed (SeedVend) is an emerging vending management software provider targeting small operators with route management, inventory tracking, and analytics. It overlaps with VendingMetrics on operator-facing SaaS for vending machines but is earlier-stage and narrower in scope.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
VendingMetrics social profiles
Digital presenceVendingMetrics financial estimates
Financial estimateRevenue estimate
Valuation estimate
VendingMetrics leadership team
Management profileNumber of profiles
VendingMetrics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VendingMetrics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VendingMetrics
What does VendingMetrics do?
VendingMetrics provides a cloud-based vending machine management platform that enables vending operators to track sales in real-time, manage warehouse and machine inventory, generate picking lists for restocking, and receive alerts when machines are out of stock. The platform works with all MDB-enabled vending machines and can operate with or without the proprietary MetricsBox GSM telemetry hardware. It includes a web dashboard, mobile applications (iOS/Android), RFID card reader integration for prepaid/employee cards, and integrations with payment terminals (Cantaloupe, Nayax) and payment systems (BLIK, MasterCard, Visa).
Is VendingMetrics a public or private company?
VendingMetrics is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was VendingMetrics founded?
VendingMetrics was founded in 2018. It employs 1 to 10 people.
Where is VendingMetrics based?
VendingMetrics is headquartered in Szczecin, Poland, in the Europe region.
How does VendingMetrics make money?
Four revenue lines are on record. Software Subscription (Telemetry System) is the primary driver. The others are metricsBox Hardware, RFID Card Reader Hardware and BLIK Payment Processing.
Who are VendingMetrics's main competitors?
Direct peers on record are 365 Retail Markets, PayRange, Cantaloupe, VendSys, Nayax, Vagabond (Vending Management Software) and Parlevel Systems. Crane Merchandising Systems is listed as a broad incumbent. Stripe is listed as an others. Seed (SeedVend) is listed as an emerging player.
Does VendingMetrics have an API?
Yes. VendingMetrics offers a Custom API integration option that allows connecting to custom machines, custom devices, and third-party telemetry or payment terminals. The API is referenced in the integration schema showing connectivity to payment terminals, MiFare cards, custom machines, ERP systems, and custom devices. Specific endpoint documentation, authentication method, rate limits, or developer portal URL are not publicly available on the scanned pages.
What industry is VendingMetrics in?
VendingMetrics's product category is Vending Management Software. Its primary akta.pro industry code is EDALADAF, Vending & Micro-Markets, with a secondary code of BPAMAFAA, Payment Gateways & Orchestration. Its NAICS code is 445132 and its SIC code is 5045.