PayRange
PayRange is an IoT and mobile payments platform that retrofits coin-operated vending, laundry, car wash, and amusement machines with Bluetooth-enabled hardware and software so consumers can pay via smartphone. It serves unattended retail operators across North America, Latin America, and Europe with transaction fees, hardware, SaaS, and licensing.
- Company typePrivate
- Founded2013
- HeadquartersPortland, United States
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What PayRange does
PayRange is an IoT and mobile payments platform purpose-built for unattended retail — vending machines, laundromats, car washes, amusement devices, and other coin-operated equipment. Founded in 2013 and headquartered in Portland, Oregon, the company retrofits legacy cash-only machines with its Bluetooth-connected BluKey hardware family (Pulse, Plus, Pro) so consumers can pay via a free smartphone app instead of coins. The platform supports 80+ payment methods including Apple Pay, Google Pay, bitcoin, EBT, and the Paze digital wallet, and includes ancillary products for age verification (BluCheck), real-time machine telemetry (BluKey Connect), self-service kiosks (BluKey PayStation), billiards enablement (BluCue), theft deterrence (BluKey Activate), and self-pour beverage dispensing (BluTap). An accompanying software layer — Business Management Suite, Vending Management Solution, Micro Market Platform, and the acquired Turns laundromat OS — provides operators with analytics, dynamic pricing, and operational intelligence.
The business monetizes through four streams: per-transaction fees on payments processed through the platform, hardware unit sales, recurring SaaS subscriptions for management software, and licensing/OEM royalties. PayRange sells primarily through a hybrid go-to-market: enterprise field sales for large operators (notably CSC ServiceWorks, covering 1M+ machines), a PayRange Pro distributor network and OEM licensing for mid-market operators, and a self-serve app/website motion for small operators and consumers. The company claims 9M+ consumer users, 500K+ connected machines, 2B+ cumulative transactions, and 350+ cities of operation. Since 2023, PayRange has executed a roll-up strategy, acquiring Vagabond (vending management), Turns (laundromat OS), and KioSoft Technologies (global cashless/IoT), the latter adding 285 employees and a footprint across the US, Canada, Mexico, and Europe. In September 2024, private equity firm Ridgeview Partners acquired a majority stake in partnership with Baupost Group.
PayRange firmographics
Firmographics- Name
- PayRange
- Legal name
- PayRange LLC
- Website
- https://payrange.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- PayRange is an IoT and mobile payments platform that retrofits coin-operated vending, laundry, car wash, and amusement machines with Bluetooth-enabled hardware and software so consumers can pay via smartphone. It serves unattended retail operators across North America, Latin America, and Europe with transaction fees, hardware, SaaS, and licensing.
- Ownership category
- akta.pro rank
PayRange industry classification
Industry- Product category
- Unattended Retail Mobile Payments
- SIC
- Wholesale-Computers & Peripheral Equipment & Software (5045)
- akta.pro primary industry
- Embedded Payments (Pay-ins, Pay-outs, Wallets) (FSAGALAB)
- akta.pro secondary industries
- POS, SoftPOS & In-Person Acceptance Infrastructure (FSAGABAO), Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure (FSAGABAE), Fan Engagement & Onsite Technology (RFID, Cashless, Apps) (MPAGAAAL)
Keywords
Where PayRange is headquartered
LocationHeadquarters
- HQ city
- Portland
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
PayRange business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Supply Chain, Marketing or Sales, Operations, Infrastructure
Revenue model
- Transaction Processing Fees: PayRange charges operators transaction fees for each payment processed through their platform, taking a percentage or per-transaction cut from sales settled through the service.
- Hardware Sales: Sale of proprietary hardware products including BluKey dongles, BluCheck age verification devices, BluKey Connect, BluKey PayStation, BluCue, and BluKey Activate. Hardware is sold to operators for installation on their machines.
- Software/SaaS Subscriptions: Business Management Suite and Vending Management Solution provided as software platforms with recurring subscription fees for analytics, revenue management, and operational tools.
- Licensing and OEM Revenue: Technology licensing to OEMs and partners who embed or white-label PayRange payment solutions in their products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Self-serve/SMB - App-based access |
| Subscription | Annual | Enterprise - Full platform deployment |
| Unit Pricing | Pay-as-you-go | Hardware Products |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
PayRange product offering
Product offeringCore offering
PayRange operates an end-to-end IoT platform for unattended retail, combining Bluetooth-connected hardware devices (the BluKey family) with cloud-based software for mobile payments, identity verification, age gating, and business intelligence. Operators retrofit coin-operated machines (laundry, vending, amusement, car wash, self-pour beverage) with PayRange dongles to accept smartphone-based cashless payments, while consumers use the free PayRange app to pay. The platform includes management software, dynamic pricing, and analytics.
Product overview
PayRange offers a comprehensive end-to-end IoT platform for unattended retail combining hardware devices and software solutions. The core hardware portfolio includes the BluKey family (BluKey Pulse for laundry, BluKey Plus for vending, BluKey Pro for 21+ machines), BluCheck for age verification, BluKey Connect for connectivity, BluKey PayStation for self-service kiosks, BluCue for billiards tables, and BluKey Activate for theft prevention. Software solutions span Business Management Suite, Vending Management Solution, Micro Market Platform, All-in-One Laundry Solution, Connected Room, and Age & Identity Solutions. The platform enables seamless payment, identity verification, and commerce through mobile-first technology. Acquired brands include Turns (laundromat operating system) and Vagabond (vending management solutions).
Differentiator
Problem solved
Functional benefit
Brands
- BluTap: Self-pour technology solution that seamlessly integrates connectivity, age verification, and cashless payments for beverage pour bars.
- BluKey
- BluCheck
- BluCue
- BluKey Activate
Products and services
- BluKey Family (Pulse, Plus, Pro)
Quantifiable outcome
- 30% increase in revenue for operators after implementing PayRange
- +2 more outcomes
Companies that use PayRange
Customer profileNamed customers4 records
Segments10 records
Ideal customer profiles4 records
PayRange technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability4 records
Feature8 records
PayRange partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and flagship.
- Paze (Early Warning Services LLC)corePayRange integrated Paze digital wallet, enabling consumers to pay using the Paze online checkout service at PayRange-enabled machines. PayRange went live with Paze on March 13, 2026, generating repeat use especially for laundry services. Paze allows consumers to make purchases without sharing card numbers with merchants, with 165+ million credit and debit cards available.
- CSC ServiceWorksflagshipLandmark long-term partnership announced June 2025 with CSC ServiceWorks, the world's largest commercial laundry operator. CSC will retrofit its washers and dryers with PayRange technology, converting traditional appliances into smart, connected assets. The partnership covers over 1 million machines serving 40 million residents. PayRange technology is fully integrated with CSC's One Tap Away consumer app.
- Distributor Network (PayRange Pro)corePayRange operates a network of distributors through the PayRange Pro program. Distributors resell and install PayRange hardware and services to operators in their regions.
- OEM PartnerscoreEquipment manufacturers who integrate or license PayRange technology into their products at manufacturing stage, enabling PayRange payment acceptance as a standard feature.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
PayRange competitors and assessment
Company assessmentDirect peers
- Nayax: Publicly traded (TASE: NYAX) provider of cashless payment and telemetry solutions for unattended retail including vending, laundry, and amusement. Nayax is PayRange's closest direct competitor, offering similar hardware retrofit kits and a comparable operator SaaS suite, with a larger installed base and global sales footprint.
- Cantaloupe: Publicly traded (NASDAQ: CTLP, formerly USA Technologies) provider of cashless payments, telemetry, and consumer engagement for vending and unattended retail. Cantaloupe's ePort and Seed platform compete directly with PayRange's BluKey and Business Management Suite for the same operator customer base.
- Parlevel Systems: Vending and micro-market management platform offering cashless payments, route optimization, and operator dashboards. Parlevel competes with PayRange's Vagabond-acquired vending management software for the same SMB and mid-market vending operator segment.
- Gimme Vending: Provider of cashless payments, DEX telemetry, and inventory management tools for vending and micro-market operators. Gimme competes directly with PayRange on payment hardware and cloud-based operator software in the same unattended-retail verticals.
Emerging players
- VendSys: Vending management and cashless payment solution focused on independent and small-chain operators. VendSys overlaps with PayRange's SMB go-to-market via distributor channels and offers comparable pre-kit and SaaS tools.
- SumUp: European-headquartered mobile POS and payment acceptance provider serving SMBs across 30+ markets. SumUp's expansion into unattended retail terminals and broader geographic reach overlaps with PayRange's KioSoft-acquired European footprint.
Broad incumbents
- Square (Block): Block's Square offers mobile card readers and integrated POS used across retail, restaurants, and increasingly unattended environments. While not specialized in unattended retail, Square's consumer brand and wallet ubiquity represent indirect competitive pressure on PayRange's consumer-side adoption.
- Stripe: Stripe Terminal extends Stripe's online payment infrastructure into in-person card-present acceptance, including unattended use cases. As Stripe deepens terminal hardware partnerships, it competes for enterprise operator payment-processing contracts that PayRange also targets.
- Fiserv (Clover): Fiserv's Clover platform and Carat commerce gateway process payments for SMB and enterprise merchants including unattended environments. Fiserv's scale and merchant-services reach make it a competitor for large enterprise unattended retail RFPs.
- Ingenico (Worldline): Global payment terminal manufacturer (now part of Worldline) whose unattended retail terminals compete in self-service kiosks, parking, and vending. Ingenico's enterprise-grade hardware and global OEM relationships make it an indirect competitor for large-scale unattended deployments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
PayRange social profiles
Digital presencePayRange compliance and trust
Trust signalCompliance1 record
PayRange financial estimates
Financial estimateRevenue estimate
Valuation estimate
PayRange leadership team
Management profileNumber of profiles
Profiles6 records
PayRange subsidiaries and ownership
Company hierarchySubsidiaries3 records
PayRange funding detail
Funding detailFunding overview
Funding rounds7 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PayRange M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PayRange
What does PayRange do?
PayRange operates an end-to-end IoT platform for unattended retail, combining Bluetooth-connected hardware devices (the BluKey family) with cloud-based software for mobile payments, identity verification, age gating, and business intelligence. Operators retrofit coin-operated machines (laundry, vending, amusement, car wash, self-pour beverage) with PayRange dongles to accept smartphone-based cashless payments, while consumers use the free PayRange app to pay. The platform includes management software, dynamic pricing, and analytics.
Is PayRange a public or private company?
PayRange is a private company. It is classified as private equity controlled and is currently operating.
When was PayRange founded?
PayRange was founded in 2013. It employs 251 to 500 people.
Where is PayRange based?
PayRange is headquartered in Portland, United States, in the North America region.
How does PayRange make money?
Four revenue lines are on record. Transaction Processing Fees are the primary driver. The others are hardware Sales, software/SaaS Subscriptions and licensing and OEM Revenue.
Who are PayRange's main competitors?
Direct peers on record are Nayax, Cantaloupe, Parlevel Systems and Gimme Vending. Emerging players are VendSys and SumUp. Broad incumbents are Square (Block), Stripe, Fiserv (Clover) and Ingenico (Worldline).
Does PayRange have an API?
Yes. PayRange provides an API for developers with SDKs and documentation. The End User Terms of Service mentions that PayRange grants a revocable, non-exclusive, non-transferable license to use PayRange's software in accordance with the documentation. The API includes tools such as API, developer's toolkit, or other software application that can be downloaded to a computer, device, or other platform. Developers can access APIs with implementation and use requirements contained in PayRange documentation. Operators can use Unified APIs for building their own applications and dashboards.
What industry is PayRange in?
PayRange's product category is Unattended Retail Mobile Payments. Its primary akta.pro industry code is FSAGALAB, Embedded Payments (Pay-ins, Pay-outs, Wallets), with a secondary code of FSAGABAO, POS, SoftPOS & In-Person Acceptance Infrastructure. Its SIC code is 5045.