Synchroon
Synchroon is a Utrecht-based Dutch area developer that acquires land and develops residential and mixed-use real estate projects across the Netherlands, serving municipalities, housing corporations, and institutional investors via proprietary concepts like Domus Living, Buurtleven, and Woonfonds under TBI Holdings' steward ownership.
- Company typePrivate
- Founded1939
- HeadquartersUtrecht, Netherlands
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Synchroon does
Synchroon is a Dutch area developer (gebiedsontwikkelaar) headquartered in Utrecht that acquires land and develops residential and mixed-use real estate projects across the Netherlands. Founded in 1939 and operating today as a wholly-owned subsidiary of TBI Holdings — a steward-owned holding managed by an independent foundation that reinvests profits into quality, new projects, and societal goals — Synchroon works with municipalities, housing corporations, and private landowners to identify, acquire, and transform development sites ranging from small neighborhood interventions to large-scale urban transformations. Its portfolio of named projects spans Wisselspoor (Utrecht), De Sax (Rotterdam Wilhelminapier), Te Werve (Rijswijk), Grow in Merwede (Utrecht), 5TRACKS (Breda), KJ Den Haag, Tuinen van Genta (Breda), Contactbuurt (Amsterdam), and Vliegbasis Soesterberg, typically co-developed with partners such as BPD, AM Gebiedsontwikkeling, Heijmans, and housing corporations.
Synchroon's product surface is organized around a set of proprietary development concepts rather than a software platform. Domus Living is a compact urban living concept featuring micro-apartments with shared facilities (housekitchen, cooking studio, garden, roof terrace), first realized at Amsterdam Houthaven with 235 units. Buurtleven is a neighborhood-strengthening methodology that combines physical and social interventions in partnership with housing corporations, residents, and institutions. Woonfonds is an affordable rental housing fund targeting middle-income and vital-profession workers (teachers, healthcare, police) at €760–€1,200 per month. 5TRACKS is a mixed-use concept combining work, living, meeting, relaxation, and convenience in a single environment. On the technology side, the company is advancing Cross Laminated Timber (CLT) construction — first deployed at Woud, Zevenhuizen — and runs a CO2 reporting system at project kickoff since 2021; through Trees for All and other partners, Synchroon has planted 672,312 trees worldwide and compensated 171,707 tonnes of CO2.
The business model combines one-time real estate development revenue (land acquisition, project development, and sale or rental of completed units) with professional services revenue from subsidiary yoreM, a digital marketing bureau established in 2015 that sells websites, online advertising, content marketing, and the yoreCRM platform to new-construction developers. Distribution is sales-led through direct sales managers, regional managers covering Dutch provinces, and the yoreM digital sales channel; marketing is executed via project-specific websites, LinkedIn, PR, and community events. Synchroon reports more than 1,100 homes under construction in 2025 and has a stated headcount in the 101–250 range, with a deeply tenured management team — including directors with 25+ years at the company — operating under TBI's patient-capital, steward-ownership structure.
Synchroon firmographics
Firmographics- Name
- Synchroon
- Legal name
- Synchroon
- Website
- https://synchroon.nl
- Company type
- Private
- Founded year
- 1939
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Synchroon is a Utrecht-based Dutch area developer that acquires land and develops residential and mixed-use real estate projects across the Netherlands, serving municipalities, housing corporations, and institutional investors via proprietary concepts like Domus Living, Buurtleven, and Woonfonds under TBI Holdings' steward ownership.
- Ownership category
- akta.pro rank
Synchroon industry classification
Industry- Product category
- Real Estate Development
- NAICS
- Land Subdivision (2372), Services to Buildings and Dwellings (5617)
- SIC
- Services-To Dwellings & Other Buildings (7340)
- akta.pro primary industry
- Mixed-Use Property Management (BPAJAGAE)
- akta.pro secondary industry
- Mixed-Use Community Association Management (BPAJAHAF)
Keywords
Where Synchroon is headquartered
LocationHeadquarters
- HQ city
- Utrecht
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Synchroon business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Area Development Projects: Acquisition and development of land and real estate projects across the Netherlands. Revenue generated from selling or renting completed residential and commercial properties. Projects range from small neighborhood developments to large-scale urban transformations.
- yoreM Digital Marketing Services: Subsidiary company providing digital marketing services for new construction projects including websites, online advertising, content marketing and yoreCRM. Independent company operating in the real estate sector.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Affordable rental housing through Synchroon Woonfonds |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Synchroon product offering
Product offeringCore offering
Synchroon is a Dutch area developer (gebiedsontwikkelaar) that acquires land and develops residential and mixed-use real estate projects across the Netherlands. It delivers specialized development concepts including Domus Living (micro-apartments with shared facilities), 5TRACKS (mixed-use living/working environments), Buurtleven (neighborhood strengthening approach), and the Woonfonds affordable rental housing fund.
Product overview
Synchroon is a Dutch real estate developer offering a portfolio of place-based development concepts and projects. Core products include Domus Living (micro-apartments with shared facilities), 5TRACKS (mixed-use environments combining work/living/meeting), Buurtleven (neighborhood strengthening approach), and Woonfonds (affordable housing fund). The company also operates yoreM, an online marketing bureau subsidiary that digitizes new construction sales through websites, online advertising, content marketing, and yoreCRM. Additional concepts include Gangen (urban expansion solutions), Zorg en Gezondheid (neighborhood healthcare), and various named projects such as Wisselspoor (Utrecht), De Sax (Rotterdam), Te Werve (Rijswijk), and KJ Den Haag. Synchroon operates as part of the TBI holding, a steward-owned company structure.
Differentiator
Problem solved
Functional benefit
Brands
- yoreM: Digital marketing bureau specializing in online sales process digitization for new construction projects, including websites, online advertising, content marketing, and yoreCRM.
- Domus Living
- Buurtleven
Products and services
- Domus Living A concept for compact urban living featuring micro-apartments (235 units in Amsterdam Houthaven) with integrated 'living core' (kitchen, bathroom, storage, sleeping area) and shared facilities (housekitchen, cooking studio, garden, guest room, roof terrace). Designed for people living alone or in pairs seeking flexibility and community connection.
- 5TRACKS A mixed-use development concept combining work (ondernemen), living (wonen), meeting (ontmoeten), relaxing (ontspannen), and convenience (gemak) in one integrated environment that adapts to residents' life phases. Located in Breda.
- Synchroon Woonfonds An affordable housing fund providing rental housing priced between €760 and €1,200 per month, prioritizing vital profession workers (teachers, healthcare staff, police officers) and neighborhood residents to support social cohesion in urban areas.
- Buurtleven A neighborhood strengthening approach developed in partnership with housing corporations, residents, and institutions to improve neighborhood life from within by creating coalitions for sustainable, livable communities.
- yoreM Online marketing subsidiary that digitalizes new construction sales processes through websites, online advertising, content marketing, and yoreCRM. Operates independently in the real estate sector since 2015.
Quantifiable outcome
- 672,312 trees planted since 2021, compensating 171,707 tonnes CO2
- +3 more outcomes
Companies that use Synchroon
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
Synchroon technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Synchroon partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core, major and minor.
- yoreMcoreDigital marketing subsidiary specializing in online property sales. yoreM provides websites, online advertising, content marketing, and yoreCRM for new construction projects. Operates as independent company within Synchroon/TBI group.
- AM GebiedsontwikkelingcoreJoint development partner for major projects including Grow in Merwede (Utrecht) and Parkhoeve in Waddinxveen. AM is a leading Dutch area developer.
- BPD | Bouwfonds GebiedsontwikkelingcoreCo-development partner for De Sax in Rotterdam (916 homes) and Parkhoeve Waddinxveen. BPD is one of the largest area developers in the Netherlands.
- ERA Contour | TBImajorDevelopment partner for Vliegbasis Soesterberg project (450-600 homes). ERA Contour is a TBI sister company.
- HavenstedercoreHousing corporation partner for Rotterdam Lombardijen neighborhood development as part of Nationaal Programma Rotterdam Zuid (NPRZ). Long-term integrated neighborhood improvement collaboration.
- HeijmansmajorSelected as development partner for Vliegbasis Soesterberg area development.
- TimpaanmajorSelected as development partner for Vliegbasis Soesterberg area development.
- Capital FITminorAdvisory partner for acquisition and deal structuring in Contactbuurt Amsterdam project.
- Maarsen GroepmajorJoint acquisition partner with Synchroon for Quaker-locatie at Brielselaan in Rotterdam.
- Trees for AllminorPartner for tree planting and CO2 compensation. Since 2021, 672,312 trees planted worldwide compensating 171,707 tonnes CO2.
- Rijswijk WonencoreHousing corporation partner for Te Werve Oost neighborhood development in Rijswijk, part of Buurtleven approach.
- Stichting De BuurtminorSocial partner in Te Werve Oost project working on community development and neighborhood initiatives.
- AmvestmajorDevelopment partner for KJ Den Haag project.
- J.P. van Eesteren | TBIminorConstruction company for KJ Den Haag project. TBI sister company.
- Bolton | Ontwikkeling & BouwmajorDevelopment and construction partner for Westvaartpark phase 3 project in Hazerswoude-Rijndijk.
Scale indicators3 records
Recent moves7 records
Expansion highlights6 records
Synchroon competitors and assessment
Company assessmentBroad incumbents
- Skanska: Global construction and real estate developer active in residential and mixed-use urban development with a strong sustainability focus. Comparable in sustainable building practice (CLT, embodied-carbon focus) and mixed-use area development approach, though at much greater international scale.
- VolkerWessels: Largest Dutch construction and real estate development group, integrating construction, property development, and infrastructure. Broader incumbent offering many of the same Dutch area-development capabilities as Synchroon at significantly larger scale.
- Vastint: International real estate development company (IKEA-linked), focused on sustainable, mixed-use urban developments across Europe. Comparable in mixed-use area development methodology and sustainability orientation.
- Lendlease: Global real estate and area development group with major urban regeneration projects (e.g. Elephant & Castle London, Milano Santa Giulia). Comparable in large-scale mixed-use area development methodology and master-planning capability, although operating at much larger international scale.
Direct peers
- Heijmans: Dutch listed developer and construction group combining real estate development, residential building, and infrastructure. Comparable in Dutch housing pipeline and area development approach; Synchroon selected Heijmans as a partner for the Vliegbasis Soesterberg area development.
- Ballast Nedam: Dutch listed construction and area development group active in residential, infrastructure, and area development. Comparable in Dutch housing development pipeline and integrated development approach.
- AM (Amsterdam Area Development): Leading Dutch area developer focused on urban transformation and mixed-use projects. Direct peer and named co-development partner with Synchroon on Grow in Merwede (575 homes, Utrecht) and Parkhoeve Waddinxveen.
- BPD | Bouwfonds Gebiedsontwikkeling: One of the largest Dutch area developers (gebiedsontwikkelaars), founded in Bouwfonds and now part of Rabobank. Directly comparable to Synchroon — co-develops flagship projects with Synchroon such as De Sax Rotterdam (916 homes) and Parkhoeve Waddinxveen.
- Timpaan: Dutch area developer specializing in residential and mixed-use inner-city redevelopment. Comparable in size, mission, and target municipalities; selected alongside Synchroon as development partner for Vliegbasis Soesterberg.
- Amvest: Dutch area developer and investment manager focused on residential and mixed-use developments. Direct peer and named partner with Synchroon on the KJ Den Haag project.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Synchroon social profiles
Digital presenceSynchroon financial estimates
Financial estimateRevenue estimate
Valuation estimate
Synchroon leadership team
Management profileNumber of profiles
Profiles6 records
Synchroon subsidiaries and ownership
Company hierarchySubsidiaries1 record
Synchroon funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Synchroon M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Synchroon
What does Synchroon do?
Synchroon is a Dutch area developer (gebiedsontwikkelaar) that acquires land and develops residential and mixed-use real estate projects across the Netherlands. It delivers specialized development concepts including Domus Living (micro-apartments with shared facilities), 5TRACKS (mixed-use living/working environments), Buurtleven (neighborhood strengthening approach), and the Woonfonds affordable rental housing fund.
Is Synchroon a public or private company?
Synchroon is a private company. It is classified as corporate owned and is currently operating.
When was Synchroon founded?
Synchroon was founded in 1939. It employs 101 to 250 people.
Where is Synchroon based?
Synchroon is headquartered in Utrecht, Netherlands, in the Europe region.
How does Synchroon make money?
Two revenue lines are on record. Area Development Projects are the primary driver. The others are yoreM Digital Marketing Services.
Who are Synchroon's main competitors?
Broad incumbents on record are Skanska, VolkerWessels, Vastint and Lendlease. Direct peers are Heijmans, Ballast Nedam, AM (Amsterdam Area Development), BPD | Bouwfonds Gebiedsontwikkeling, Timpaan and Amvest.
Does Synchroon have an API?
No public API is recorded for Synchroon.
What industry is Synchroon in?
Synchroon's product category is Real Estate Development. Its primary akta.pro industry code is BPAJAGAE, Mixed-Use Property Management, with a secondary code of BPAJAHAF, Mixed-Use Community Association Management. Its NAICS code is 2372 and its SIC code is 7340.