MiEslabon

What MiEslabon does

MiEslabón is a Colombian vocational-orientation and youth-talent-matching platform operated by EMPODERADOS S.A.S. and headquartered in Medellín. It serves young people aged 14–28, schools (colegios), universities, and companies, connecting them through a three-shield profile system (Conocerme, Proyectarme, Conectarme) that auto-generates résumés from user responses and feeds a Match engine ranking candidates against vacancies, scholarships, and academic offerings. The underlying stack combines a web platform (plataforma.mieslabon.com), an exclusive companion app (AppO), a proprietary psychometric test covering 50+ variables, and AI-assisted recommendations. The company's flagship initiative, Sin Atajo (Sistema Nacional de Talento Joven), organizes profiles into sector-based "Piscinas de Talento" across nine strategic industries and acts as a coordination layer with regional allies such as Cámara de Comercio Medellín, Ruta N, CIEDSCO, and Universidad UDCA.

The business model is freemium at the individual level (free registration with per-candidate download fees of $10,400 COP on Free and $2,000 COP on Premium) and enterprise-led at the organizational level through annual Premium memberships and Talent Pool sponsorships sold to large Colombian corporates. The company reports 50,000+ registered youth, 400+ partner schools, 150+ universities, and 60+ allied companies across 24+ Colombian departments, with documented programs including a long-running ISA STEM initiative (6,000+ young women identified since 2017) and a Celsia clean-energy vocational connection program (4,000+ profiles in ~120 schools). Go-to-market combines product-led self-service registration, event-driven acquisition through the Sin Atajo Academy, and enterprise field sales targeting Talent Pool sponsorships. MiEslabón operates alongside the Antü maternal-wellness sub-brand under the same parent, and maintains the founding Kairos heritage dating to 1997.

Name

MiEslabon

Legal name

EMPODERADOS S.A.S.

Website

https://mieslabon.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

1–10 employees

Short description

MiEslabón is a Colombian vocational-orientation platform connecting 50,000+ young people (14–28), 400+ schools, 150+ universities, and 60+ companies through psychometric profiling, AI-assisted matching, and the Sin Atajo national sector-based talent system.

Ownership category

akta.pro rank

Product category

Education Technology / Career Guidance Platform

NAICS

Educational Support Services (611710)

SIC

Services-Educational Services (8200), Services-Employment Agencies (7361)

akta.pro primary industry

Mentoring, Coaching, Alumni Networking & Peer Support Platforms (EDAFAMAN)

akta.pro secondary industries

Internship/Apprenticeship Matching & Work-Based Learning Platforms (EDAFAMAL), Career Services & Job Placement Platforms (Jobs, Recruiting, Employer Networks) (EDAFAMAM)

Keywords

• Vocational guidance platform
• Youth talent matching
• Education technology
• Career orientation services
• Talent pool management

Headquarters

HQ city

Medellín

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Free Plan Access: Free registration grants basic platform access with limited candidate data downloads. Publication of vacancies is free. Additional profile data costs $10,400 COP per candidate.
2. Premium Membership: Annual subscription plan offering expanded candidate data access at reduced per-candidate cost of $2,000 COP. Includes certification programs for school counselors, detailed analytics, and priority support.
3. Talent Pool Sponsorship (Sin Atajo): Companies sponsor national sector-based Talent Pools, gaining strategic positioning as industry leaders, early access to oriented talent, and governance participation in the national talent system. Regional sponsors get localized presence benefits.
4. Academy Events: Future y Talento Joven virtual academy with early registration discount (10%) for participants from organizations. 6 live sessions starting July 28, 2026.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels6 records

Core offering

MiEslabón operates a web-based vocational guidance and talent matching platform connecting young Colombians aged 14–28 with educational programs, scholarships, internships, and first-job opportunities from a national network of 400+ schools, 150+ universities, and 60+ companies. The platform uses a 50+ variable psychometric orientation test, automated resume generation, and AI-powered matching to organize youth into sector-based Talent Pools (Piscinas de Talento). Its flagship initiative, Sin Atajo (Sistema Nacional de Talento Joven), coordinates this ecosystem at a national level, with separate institutional portals and paid memberships for schools, universities, companies, and foundations.

Product overview

MiEslabón is a platform developed by Empoderados S.A.S. that operates as the core activation technology for Sin Atajo, the Sistema Nacional de Talento Joven (National Youth Talent System) in Colombia. The platform connects young people aged 14-28 with educational and employment opportunities through a three-shield profile system (Conocerme, Proyectarme, Conectarme), automated resume generation, AI-powered matching, and a proprietary opportunity app (AppO). It serves four key segments: young people (who build profiles and access opportunities), schools (which use vocational orientation tests and analytics to guide students), universities (which attract students and connect graduates with employers), and companies (which access talent pools and publish vacancies). Sin Atajo Academy is a virtual educational event program also offered by MiEslabón. The parent company, Empoderados S.A.S., also operates the Antü sub-brand focused on maternal and family wellness. The platform has connected with over 50,000 young people, 400+ schools, 60+ companies, and 150+ universities across 24+ departments in Colombia.

Differentiator

Problem solved

Functional benefit

Brands

• Sin Atajo (Sistema Nacional de Talento Joven): National Youth Talent System that articulates schools, universities, governments, and companies to guide thousands of young people and connect them with real opportunities by sector and region.
• Sin Atajo Academy

Products and services

• MiEslabón Platform Web-based vocational guidance and talent matching platform connecting young Colombians aged 14–28 with educational programs, scholarships, internships, and first-job opportunities from a national network of 400+ schools, 150+ universities, and 60+ companies. Uses psychometric testing, automated resume generation, AI-powered matching, and three-shield profile building (Conocerme, Proyectarme, Conectarme).
• Sin Atajo (Sistema Nacional de Talento Joven) National youth talent system created by MiEslabón that articulates schools, universities, governments, and companies to orient thousands of young people and connect them with real opportunities by sector and region, organized into sector-based Piscinas de Talento (Talent Pools) covering Technology, Health, Agroindustry, Creative Industries, Infrastructure, Finance, Sustainability, Government, and other strategic sectors.
• AppO (App de Oportunidades) Exclusive mobile opportunity app for MiEslabón platform users (not on Play Store or App Store) that delivers push notifications about vacancies, scholarships, convocations, and events aligned with the user's profile. Access is unlocked upon 100% profile completion (Conocerme, Proyectarme, Conectarme).
• Sin Atajo Academy (Futuro y Talento Joven) Virtual national encounter organized by MiEslabón that brings together school counselors, universities, companies, governments, and social organizations to discuss the future of youth talent in Colombia, with six live sessions and a custom AI agent delivered to participants to help implement improvements in their organizations.
• Antü Sub-brand under EMPODERADOS S.A.S. focused on knowledge management around gestation, childbirth, and family wellness. Works to transform birth care, reduce obstetric violence, and strengthen community support networks. Over 430 graduates in diplomas and certifications and over 5,000 impacted families.

Quantifiable outcome

• 6,000+ young women identified with STEM potential across 22 departments, 200 schools, 84 universities in ISA program 2023-2024
• +2 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability3 records

Feature5 records

Partnerships

14 partnerships are on record, tiered core and flagship.

• Ruta N (Medellín)coreStrategic or Co-development PartnerRegional innovation ally for Medellín, coordinating youth talent initiatives and technology ecosystem development. Assigned as regional ally for Antioquia in Sin Atajo system.
• Cámara de Comercio MedellíncoreStrategic or Co-development PartnerRegional commerce chamber assigned as regional ally for Antioquia, coordinating local business participation in national talent system.
• CIEDSCOcoreStrategic or Co-development PartnerRegional ally for Valle y Pacífico region, coordinating youth talent development initiatives in southwestern Colombia.
• Universidad UDCAcoreStrategic or Co-development PartnerRegional ally for Cundinamarca y Boyacá, supporting youth talent coordination in the central region of Colombia.
• Microsoft ColombiaflagshipStrategic or Co-development PartnerInvited as sponsor for Science, Technology and Innovation sector talent pool. Key technology partner for digital skills development initiatives.
• BancolombiaflagshipStrategic or Co-development PartnerInvited as Finance sector partner and major national brand participating in Sin Atajo talent ecosystem.
• Grupo NutresaflagshipStrategic or Co-development PartnerInvited as sponsor for Agroindustry sector talent pool, participating in food industry talent development initiatives.
• EcopetrolflagshipStrategic or Co-development PartnerInvited as sponsor for Sustainability and Energy Transition sector talent pool, supporting energy sector youth talent development.
• Grupo ISAflagshipStrategic or Co-development PartnerLong-term client since 2017, partnered on STEM-focused vocational orientation program with gender perspective. Program covered 22 departments, 200 schools, 84 universities.
• CelsiaflagshipStrategic or Co-development PartnerPartner on clean energy vocacional connection program, activating 4,000+ profiles across 120 schools in Valle del Cauca and Tolima.
• Fundación Pies DescalzoscoreStrategic or Co-development PartnerInvited as regional ally for Costa Norte and Santanderes regions, focusing on vulnerable youth development.
• Fundación LukercoreStrategic or Co-development PartnerRegional ally for Centro y Eje Cafetero region, supporting local youth talent initiatives.
• Fundación NutresacoreStrategic or Co-development PartnerLoyal ally since early years, providing support for youth development projects and community initiatives.
• Antü (sister brand under Empoderados)coreStrategic or Co-development PartnerRelated brand under same parent company, focused on gestational, birth and family knowledge management. Cross-referral relationship for holistic life-stage development.

Scale indicators12 records

Recent moves10 records

Expansion highlights5 records

Broad incumbents

• LinkedIn: Global professional network with growing footprint in Colombia used by both recruiters and early-career talent. Represents the broad incumbent against which youth-focused platforms must differentiate on psychometrics, school integration, and Spanish-language depth.

Regional players

• Computrabajo: One of the largest LatAm job boards, with significant Colombia presence, offering vacancy publishing and candidate search for employers. Comparable as a job-matching platform in the same geography, though lacking vocational orientation depth.
• Bumeran: Major LatAm job board operating across multiple Spanish-speaking countries, including Colombia, with recruitment and talent-matching solutions for employers. Comparable in recruitment workflow and target market, but broader in scope and not youth-specialized.
• Universia: Iberian-American university network serving students and higher-education institutions across 20+ countries, including Colombia. Comparable on the university- and student-facing side of MiEslabón's platform, with overlapping relationships with Latin American universities.

Emerging players

• Hire5: Early-career hiring platform focused on emerging-market graduates and first-job candidates. Comparable in addressing information asymmetry between young candidates and employers, with similar funnel mechanics and ATS-style employer tooling.
• Practia: LatAm-based talent platform focused on internships, apprenticeships, and early-career matching. Comparable as a youth-targeted internship/apprenticeship flow with employer sponsorship mechanics, particularly relevant to MiEslabón's Atracción Temprana de Talento offering.

Direct peers

• Magneto 365: Colombian-founded, now LatAm-wide, youth employment and first-job platform connecting students, graduates, and companies. Most direct competitor in Colombia's young-talent matching segment with similar target user (14-28) and employer recruitment workflow.
• Empléate (Fundación Telefónica): Spanish-language employability platform operated by Fundación Telefónica across multiple LatAm countries, focused on training, employability, and job placement for young people. Comparable as a multi-country youth-to-employment funnel with similar employer- and trainee-facing flows.
• Fundación Forge: LatAm-focused NGO that trains young people from low-income backgrounds for first formal employment and connects them with corporate employers. Comparable as a youth-employability bridge with corporate partnerships across the region.

Others

• Kinedu: LatAm EdTech originating from Mexico, with category overlap in early-stage life-skill development and a sister-brand operating model similar to MiEslabón/Antü. Adjacent rather than competitive, but useful as a LatAm EdTech benchmark for monetization and product-led growth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@mieslabon9309
• Facebookfacebook.com/MisionEslabon
• LinkedInlinkedin.com/company/mieslab%C3%B3n
• Instagraminstagram.com/mieslabon_
• TikToktiktok.com/@mieslabon_

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MiEslabon