TJDEED Technology
TJDEED Technology is a Jordan-based IT solutions provider founded in 2010 that delivers enterprise ITSM, cybersecurity, AI, automation, and digital transformation services to 500+ clients across MENA through six regional offices and channel partnerships with Ivanti, ManageEngine, Dropbox, and ESET.
- Company typePrivate
- Founded2010
- HeadquartersDubai, United Arab Emirates
- Headcount51–100
- GTM typeB2B
- OfferingServices
What TJDEED Technology does
TJDEED Technology is a privately held IT solutions provider founded in 2010 and headquartered in Amman, Jordan, with additional offices in Dubai, Riyadh, Baghdad, Ramallah, and Irbid, serving 500+ enterprise clients across 16+ countries in the MENA region with stated expansion into Syria and Qatar. The company delivers services across five core pillars: digital transformation, IT operations, automation, compliance (ISO 27001, ISO 20000, NCA, and local frameworks), and metaverse immersive experiences (AR/VR/XR). Its technology stack centers on Enterprise Service Orchestration — a proprietary methodology connecting people, processes, and technologies into unified cross-department workflows — combined with AI-driven ITSM, AIOps, hyperautomation (RPA + AI + workflow), edge AI, cybersecurity risk assessment, and an integrated Endpoint Detection and Response capability. The portfolio is anchored by long-standing channel partnerships with ManageEngine (10+ years), Ivanti, Dropbox, ESET, Urbi, Matrix42, and Infobip, for which TJDEED acts as certified reseller and integrator.
TJDEED generates revenue through a mix of one-time IT consulting and professional services, recurring managed services and support contracts (annual or multi-year), and software/licensing distribution of third-party platforms, with quote-based enterprise pricing negotiated per engagement. Its go-to-market relies on direct enterprise field sales through country managers and six regional offices, an event-driven presence at major MENA tech conferences (GITEX, Seamless KSA, ITEX Iraq, HITEX, AIDTSEC), partner co-marketing, and an expanding channel/reseller network, particularly in the UAE. Customer segments span government and public sector, banking and financial services, oil/energy/industrial (notably in Iraq), healthcare, and large enterprises, with documented case studies in financial onboarding (70%+ time reduction) and cybersecurity risk reduction (45%). The company is led by founder and CEO Ashraf Al-Qudah, with Sameer Halawani as Managing Director and UAE Country Manager, and in November 2025 received an undisclosed strategic investment from SME Fund Jo, Jordan's sovereign startup fund, earmarked for international expansion and technology development in AI, automation, and cybersecurity.
TJDEED Technology firmographics
Firmographics- Name
- TJDEED Technology
- Legal name
- TjDeeD Technology
- Website
- https://tjdeed.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- TJDEED Technology is a Jordan-based IT solutions provider founded in 2010 that delivers enterprise ITSM, cybersecurity, AI, automation, and digital transformation services to 500+ clients across MENA through six regional offices and channel partnerships with Ivanti, ManageEngine, Dropbox, and ESET.
- Ownership category
- akta.pro rank
TJDEED Technology industry classification
Industry- Product category
- IT Services and Solutions
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- ITSM Platform Implementation & Administration (ServiceNow/JSM/BMC/etc.) (BPAEAJAC)
Keywords
Where TJDEED Technology is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices6 records
Markets served
TJDEED Technology business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- IT Consulting and Professional Services: End-to-end consulting, implementation, and professional services for digital transformation, ITSM, cybersecurity, and AI projects. Includes requirements analysis, solution design, deployment, configuration, and custom development. Revenue is project-based and one-time per engagement.
- Managed Services and Support: Ongoing managed services and technical support contracts providing continuous monitoring, maintenance, and optimization of deployed IT solutions. Includes 'unlimited support' offerings referenced in partner agreements. Revenue is recurring on annual or multi-year contract terms.
- Software and Technology Distribution: Distribution and resale of third-party software platforms including ManageEngine, Ivanti, Dropbox, ESET, Urbi, and Matrix42 solutions across the MENA region. TJDEED acts as a certified distributor, earning margins or fees on licensed software sold to end customers.
- AI and Automation Solutions: Sale and deployment of AI-driven and hyperautomation solutions including robotic process automation, workflow automation, and enterprise service orchestration platforms, positioning Jordan as a regional technology hub.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise IT Solutions and Services — custom pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
TJDEED Technology product offering
Product offeringCore offering
TJDEED Technology provides enterprise IT solutions and services across digital transformation, IT operations, automation, compliance, and immersive (metaverse/AR/VR) experiences to enterprise and government clients across the MENA region. The company delivers end-to-end consulting, implementation, managed services, and support for third-party platforms such as ManageEngine, Ivanti, Dropbox, ESET, Urbi, and Matrix42, while layering proprietary capabilities including Enterprise Service Orchestration, AI-driven ITSM, cybersecurity risk assessment, hyperautomation, and Edge AI on top of those platforms.
Product overview
TJDEED Technology operates as a regional IT solutions provider offering an integrated portfolio of managed services centered around five core pillars: Digital Transformation, IT Operations, Automation, Compliance, and Metaverse Immersive Experience. The company delivers these services alongside resold and integrated products from technology partners including Ivanti (ITSM and endpoint management), ManageEngine (ServiceDesk Plus, Endpoint Central, Log360), ESET (cybersecurity), Dropbox (cloud storage and collaboration), Infobip (communication integration), and Urbi (geo-platform). The portfolio is unified through enterprise service orchestration capabilities that connect people, processes, and technologies across departments. TJDEED also operates the Darb training and incubation program to develop future IT talent. The company serves 500+ enterprise clients across 16+ countries from offices in Jordan, Saudi Arabia, UAE, Iraq, and Palestine.
Differentiator
Problem solved
Functional benefit
Brands
- Darb: TJDEED's training and incubation program designed to prepare final-year students and fresh graduates for careers in technology, providing hands-on training in networking, cybersecurity, databases, artificial intelligence, infrastructure, and IT service management.
Products and services
- Digital Transformation Services
Quantifiable outcome
- Employee onboarding times reduced by more than 70% for large financial institution in Middle East through enterprise service orchestration
- +3 more outcomes
Companies that use TJDEED Technology
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles4 records
TJDEED Technology technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability6 records
Feature7 records
TJDEED Technology partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered strategic, secondary, core and minor.
- Aries AIstrategicStrategic partnership driving artificial intelligence innovation. TJDEED and Aries AI aim to deliver advanced AI-powered solutions for automation, data insights, and operational efficiency. Aries AI CEO Eng. Ahmad Obeidat spoke at TEDx Hashemite University. Both companies co-attended TJDEED's annual Iftar. Partnership focused on accelerating AI adoption in Jordan and MENA.
- Al-Hussein Technical University (HTU)secondaryTJDEED actively partners with HTU through career day participation, ICT Career Day 2026 sponsorship, and TEDx Hashemite University sponsorship. Ms. Maria Samara (HR Officer) and Mahmoud Al Masri (Senior System Engineer) represented TJDEED at HTU events. HTU Career Day provides recruitment and youth engagement platform.
- Matrix42secondaryJoint event in Riyadh unveiling Matrix42's Software Asset Management (SAM) solution. Event gathered private and public sector personnel in KSA for comprehensive exploration of SAM solutions. TJDEED collaborated with Matrix42 to deliver the event and present the solution to KSA market.
- UrbisecondaryPartnership formally sealed at GITEX GLOBAL 2023 in Dubai. Urbi is a leading geo-platform revolutionizing mapping, location data, navigation, and spatial analysis. TJDEED will deliver Urbi's solutions to clients in MENA. Partnership aligned with TJDEED's vision to deliver innovative, tailored solutions combining Urbi's geo-platform with TJDEED's regional presence.
- ESETsecondaryTJDEED is the trusted distributor of ESET's cybersecurity services in the region. Hosted a joint cybersecurity seminar at the Fairmont Hotel in Amman in July 2023 featuring ESET's latest solutions including Endpoint Detection and Response, Data Loss Prevention, and Encryption. ESET technical experts conducted seminar sessions. TJDEED provides continuous technical support for ESET products.
- Yarmouk UniversitystrategicAgreement signed with Yarmouk University to establish and operate a technology incubator at the university's Entrepreneurship and Innovation Center. TJDEED equipped a smart incubator with modern training facilities and an AR/VR/remote learning smart room. Provides detailed training program, specialized supervising engineers, experience certificates, and job referral assistance for graduates. Signed by Dr. Islam Masad (President of Yarmouk University) and Mr. Ashraf Al-Qudah (CEO of TJDEED).
- DropboxcoreStrategic partnership announced at GITEX Dubai 2022 for distribution of Dropbox cloud storage and file-sharing solutions including Dropbox, Dropbox Sign, and DocSend across MENA. TJDEED offers unlimited support for Dropbox customers and partners. Both companies co-host seminars including Dropbox Inspire events and co-seminars in Amman. Partnership announced at Dropbox Inspire event in Dubai in January 2023.
- IvanticoreLong-standing partnership with Ivanti, a globally renowned software company, for enterprise service management, unified endpoint management, and zero trust security solutions. TJDEED received the '2023 ITSM Partner of the Year Award' from Ivanti. Multiple joint seminars including 'Elevating the Future of Everywhere Work' in Riyadh. Co-presentations at events including E-7 Cyber Partner Meet in Dubai. Mr. Mohammad Al Mais, Territory Sales Manager at Ivanti, participated in joint events.
- ManageEnginecoreOver 10-year partnership (celebrated at GITEX 2022) with TJDEED distributing ManageEngine's IT management solutions including ServiceDesk Plus, Log360, and other products across MENA. TJDEED provides unlimited support for ManageEngine customers. Multiple joint events including ITCON in Amman, HITEX 2023 in Irbil, ITEX Iraq 2023, AIDTSEC 2023, and Seamless Saudi Arabia 2023. TJDEED received specialized training and certifications.
- Int@j (ICT Association of Jordan)minorRepresentatives from Int@j attended TJDEED's annual Ramadan Iftar in March 2026, reinforcing industry collaboration in advancing Jordan's digital economy. Int@j is the leading association representing Jordan's ICT sector.
- INFObipsecondaryTJDEED has a case study demonstrating integration of Infobip's solutions into existing ITSM systems (Ivanti, ManageEngine) enabling incident and service request management through social platforms including WhatsApp, Messenger, and Live Chat.
Scale indicators9 records
Recent moves8 records
Expansion highlights7 records
TJDEED Technology competitors and assessment
Company assessmentDirect peers
- Gulf Business Machines (GBM): IBM's exclusive partner across the GCC, offering enterprise IT solutions, managed services, and digital transformation to government and large enterprise clients — directly comparable to TJDEED's enterprise/government focus and ITSM-led portfolio.
- Help AG: MENA-focused cybersecurity services provider delivering consulting, managed security services, and GRC advisory to enterprise and government clients — comparable to TJDEED's cybersecurity distribution and risk-assessment practice.
- StarLink: Leading value-added distributor and IT solutions provider across MENA, distributing and integrating cybersecurity, cloud, and enterprise software from global vendors — mirroring TJDEED's reseller-integration model across the same vendor ecosystems.
- Zero.1 (Modern Data Systems): UAE-based IT solutions integrator and managed services provider serving enterprise and government across the region with cloud, security, and infrastructure offerings — comparable in scope and customer profile.
- Mindware: One of the largest IT distributors in the Middle East, reselling enterprise software, cloud, and cybersecurity products with deep vendor partnerships across MENA — directly comparable to TJDEED's distribution and integration business.
- RAQMIYAT: UAE-headquartered IT solutions and services company providing enterprise application integration, managed services, and digital transformation to government and large enterprise clients — similar in vertical mix and solutions portfolio.
- eHosting DataFort: UAE-based managed IT services and data center provider serving enterprise and government clients with cloud, managed services, and digital transformation offerings — comparable in client profile and managed-services orientation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
TJDEED Technology social profiles
Digital presenceTJDEED Technology compliance and trust
Trust signalCompliance2 records
TJDEED Technology financial estimates
Financial estimateRevenue estimate
Valuation estimate
TJDEED Technology leadership team
Management profileNumber of profiles
Profiles15 records
TJDEED Technology funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TJDEED Technology M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TJDEED Technology
What does TJDEED Technology do?
TJDEED Technology provides enterprise IT solutions and services across digital transformation, IT operations, automation, compliance, and immersive (metaverse/AR/VR) experiences to enterprise and government clients across the MENA region. The company delivers end-to-end consulting, implementation, managed services, and support for third-party platforms such as ManageEngine, Ivanti, Dropbox, ESET, Urbi, and Matrix42, while layering proprietary capabilities including Enterprise Service Orchestration, AI-driven ITSM, cybersecurity risk assessment, hyperautomation, and Edge AI on top of those platforms.
Is TJDEED Technology a public or private company?
TJDEED Technology is a private company. It is classified as venture growth investor backed and is currently operating.
When was TJDEED Technology founded?
TJDEED Technology was founded in 2010. It employs 51 to 100 people.
Where is TJDEED Technology based?
TJDEED Technology is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does TJDEED Technology make money?
Four revenue lines are on record. IT Consulting and Professional Services are the primary driver. The others are managed Services and Support, software and Technology Distribution and AI and Automation Solutions.
Who are TJDEED Technology's main competitors?
Direct peers on record are Gulf Business Machines (GBM), Help AG, StarLink, Zero.1 (Modern Data Systems), Mindware, RAQMIYAT and eHosting DataFort.
Does TJDEED Technology have an API?
No public API is recorded for TJDEED Technology.
What industry is TJDEED Technology in?
TJDEED Technology's product category is IT Services and Solutions. Its primary akta.pro industry code is BPAEAJAC, ITSM Platform Implementation & Administration (ServiceNow/JSM/BMC/etc.). Its NAICS code is 54151 and its SIC code is 7370.