WildTrails
WildTrails is a Bangalore-based direct-to-consumer wildlife tourism platform that uses AI to predict tiger sightings and plans custom safari packages across 40+ Indian national parks, serving families, corporate teams, and individual travelers.
- Company typePrivate
- Founded2015
- HeadquartersBangalore, India
- Headcount1–10
- GTM typeB2C
- OfferingServices
What WildTrails does
WildTrails is a Bangalore-based, direct-to-consumer wildlife tourism platform serving travelers to Indian national parks. Founded circa 2012–2015 (the company cites '12+ Years of Excellence'), it aggregates safari planning, real-time wildlife sighting data, and curated package offerings into a single web and mobile-accessible platform covering 40+ national parks and tiger reserves across all five major Indian geographic regions. Its primary customer segments are families seeking adventure and educational experiences and corporate teams booking offsites, with secondary segments of individual travelers and wildlife photographers.
The company's core differentiator is the Tiger Sighting Index, an AI-compiled percentage-based metric that tracks tiger sighting frequency per safari session across Indian parks. This index aggregates structured sighting data — species, park, zone, time-stamped sessions — collected from a network of 100+ local guides and naturalists, then visualizes park- and zone-level analytics in near real time. Around this data layer sit three product pillars: Safari Planning (booking, itinerary management, hotel and transport integration), Safari Sharing (a community platform for guides and travelers to post sightings and experiences), and curated Safari Packages (Family Adventure, Corporate Team Outing, Corporate Offsite for up to 100 attendees, CSR Safari). Infrastructure includes Olark live chat for web support and dedicated WhatsApp contact numbers for bookings, complemented by a mobile application extending real-time data access on the go.
WildTrails monetizes through transaction fees on customized safari package bookings, with quote-based pricing and no publicly disclosed standard tiers. Distribution runs primarily direct-to-consumer via website self-service and WhatsApp, augmented by a 2025 channel partnership with MakeMyTrip that extends reach into India's largest OTA customer base. The company is bootstrapped with no disclosed funding rounds, operates with a 1–10 person team, and has built a 500+ hotel partner network supporting over 1,000 completed trips. Brand reach includes 272k Facebook and 278k Instagram followers, a 4.7/5 Google rating across 90 reviews, and earned media coverage in Times of India, The Hindu, and Deccan Herald.
WildTrails firmographics
Firmographics- Name
- WildTrails
- Legal name
- WildTrails
- Website
- https://WildTrails.In
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- WildTrails is a Bangalore-based direct-to-consumer wildlife tourism platform that uses AI to predict tiger sightings and plans custom safari packages across 40+ Indian national parks, serving families, corporate teams, and individual travelers.
- Ownership category
- akta.pro rank
WildTrails industry classification
Industry- Product category
- Wildlife Tourism Services
- NAICS
- Nature Parks and Other Similar Institutions (71219)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Wildlife & Safari Tour Operators (THAKADAG)
- akta.pro secondary industries
- Safari & Wildlife Travel Agencies (THAKAFAG), Wildlife Safaris & Game Drives (THAJAIAB), Safari & Overland Wildlife Adventures (4x4/Jeep) (THAJABAD), Safari & Wildlife Adventure Tour Operators (Land-Based) (THAAADAD), Wildlife Viewing & Birdwatching Tours (THAAAEAB)
Keywords
Where WildTrails is headquartered
LocationHeadquarters
- HQ city
- Bangalore
- HQ country
- India
- HQ region
- Asia
Markets served
WildTrails business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Safari Package Bookings: One-time transaction fees from booking wildlife safari packages including park entry, accommodation, and guide services. Customers pay for complete safari experiences.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom Safari Packages |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
WildTrails product offering
Product offeringCore offering
WildTrails curates and sells end-to-end wildlife safari packages across 40+ Indian national parks and tiger reserves, combining park entry, accommodation, naturalist guides, transport, and add-ons into custom itineraries. The packages are differentiated by a proprietary AI-compiled Tiger Sighting Index that tracks real-time sighting frequency per session across parks and zones, and are supported by a Safari Planning platform and a Safari Sharing community for sightings and experience-sharing.
Product overview
WildTrails is a wildlife tourism platform operating as a unified ecosystem combining three core product pillars: the Tiger Sighting Index (an AI-driven predictive analytics tool producing real-time sighting frequency percentages per safari session across Indian parks), Safari Planning (a booking and itinerary management platform integrating park/zone selection, government safari ticket booking agents, hotels, transport, camera rentals, and naturalist guides), and Safari Sharing (a community-driven sightings and experience-sharing platform). The platform layers on curated package offerings (Family Adventure, Corporate Team Outing, Corporate Offsite, CSR Safari) and a network of 500+ hotel partners. All three core modules are accessible through a shared web platform and mobile application, unified by the AI-compiled sighting index as the differentiating data layer.
Differentiator
Problem solved
Functional benefit
Products and services
- Tiger Sighting Index Real-time, AI-compiled percentage index tracking tiger and other wildlife (black panthers, leopards, elephants, etc.) sighting frequency per safari session across Indian national parks and zones, with analytics sourced from local guides and naturalists.
- Safari Planning Booking and itinerary management platform allowing travelers to browse parks by region, access gate/zone descriptions, link to government safari ticket booking agents, and arrange hotels, transport, camera rentals, and fixed-date customizable safari packages.
- Safari Sharing Community platform where guides and travelers post safari experiences, sightings, and media by park, enabling knowledge sharing across the wildlife tourism community.
- WildTrails Mobile Application Mobile application enabling travelers to access real-time sighting data, plan safaris, and connect with naturalists on the go.
- Safari Packages Curated safari packages including family adventure packages (wildlife education, nature preservation, cultural enrichment), corporate team outings, and corporate offsite adventures with conference facilities for up to 100 attendees, all led by WildTrails naturalists and local tiger trackers.
- CSR Wildlife Safari Packages Corporate social responsibility-focused safari packages combining sustainable tourism, local community support, and habitat protection initiatives.
Companies that use WildTrails
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
WildTrails technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Feature1 record
WildTrails partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MakeMyTripcoreWildTrails is proud to be associated with MakeMyTrip, India's leading travel platform, to offer their customers a seamless wildlife safari experience. This partnership extends WildTrails' distribution reach to MakeMyTrip's extensive customer base.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
WildTrails competitors and assessment
Company assessmentBroad incumbents
- GetYourGuide: Global tours, attractions, and experiences marketplace including wildlife and safari activities. Comparable to WildTrails in offering bookable, curated nature experiences with reviews and packaged itineraries, but at much larger international scale.
- MakeMyTrip: India's largest online travel aggregator and a Core Channel Partner of WildTrails. Directly comparable as a broad OTA that offers flights, hotels, and packages across India, including wildlife safari inventory through WildTrails and other suppliers.
- SOTC Travel: Established Indian tour operator (part of Thomas Cook India) with packaged holidays including wildlife and national park itineraries. Comparable to WildTrails in package-based safari and nature travel, but operates at much larger scale and broader travel scope.
- Cleartrip: Major Indian OTA offering flights, hotels, and curated experiences including holiday packages. Comparable to WildTrails at the distribution layer, though it lacks wildlife-specialist positioning and AI sighting data.
- Klook: Asia-Pacific experiences and activities platform with safari, nature, and wildlife offerings in multiple countries. Comparable as an experiences-aggregation platform with self-serve booking and curated packages, though Klook spans many verticals beyond wildlife.
Regional players
- Jungle Lodges and Resorts (Karnataka Government): Government-owned Karnataka safari lodge chain operating jungle resorts across multiple Karnataka tiger reserves. Comparable as a wildlife-tourism provider operating within parks WildTrails also packages, though structurally different as a state-owned accommodation operator rather than a marketplace.
Direct peers
- Veena World: Large Indian outbound and domestic tour operator offering multi-day wildlife and nature packages, including tiger safaris. Comparable as a curated-package tour operator competing for the same discretionary Indian traveler wallet share.
- TourRadar: Global multi-day tour operator marketplace connecting travelers with tour operators for guided adventures including safaris. Directly comparable to WildTrails as a marketplace/platform layer between travelers and wildlife/nature tour operators, though TourRadar is broader in geography.
- Thrillophilia: India-focused tours, activities, and experiences marketplace that sells wildlife safaris, treks, and curated packages. Closest direct competitor to WildTrails in the Indian niche-experiences category, with similar product-led discovery and self-serve booking model.
- Nature Safari India: Indian wildlife safari specialist operator offering tiger reserve packages and naturalist-led tours. Closest direct competitor in the India-only wildlife-niche tour operator segment with similar target customer and package structure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
WildTrails social profiles
Digital presenceWildTrails financial estimates
Financial estimateRevenue estimate
Valuation estimate
WildTrails leadership team
Management profileNumber of profiles
Profiles1 record
WildTrails funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WildTrails M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WildTrails
What does WildTrails do?
WildTrails curates and sells end-to-end wildlife safari packages across 40+ Indian national parks and tiger reserves, combining park entry, accommodation, naturalist guides, transport, and add-ons into custom itineraries. The packages are differentiated by a proprietary AI-compiled Tiger Sighting Index that tracks real-time sighting frequency per session across parks and zones, and are supported by a Safari Planning platform and a Safari Sharing community for sightings and experience-sharing.
Is WildTrails a public or private company?
WildTrails is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was WildTrails founded?
WildTrails was founded in 2015. It employs 1 to 10 people.
Where is WildTrails based?
WildTrails is headquartered in Bangalore, India, in the Asia region.
How does WildTrails make money?
One revenue line is on record: safari Package Bookings.
Who are WildTrails's main competitors?
Broad incumbents on record are GetYourGuide, MakeMyTrip, SOTC Travel, Cleartrip and Klook. Jungle Lodges and Resorts (Karnataka Government) is listed as a regional player. Direct peers are Veena World, TourRadar, Thrillophilia and Nature Safari India.
Does WildTrails have an API?
No public API is recorded for WildTrails.
What industry is WildTrails in?
WildTrails's product category is Wildlife Tourism Services. Its primary akta.pro industry code is THAKADAG, Wildlife & Safari Tour Operators, with a secondary code of THAKAFAG, Safari & Wildlife Travel Agencies. Its NAICS code is 71219 and its SIC code is 7990.