What Domidom does

Domidom (legal entity DOMIDOM Services, SARL) is a French home care services provider founded around 2003-2004 and headquartered at 6 boulevard Ornano, Paris 75018. It is a subsidiary of the emeis group, the major European care and support operator. Domidom delivers in-home personal care and household services to elderly individuals, people with disabilities, family caregivers, and active families across France through a franchise network of 23+ independently owned agencies covering major metro areas (Paris, Lyon, Marseille, Lille, Grenoble, Caen, Metz, Tassin, Saint-Genis-Laval, Créteil) and regional cities (Vitré, Verrières le Buisson, Tourcoing, Thionville, Épinal, Péronne, Béthune, Berck-sur-Mer, Cambrai/Douai, Châtenay-Malabry, Longwy, Meaux). The service catalogue spans daily living assistance, disability support, hospital discharge help, housekeeping and laundry, companionship, transport/accompaniment, small gardening, minor handyman work, moving support, childcare, and financial-aid navigation (APA, PCH, ARDH, tax credits, AGIRC-ARRCO Sortir+).

Domidom operates under the French 'prestataire' model: caregivers are employed by Domidom or its franchisees, and clients (or the public funds that reimburse them) pay for services rendered. Pricing is determined through individual home needs assessment rather than published tiers, with billing on a monthly cadence. Revenue is anchored by government conventionné relationships (departmental councils, CARSAT for ARDH, CPAM, AGIRC-ARRCO, mutual insurers) that subsidize eligible services and create predictable, partially state-funded volume. Reported outcomes include 90% overall customer satisfaction across a 2023 survey of 1,500 clients, 95% satisfaction with caregivers, and a 95/100 Gender Equality Index in 2025.

The technology stack is operationally focused: an Espace client portal (domidom.mondome.fr), a digital training/e-learning platform (14 hours), agency management systems, and a DOMIMAG content platform supporting top-of-funnel engagement. Distribution is exclusively franchise-based (no direct e-commerce); all service agreements require initial contact with a local agency followed by an in-home assessment. GTM combines local field sales through franchisees, website lead capture, referral (parrainage), and community events. No proprietary AI/ML platform, no patents, and no disclosed data assets beyond standard operational data.

Name

Domidom

Legal name

DOMIDOM Services

Website

https://domidom.fr

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Product category

Home Care Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050), Services-Social Services (8300)

akta.pro primary industry

Personal Care & ADL Assistance (bathing, dressing, toileting, mobility) (HLADAGAA)

akta.pro secondary industry

Elder Services & Aging Support (BPAGAEAF)

Keywords

• Home care services
• Elderly assistance
• Personal care services
• Disability support
• Household assistance

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices23 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Home Assistance Services: Domidom provides a comprehensive range of home assistance services including daily living aid, disability support, companionship, housekeeping, gardening, and small handyman work. Services are delivered by trained caregivers and assistants through an authorized service provider (prestataire) model, where Domidom employs the caregivers and clients pay for the services rendered.
2. Government-Facilitated Services: Domidom is authorized and conventionné by government bodies to deliver services that qualify for public subsidies. This includes APA (Allocation Personnalisée d'Autonomie), PCH (Prestation Compensatrice du Handicap), and ARDH funding, which reduces the client's out-of-pocket cost and creates a stable revenue stream partially funded through government reimbursements.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Domidom provides in-home personal care and household assistance services to elderly individuals, people with disabilities, and families across France through a franchise agency network. Services include daily living assistance, companionship, housekeeping, laundry, gardening, minor handyman work, hospital discharge support, accompaniment, moving assistance, and help navigating government financial aid programs such as APA, PCH, and ARDH.

Product overview

DOMIDOM is a home care services provider operating as a franchise network across France, offering a comprehensive portfolio of in-home assistance services. The core offerings include personal care (daily living assistance, disability support, hospital discharge assistance), household services (housekeeping, laundry, gardening, handyman work), and companionship services. Financial assistance navigation (APA, PCH, ARDH, tax credits) and the DOMIMAG content platform complement the service portfolio. DOMIDOM operates through independently owned franchise agencies with centralized brand standards and shared quality processes. Services are available 24/7 with intervention capabilities throughout France through a network of local agencies.

Differentiator

Problem solved

Functional benefit

Brands

• DOMIMAG: The company's magazine focused on well-being at home and aging well.

Products and services

• Aide à la vie quotidienne (Daily Life Assistance) Assistance with daily living activities including toileting, meal preparation, and help with getting up and going to bed, delivered by trained caregivers to elderly and dependent individuals.
• Accompagnement au bras ou véhiculé (Arm or Vehicle Accompaniment) Escort service for shopping, pharmacy visits, medical appointments, walks, visiting friends or relatives, and outings to theaters or restaurants, designed for individuals with limited mobility.
• Hospitalisation et retour à domicile (Hospital Discharge Assistance) Assistance during hospitalization or preparation for return home after hospitalization, including daily household management and post-hospitalization transitions.
• Ménage et entretien du linge (Housekeeping and Laundry) Cleaning, ironing, laundry services, and overall interior maintenance using Domidom's structured method for households needing household support.
• Compagnie et partage (Companionship) Companionship services including conversations, reading, games, walks, and outings to cinema, restaurants, and theaters, focused on reducing isolation for elderly clients.
• Aide à la personne en situation de handicap (Disability Assistance) Professional support for people with disabilities in daily activities, promoting autonomy and well-being at home through specialized care services.
• Petits travaux de bricolage (Minor Handyman Work) Indoor and outdoor minor home improvement tasks including painting touch-ups, light fixture installation, furniture assembly, and minor repairs.
• Petits travaux de jardinage (Minor Gardening)

Quantifiable outcome

• 90% customer satisfaction rate
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Departemental Councils (Conseils Départementaux)coreOthersDOMIDOM is authorized by departmental councils throughout France to provide APA (Allocation Personnalisée d'Autonomie) and PCH (Prestation Compensatrice du Handicap) services. These government partnerships enable clients to receive partial funding for services through departmental social services.
• CARSAT (Caisse d'Assurance Retraite et de la Santé Au Travail)coreOthersDOMIDOM is conventionné with CARSAT to provide ARDH (Aide au Retour à Domicile après Hospitalisation) services for retirees aged 55+, helping with post-hospitalization care and potentially funding up to €1,800 over 3 months.
• CPAM (Caisse Primaire d'Assurance Maladie)coreOthersDOMIDOM provides home assistance services covered by CPAM, including home help services and palliative care accompaniment, enabling health insurance reimbursements for eligible clients.
• Retirement Funds (Caisses de Retraite)coreOthersPartnerships with various retirement funds beyond CARSAT, including RSI and CNRACL, to provide ARDH funding for post-hospitalization assistance to retirees meeting eligibility criteria.
• Mutual Insurance Companies (Mutuelles)minorOthersDOMIDOM works with various mutual insurance companies that may provide temporary funding for home assistance services following hospitalization, with coverage varying based on individual contracts.
• AGIRC ARRCO - Sortir+ ProgramcoreStrategic or Co-development PartnerDOMIDOM participates in the AGIRC ARRCO Sortir+ program, which facilitates the exit of elderly individuals from their homes to combat isolation and promote social engagement.
• emeis GroupcoreOthersDOMIDOM Services is part of the emeis group, a major player in care and support services. The parent company manages data processing, sends commercial offers, and coordinates group-wide services. DOMIDOM shares data with emeis for these purposes.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Senior Compagnie: Senior Compagnie is a French franchise network focused exclusively on home care for dependent elderly individuals, providing personal care, housekeeping, and accompaniment. It is a close functional peer to DOMIDOM's core elderly care offering.
• Vitalliance: Vitalliance is a French specialist in home assistance for people with disabilities and elderly individuals, with PCH/APA conventionné status. It directly competes with DOMIDOM in the disability and autonomy-loss personal-care market.
• O2 (O2 Senior): O2 is one of France's leading home services franchise networks, with a dedicated senior-care offer and full personal-care/household service portfolio. It is a sister brand within the emeis group and the closest direct franchise competitor to DOMIDOM in scope and pricing structure.
• Apef (Aide aux Personnes et aux Familles): Apef is a French franchise network providing household services, childcare, and personal assistance to elderly and dependent individuals. It is a comparable franchise-based home services competitor with overlapping service categories and target customers.
• Petits-fils: Petits-fils is a French home-help network dedicated to seniors, providing personal assistance, daily living aid, and companionship. It targets the same elderly autonomy-loss segment as DOMIDOM and operates on a comparable local-agency service model.
• Age d'Or Services: Age d'Or Services is a national French franchise network specializing in personalized services for seniors (assistance, housekeeping, accompaniment). It competes head-to-head with DOMIDOM in the elderly in-home care segment under similar franchise and public-payer dynamics.
• ADMR: ADMR is France's largest nonprofit home services network, offering personal care, household help, and family services nationwide. It is the most direct competitor to DOMIDOM in non-medical in-home care for elderly and disabled individuals, addressing the same APA/PCH-funded demand pool.
• AXEO Services: AXEO Services is a French multi-service franchise (backed by La Poste group) offering household services, senior assistance, childcare, and gardening. It overlaps with DOMIDOM's full portfolio of daily living aid, housekeeping, and gardening services.

Broad incumbents

• CCAS / Centres Communaux d'Action Sociale (municipal social services): Municipal social services centers (CCAS) are public-sector incumbents that coordinate and often directly deliver in-home assistance and aging support to French residents. They operate as both a referral channel and a direct provider overlapping with DOMIDOM's elderly and disability support services.

Emerging players

• Family Sphère: Family Sphère is a French home services agency network primarily focused on childcare, with growing personal-care offerings for elderly and dependent persons. It is a partial-overlap emerging peer intersecting with DOMIDOM's home assistance space.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xfacebook.com/p/Domidom-100063930942727/?locale=fr_FR
• YouTubeyoutube.com/channel/UCzV5ormHcVDuJMDtNsMQe9g
• Facebookfacebook.com/p/Domidom-100063930942727/?locale=fr_FR
• LinkedInlinkedin.com/company/domidom

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Domidom