Crunchy Critters
- Company typePrivate
- Founded2012
- HeadquartersDerby, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
Crunchy Critters firmographics
Firmographics- Name
- Crunchy Critters
- Website
- https://crunchycritters.com
- Company type
- Private
- Founded year
- 2012
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Crunchy Critters industry classification
Industry- Product category
- Edible Insects
- NAICS
- Cookie and Cracker Manufacturing (311821)
- SIC
- Cookies & Crackers (2052)
- akta.pro primary industry
- Crackers & Savory Biscuits Manufacturing (AFAKAIAJ)
- akta.pro secondary industry
- Jerky & Meat Snacks Manufacturing (AFAKAIAH)
Keywords
Where Crunchy Critters is headquartered
LocationHeadquarters
- HQ city
- Derby
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Crunchy Critters business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Operations
Crunchy Critters product offering
Product offeringCore offering
Crunchy Critters is an online retailer of edible insects for human consumption. The company's e-commerce website (crunchycritters.com) sells edible insect-based snack products directly to consumers under the tagline "Buy Edible Insects." Specific product details, pricing, and inventory are currently inaccessible because the website is under maintenance.
Product overview
Crunchy Critters is an edible insects company. The company's website is currently under maintenance, with no product or service information available in the provided source data.
Differentiator
Problem solved
Functional benefit
Products and services
- Edible Insects Crunchy Critters sells edible insects for human consumption through its e-commerce website crunchycritters.com. Specific product SKUs, varieties, and descriptions are not accessible because the website is currently under maintenance.
Companies that use Crunchy Critters
Customer profileIdeal customer profiles1 record
Crunchy Critters technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Crunchy Critters competitors and assessment
Company assessmentBroad incumbents
- Thailand Unique: Established Thai producer and exporter of edible insects and other food products. Overlaps in edible insects category but is a much larger, more diversified player focused on Asian markets.
- Ÿnsect: Large-scale B2B insect protein producer (mealworm-based) supplying ingredients to food and feed companies globally. Comparable category but operates at vastly different scale and on a B2B ingredient model rather than D2C branded snacks.
Emerging players
- Cowboy Cricket Farms: Montana-based cricket farm producing cricket-based consumer products including snack mixes and protein powders. Comparable in vertical integration from farm to consumer snack product, but at a smaller scale.
Regional players
- Jimini's: French/European edible insect brand offering seasoned whole crickets, mealworms, and insect-based snacks. Comparable D2C consumer brand in the edible insects category, primarily serving European markets.
- Eat Grub: UK-based edible insects brand offering roasted crickets, mealworms, and insect-based snacks via D2C and retail. Eat Grub is comparable in category and D2C approach, though primarily serving the UK market.
Direct peers
- Chirps Chips: Manufacturer of cricket-based chips and crunchy snacks sold via D2C and grocery channels. Chirps is a direct competitor in the crunchy edible insect snack category, closely mirroring Crunchy Critters' positioning.
- Aspire Food Group: A leading North American producer of cricket-based protein products for human consumption, with both B2B ingredient supply and consumer brands. Aspire directly competes with Crunchy Critters in the edible insects snack category.
- Exo Protein: Producer of cricket protein bars and related edible insect products targeting health-conscious and sustainable-protein consumers. Exo overlaps in product format and consumer base with Crunchy Critters.
- Entomo Farms: North America's largest cricket farm, supplying cricket powder and whole roasted crickets to consumer brands and food manufacturers. Entomo is comparable as a cricket-based food producer with overlapping product lines.
- Sens Foods: European producer of cricket-based snacks and protein products with a sustainability positioning. Overlaps with Crunchy Critters in product format and target consumer, but primarily distributed in Europe.
Market position
Strengths3 records
Weaknesses4 records
Key risks4 records
Key highlights3 records
Customer concentration
Crunchy Critters social profiles
Digital presenceCrunchy Critters financial estimates
Financial estimateRevenue estimate
Valuation estimate
Crunchy Critters leadership team
Management profileNumber of profiles
Crunchy Critters funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Crunchy Critters M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Crunchy Critters
What does Crunchy Critters do?
Crunchy Critters is an online retailer of edible insects for human consumption. The company's e-commerce website (crunchycritters.com) sells edible insect-based snack products directly to consumers under the tagline "Buy Edible Insects." Specific product details, pricing, and inventory are currently inaccessible because the website is under maintenance.
When was Crunchy Critters founded?
Crunchy Critters was founded in 2012. It employs 1 to 10 people.
Where is Crunchy Critters based?
Crunchy Critters is headquartered in Derby, United Kingdom, in the Europe region.
Who are Crunchy Critters's main competitors?
Broad incumbents on record are Thailand Unique and Ÿnsect. Cowboy Cricket Farms is listed as an emerging player. Regional players are Jimini's and Eat Grub. Direct peers are Chirps Chips, Aspire Food Group, Exo Protein, Entomo Farms and Sens Foods.
Does Crunchy Critters have an API?
No public API is recorded for Crunchy Critters.
What industry is Crunchy Critters in?
Crunchy Critters's product category is Edible Insects. Its primary akta.pro industry code is AFAKAIAJ, Crackers & Savory Biscuits Manufacturing, with a secondary code of AFAKAIAH, Jerky & Meat Snacks Manufacturing. Its NAICS code is 311821 and its SIC code is 2052.