Vape Craft
Vape Craft Inc. is a U.S.-based e-liquid manufacturer and multi-brand vape retailer founded in 2013, selling proprietary 100% USA-made vape juices alongside 50+ third-party brands and vaping hardware direct-to-consumer and wholesale across North America and internationally.
- Company typePrivate
- Founded2013
- HeadquartersVista, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Vape Craft does
Vape Craft Inc. is a U.S.-based e-liquid manufacturer and multi-brand vape retailer founded in January 2013 (formerly Alternate Cig) and headquartered at 15400 Mokete Trail, Smithfield, Virginia. The company operates a proprietary e-liquid manufacturing operation in the United States — branded as "100% USA made" — producing house-brand flavors such as Fruity Rings, Rich Tobacco, Orange Dream, Strawberry Custard, and Yogurtize Me, alongside a broad resale catalog covering DIY e-liquid supplies, premium vaping devices (mods, pens, starter kits, disposable vapes, pod vapes), tanks, replacement coils, accessories, and tobacco-free nicotine pouches. It also serves as a distribution platform for more than 50 third-party brands, including Candy King, Naked 100, Coastal Clouds, Smok, Vaporesso, UWELL, Voopoo, and Lost Mary.
The business model combines direct-to-consumer e-commerce (vapecraftinc.com) with a B2B wholesale program targeting vape and smoke shops across North America and internationally. Pricing is unit-based with no disclosed subscription tier — e.g., 30mL e-liquids start at $5.95, disposables from $19.99 — and is supplemented by a basic loyalty/reward points program. Customer acquisition runs through the e-commerce storefront, Facebook and Twitter presence, an email newsletter, and an educational blog (vaping glossary, PMTA guides, cloud-chasing content). Security and payment are handled via McAfee SECURE and Authorize.Net integrations.
Leadership is led by CEO Corey Pattakos. The company is privately held with no disclosed institutional investors, funding rounds, or parent company. Operations remain active, with 2024 product launches across the high-puff disposable and house-brand e-liquid categories, and a recent category extension into nicotine pouches that broadens the addressable market beyond traditional vaping hardware.
Vape Craft firmographics
Firmographics- Name
- Vape Craft
- Legal name
- Vape Craft Inc.
- Website
- https://vapecraftinc.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Vape Craft Inc. is a U.S.-based e-liquid manufacturer and multi-brand vape retailer founded in 2013, selling proprietary 100% USA-made vape juices alongside 50+ third-party brands and vaping hardware direct-to-consumer and wholesale across North America and internationally.
- Ownership category
- akta.pro rank
Vape Craft industry classification
Industry- Product category
- Vaping Products and E-Liquid Manufacturing
- NAICS
- Tobacco, Electronic Cigarette, and Other Smoking Supplies Retailers (459991), Flavoring Syrup and Concentrate Manufacturing (31193)
- SIC
- Perfumes, Cosmetics & Other Toilet Preparations (2844), Cigarettes (2111)
- akta.pro primary industry
- E-liquids & Nicotine Salts Manufacturing & Brands (CRADAJAG)
- akta.pro secondary industries
- Vape Lounges & On-Premise Sampling Bars (CRANAEAE), Vape Wholesale Cash & Carry / Trade Retail (CRANAEAF), Disposable Vape Retail (CRANAEAI), Vape & E-Cig Accessories Retail (Mods, Pods, Coils, Batteries, Chargers) (CRANAEAG)
Keywords
Where Vape Craft is headquartered
LocationHeadquarters
- HQ city
- Vista
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Vape Craft business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- E-commerce Retail Sales: Direct-to-consumer online sales of e-liquids, vaping devices, tanks, and accessories through the company website vapecraftinc.com. Consumers purchase individual products at listed retail prices.
- Wholesale/B2B Sales: Wholesale program targeting vape shops and smoke shops across North America and internationally. B2B customers purchase in bulk at wholesale pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product retail pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Vape Craft product offering
Product offeringCore offering
Vape Craft manufactures proprietary e-liquid (vape juice) formulations and DIY mixing supplies, and operates an e-commerce storefront that retails its own in-house brand portfolio alongside 40+ third-party vape brands. The company also runs a dedicated wholesale program supplying vaping devices, tanks, accessories, and e-liquids to vape and smoke shops across North America.
Product overview
Vape Craft Inc. is an e-liquid manufacturing company founded in January 2013, operating as both a manufacturer of proprietary vape juices and a multi-brand retailer of vaping products. The company offers a comprehensive product portfolio centered around its core proprietary e-liquid line (including Fruity Rings, Rich Tobacco, Orange Dream, Strawberry Custard, and Yogurtize Me), complemented by DIY E-Liquid & Supplies for self-mixing enthusiasts, Premium Vaping Devices (Mods, Pens, Starter Kits, Disposable Vapes, Pod Vapes), Vape Tanks and Replacement Coils, Vape Accessories (Batteries, Chargers, Wire, Wicks, Cotton), and Nicotine Pouches. Additionally, the company serves as a distribution platform offering over 50 third-party vape brands for wholesale and retail. The business model combines in-house manufacturing with broad third-party brand distribution to serve vape and smoke shops throughout North America and internationally.
Differentiator
Problem solved
Functional benefit
Products and services
- Vape Craft E-Liquid (Vape Juice) In-house manufactured e-liquid (vape juice) sold under Vape Craft's proprietary brand across multiple flavor profiles, intended for adult vapers and wholesale retail buyers.
- DIY E-Liquid Supplies Do-it-yourself e-liquid mixing supplies including base liquids, flavorings, and components that allow individual vapers to blend custom vape juice at home.
- Premium Vaping Devices Vaping hardware devices including mods, disposable vapes, and pod systems retailed under Vape Craft's brand portfolio and partner brands.
- Vape Tanks Tanks and atomizer hardware retailed for use with vaping devices and e-liquid.
- Vape Accessories Accessory items including replacement coils, batteries, drip tips, chargers, and related hardware add-ons for vaping devices and tanks.
- Nicotine Pouches Tobacco-free nicotine pouches retailed as a smokeless alternative offering within the Vape Craft catalog.
- Wholesale Distribution Program Wholesale supply service providing vape shops, smoke shops, and retailers with Vape Craft products and partner-brand inventory at trade pricing, with a separate wholesale contact channel.
- Juice Head Flex Freeze 50K Disposable Vape High-puff-count (50K) disposable vape device carried by Vape Craft in its multi-brand retail catalog, targeted at adult vapers seeking a long-lasting single-use device.
- Geek Bar Pulse 15K Disposable Vape 15K-puff disposable vape device carried by Vape Craft in its multi-brand retail catalog, targeted at adult vapers.
- Strawberry Custard (E-Liquid) Proprietary e-liquid flavor (strawberry custard profile) released in 2024 as part of the Vape Craft in-house e-liquid lineup.
- OMG SO GOOD (E-Liquid) Proprietary e-liquid flavor released in 2024 as part of the Vape Craft in-house e-liquid lineup.
Companies that use Vape Craft
Customer profileSegments2 records
Ideal customer profiles2 records
Vape Craft technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Vape Craft partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- McAfeeminorWebsite displays McAfee SECURE certification badge to provide security trust signals to website visitors. McAfee provides security verification services for the e-commerce platform.
- Authorize.NetminorPayment processor providing merchant services and payment processing capabilities for the e-commerce checkout. Authorize.Net seal displayed for payment trust verification.
- Various E-Liquid and Vape Brands (40+)coreCarries 40+ third-party e-liquid and vaping device brands as a distributor/reseller, including: Candy King, Naked 100, Coastal Clouds, Jam Monster, Pacha, Sadboy, Yogi, Beard Vape Co, Vaporesso, Smok, GeekVape, UWELL, Voopoo, Suorin, iJoy, FreeMax, Foger, Lost Mary, and many others. These brands use Vape Craft as a retail distribution channel.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Vape Craft competitors and assessment
Company assessmentDirect peers
- Mt. Baker Vapor: U.S.-based online e-liquid manufacturer and retailer with a strong house-brand focus. Operates a similar DTC-plus-wholesale model selling own-label and third-party vape products, directly comparable to Vape Craft's vertical structure.
- Vape Wild: Long-running U.S. online vape retailer offering house-brand e-liquids in multiple bottle sizes plus devices and accessories. Closely matches Vape Craft's DTC-first e-commerce approach with broad flavor variety and competitive unit pricing.
- Element Vape: Large online vape retailer carrying disposables, mods, tanks, and e-liquids across many third-party brands. Comparable to Vape Craft on the multi-brand distribution retail side, though heavier on hardware.
- DirectVapor: U.S. e-commerce vape retailer selling devices, e-liquids, and accessories across multiple brands. Comparable online catalog structure and consumer target to Vape Craft's storefront.
- VaporFi: Online e-liquid brand and retailer offering customizable vape juice plus devices. Comparable to Vape Craft's house-brand + multi-channel distribution model with similar flavor-bottle merchandising.
- Beard Vape Co. Established e-liquid house brand with strong North America distribution, including on Vape Craft's own resale catalog. Useful comparable for premium flavored e-liquid positioning and pricing benchmarks.
- Coastal Clouds: E-liquid brand sold across the same vape-shop wholesale channel Vape Craft serves; comparable target customer (vape-shop distribution) and flavor-portfolio approach. Featured in Vape Craft's brand list.
- Naked 100: Widely distributed e-liquid brand also carried by Vape Craft as a reseller. Comparable as a multi-channel e-liquid brand distributed through vape shops and online retailers.
Broad incumbents
- NJOY: Large FDA-authorized vapor products company with disposable and pod products in mainstream retail. Comparable as a major U.S. vape competitor with regulatory infrastructure Vape Craft lacks.
- JUUL Labs: Largest U.S. e-cigarette/vapor brand (majority-owned by Altria) selling pod-based devices and nicotine pods. Comparable as a mass-market vape competitor whose PMTA authorizations and retailer relationships shape the regulatory environment Vape Craft operates in.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Vape Craft social profiles
Digital presenceVape Craft financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vape Craft leadership team
Management profileNumber of profiles
Profiles1 record
Vape Craft funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vape Craft M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vape Craft
What does Vape Craft do?
Vape Craft manufactures proprietary e-liquid (vape juice) formulations and DIY mixing supplies, and operates an e-commerce storefront that retails its own in-house brand portfolio alongside 40+ third-party vape brands. The company also runs a dedicated wholesale program supplying vaping devices, tanks, accessories, and e-liquids to vape and smoke shops across North America.
Is Vape Craft a public or private company?
Vape Craft is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Vape Craft founded?
Vape Craft was founded in 2013. It employs 11 to 50 people.
Where is Vape Craft based?
Vape Craft is headquartered in Vista, United States, in the North America region.
How does Vape Craft make money?
Two revenue lines are on record. E-commerce Retail Sales are the primary driver. The others are wholesale/B2B Sales.
Who are Vape Craft's main competitors?
Direct peers on record are Mt. Baker Vapor, Vape Wild, Element Vape, DirectVapor, VaporFi, Beard Vape Co., Coastal Clouds and Naked 100. Broad incumbents are NJOY and JUUL Labs.
Does Vape Craft have an API?
No public API is recorded for Vape Craft.
What industry is Vape Craft in?
Vape Craft's product category is Vaping Products and E-Liquid Manufacturing. Its primary akta.pro industry code is CRADAJAG, E-liquids & Nicotine Salts Manufacturing & Brands, with a secondary code of CRANAEAE, Vape Lounges & On-Premise Sampling Bars. Its NAICS code is 459991 and its SIC code is 2844.