Channel Digital
Channel Digital is a Cornwall-based integrated web development and digital marketing agency serving UK small and medium-sized businesses and select mid-market clients with website design, SEO, PPC, mobile solutions, and business systems using open-source CMS platforms.
- Company typePrivate
- Founded2007
- HeadquartersCharlestown, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Channel Digital does
Channel Digital, legally Channel Digital Limited, is a privately held integrated web development and digital marketing agency headquartered at Penstraze Business Centre in Truro, Cornwall, United Kingdom. Founded in 2007 (originally as Channel Computing, rebranded to Channel Digital around 2012 to reflect expanded service offerings), the company operates with a team of 11–50 employees and serves primarily UK-based small and medium-sized businesses alongside select mid-market and non-profit clients across hospitality, legal, manufacturing, automotive, and other sectors. Its core offerings span four service lines: Website Design & Build (using open-source CMS platforms including WordPress, Joomla, Drupal, and Magento), Digital Marketing (SEO, PPC, social media, email), Mobile Solutions (responsive websites, iOS/Android apps, mobile marketing), and Business Systems (databases, project management tools, accounts integrations). Complementary offerings include annual hosting packages, bespoke and CMS training courses, and proprietary add-on modules such as the EU Cookie Directive Plugin and an Online Booking System.
The company's technology stack is built on open-source foundations, leveraging PHP, JavaScript, Microsoft Languages, MySQL databases, AJAX, and jQuery across standard CMS platforms, with no proprietary platform or differentiated technology architecture. Revenue is generated through a mix of project-based fees for website builds and development work (typically requiring a non-refundable deposit for contracts over £500), recurring subscription revenue from annually renewable hosting packages and ongoing digital marketing retainers, professional services billing for training and custom development at standard hourly rates, and pass-through revenue from third-party software and domain registration marked up at cost plus 25%. The go-to-market motion is direct sales-led, with initial free consultations offered within Cornwall, transitioning to remote meetings for project execution. Marketing channels include an extensive content blog, free training tutorials, social media presence on Twitter, Facebook, and LinkedIn, email newsletters, and client testimonials/case studies. The company is GDPR compliant and registered with the ICO (registration number Z141181X), and operates with no external institutional investment, parent company, or subsidiary structure—ownership appears concentrated with management, including Director Anna Barrington and General Manager Andy Graham.
Channel Digital firmographics
Firmographics- Name
- Channel Digital
- Legal name
- Channel Digital Limited
- Website
- https://channeldigital.co.uk
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Channel Digital is a Cornwall-based integrated web development and digital marketing agency serving UK small and medium-sized businesses and select mid-market clients with website design, SEO, PPC, mobile solutions, and business systems using open-source CMS platforms.
- Ownership category
- akta.pro rank
Channel Digital industry classification
Industry- Product category
- Digital Marketing & Web Development Services
- NAICS
- Advertising, Public Relations, and Related Services (5418), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Advertising Agencies (7311), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Digital Strategy & Transformation (BPAHAEAA)
Keywords
Where Channel Digital is headquartered
LocationHeadquarters
- HQ city
- Charlestown
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Channel Digital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations
Revenue model
- Website Design & Build: Design and development of websites including content managed sites, e-commerce, accessible design, and portfolio work. Revenue from project-based fees with deposit requirements for contracts over £500.
- Digital Marketing Services: SEO, PPC advertising, social media marketing, and email marketing services provided as ongoing retainer or project-based engagements.
- Business Systems: Database development, project management solutions, and accounts integrations for business process automation.
- Mobile Solutions: Mobile-friendly websites, mobile apps for iPhone and Android, and mobile marketing services.
- Hosting Services: Annually renewable hosting packages including domain registration, email, SSL certificates. Domain registration charged at cost plus 25%.
- Training Services: Bespoke training, Joomla training, WordPress training, and internet marketing courses.
- Third-Party Software Resale: Third-party software purchased and resold to clients at cost plus 25% with minimum £15 handling fee.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Contract value threshold |
| Subscription | Annual | Annual Hosting Packages |
| Other | Annual | Domain Registration |
| Other | Pay-as-you-go | Professional Services |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Channel Digital product offering
Product offeringCore offering
Channel Digital is an integrated digital agency that designs and builds websites using open-source content management systems (WordPress, Joomla, Drupal, Magento) and delivers ongoing digital marketing services including SEO, PPC advertising, social media marketing, and email marketing. It also develops mobile-friendly websites and native iOS/Android apps, builds bespoke business systems (databases, project management tools, accounts integrations), provides managed hosting with proactive security updates, and offers CMS training courses. Services are delivered primarily to UK-based small and mid-sized businesses, charities, and select enterprise clients under project-based or retainer engagements.
Product overview
Channel Digital is a Cornwall-based integrated web development and digital marketing agency offering a comprehensive suite of services. The core offering consists of Website Design & Build (covering content managed websites, e-commerce, and accessible design using platforms like WordPress, Joomla, Drupal, and Magento), Digital Marketing (SEO, PPC, social media, and email marketing), Mobile Solutions (responsive websites, iOS/Android apps, and mobile marketing), and Business Systems (custom software, databases, and integrations). Additional services include hosting with proactive security updates, CMS training (WordPress and Joomla), and add-on modules such as the EU Cookie Directive Plugin for Joomla/WordPress and an Online Booking System. The agency positions itself as providing end-to-end support under one roof with complete transparency.
Differentiator
Problem solved
Functional benefit
Products and services
- Website Design & Build
Quantifiable outcome
- Customer reported 18% increase in boxes sold and 25% revenue increase after website redesign
- +2 more outcomes
Companies that use Channel Digital
Customer profileNamed customers9 records
Segments2 records
Ideal customer profiles3 records
Channel Digital technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature2 records
Channel Digital partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights3 records
Channel Digital competitors and assessment
Company assessmentDirect peers
- Kooba: London-based digital agency offering web design, development, and digital marketing services. Comparable as a mid-sized integrated agency targeting UK SMB and mid-market clients.
- Evoluted: UK-based digital agency offering web design, development, SEO, PPC, and digital marketing services to SMB and mid-market clients. Highly comparable in service mix, target market, and integrated agency model.
- Receptional: UK digital marketing agency offering SEO, paid media, content, and web development. Comparable as a UK-based integrated agency serving SMB through enterprise clients.
- Cyber-Duck: UK digital agency providing web design, development, digital marketing, and UX services. Comparable as a mid-sized integrated agency with similar client profiles.
- Vertical Leap: UK digital agency specialising in SEO, PPC, and content marketing with web development capabilities. Comparable in offering an integrated web + marketing proposition to UK SMBs and mid-market clients.
- Browser Media: London-based digital agency providing web design, development, SEO, and digital marketing services. Direct comparable in integrated service offering and UK mid-market focus.
- Further (Further Digital): UK digital agency delivering web design, development, SEO, and digital marketing to UK SMB and mid-market clients. Direct comparable in service mix and integrated proposition.
- Cider Marketing: UK digital marketing and web design agency offering SEO, PPC, web design, and social media services. Comparable in service catalogue and target segment of UK SMBs.
Broad incumbents
- Bray Leino: Large UK full-service marketing and communications agency with digital, creative, and media capabilities including web development. Comparable in offering integrated digital services but at significantly larger scale and broader portfolio.
- Ridgeway: Established UK full-service digital agency offering web design, development, SEO, and digital marketing. Comparable in integrated offering but operating at a larger scale with broader enterprise reach.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Channel Digital social profiles
Digital presenceChannel Digital compliance and trust
Trust signalCompliance1 record
Channel Digital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Channel Digital leadership team
Management profileNumber of profiles
Profiles4 records
Channel Digital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Channel Digital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Channel Digital
What does Channel Digital do?
Channel Digital is an integrated digital agency that designs and builds websites using open-source content management systems (WordPress, Joomla, Drupal, Magento) and delivers ongoing digital marketing services including SEO, PPC advertising, social media marketing, and email marketing. It also develops mobile-friendly websites and native iOS/Android apps, builds bespoke business systems (databases, project management tools, accounts integrations), provides managed hosting with proactive security updates, and offers CMS training courses. Services are delivered primarily to UK-based small and mid-sized businesses, charities, and select enterprise clients under project-based or retainer engagements.
Is Channel Digital a public or private company?
Channel Digital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Channel Digital founded?
Channel Digital was founded in 2007. It employs 11 to 50 people.
Where is Channel Digital based?
Channel Digital is headquartered in Charlestown, United Kingdom, in the Europe region.
How does Channel Digital make money?
Seven revenue lines are on record. Website Design & Build is the primary driver. The others are digital Marketing Services, business Systems, mobile Solutions, hosting Services, training Services and third-Party Software Resale.
Who are Channel Digital's main competitors?
Direct peers on record are Kooba, Evoluted, Receptional, Cyber-Duck, Vertical Leap, Browser Media, Further (Further Digital) and Cider Marketing. Broad incumbents are Bray Leino and Ridgeway.
Does Channel Digital have an API?
No public API is recorded for Channel Digital.
What industry is Channel Digital in?
Channel Digital's product category is Digital Marketing & Web Development Services. Its primary akta.pro industry code is BPAHAEAA, Digital Strategy & Transformation. Its NAICS code is 5418 and its SIC code is 7311.