Alisa
Alisa.ua is a Ukrainian online multi-brand marketplace selling lingerie, homewear, and swimwear from 15+ Ukrainian and European brands to consumers across Ukraine, headquartered in Odesa and operating as a private DTC e-commerce retailer since 2003.
- Company typePrivate
- Founded2003
- HeadquartersOdessa, Ukraine
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Alisa does
Alisa.ua is a private Ukrainian online lingerie, homewear, and swimwear retailer headquartered in Odesa. Operating since at least 2003, the business is a curated multi-brand e-commerce marketplace aggregating products from more than 15 brands — including Ukrainian labels (Jasmine Lingerie, Anabel Arto, Totalfit, Kalyna, Obrana, Elita, German Volf, Forly, Kleo) and premium international houses (Aubade, Simone Perele, Chantelle, Obsessive, Selene, Anita, Victoria's Secret, Dolores Cortes). The catalog spans women's bras and panties (push-up, balconette, bralette, spacer, sports, maternity, post-surgery), erotic lingerie, men's underwear and swimwear, swimwear, homewear/pajamas, and hosiery, with price points ranging from approximately ₴200 budget basics to ₴15,000+ designer pieces.
The underlying technology is a standard Shopify-based e-commerce storefront (evidenced by the CDN asset paths) with product catalog, filtering by category/brand/size, shopping cart, order management, and blog/content capabilities. There is no proprietary AI, API, or mobile app; customer engagement is via Telegram, email, and content marketing. The company offers professional size consultation, free delivery over ₴3,000, and nationwide Ukrainian delivery.
The business model is direct-to-consumer one-time-purchase retail: Alisa purchases inventory from brand manufacturers and resells to end consumers through its own storefront at alisa.ua. Revenue is generated entirely within Ukraine, with no disclosed geographic expansion or B2B channels. Distribution is exclusively through the proprietary e-commerce site; the company is privately held with no disclosed funding, parent company, or institutional investors.
Alisa firmographics
Firmographics- Name
- Alisa
- Legal name
- Alisa.ua
- Website
- https://alisa.ua
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Alisa.ua is a Ukrainian online multi-brand marketplace selling lingerie, homewear, and swimwear from 15+ Ukrainian and European brands to consumers across Ukraine, headquartered in Odesa and operating as a private DTC e-commerce retailer since 2003.
- Ownership category
- akta.pro rank
Alisa industry classification
Industry- Product category
- Online Lingerie & Intimate Apparel Retail
- NAICS
- Clothing and Clothing Accessories Retailers (458110)
- SIC
- Retail-Women's Clothing Stores (5621)
- akta.pro primary industry
- Intimates, Lingerie & Sleepwear Retail (CRAAABAF)
Keywords
Where Alisa is headquartered
LocationHeadquarters
- HQ city
- Odessa
- HQ country
- Ukraine
- HQ region
- Europe
Offices1 record
Markets served
Alisa business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- E-commerce retail sales: The company generates revenue through direct online sales of lingerie, home clothing, and swimwear to consumers across Ukraine. Products are sold at various price points ranging from budget-friendly options (approximately ₴200) to premium branded items (up to ₴14,000+). The business model involves purchasing inventory from various brand manufacturers and selling directly to end consumers through its online storefront.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Budget-friendly products including basic underwear, socks, and everyday basics |
| Unit Pricing | Pay-as-you-go | Mid-range products including everyday bras, pajamas, and basic swimwear |
| Unit Pricing | Pay-as-you-go | Premium branded products including designer lingerie, luxury sleepwear, and premium swimwear |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Alisa product offering
Product offeringCore offering
Alisa.ua operates an online retail store selling multi-brand lingerie, bras, underwear, swimwear, homewear, and hosiery to consumers across Ukraine. The platform aggregates products from over 20 Ukrainian and European brands, offering professional size consultation, nationwide delivery, and a return guarantee. Product assortment ranges from budget basics to premium designer pieces from brands like Aubade, Simone Perele, Chantelle, and Victoria's Secret.
Product overview
Alisa.ua is a multi-brand e-commerce marketplace for lingerie, homewear, and swimwear operating in Ukraine. The platform aggregates products from over 20 international and Ukrainian brands including Jasmine Lingerie, Anabel Arto, Totalfit, Kalyna, Obrana, Elita, German Volf, Obsessive, Aubade, and Ellen. The core offering spans women's bras (push-up, balconette, bralette, spacer, full-cup, wireless, minimizer, maternity, post-surgery, sports), panties (slips, Brasiliana, strings), erotic lingerie (sets, babydolls, corsets, stockings), swimwear (bikinis, one-pieces, beachwear), homewear (pajamas, robes, bodysuits), and hosiery (pantyhose, stockings, socks). The business model is a curated multi-brand retail platform rather than a proprietary product company.
Differentiator
Problem solved
Functional benefit
Products and services
- Women's Bras and Brassières
- Women's and Men's Underwear
- Erotic Lingerie
- Swimwear
- Homewear and Sleepwear
- Hosiery and Stockings
- Gift Certificates
Companies that use Alisa
Customer profileSegments3 records
Ideal customer profiles3 records
Alisa technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Alisa partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered minor.
- Jasmine LingerieminorUkrainian lingerie brand sold through the Alisa.ua platform. Jasmine Lingerie offers everyday and fashion lingerie including bralettes, cotton underwear, and lace bras at accessible price points.
- Anabel ArtominorUkrainian intimate apparel brand known for quality everyday lingerie and swimwear. Sold through Alisa.ua's platform.
- TotalfitminorUkrainian brand offering cotton lingerie, activewear, and home clothing. Available through Alisa.ua's e-commerce platform.
- KalynaminorUkrainian lingerie brand specializing in lace and everyday underwear. Products sold through Alisa.ua.
- AubademinorFrench luxury lingerie brand with collections including corsets, swimwear, and designer pieces. Premium brand available on Alisa.ua.
- Simone PereleminorFrench luxury lingerie brand known for high-quality satin and lace products. Premium offerings sold through Alisa.ua.
- ObsessiveminorPolish erotic and fashion lingerie brand. Products include corsets, erotic sets, and costume pieces available on Alisa.ua.
- ChantelleminorFrench luxury lingerie brand known for seamless and lace designs. Premium products available through Alisa.ua.
- ElitaminorUkrainian lingerie brand offering everyday and fashion underwear including balconette and spacer bras.
- ObranaminorUkrainian brand offering everyday and fashion lingerie with embroidered and push-up designs. Available on Alisa.ua.
- AnitaminorGerman brand specializing in nursing bras, post-surgery underwear, and large-size intimate apparel. Medical-grade products available through Alisa.ua.
- Victoria's SecretminorAmerican lingerie and beauty brand known worldwide. Selected products available through Alisa.ua.
- German VolfminorBrand offering cotton home clothing including nightgowns and pajamas. Products sold through Alisa.ua.
- KleominorUkrainian lingerie brand offering everyday and fashion underwear including lace and seamless designs.
- SeleneminorSpanish intimate apparel brand known for quality everyday lingerie. Products available through Alisa.ua.
- ForlyminorUkrainian brand specializing in linen home clothing including robes and loungewear. Products sold through Alisa.ua.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Alisa competitors and assessment
Company assessmentMarket position
Competitive moat2 records
Key highlights5 records
Customer concentration
Alisa social profiles
Digital presenceAlisa financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alisa leadership team
Management profileNumber of profiles
Profiles1 record
Alisa funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alisa M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alisa
What does Alisa do?
Alisa.ua operates an online retail store selling multi-brand lingerie, bras, underwear, swimwear, homewear, and hosiery to consumers across Ukraine. The platform aggregates products from over 20 Ukrainian and European brands, offering professional size consultation, nationwide delivery, and a return guarantee. Product assortment ranges from budget basics to premium designer pieces from brands like Aubade, Simone Perele, Chantelle, and Victoria's Secret.
Is Alisa a public or private company?
Alisa is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Alisa founded?
Alisa was founded in 2003. It employs 11 to 50 people.
Where is Alisa based?
Alisa is headquartered in Odessa, Ukraine, in the Europe region.
How does Alisa make money?
One revenue line is on record: E-commerce retail sales.
Does Alisa have an API?
No public API is recorded for Alisa.
What industry is Alisa in?
Alisa's product category is Online Lingerie & Intimate Apparel Retail. Its primary akta.pro industry code is CRAAABAF, Intimates, Lingerie & Sleepwear Retail. Its NAICS code is 458110 and its SIC code is 5621.