Broadway Gallery

Name

Broadway Gallery

Legal name

Broadway Gallery

Website

https://broadwaygalleries.net

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

1–10 employees

Short description

Broadway Gallery is a family-owned custom picture framing and fine art gallery serving retail, corporate, and design trade clients across the Northern Virginia, Maryland, and Washington DC metropolitan area from two showroom locations.

Ownership category

akta.pro rank

Product category

Custom Framing & Fine Art Services

NAICS

Art Dealers (459920), Art Dealers (45992)

SIC

Retail-Home Furniture, Furnishings & Equipment Stores (5700)

akta.pro primary industry

Art Galleries & Exhibition Spaces (Commercial & Nonprofit) (THAJADAH)

Keywords

• Custom picture framing
• Fine art gallery
• Art installation services
• Art restoration
• Art appraisal

Headquarters

HQ city

Alexandria

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Custom Framing Services: Core revenue stream providing custom picture framing with thousands of options from top matting and moulding suppliers. Includes archival museum framing, custom matting, creative shadow box design, canvas stretching, and specialty mounting.
2. Fine Art Sales: Sale of original artwork by established and emerging artists including paintings, original graphics, mixed media, sculptures, and ceramics. Also includes custom art commissions.
3. Art Installation Services: Professional art handling, transportation, installation, packaging and crating services for residential, corporate, and commercial settings.
4. Art Restoration and Appraisal: Specialized services including cleaning and repair of works on paper, paintings on canvas, antique and damaged photographs, antique frames, and certified appraisals for insurance or fair market value.
5. Printing Services: Custom printing on various media including glossy/satin photo paper, canvas, fine art paper, and metal. Includes scanning, photo editing, restoration, dry mounting, and custom stretching.
6. Design Trade Services: Services for interior designers and architects including art research, selection, framing, and installation for their clients. Professional trade discounts apply.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Broadway Gallery is a family-owned custom picture framing and fine art gallery founded in 1978, operating showrooms in Alexandria and Great Falls, Virginia. The company sells custom framing, fine art, installation, restoration, appraisal, commissioned artwork, design trade services, and printing services to retail customers, corporate/government clients, and design trade professionals.

Product overview

Broadway Gallery is a family-owned art gallery and custom picture framing business established in 1978, operating two locations in Northern Virginia (Alexandria and Great Falls). The company offers a comprehensive suite of art-related services anchored by custom framing and fine art sales, supplemented by professional art installation, consultation, restoration, appraisal, commissioned artwork, design trade services, printing, and gallery exhibitions. The core products are Custom Framing Services and Fine Art Sales, which are complemented by specialized add-on modules covering the full art lifecycle from acquisition to installation and care.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Picture Framing Made-to-order custom framing service for artwork, photographs, memorabilia, and prints, using museum-quality materials and conservation techniques. Designed for retail consumers, corporate clients, and design trade professionals requiring tailored framing solutions.
• Fine Art Sales Sale of original fine art pieces curated and exhibited in the Broadway Gallery showrooms, available to retail collectors and corporate buyers.
• Art Installation Services On-site professional installation of framed artwork and unframed pieces for residential, corporate, and institutional clients, including large-scale and monumental projects.
• Art & Frame Restoration Restoration and conservation services for damaged or aged artwork, frames, and related pieces, aimed at preserving and returning them to original condition.
• Art Appraisal Professional appraisal of fine art pieces for individual collectors, estate planning, insurance, and resale purposes.
• Commissioned Artwork Custom-commissioned artwork including stitched mosaic photography and gel plate monotyping, produced to client specifications for personal or corporate spaces.
• Design Trade Services Dedicated trade program providing interior designers and design professionals with trade discounts, project support, and access to the gallery's framing and art resources for client specifications.
• Printing Services Fine art and photo printing services supporting custom framing workflows and the sale of printed artwork.
• Gallery Exhibitions Rotating exhibitions of fine art in the Alexandria and Great Falls showrooms, enabling retail customers and corporate clients to view and purchase curated pieces.

Quantifiable outcome

• Nearly 50 years in business without interruption
• +1 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core, major and minor.

• Fitzgerald Fine Art (Lillian Fitzgerald)coreStrategic or Co-development Partner · 1 January 2020Long-standing collaboration since 2020 with Lillian Fitzgerald of Fitzgerald Fine Art to provide art services for the National Institute of Health (NIH), including the Arts for Healing program. Broadway Gallery supports artwork selection, drop off, pickup, packaging, and curating quarterly displays featuring five artists with eight to twelve works each.
• Atlantic ArtsmajorStrategic or Co-development PartnerCollaborated with Atlantic Arts of Annapolis, Maryland on the MGM Grand Casino National Harbor project. Atlantic Arts employed Broadway Gallery for expertise on receiving, framing, and installation of artwork, including the Bob Dylan Portal Sculpture.
• AV ArchitectsminorChannel Partner/ Reseller/ DistributorPartnership with AV Architects for interior design projects, providing art and framing solutions for their clients.
• Equinox InvestmentsminorChannel Partner/ Reseller/ DistributorCreated custom art including fabricated sun logo for Equinox Investments headquarters.
• Willard Office BuildingminorChannel Partner/ Reseller/ DistributorCreated commissioned digital collage artwork for Willard Hotel office building.

Scale indicators6 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Framebridge: Direct competitor in custom picture framing, with a digitally-native national model that offers mail-in framing and online ordering. It targets the same retail framing customer base as Broadway Gallery but competes on convenience, price, and scale rather than in-person consultation.
• Beverley McKee & Associates / Studio Art Framers: Specialty custom framing and conservation framing services in the Washington DC metro area offering museum-quality materials. Most direct local competitor to Broadway Gallery's framing heritage and trade services.

Broad incumbents

• Aaron Brothers (Artistree): Custom framing division historically associated with Michaels Stores. Operates as a higher-volume, lower-touch framing service that competes with Broadway Gallery on price and convenience for mass-market framing customers in the same DC metro region.

Emerging players

• Simply Framed: Online custom framing startup offering mail-in service and curated frame styles. Targets the same consumer custom framing use case as Broadway Gallery but with no physical showroom and lower overhead.
• Frame It Easy: Direct-to-consumer online custom framing retailer. Competes with Broadway Gallery for the consumer framing segment that does not require in-person consultation, putting pressure on retail framing pricing.
• Great Big Frame: Online custom framing company focused on gallery walls and oversized framing. Overlaps with Broadway Gallery's custom framing and oversized installation services but distributes nationally without a physical showroom footprint.

Regional players

• Addison Ripley Fine Art: Bethesda, Maryland-based art gallery representing established regional artists. Directly comparable to Broadway Gallery as a DMV-area fine art gallery competing for the same collectors, interior designers, and corporate clients.
• Hemphill Fine Arts: Washington DC contemporary art gallery. Comparable to Broadway Gallery in the DMV fine art segment, competing for collectors, designers, and corporate art consultants in the same regional market.
• Wollongong Galleries (DMV local gallery comparison): Regional art gallery operating in the DMV/mid-Atlantic market offering curated fine art and framing-adjacent services. Comparable regional gallery competitor for both retail art buyers and design trade referrals.

Others

• Masterpiece Movers / Cadogan Tate (art logistics): Specialist fine art logistics, transportation, and installation companies. Adjacent to Broadway Gallery's installation services rather than direct competitors, but they overlap on the corporate and high-net-worth installation segment and could either partner or compete for installation contracts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/broadwayframes
• Facebookfacebook.com/broadwaygalleries
• LinkedInlinkedin.com/company/broadway-galleries

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Broadway Gallery