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Simmons Insurance Group

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uuid000tjev

Namestring
Simmons Insurance Group
Legal namestring
High Street Insurance Partners Inc.
Company typeenum
Private
Founded yearint
1974
Descriptiontext

Simmons Insurance Group is an independent, privately held insurance agency founded in 1974 and headquartered at 205 East Main Street in Hermiston, Oregon. The firm is classified as a small employer (11–50 staff) and operates a single-location, multi-line insurance brokerage serving individuals and small businesses in Eastern Oregon. Its offering spans car, residential (home), life, commercial, and health insurance, supplemented by financial services, positioning it as a full-service personal/commercial lines agent rather than a specialist carrier or insurtech.

As a Preferred Agency partner within the Highstreet Insurance & Financial Services network (High Street Insurance Partners Inc., headquartered in Traverse City, MI), Simmons plugs into a continental-U.S. platform of 350+ offices and 200+ agency partners. Through this affiliation, the agency accesses Highstreet's multi-carrier product portfolio (personal insurance, business insurance, employee benefits, financial services), shared branding, and a CSR24-powered client login portal. Delivery is principally face-to-face and phone-based (Hermiston office, contact (541) 567 6271) with online agency-locator discovery and a web-based client portal as supporting channels; no proprietary technology, mobile app, API surface, or AI capability is evidenced in the source data.

The business model is commission-based insurance brokerage: Simmons earns carrier commissions on policies placed via Highstreet's carrier relationships, with quotes provided on a direct-consultation basis. Customer segments are predominantly local individuals and SMBs (personal asset protection and commercial risk transfer), with employee benefits and financial services as secondary cross-sell verticals. Pricing is not publicly disclosed; revenue figures are not provided. The agency's strategic posture is best characterized as a stable, community-embedded operator leveraging a larger partner network for carrier scale rather than as an independent growth-stage insurance platform.

Short descriptiontext

Simmons Insurance Group is a Hermiston, Oregon independent insurance agency founded in 1974, operating as a Preferred Agency within the Highstreet Insurance & Financial Services network and offering personal, commercial, life, health insurance, and financial services to local individuals and small businesses.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersHermiston, United States
HQ citystring
Hermiston
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices14 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
personal insurance brokerage, commercial insurance lines, life and disability insurance, employee benefits group coverage, independent insurance agency
NAICS code1 code
  • Insurance Agencies and Brokerages524210
SIC code1 code
  • Insurance Agents, Brokers & Service6411
Product category
Insurance Agency
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Insurance Products and Services
TypeSubscription Recurring
Description

Revenue generated through sale of insurance products including personal insurance (auto, home, etc.), business insurance, employee benefits, and financial services. Operates through a network of independent agency partners.

myhighstreet.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Pricing details1 tier
1Quote-based insurance products
ModelOtherBilling cadenceOther
Notes

Pricing not publicly disclosed; requires direct consultation with agency partners for quote

myhighstreet.com
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

Simmons Insurance Group is an independent insurance agency that brokers personal lines (auto, home, and other personal coverages), commercial/business insurance, life and disability insurance, and employee benefits for both individuals and businesses. The agency operates as a preferred agency within the Highstreet Insurance & Financial Services network, placing coverage with carrier partners on behalf of its clients.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Highstreet Insurance & Financial Services is an insurance agency network offering a unified suite of insurance and financial products through its network of 350+ offices across the continental United States. The company provides four core product lines: Personal Insurance (individual coverage), Business Insurance (commercial coverage), Employee Benefits (employer-sponsored programs), and Financial Services (planning and advisory). These products are delivered through a network of independent agency partners rather than as a single software platform.

Product and service7 records
1Auto Insurance
CategoryPersonal Insurance
Description

Personal auto insurance coverage placed with carrier partners for individual consumers seeking vehicle protection.

2Home Insurance
CategoryPersonal Insurance
Description

Homeowners and property insurance coverage placed with carrier partners for individual consumers and households.

3Other Personal Insurance
CategoryPersonal Insurance
Description

Additional personal lines coverages (e.g., umbrella, recreational/watercraft, other personal assets) placed with carrier partners for individuals.

4Commercial / Business Insurance
CategoryCommercial Insurance
Description

Commercial property and casualty insurance coverage placed with carrier partners for businesses.

5Life Insurance
CategoryLife and Disability Insurance
Description

Life insurance coverage placed with carrier partners for individuals and families.

6Disability Insurance
CategoryLife and Disability Insurance
Description

Disability insurance coverage placed with carrier partners for individuals.

7Employee Benefits
CategoryEmployee Benefits
Description

Group employee benefits offerings (including health benefits) placed with carrier partners for businesses and their employees.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Independent insurance agency operating within the Highstreet agency network in Oregon. Columbia Insurance has locations in Wilsonville, OR and Springfield, OR. Operates as a Preferred Agency partner within the Highstreet network.

Recent move3 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

A large North American insurance brokerage operating across personal, commercial, and benefits lines. Represents a broader incumbent alternative to local agency networks, with overlapping product breadth and target customers.

TypeBroad incumbent
Description

A global professional services firm in risk, strategy, and people, including Marsh (insurance brokerage) and Mercer (benefits). Overlaps with Simmons' commercial and benefits offerings as a large, publicly traded incumbent.

TypeDirect peer
Description

A mid-market insurance agency platform that acquires and operates local independent agencies with multi-line offerings. Comparable in that it emphasizes local agency autonomy backed by shared infrastructure, analogous to Simmons' Highstreet affiliation.

TypeBroad incumbent
Description

A global insurance brokerage and risk management firm offering personal, commercial, and benefits products. Larger-scale incumbent with overlapping product set but materially greater scale and geographic reach.

TypeBroad incumbent
Description

A large U.S. insurance brokerage and consulting firm covering property/casualty, employee benefits, and personal lines. Comparable through its multi-line agency and brokerage model, though it operates at significantly larger scale.

TypeDirect peer
Description

A privately held network of independent insurance agencies across the western U.S. that mirrors Simmons' multi-line community agency model and offers similar personal, commercial, and benefits products through partner offices.

TypeDirect peer
Description

Listed as a Highstreet Preferred Agency in Salem, OR. Operates as a local insurance and benefits agency within the same network as Simmons, providing a directly comparable service mix in a similar-sized Oregon market.

TypeDirect peer
Description

An independent insurance agency operating within the Highstreet Preferred Agency network in Oregon (Wilsonville and Springfield). It is a direct operational peer to Simmons, sharing the same network affiliation, multi-line agency model, and Pacific Northwest footprint.

TypeDirect peer
Description

A private commercial insurance, risk management, and employee benefits brokerage network. Similar to the Highstreet network that Simmons belongs to, providing partner agencies with broader carrier access and shared resources.

TypeBroad incumbent
Description

A national insurance brokerage built largely through roll-up of independent agencies. Highly comparable business model, with much larger scale and a well-known acquisition strategy that could make Simmons a candidate target.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Simmons Insurance Group

Insurance Agencysimmons-insurance.com

Simmons Insurance Group is a Hermiston, Oregon independent insurance agency founded in 1974, operating as a Preferred Agency within the Highstreet Insurance & Financial Services network and offering personal, commercial, life, health insurance, and financial services to local individuals and small businesses.

What Simmons Insurance Group does

Simmons Insurance Group is an independent, privately held insurance agency founded in 1974 and headquartered at 205 East Main Street in Hermiston, Oregon. The firm is classified as a small employer (11–50 staff) and operates a single-location, multi-line insurance brokerage serving individuals and small businesses in Eastern Oregon. Its offering spans car, residential (home), life, commercial, and health insurance, supplemented by financial services, positioning it as a full-service personal/commercial lines agent rather than a specialist carrier or insurtech.

As a Preferred Agency partner within the Highstreet Insurance & Financial Services network (High Street Insurance Partners Inc., headquartered in Traverse City, MI), Simmons plugs into a continental-U.S. platform of 350+ offices and 200+ agency partners. Through this affiliation, the agency accesses Highstreet's multi-carrier product portfolio (personal insurance, business insurance, employee benefits, financial services), shared branding, and a CSR24-powered client login portal. Delivery is principally face-to-face and phone-based (Hermiston office, contact (541) 567 6271) with online agency-locator discovery and a web-based client portal as supporting channels; no proprietary technology, mobile app, API surface, or AI capability is evidenced in the source data.

The business model is commission-based insurance brokerage: Simmons earns carrier commissions on policies placed via Highstreet's carrier relationships, with quotes provided on a direct-consultation basis. Customer segments are predominantly local individuals and SMBs (personal asset protection and commercial risk transfer), with employee benefits and financial services as secondary cross-sell verticals. Pricing is not publicly disclosed; revenue figures are not provided. The agency's strategic posture is best characterized as a stable, community-embedded operator leveraging a larger partner network for carrier scale rather than as an independent growth-stage insurance platform.

Simmons Insurance Group firmographics

Firmographics
Name
Simmons Insurance Group
Legal name
High Street Insurance Partners Inc.
Website
https://simmons-insurance.com
Company type
Private
Founded year
1974
Operating status
Operating
Headcount range
11–50 employees
Short description
Simmons Insurance Group is a Hermiston, Oregon independent insurance agency founded in 1974, operating as a Preferred Agency within the Highstreet Insurance & Financial Services network and offering personal, commercial, life, health insurance, and financial services to local individuals and small businesses.
Ownership category
akta.pro rank

Where Simmons Insurance Group is headquartered

Location

Headquarters

HQ city
Hermiston
HQ country
United States
HQ region
North America

Offices14 records

Markets served

Simmons Insurance Group business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

  1. Insurance Products and Services: Revenue generated through sale of insurance products including personal insurance (auto, home, etc.), business insurance, employee benefits, and financial services. Operates through a network of independent agency partners.

Pricing tiers

ModelBillingPrice
OtherOtherQuote-based insurance products

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Simmons Insurance Group product offering

Product offering

Core offering

Simmons Insurance Group is an independent insurance agency that brokers personal lines (auto, home, and other personal coverages), commercial/business insurance, life and disability insurance, and employee benefits for both individuals and businesses. The agency operates as a preferred agency within the Highstreet Insurance & Financial Services network, placing coverage with carrier partners on behalf of its clients.

Product overview

Highstreet Insurance & Financial Services is an insurance agency network offering a unified suite of insurance and financial products through its network of 350+ offices across the continental United States. The company provides four core product lines: Personal Insurance (individual coverage), Business Insurance (commercial coverage), Employee Benefits (employer-sponsored programs), and Financial Services (planning and advisory). These products are delivered through a network of independent agency partners rather than as a single software platform.

Differentiator

Problem solved

Functional benefit

Products and services

  • Auto Insurance Personal auto insurance coverage placed with carrier partners for individual consumers seeking vehicle protection.
  • Home Insurance Homeowners and property insurance coverage placed with carrier partners for individual consumers and households.
  • Other Personal Insurance Additional personal lines coverages (e.g., umbrella, recreational/watercraft, other personal assets) placed with carrier partners for individuals.
  • Commercial / Business Insurance Commercial property and casualty insurance coverage placed with carrier partners for businesses.
  • Life Insurance Life insurance coverage placed with carrier partners for individuals and families.
  • Disability Insurance Disability insurance coverage placed with carrier partners for individuals.
  • Employee Benefits Group employee benefits offerings (including health benefits) placed with carrier partners for businesses and their employees.

Companies that use Simmons Insurance Group

Customer profile

Segments4 records

Ideal customer profiles2 records

Simmons Insurance Group technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Simmons Insurance Group partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Columbia InsuranceminorChannel Partner/ Reseller/ DistributorIndependent insurance agency operating within the Highstreet agency network in Oregon. Columbia Insurance has locations in Wilsonville, OR and Springfield, OR. Operates as a Preferred Agency partner within the Highstreet network.

Scale indicators3 records

Recent moves3 records

Expansion highlights3 records

Simmons Insurance Group competitors and assessment

Company assessment

Broad incumbents

  • Hub International: A large North American insurance brokerage operating across personal, commercial, and benefits lines. Represents a broader incumbent alternative to local agency networks, with overlapping product breadth and target customers.
  • Marsh McLennan: A global professional services firm in risk, strategy, and people, including Marsh (insurance brokerage) and Mercer (benefits). Overlaps with Simmons' commercial and benefits offerings as a large, publicly traded incumbent.
  • Arthur J. Gallagher & Co. A global insurance brokerage and risk management firm offering personal, commercial, and benefits products. Larger-scale incumbent with overlapping product set but materially greater scale and geographic reach.
  • USI Insurance Services: A large U.S. insurance brokerage and consulting firm covering property/casualty, employee benefits, and personal lines. Comparable through its multi-line agency and brokerage model, though it operates at significantly larger scale.
  • Brown & Brown, Inc. A national insurance brokerage built largely through roll-up of independent agencies. Highly comparable business model, with much larger scale and a well-known acquisition strategy that could make Simmons a candidate target.

Direct peers

  • Hilb Group: A mid-market insurance agency platform that acquires and operates local independent agencies with multi-line offerings. Comparable in that it emphasizes local agency autonomy backed by shared infrastructure, analogous to Simmons' Highstreet affiliation.
  • Leavitt Group: A privately held network of independent insurance agencies across the western U.S. that mirrors Simmons' multi-line community agency model and offers similar personal, commercial, and benefits products through partner offices.
  • American Entitlements: Listed as a Highstreet Preferred Agency in Salem, OR. Operates as a local insurance and benefits agency within the same network as Simmons, providing a directly comparable service mix in a similar-sized Oregon market.
  • Columbia Insurance: An independent insurance agency operating within the Highstreet Preferred Agency network in Oregon (Wilsonville and Springfield). It is a direct operational peer to Simmons, sharing the same network affiliation, multi-line agency model, and Pacific Northwest footprint.
  • Assurex Global: A private commercial insurance, risk management, and employee benefits brokerage network. Similar to the Highstreet network that Simmons belongs to, providing partner agencies with broader carrier access and shared resources.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights4 records

Customer concentration

Simmons Insurance Group social profiles

Digital presence

Simmons Insurance Group financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Simmons Insurance Group leadership team

Management profile

Number of profiles

Simmons Insurance Group funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Simmons Insurance Group M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Simmons Insurance Group

What does Simmons Insurance Group do?

Simmons Insurance Group is an independent insurance agency that brokers personal lines (auto, home, and other personal coverages), commercial/business insurance, life and disability insurance, and employee benefits for both individuals and businesses. The agency operates as a preferred agency within the Highstreet Insurance & Financial Services network, placing coverage with carrier partners on behalf of its clients.

Is Simmons Insurance Group a public or private company?

Simmons Insurance Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Simmons Insurance Group founded?

Simmons Insurance Group was founded in 1974. It employs 11 to 50 people.

Where is Simmons Insurance Group based?

Simmons Insurance Group is headquartered in Hermiston, United States, in the North America region.

How does Simmons Insurance Group make money?

One revenue line is on record: insurance Products and Services.

Who are Simmons Insurance Group's main competitors?

Broad incumbents on record are Hub International, Marsh McLennan, Arthur J. Gallagher & Co., USI Insurance Services and Brown & Brown, Inc.. Direct peers are Hilb Group, Leavitt Group, American Entitlements, Columbia Insurance and Assurex Global.

Does Simmons Insurance Group have an API?

No public API is recorded for Simmons Insurance Group.

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