Zebra Robotics
Zebra Robotics is a Canadian STEM education franchise founded in 2014 that delivers robotics, coding, and technology programs to students ages 4-17 through 25+ franchise locations across Canada and the United States, serving 50,000+ students with 70+ proprietary curricula.
- Company typePrivate
- Founded2014
- HeadquartersMississauga, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Zebra Robotics does
Zebra Robotics is a private Canadian STEM education company founded in 2014 and headquartered in Mississauga, Ontario. It delivers robotics, coding, and technology education to students ages 4-17 through year-round evening and weekend classes, full-day and half-day camps, and a multi-league competition program (FLL, WRO, Zone01, CCC, and its own proprietary STRIPE league). The core technology is a proprietary curriculum library of 70+ in-house developed programs spanning block-based programming, Python, Java, LEGO EV3 robotics, VEX robotics, and electronics/IoT, delivered through a dual in-person and virtual model.
The company operates a franchise distribution model with 25+ locations across Canada (Ontario and Alberta) and the United States (North Carolina), supported by school partnerships and international pilots (Jamaica, 2024). Zebra Robotics has served 50,000+ students and accumulated 200+ competition awards, including a historic Silver Medal at the 2023 WRO International Finals — Canada's first WRO International podium finish. Co-Founders Satish Thiyagarajan and Jayendra Balasubramanian continue to lead the business, which has been funded through franchise fees and operating revenue rather than institutional capital. In April 2026, the company divested a warehouse automation unit to Skild AI while continuing to operate its core STEM education franchise network.
Zebra Robotics firmographics
Firmographics- Name
- Zebra Robotics
- Legal name
- Zebra Robotics
- Website
- https://zebrarobotics.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Zebra Robotics is a Canadian STEM education franchise founded in 2014 that delivers robotics, coding, and technology programs to students ages 4-17 through 25+ franchise locations across Canada and the United States, serving 50,000+ students with 70+ proprietary curricula.
- Ownership category
- akta.pro rank
Zebra Robotics industry classification
Industry- Product category
- Children's STEM Education
- NAICS
- Computer Training (611420), Technical and Trade Schools (6115)
- SIC
- Services-Educational Services (8200)
- akta.pro industry
- Competition Robotics Teams & Coaching (FLL/FTC/FRC, VEX)Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Robotics, Engineering & MakerspacesSTEM & Coding Learning Centers (Robotics, Programming, Engineering)LEGO / Block-Based Robotics ProgramsEducation/Supplemental & Enrichment Programs (Arts, STEM, Language)/Robotics, Engineering & MakerspacesRobotics Learning PlatformsEducation/Education Technology (EdTech) & Digital Learning/STEM & Coding Learning Platforms (Robotics, Maker, Computer Science)
Keywords
Where Zebra Robotics is headquartered
LocationHeadquarters
- HQ city
- Mississauga
- HQ country
- Canada
- HQ region
- North America
Offices8 records
Markets served
Zebra Robotics business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Franchise Fees and Royalties: Zebra Robotics generates revenue through franchise fees paid by franchise owners, with ongoing royalties or revenue sharing from franchisee operations.
- Class and Course Fees: Year-round regular classes in evenings and weekends, offered as part of the franchisee's program lineup. Students pay tuition for ongoing STEM education courses.
- Camp Fees: Full-day and half-day camp programs offered during school breaks, providing accelerated STEM education experiences for students.
- Competition and Workshop Fees: Fees associated with participation in robotics and coding competitions (FLL, WRO, Zone01, STRIPE) and specialized workshops.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Zebra Robotics product offering
Product offeringCore offering
Zebra Robotics provides year-round STEM education programs in robotics, coding, and technology for students ages 4–17, delivered through classes, full-day/half-day camps, and competitions at franchise-operated centers and online. The company also operates a franchise program that licenses its proprietary 70+ program curriculum, training, and brand to entrepreneurs opening local STEM education centers.
Product overview
Zebra Robotics is a STEM education company offering a multi-product portfolio centered around robotics, coding, and technology education for students ages 4-17. The core offerings include year-round Classes, Camps, and Competitions programs, with their proprietary S.T.R.I.P.E Competition league as a key differentiator. The company operates a Franchise Program for entrepreneurs and provides comprehensive Coding, Robotics, and Technology Curricula. Programs are delivered through 25+ locations across Canada and the United States, with both in-person and virtual delivery options available.
Differentiator
Problem solved
Functional benefit
Brands
- STRIPE Competition: STEM competition league created and operated by Zebra Robotics, featuring robotics challenges for students. Categories include Star, Supernova, and Nebula (innovation/presentation for younger participants).
Products and services
- STEM Classes Year-round regular classes offered in evenings and on weekends, teaching core concepts in robotics, coding, and technology through theory and hands-on practical activities. Designed for students ages 4–17 across multiple experience levels, delivered in-person at franchise centers and online.
- STEM Camps Full-day or half-day camps offered over one or more weeks during school breaks, providing intensive, immersive STEM education experiences in robotics, coding, and technology for students ages 4–17.
- S.T.R.I.P.E Competition League Zebra Robotics' proprietary signature STEM competition league featuring multiple divisions (Nebula, Programming, Star, Supernova) for students to compete in robotics and coding challenges. Teams advance from divisional competitions to international finals, and the league feeds participation in external competitions such as FLL, WRO, and Zone 01.
- Franchise Program Franchise opportunity allowing entrepreneurs to open Zebra Robotics STEM education centers, providing access to the proven curriculum, training, operational guidance, marketing resources, brand recognition, and ongoing operational support.
Quantifiable outcome
- 50,000+ students served across Canada and the United States
- +3 more outcomes
Companies that use Zebra Robotics
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Zebra Robotics technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Zebra Robotics partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Zed JamaicacoreZebra Robotics partnered with Zed Jamaica (an organization working with Jamaican schools to distribute resources and technological solutions) to bring robotics and technology education to youth in Jamaica. The pilot program runs for one month with students attending 4 days a week, learning to build robots, code with Python, and work on electronics and CAD design. Each student receives a technology kit to take home.
- Mars Business SolutionscoreMars Business Solutions, a Canada-based company, provides logistics support for the classroom setup in Jamaica as part of the partnership with Zebra Robotics and Zed Jamaica. The company is supporting the infrastructure needed to deliver the STEM curriculum pilot program in Jamaican schools.
- Milton Christian School (MCS)minorZebra Robotics has been partnering with Milton Christian School for three years, offering robotics curriculum in the school and coaching the FLL robotics team (Republic of MCS). The partnership model involves Zebra providing curriculum, coaching, and mentorship, with MCS students advancing to FLL Provincials after winning Regionals.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Zebra Robotics competitors and assessment
Company assessmentEmerging players
- Tynker: Tynker is a self-paced online coding platform for kids (block-based to Python/JavaScript) used by schools and parents. It overlaps with Zebra's coding curriculum but is primarily virtual/SaaS rather than center-based.
- Robolink: Robolink develops STEM robotics kits and curriculum (e.g., CoDrone, Rokit Smart) used in classrooms and enrichment programs. It is an emerging player whose kit-plus-curriculum approach parallels parts of Zebra's robotics offering.
- STEMKids Academy: STEM enrichment franchise programs (e.g., STEMKids, Engineering For Kids, Snapology) compete with Zebra in the after-school and weekend STEM class niche, often with similar franchise economics.
Broad incumbents
- Code.org: Code.org is the dominant free K-12 computer science curriculum provider and runs the Hour of Code. It is a broad incumbent that defines baseline expectations and competes indirectly with paid enrichment coding programs like Zebra's.
- LEGO Education: LEGO Education sells LEGO-based robotics kits (WeDo, SPIKE, Mindstorms/EV3) and curriculum to schools and enrichment providers. Zebra uses LEGO EV3 as a core platform, making LEGO Education an upstream platform incumbent rather than a direct channel competitor.
Direct peers
- iD Tech: iD Tech runs in-person and online STEM camps and classes (coding, robotics, AI) for kids and teens, including partnerships with university campuses. It competes directly with Zebra for summer camp enrolments and weekend class families.
- Code Ninjas: Code Ninjas is the largest kids' coding franchise in North America, operating hundreds of centers teaching Scratch, JavaScript, Python and game building. It is the closest direct competitor to Zebra Robotics' franchise-based STEM learning center model.
- FIRST (For Inspiration and Recognition of Science and Technology): FIRST operates the FLL, FTC and FRC competition ecosystems that Zebra Robotics coaches teams into. They are a direct peer on the competition team preparation and league side of Zebra's offering.
- VEX Robotics / VEX IQ: VEX runs the VEX IQ, V5 and VEX AI competition platforms used by many robotics enrichment centers. Zebra Robotics' VEX-based curriculum and competition prep make VEX a directly comparable platform/competition peer.
Regional players
- MakerKids: MakerKids runs STEM (coding, robotics, Minecraft) programs for kids in Toronto and Vancouver. It is a Canadian regional peer with overlapping curriculum and audience but no franchise footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Zebra Robotics social profiles
Digital presenceZebra Robotics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zebra Robotics leadership team
Management profileNumber of profiles
Profiles2 records
Zebra Robotics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zebra Robotics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zebra Robotics
What does Zebra Robotics do?
Zebra Robotics provides year-round STEM education programs in robotics, coding, and technology for students ages 4–17, delivered through classes, full-day/half-day camps, and competitions at franchise-operated centers and online. The company also operates a franchise program that licenses its proprietary 70+ program curriculum, training, and brand to entrepreneurs opening local STEM education centers.
Is Zebra Robotics a public or private company?
Zebra Robotics is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Zebra Robotics founded?
Zebra Robotics was founded in 2014. It employs 11 to 50 people.
Where is Zebra Robotics based?
Zebra Robotics is headquartered in Mississauga, Canada, in the North America region.
How does Zebra Robotics make money?
Four revenue lines are on record. Franchise Fees and Royalties are the primary driver. The others are class and Course Fees, camp Fees and competition and Workshop Fees.
Who are Zebra Robotics's main competitors?
Emerging players on record are Tynker, Robolink and STEMKids Academy. Broad incumbents are Code.org and LEGO Education. Direct peers are iD Tech, Code Ninjas, FIRST (For Inspiration and Recognition of Science and Technology) and VEX Robotics / VEX IQ. MakerKids is listed as a regional player.
Does Zebra Robotics have an API?
No public API is recorded for Zebra Robotics.
What industry is Zebra Robotics in?
Zebra Robotics's product category is Children's STEM Education. Its primary akta.pro industry code is EDAMADAE, Competition Robotics Teams & Coaching (FLL/FTC/FRC, VEX), with a secondary code of EDANAHAF, STEM & Coding Learning Centers (Robotics, Programming, Engineering). Its NAICS code is 611420 and its SIC code is 8200.