Tacirler Yatırım

What Tacirler Yatırım does

Tacirler Yatırım Menkul Değerler A.Ş. is a privately held, full-service Turkish capital markets intermediary founded in 1991 and headquartered in Istanbul (Etiler, Beşiktaş). A subsidiary of the diversified Tacirler Holding A.Ş., which spans 13 firms across commerce, construction, industry, and finance, the firm operates one of the largest non-bank brokerage franchises in Turkey, with 251-500 employees and a network of 25 physical investment centers spanning Turkey and Northern Cyprus (KKTC). The firm holds an A-(tur) credit rating from Fitch (stable outlook, January 2025) and is regulated by Turkey's Capital Markets Board (SPK). Its core business spans equity brokerage on Borsa İstanbul (BIST/Pay Piyasası), derivatives (VİOP), leveraged forex (via the proprietary FXTCR platform), investment fund distribution, and corporate finance advisory including IPOs, bond issuance, M&A, capital increases, and tender offers.

The technology stack centers on a multi-channel trading platform: the Tacirler Mobile iOS/Android app, the Tacirler Online web trading center, the FXTCR forex terminal, the Rally app for US equities, an algorithmic / automatic order execution module (Otomatik Emir), and distributed third-party data terminals (Matriks, Forinvest, İdeal) offered to clients under commission-tier-linked subscription pricing. The most recent addition is Rexi, a text-based AI financial assistant embedded in Rally for US-market queries. Distribution extends from physical branches to fully digital account opening including video-call onboarding.

Revenue is generated through four streams: transaction-fee commissions on BIST equity, VİOP derivatives, and forex trading; professional services fees from corporate finance mandates; transaction-based fees on investment funds (with portfolio management supported via affiliate Tacirler Portföy A.Ş.); and recurring subscription revenue from market data and mobile data services. The customer base is a horizontal mix of Turkish retail investors (primary), corporate issuers seeking capital markets access (primary), and institutional investors (secondary). Pricing is commission-based and tiered, with subscription data products priced off monthly trading commission volumes.

Name

Tacirler Yatırım

Legal name

Tacirler Yatırım Menkul Değerler A.Ş.

Website

https://tacirler.com.tr

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

251–500 employees

Short description

Tacirler Yatırım is a privately held, Istanbul-based Turkish capital markets intermediary offering equity, derivatives, forex, and corporate finance services through 25 branches and digital platforms to retail and corporate clients.

Ownership category

akta.pro rank

Product category

Securities Brokerage and Investment Services

NAICS

Investment Banking and Securities Intermediation (523150), Securities and Commodity Contracts Intermediation and Brokerage (5231), Investment Banking and Securities Intermediation (52315)

SIC

Security Brokers, Dealers & Flotation Companies (6211), Commodity Contracts Brokers & Dealers (6221), Investment Advice (6282)

akta.pro primary industry

Multi-Asset / Cross-Asset Brokerage (FSAEACAM)

akta.pro secondary industries

Derivatives & Futures Brokerage (FSAEACAL), Fixed Income Brokerage (Bonds) (FSAEACAJ), Capital Markets Advisory (IPO Readiness, SPAC, ECM/DCM Advisory) (BPAHAOAL)

Keywords

• Equity brokerage services
• Derivatives trading platform
• Forex trading services
• Corporate finance advisory
• Portfolio management services

Headquarters

HQ city

Istanbul

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Brokerage Commission Income: Commission-based revenue from equity trading (Pay Piyasası), derivatives trading (VİOP), and Forex trading executed through the firm's platforms.
2. Corporate Finance Services: Revenue from IPO advisory, bond issuance, M&A consulting, capital increases, and tender offer services.
3. Investment Fund Management: Revenue from investment fund transactions processed through the platform.
4. Data and Technology Services: Subscription fees from market data terminals (Matriks, Forinvest, İdeal) and mobile data services.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Tacirler Yatırım operates as a full-service investment brokerage offering equity trading on Borsa İstanbul, derivatives (VİOP) trading, leveraged forex trading (FXTCR), investment fund transactions, government debt instruments, US stock trading (Rally), corporate finance advisory (IPOs, bond issuances, M&A, capital increases, tender offers), individual portfolio management through subsidiary Tacirler Portföy, and investment advisory. Services are delivered through 25 investment centers across Turkey and Northern Cyprus, complemented by proprietary digital trading platforms including Tacirler Mobile, Tacirler Online, FXTCR, and Rally.

Product overview

Tacirler Yatırım is a full-service brokerage offering a multi-product platform for Turkish investors. The core offering spans equity trading (Pay Piyasası/BİST), derivatives (VİOP), forex (FXTCR), investment funds, and corporate finance services. Digital access is provided through Tacirler Mobile (iOS/Android app), the Tacirler Online web trading center, and FXTCR for forex trading. The company also operates Rally for US stock trading and offers algorithmic trading (Otomatik Emir) for automated execution. Supplementary services include individual portfolio management through Tacirler Portföy, investment advisory, research publications, and the Model Portföy for investment recommendations. The product portfolio is complemented by third-party data applications (Matriks, Forinvest, İdeal) for market monitoring.

Differentiator

Problem solved

Functional benefit

Brands

• Tacirler Mobile: Mobile trading platform for financial markets and investment account management
• FXTCR
• Rally
• Tacirler Online

Products and services

• Pay Piyasası (Stock Market) Equity trading service on Borsa İstanbul (BIST) executed through 25 investment centers, the Tacirler Mobile app, and the internet branch. Designed for individual and institutional investors seeking access to Turkish equity markets.
• VİOP (Vadeli İşlemler) - Derivatives Trading Derivatives trading including futures, options, forwards, swaps, and structured products on the Derivatives Exchange of Turkey (VİOP). Available with evening session (Akşam Seansı) and OTC derivative products (Tezgahüstü Türev Ürünler) for active traders and hedgers.
• Forex İşlemleri (via FXTCR platform) Leveraged forex trading services with access to global currency markets, including gold, silver, oil, and various currency pairs. Executed through the proprietary FXTCR platform.
• Yatırım Fonları (Investment Funds) Investment fund trading with professionally managed portfolios across various capital market instruments. For investors seeking diversified, professionally managed exposure.
• Varlık Yönetimi (Asset Management) Financial asset management service leveraging over 30 years of experience in Turkish and international capital markets. For clients seeking professional discretionary management of their financial assets.
• Bireysel Portföy Yönetimi (Individual Portfolio Management) Individual portfolio management service offered through wholly-owned subsidiary Tacirler Portföy Yönetimi A.Ş. For high-net-worth individuals seeking personalized discretionary portfolio management.
• Kurumsal Finansman (Corporate Finance) Corporate finance services including IPOs (Pay Halka Arz), debt instrument issuances (Borçlanma Araçları), mergers and acquisitions (Birleşme Satın Alma), capital increases (Sermaye Arttırımı), and tender offers (Pay Alım Teklifleri). For corporate clients accessing capital markets.
• Yatırım Danışmanlığı (Investment Advisory) Investment advisory services providing solutions based on more than 25 years of experience and a strong domestic capital structure. For clients seeking personalized investment advice.
• Hazine Borçlanma Araçları (Government Debt Instruments) Government debt instruments trading for fixed-income investments. For investors seeking low-risk fixed-income exposure through Turkish treasury instruments.
• Tacirler Mobile Mobile trading platform enabling users to monitor financial markets in real-time and execute stock, warrant, and VİOP transactions quickly and securely from mobile devices. Available on iOS and Android.
• Tacirler Online Yatırım Merkezi Online investment center providing user-friendly web-based trading platform for executing investment transactions and managing investment accounts.
• FXTCR Forex Platform Proprietary forex trading platform offering leveraged currency trading with a wide product range including gold, silver, oil, and various currency pairs.
• Rally - US Stock Trading Application Application enabling Turkish investors to open US investment accounts and trade US stocks, featuring the AI assistant Rexi for market queries and analysis. For retail investors seeking exposure to US equity markets.

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability3 records

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Tacirler Portföy A.Ş.coreStrategic or Co-development PartnerTacirler Portföy A.Ş. is a separate portfolio management company. Tacirler Yatırım is among the founders of Tacirler Portföy, offering investment fund management services and private portfolio management to clients.
• Galatasaray Spor KulübüminorOthersTacirler Yatırım is the official sponsor of Galatasaray Women's Volleyball and Women's Football teams for 2024-2025 and 2025-2026 seasons. The partnership spans 14 years of various sports sponsorships with the club.
• KKTC Balıkesir Spor KulübüminorOthersTacirler Yatırım sponsors KKTC Balıkesir Spor Kulübü for 2024/2025 and 2025/2026 seasons, supporting the club's youth infrastructure team.
• Matriks Bilgi Dağıtım HizmetlericoreTechnology or IntegrationMatriks provides real-time and delayed market data for BIST and VİOP markets. Tacirler distributes Matriks mobile applications to customers with tiered pricing based on trading commissions.
• ForinvestcoreTechnology or IntegrationForinvest provides financial data and trading platform services. Tacirler distributes Forinvest mobile applications with tiered pricing based on monthly trading commissions.
• İdeal (Veri Yayını)coreTechnology or Integrationİdeal provides financial market data and mobile trading platform services. Tacirler distributes İdeal applications with tiered pricing based on monthly trading commissions.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• QNB Finansinvest: QNB Group's Turkish brokerage. Provides the same multi-asset retail and institutional offering (equities, VİOP, FX, funds, research) and is a frequent co-lead on Turkish IPOs alongside Tacirler.
• Ata Yatırım Menkul Kıymetler A.Ş. Turkish brokerage providing multi-asset retail and institutional services. Comparable to Tacirler in scale, product breadth, and reliance on Turkish retail-investor activity.
• Garanti Yatırım Menkul Kıymetler A.Ş. Garanti BBVA's brokerage arm. Competes directly with Tacirler across BIST equities, VİOP, FX, and investment funds, with the added advantage of cross-sell into Garanti's large retail deposit base.
• Ak Yatırım Menkul Değerler A.Ş. Sabancı-affiliated brokerage. Competes with Tacirler across equity, derivative, and FX brokerage, plus corporate finance — a closely matched non-bank-style competitor within a large holding group.
• İş Yatırım Menkul Değerler A.Ş. One of Turkey's largest investment brokerages, part of İş Bank. Offers the same multi-asset stack (equities, derivatives, FX, funds, corporate finance) and competes head-to-head with Tacirler in retail and institutional segments.
• Meksa Yatırım Menkul Değerler A.Ş. Mid-sized Turkish brokerage offering equity, derivative, and FX trading plus investment funds. Overlaps with Tacirler in segment and product mix, including retail-focused digital platforms.
• Deniz Yatırım Menkul Kıymetler A.Ş. DenizBank's securities arm. A comparable full-service Turkish brokerage offering equities, derivatives, FX, and investment funds, competing with Tacirler in the same mid-tier client segment.
• Gedik Yatırım Menkul Değerler A.Ş. Independent Turkish brokerage with broad branch network. Closely comparable in business model to Tacirler — multi-asset brokerage, proprietary digital platforms, and corporate finance — making it a particularly direct mid-cap competitor.
• Yapı Kredi Yatırım Menkul Değerler A.Ş. Yapı Kredi's in-house brokerage. A direct multi-asset competitor in Turkish retail and institutional brokerage, with strong corporate-finance and research capabilities comparable to Tacirler's.

Broad incumbents

• İng Yatırım (ING Menkul): ING's Turkish brokerage operation. A broader-incumbent peer with multi-asset brokerage, FX, and funds that overlaps Tacirler's offering but is part of a global banking platform with deeper capital and product reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/TACIRLERYATIRIM
• Xx.com/tacirleryatirim
• Facebookfacebook.com/tacirleryatirim
• LinkedInlinkedin.com/company/tacirleryatirim

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tacirler Yatırım