Lemelson Vineyards
Lemelson Vineyards is a family-owned, certified-organic Oregon winery producing estate-grown Pinot Noir and white wines from five vineyards across three Willamette Valley AVAs, selling direct-to-consumer through a tasting room, online shop, and three-tier wine club, plus wholesale across 35+ US states and select international markets.
- Company typePrivate
- Founded1999
- HeadquartersCarlton, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Lemelson Vineyards does
Lemelson Vineyards is a family-owned, estate-grown Oregon winery founded in 1999 by environmental lawyer Eric Lemelson in Carlton, in the heart of the Willamette Valley. The company produces certified-organic Pinot Noir (including vineyard-designate bottlings from Stermer, Meyer, Johnson, Chestnut Hill, and Rocky Noel), Pinot Gris, Chardonnay, Dry Riesling, and Rosé from five estate vineyards spanning three AVAs — Dundee Hills, Yamhill-Carlton, and Chehalem Mountains — totaling approximately 574 acres of land with 142 acres planted and a 12,000-case annual production capacity. Production takes place in a gravity-flow winery completed in 1999 with design input from winemaker Eric Hamacher and architect Larry Ferar, featuring temperature-controlled concrete caves for 14-16 months of Pinot Noir barrel aging, a one-of-a-kind mobile sorting platform built by Cornish Enterprises, and native-yeast fermentation. A solar photovoltaic system installed in 2007 supplies over 40% of the main building's energy needs.
Lemelson operates a hybrid go-to-market combining direct-to-consumer and wholesale channels. The DTC layer includes a Carlton tasting room open daily, an online wine shop shipping to 40+ US states via FedEx, and a three-tier wine club (Quaffer, Cellar Select, Collector) that delivers recurring shipments 2-3 times per year at average release prices of $150-$170 to $300-$340. Wholesale distribution runs through more than 11 named regional distributors across 35+ US states plus international markets in the UK (Wine Society), Denmark, Alberta (South by SouthWest), and British Columbia (Lone Tree Cellars), managed by a Director of National Sales. Experiential revenue is augmented by tasting events, barrel tastings, and a 2026 Douro River cruise hosted by Director of Winemaking & Operations Matt Wengel. The company is part of the Living Soils collaborative with six other Willamette Valley organic wineries and has been Oregon Tilth certified since 2004.
Lemelson Vineyards firmographics
Firmographics- Name
- Lemelson Vineyards
- Legal name
- Lemelson Vineyards
- Website
- https://lemelsonvineyards.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lemelson Vineyards is a family-owned, certified-organic Oregon winery producing estate-grown Pinot Noir and white wines from five vineyards across three Willamette Valley AVAs, selling direct-to-consumer through a tasting room, online shop, and three-tier wine club, plus wholesale across 35+ US states and select international markets.
- Ownership category
- akta.pro rank
Lemelson Vineyards industry classification
Industry- Product category
- Estate Winery
- NAICS
- Wineries (312130), Grape Vineyards (111332), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (424820), Beer, Wine, and Liquor Retailers (44532)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Wine Production & Winemaking (AFAFAAAB)
- akta.pro secondary industries
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Organic Vineyard & Wine Grape Farming (AFAGAKAI), Wine Retail (Bottle Shops & Wine Merchants) (CRANABAB)
Keywords
Where Lemelson Vineyards is headquartered
LocationHeadquarters
- HQ city
- Carlton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Lemelson Vineyards business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Direct Wine Sales: Online wine shop selling Pinot Noir, white wines (Pinot Gris, Chardonnay, Riesling), Rosé, and large format bottles. Ships to ~40 US states via FedEx. 10% discount on 12+ bottle orders.
- Wine Club Memberships: Three-tier wine club (Quaffer, Cellar Select, Collector) with recurring shipments 2-3x per year. Provides predictable revenue, member discounts (up to 20%), complimentary tastings, and priority access to library vintages.
- Tasting Room Tasting Fees: $30 tasting fee for a flight of 5 wines, waived with $100+ wine purchase. Wine club members receive 4 complimentary tastings per visit.
- Wholesale/Distribution: Sales to distributors across US states and international markets (Canada, UK, Denmark). National Sales Director manages distributor relationships.
- Event Hosting: Special events including cellar tastings, barrel tastings, comparative tastings, and private bookings generate additional revenue and drive wine sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard tasting: 5 wines |
| Subscription | Multi-year contract | Quaffer tier: 3 bottles per release, 3x per year |
| Subscription | Multi-year contract | Cellar Select tier: 6 bottles, 2x per year |
| Subscription | Multi-year contract | Collector tier: 6 bottles per release, 3x per year |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Lemelson Vineyards product offering
Product offeringCore offering
Lemelson Vineyards produces and sells estate-grown, certified organic wines—primarily Pinot Noir plus Pinot Gris, Chardonnay, Riesling, and Rosé—from five vineyards spanning three Willamette Valley AVAs using gravity flow winemaking and native yeast fermentation. The winery sells direct to consumers via its tasting room, online wine shop (shipping to ~40 US states), and a three-tier wine club with recurring shipments 2–3 times per year, and reaches trade markets through a wholesale distributor network across the US, Canada, UK, and Denmark.
Product overview
Lemelson Vineyards is a family-owned, estate-grown Oregon winery founded in 1999, specializing in Pinot Noir and white wines produced from five certified organic vineyards spanning three Willamette Valley AVAs (Dundee Hills, Yamhill-Carlton, and Chehalem Mountains). The core product portfolio centers on vineyard-designate Pinot Noir wines (Stermer, Meyer, Johnson, Chestnut Hill, Rocky Noel), Thea's Selection, Jerome Reserve, white wines (Pinot Gris, Chardonnay, Riesling), Rosé, and specialty offerings (gifts, bundles, large format). The winery complements its wine sales with a three-tier Wine Club membership (Quaffer, Cellar Select, Collector), an on-site tasting room experience, and exclusive winemaker events including barrel tastings and cellar experiences. A 2026 Douro River cruise hosted by winemaker Matt Wengel extends the brand experience internationally.
Differentiator
Problem solved
Functional benefit
Products and services
- Pinot Noir Estate-grown Pinot Noir wines from Lemelson's five certified organic vineyards across three Willamette Valley AVAs, including vineyard-designate bottlings from Stermer, Meyer, Johnson, and Chestnut Hill vineyards, plus Thea's Selection and Jerome Reserve blends.
- White Wine Estate-grown white wine portfolio including Pinot Gris, Chardonnay, and Dry Riesling from organically farmed Willamette Valley vineyards.
- Wine Gifts Pre-curated gift sets featuring Lemelson estate wines, suitable for special occasions and wine enthusiasts.
- Wine Bundles Curated wine bundles offering mixed selections of Lemelson wines, often with pricing incentives for multi-bottle purchases.
- Large Format Wines Magnum and larger format bottles of Lemelson estate wines for special occasions and collectors.
- New Releases Latest vintage releases from Lemelson Vineyards, showcasing current production from the estate vineyards.
- Quaffer Wine Club Entry-level wine club tier offering 3 bottles per release, 3x per year, with member discounts up to 20% on cases, complimentary tastings, invitations to member events, and access to limited club wines.
- Cellar Select Wine Club Mid-tier wine club allowing members to customize their shipment with 6 bottles per release, 2x per year, with 15% discount on most wine purchases.
- Collector Wine Club Premium wine club tier offering 6 bottles per release, 3x per year, featuring small production Pinot Noir selections with 50% off shipping on club releases, complimentary tastings for up to 4 people, and customizable bottle selection.
- Tasting Room Experience In-person wine tasting at the Carlton, Oregon winery featuring indoor and outdoor patio seating with vineyard views; $30 flight of 5 wines, with the tasting fee waived on $100+ wine purchases.
- Winemaker Events Exclusive tasting events including Barrel Tasting Experiences, Beat the Heat cellar tastings, and Comparative Tastings hosted at the winery, featuring library wines and behind-the-scenes cellar access.
- 2026 Douro River Cruise A 7-night Douro River cruise hosted by winemaker Matt Wengel, visiting Portuguese wine regions with Port wine tastings and local wine and cuisine experiences.
Quantifiable outcome
- 40%+ of main building's energy needs met by solar
- +2 more outcomes
Companies that use Lemelson Vineyards
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Lemelson Vineyards technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Lemelson Vineyards partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core and minor.
- Casa Bruno (Oregon)coreOregon-based distributor handling local wholesale distribution of Lemelson wines to restaurants and retailers in the Oregon market.
- Grassroots (Alabama)minorAlabama-based wine distributor for Lemelson Vineyards.
- Winebow (California)coreMajor California-based wine distributor representing Lemelson wines in the California market.
- The Harvest Wine Company (Colorado)minorColorado-based wine distributor for Lemelson Vineyards.
- Vintage Imports (Delaware, Pennsylvania)coreWine distributor covering Delaware and Pennsylvania markets.
- Great Lakes Wine & Spirits (Michigan)minorMichigan-based distributor handling Lemelson wines.
- Cutting Edge Selections (Ohio/Kentucky)minorOhio and Kentucky wine distributor.
- High Road Wine & Spirits (Illinois)minorIllinois-based distributor for Lemelson wines.
- Wine Society (United Kingdom)coreUK-based wine merchant society distributing Lemelson wines internationally.
- South by SouthWest (Alberta, Canada)minorAlberta-based distributor for Lemelson wines in Canada.
- Lone Tree Cellars (British Columbia, Canada)minorBritish Columbia-based wine distributor.
- Alexana WinerycoreLiving Soils collaborative partner - seven Willamette Valley wineries united through shared commitment to organic viticulture. Collaborative marketing, extended membership benefits during February Club Share month.
- Beckham Estate VineyardcoreLiving Soils collaborative partner - seven Willamette Valley wineries united through shared commitment to organic viticulture.
- David Hill WinerycoreLiving Soils collaborative partner - seven Willamette Valley wineries united through shared commitment to organic viticulture.
- JK Carriere WinescoreLiving Soils collaborative partner - seven Willamette Valley wineries united through shared commitment to organic viticulture.
- Maysara WinerycoreLiving Soils collaborative partner - seven Willamette Valley wineries united through shared commitment to organic viticulture.
- Soter VineyardscoreLiving Soils collaborative partner - seven Willamette Valley wineries united through shared commitment to organic viticulture.
- Collins Lumber (Oregon)minorFamily-owned timber producer providing certified lumber from sustainably harvested sources for winery construction.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
Lemelson Vineyards competitors and assessment
Company assessmentDirect peers
- Beaux Frères: Iconic Willamette Valley Pinot Noir estate known for single-vineyard designates and estate-grown production, sharing a similar premium-positioning, DTC-led business with Lemelson.
- Beckham Estate Vineyard: Living Soils collaborator producing organic Willamette Valley wines from estate vineyards; comparable boutique scale and direct-to-consumer orientation.
- Alexana Winery: Direct Living Soils collaborator focused on organic Willamette Valley Pinot Noir with estate vineyards, offering a parallel DTC and tasting room business model.
- Stoller Family Estate: Willamette Valley estate winery with single-vineyard Pinot Noir designate program, tasting room, and wine club model analogous to Lemelson's three-tier direct offering.
- Sokol Blosser Winery: Long-established, certified organic Willamette Valley Pinot Noir producer with comparable DTC, tasting room, and sustainability/LEED positioning that closely mirrors Lemelson's narrative.
- Soter Vineyards: Willamette Valley Pinot Noir specialist and Living Soils collaborative partner alongside Lemelson, with comparable estate-grown, certified organic philosophy and similar DTC/wine-club model.
- Domaine Drouhin Oregon: Larger Willamette Valley Pinot Noir house using gravity-flow production techniques comparable to Lemelson's, with similar estate vineyards across Dundee Hills/AVAs.
- Maysara Winery: Living Soils partner producing estate-grown, organic and biodynamic Pinot Noir and other wines from the Willamette Valley with a similar small-production, tasting-room-driven model.
- JK Carriere Wines: Willamette Valley Pinot Noir producer and Living Soils collaborative partner with a comparable small-scale estate model, emphasizing terroir-driven wines and DTC relationships.
Emerging players
- Penner-Ash Wine Cellars: Boutique Willamette Valley Pinot Noir producer with a single-vineyard designate program and DTC focus, operating at a comparable premium scale to Lemelson.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Lemelson Vineyards social profiles
Digital presenceLemelson Vineyards financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lemelson Vineyards leadership team
Management profileNumber of profiles
Profiles12 records
Lemelson Vineyards funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lemelson Vineyards M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lemelson Vineyards
What does Lemelson Vineyards do?
Lemelson Vineyards produces and sells estate-grown, certified organic wines—primarily Pinot Noir plus Pinot Gris, Chardonnay, Riesling, and Rosé—from five vineyards spanning three Willamette Valley AVAs using gravity flow winemaking and native yeast fermentation. The winery sells direct to consumers via its tasting room, online wine shop (shipping to ~40 US states), and a three-tier wine club with recurring shipments 2–3 times per year, and reaches trade markets through a wholesale distributor network across the US, Canada, UK, and Denmark.
Is Lemelson Vineyards a public or private company?
Lemelson Vineyards is a private company. It is classified as family owned and is currently operating.
When was Lemelson Vineyards founded?
Lemelson Vineyards was founded in 1999. It employs 11 to 50 people.
Where is Lemelson Vineyards based?
Lemelson Vineyards is headquartered in Carlton, United States, in the North America region.
How does Lemelson Vineyards make money?
Five revenue lines are on record. Direct Wine Sales are the primary driver. The others are wine Club Memberships, tasting Room Tasting Fees, wholesale/Distribution and event Hosting.
Who are Lemelson Vineyards's main competitors?
Direct peers on record are Beaux Frères, Beckham Estate Vineyard, Alexana Winery, Stoller Family Estate, Sokol Blosser Winery, Soter Vineyards, Domaine Drouhin Oregon, Maysara Winery and JK Carriere Wines. Penner-Ash Wine Cellars is listed as an emerging player.
Does Lemelson Vineyards have an API?
No public API is recorded for Lemelson Vineyards.
What industry is Lemelson Vineyards in?
Lemelson Vineyards's product category is Estate Winery. Its primary akta.pro industry code is AFAFAAAB, Wine Production & Winemaking, with a secondary code of CRADAIAB, Wine & Sparkling Wine Wineries & Brands. Its NAICS code is 312130 and its SIC code is 5180.