Otaja

E-commerce ERP Softwareotaja.de

Otaja is a privately held German software company founded in 2021 that provides enterprise resource planning (ERP) systems for small and medium-sized e-commerce companies. Its primary web domain is currently unreachable, and the firm has 1-10 employees.

Company typePrivate
Founded2021
HeadquartersOsterholz-scharmbeck, Germany
Headcount1–10
GTM typeB2B
OfferingSoftware

Otaja firmographics

Firmographics

Name: Otaja
Legal name: Not available - no company content found in source
Website: https://otaja.de
Company type: Private
Founded year: 2021
Headcount range: 1–10 employees
Short description: Otaja is a privately held German software company founded in 2021 that provides enterprise resource planning (ERP) systems for small and medium-sized e-commerce companies. Its primary web domain is currently unreachable, and the firm has 1-10 employees.
Ownership category
akta.pro rank

Otaja industry classification

Industry

Product category: E-commerce ERP Software
NAICS: Custom Computer Programming Services (541511)
SIC: Services-Computer Programming Services (7371)
akta.pro primary industry: Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA)

Keywords

Enterprise resource planning
E-commerce software
Inventory management
Order management
SMB ERP

Where Otaja is headquartered

Location

Headquarters

HQ city: Osterholz-scharmbeck
HQ country: Germany
HQ region: Europe

Markets served

Otaja business model

Business model

GTM type: B2B
Offering type: Software
Cost components: Personnel, Technology or R&D

Otaja product offering

Product offering

Core offering

Otaja primarily offers enterprise resource planning (ERP) systems designed for small and medium-sized e-commerce companies. The company operates as a private, for-profit software provider headquartered in Osterholz-Scharmbeck, Germany, founded in 2021. No further product details, modules, or feature breakdowns are available in the source data.

Differentiator

Problem solved

Functional benefit

Products and services

ERP System for E-commerce

Companies that use Otaja

Customer profile

Ideal customer profiles1 record

Otaja technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Otaja competitors and assessment

Company assessment

Direct peers

Brightpearl: Cloud ERP designed for retailers and SMB e-commerce merchants, covering order management, inventory, and financials. Directly comparable to Otaja's stated ERP-for-SMB-e-commerce offering and target customer segment.
Cin7: Inventory and order management ERP aimed at product sellers and SMB merchants integrating across e-commerce channels. Closely matches Otaja's positioning around back-office operations for SMB e-commerce.
TradeGecko (QuickBooks Commerce): Inventory and order management platform built for SMB e-commerce merchants; now part of Intuit's QuickBooks Commerce offering. Historically a direct competitor in Otaja's niche.
Ordoro: Back-office platform for SMB e-commerce merchants handling shipping, inventory, and dropshipping workflows. Comparable in target customer and operational scope to Otaja's ERP offering.
DEAR Systems: Cloud ERP and inventory management platform targeting small and mid-sized businesses, including e-commerce merchants. Overlaps directly with Otaja on ERP functionality and SMB segment.
Linnworks: Multi-channel e-commerce operations platform offering inventory, order, and shipping management for SMB merchants. Operates in the same ERP-adjacent back-office niche as Otaja.

Broad incumbents

Microsoft Dynamics 365 Business Central: Mid-market cloud ERP from Microsoft with extensive e-commerce integrations. A broad incumbent alternative for SMB merchants evaluating an ERP platform like Otaja.
Sage X3: Mid-market ERP from Sage serving distribution, manufacturing, and e-commerce-adjacent businesses. Comparable at the broader ERP-platform level though typically a tier above Otaja's SMB target.
SAP Business One: SAP's ERP offering aimed at small and mid-sized businesses, with retail/e-commerce deployments. Represents a large, well-capitalized incumbent competing in Otaja's target segment.
NetSuite (Oracle): Established cloud ERP suite used by small and mid-sized businesses including e-commerce operators. A broader incumbent whose SMB tier competes for the same customer wallet as Otaja.

Market position

Customer concentration

Otaja financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Otaja leadership team

Management profile

Number of profiles

Otaja funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Otaja M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Otaja

What does Otaja do?

When was Otaja founded?

Otaja was founded in 2021. It employs 1 to 10 people.

Where is Otaja based?

Otaja is headquartered in Osterholz-scharmbeck, Germany, in the Europe region.

Who are Otaja's main competitors?

Direct peers on record are Brightpearl, Cin7, TradeGecko (QuickBooks Commerce), Ordoro, DEAR Systems and Linnworks. Broad incumbents are Microsoft Dynamics 365 Business Central, Sage X3, SAP Business One and NetSuite (Oracle).

Does Otaja have an API?

No public API is recorded for Otaja.

What industry is Otaja in?

Otaja's product category is E-commerce ERP Software. Its primary akta.pro industry code is HDAEAEAA, Core ERP Suites (Financials, Procurement, Projects). Its NAICS code is 541511 and its SIC code is 7371.