Rackonnect
Rackonnect is a New Delhi-based sports-tech platform that operates India's largest integrated racket sports ecosystem, owning 13+ badminton, padel, and pickleball venues across North India and offering venue booking, tournaments, coaching, and equipment to 50K+ players.
- Company typePrivate
- Founded2021
- HeadquartersNew Delhi, India
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Rackonnect does
Rackonnect is a New Delhi-headquartered sports-tech platform operating what it describes as India's first and largest integrated racket sports ecosystem. The company was founded in 2021 and combines venue ownership, tournament management software, coaching programs, and equipment distribution to serve individual, junior, and corporate racket sports participants across North India. It owns and operates 13+ badminton, padel, and pickleball venues spanning Delhi NCR (Mehrauli, Noida sectors 21/45/141/149, Faridabad, Ghaziabad, Gurgaon sectors 63/65), Jaipur, Amritsar, Meerut, and Sonipat, and reports 50,000+ active players and 750+ tournaments organized cumulatively. Court prices range from ₹200/hour (Ghaziabad wooden courts) to ₹1,500/hour (Delhi padel courts), placing it across value and premium tiers.
The technical platform comprises a mobile application on Android and iOS, a venue booking system with real-time availability across the venue network, a tournament management solution with automated draws, live scoring, and notification features, and an API-accessible Software-as-a-Service offering with tiered pricing (Free, Starter at ₹2,500/tournament, Pro at ₹7,500/5 tournaments, Enterprise at ₹12,500/month). Payment processing is handled through Razorpay and PayU; analytics through Google Analytics; and marketing through Google Ads and Facebook Pixel. The platform supports a "Player Connect & Chat" feature for player networking within the app.
Rackonnect monetizes through five revenue streams: hourly court rentals (transaction fees across 20+ venues), tiered coaching subscriptions (Beginner at ₹4,999/month, Pro at ₹7,999/12 weeks, Elite at ₹12,999/16 weeks), tournament entry fees (₹600-₹1,000 per participant), shuttlecock distribution including its own RG-02, RG-01, and RD Pro-A lines plus the Sukoi distributorship across 8 North Indian states, and corporate event packages for named clients including Amex, Nokia, Tata, and MetLife. The company was founded by Dhruv M. Bagla and operates as an Indian private limited company with no disclosed institutional funding, parent entity, or acquisitions to date.
Rackonnect firmographics
Firmographics- Name
- Rackonnect
- Legal name
- Rackonnect
- Website
- https://rackonnect.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rackonnect is a New Delhi-based sports-tech platform that operates India's largest integrated racket sports ecosystem, owning 13+ badminton, padel, and pickleball venues across North India and offering venue booking, tournaments, coaching, and equipment to 50K+ players.
- Ownership category
- akta.pro rank
Rackonnect industry classification
Industry- Product category
- Sports Facility Operations & Racket Sports Platform
- NAICS
- Fitness and Recreational Sports Centers (713940)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash) (MPAKABAF)
- akta.pro secondary industries
- Tennis & Racquet Sports Facilities (MPAKAEAE), Tennis Leagues & Team Competitions (MPAKAAAJ), Racquet Sport Balls & Shuttlecocks Retail (CRAMAFAH)
Keywords
Where Rackonnect is headquartered
LocationHeadquarters
- HQ city
- New Delhi
- HQ country
- India
- HQ region
- Asia
Offices13 records
Markets served
Rackonnect business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Court & Venue Bookings: Pay-and-play court rentals across 20+ venues in multiple cities. Revenue from hourly court bookings for badminton, pickleball, padel, and other sports.
- Coaching Programs: Structured coaching programs across three levels: Beginner (₹4,999/month), Pro Level (₹7,999/12 weeks), and Elite Level (₹12,999/16 weeks). Includes certified coaches and professional infrastructure.
- Tournament Entry Fees: Revenue from tournament organization and player registration fees. Entry fees range from ₹600-₹1,000 per tournament.
- Shuttlecock Sales & Distribution: Sale of premium feather shuttlecocks (RG-02, RG-01, RD Pro-A) and distribution of Sukoi shuttles across 8 states in North India.
- Technology/Software Licensing: Tournament management software licensing with tiered pricing from Free to ₹12,500/month for Enterprise with API access and custom integrations.
- Corporate Events: Organization of corporate tournaments, birthday parties, and private events with custom packages.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Beginner Coaching - ₹4,999/month |
| Subscription | Multi-year contract | Pro Level Coaching - ₹7,999/12 weeks |
| Subscription | Multi-year contract | Elite Level Coaching - ₹12,999/16 weeks |
| Transaction based/ take rate | Pay-as-you-go | Tournament Entry Fees |
| Freemium | Monthly | Free Tournament Software - ₹0 |
| Subscription | Pay-as-you-go | Starter - ₹2,500/tournament |
| Subscription | Monthly | Pro - ₹7,500 |
| Subscription | Monthly | Enterprise - ₹12,500 |
| Unit Pricing | Pay-as-you-go | Badminton Court - Amritsar |
| Unit Pricing | Pay-as-you-go | Badminton Court - Delhi Mehrauli |
| Unit Pricing | Pay-as-you-go | Pickleball Courts - Delhi |
| Unit Pricing | Pay-as-you-go | Padel Courts - Delhi |
| Unit Pricing | Pay-as-you-go | Badminton Court - Faridabad |
| Unit Pricing | Pay-as-you-go | Badminton Court - Ghaziabad |
| Unit Pricing | Pay-as-you-go | Noida Indoor Stadium |
| Transaction based/ take rate | Pay-as-you-go | Shuttlecock Bulk Orders |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
Rackonnect product offering
Product offeringCore offering
Rackonnect operates an integrated racket sports ecosystem combining owned-and-operated sports venues (badminton, pickleball, padel courts across 20+ locations in North India) with a technology platform for court booking, tournament management, and player community. The company runs structured coaching programs (Beginner, Pro, Elite tiers), organizes 750+ tournaments including the Khelo Badminton Championship series, and sells premium feather shuttlecocks under its own brand (RG-02, RG-01, RD Pro-A) along with distribution of Sukoi shuttles across 8 North Indian states.
Product overview
Rackonnect is India's first and largest tech-based racket sports platform operating a platform-plus-modules architecture. The core Racket Sports Platform connects players with venue booking (Badminton, Padel, Pickleball courts across 15+ venues), tournament management (Tournament Solution Software with automated draws and live scoring), coaching programs (Badminton, Padel, Pickleball at Beginner/Pro/Elite levels), and the Rackonnect Mobile App (iOS/Android) for booking and community features. The company also sells physical products including Premium Feather Shuttles (RG-02, RG-01, RD Pro-A) and operates the REPPP venue brand (India's largest Padel & Pickleball Park). The ecosystem is complemented by the Knowledge Hub blog with 319 articles and tiered pricing plans (Free through Enterprise with API access).
Differentiator
Problem solved
Functional benefit
Brands
- REPPP: India's largest Padel & Pickleball Park, blending sports, lifestyle, and community.
Products and services
- Sports Venue Operations (Badminton, Pickleball, Padel Courts)
- Badminton Coaching Programs
- Tournament Management Software
- Rackonnect Mobile App (iOS & Android)
- Premium Feather Shuttlecocks (RG-02, RG-01, RD Pro-A)
- REPPP (Racket Entertainment Park) - Padel & Pickleball Park
- Corporate Sports Events & Custom Tournaments
Quantifiable outcome
- 50K+ active players on platform
- +5 more outcomes
Companies that use Rackonnect
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Rackonnect technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature6 records
Rackonnect partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Sukoi (Shuttlecocks)coreRackonnect became the official distributors of Sukoi shuttles in North India, later expanding to 8 states. This partnership enables Rackonnect to supply tournament-grade shuttlecocks through their venue network and bulk distribution channels.
Scale indicators12 records
Recent moves15 records
Expansion highlights7 records
Rackonnect competitors and assessment
Company assessmentDirect peers
- KheloMore: Indian sports discovery and booking app offering venue access and coaching across multiple sports; directly overlaps with Rackonnect's pay-and-play and coaching offerings.
- BookMyGame: India-based sports venue aggregation and booking platform; competes for the same casual and amateur player booking demand across North Indian metros.
- Playtomic: Global leader in padel and tennis court booking plus tournament management; same platform-plus-modules model Rackonnect uses, and the most direct comparable for venue booking + community SaaS in racquet sports.
- Hudle: Indian sports venue booking and community platform covering badminton, football, cricket, and other sports; competes with Rackonnect on venue discovery and booking in Delhi NCR.
- OYE Sports: India-based sports-tech startup operating venues and community programs across racquet and team sports; comparable as a multi-venue operator building a sports community platform.
Regional players
- Sportido: India-based sports venue discovery and booking app focused on connecting players to local facilities; a regional comparable with similar D2C booking mechanics though narrower in sport coverage.
Broad incumbents
- Yonex: Leading global badminton equipment brand with India operations and academy partnerships; comparable on equipment distribution and as a benchmark for tournament-grade shuttle positioning.
- Decathlon: Global sporting goods retailer with deep India presence including own badminton and padel venues; broader incumbent that competes on equipment retail and increasingly on community sports programming.
- Li-Ning: Global racquet sports equipment brand with growing India footprint; relevant incumbent for shuttlecock competition and sponsorship-driven tournament ecosystems.
Emerging players
- PlayPalace: Indian badminton and racquet sports venue operator with a community focus; smaller emerging competitor in the same venue-based ecosystem as Rackonnect's owned arenas.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks1 record
Key highlights7 records
Customer concentration
Rackonnect compliance and trust
Trust signalCompliance2 records
Rackonnect financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rackonnect leadership team
Management profileNumber of profiles
Profiles1 record
Rackonnect funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rackonnect M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rackonnect
What does Rackonnect do?
Rackonnect operates an integrated racket sports ecosystem combining owned-and-operated sports venues (badminton, pickleball, padel courts across 20+ locations in North India) with a technology platform for court booking, tournament management, and player community. The company runs structured coaching programs (Beginner, Pro, Elite tiers), organizes 750+ tournaments including the Khelo Badminton Championship series, and sells premium feather shuttlecocks under its own brand (RG-02, RG-01, RD Pro-A) along with distribution of Sukoi shuttles across 8 North Indian states.
Is Rackonnect a public or private company?
Rackonnect is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rackonnect founded?
Rackonnect was founded in 2021. It employs 11 to 50 people.
Where is Rackonnect based?
Rackonnect is headquartered in New Delhi, India, in the Asia region.
How does Rackonnect make money?
Six revenue lines are on record. Court & Venue Bookings are the primary driver. The others are coaching Programs, tournament Entry Fees, shuttlecock Sales & Distribution, technology/Software Licensing and corporate Events.
Who are Rackonnect's main competitors?
Direct peers on record are KheloMore, BookMyGame, Playtomic, Hudle and OYE Sports. Sportido is listed as a regional player. Broad incumbents are Yonex, Decathlon and Li-Ning. PlayPalace is listed as an emerging player.
Does Rackonnect have an API?
Yes. API access is included as a feature in the Pro pricing plan. Developers can build integrations using the Rackonnect API. No additional details provided about API type, authentication, rate limits, or versioning.
What industry is Rackonnect in?
Rackonnect's product category is Sports Facility Operations & Racket Sports Platform. Its primary akta.pro industry code is MPAKABAF, Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash), with a secondary code of MPAKAEAE, Tennis & Racquet Sports Facilities. Its NAICS code is 713940 and its SIC code is 7997.