Over
Over is a Cape Town-based mobile visual communications platform founded in 2011 that enables creators, small businesses, and personal-brand builders to design graphics and visual content from their phones.
- Company typePrivate
- Founded1999
- HeadquartersCape Town, South Africa
- Headcount51–100
- GTM typeB2C
- OfferingSoftware
Over firmographics
Firmographics- Name
- Over
- Legal name
- GoDaddy Operating Company, LLC
- Website
- https://madewithover.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Over is a Cape Town-based mobile visual communications platform founded in 2011 that enables creators, small businesses, and personal-brand builders to design graphics and visual content from their phones.
- Ownership category
- akta.pro rank
Where Over is headquartered
LocationHeadquarters
- HQ city
- Cape Town
- HQ country
- South Africa
- HQ region
- Africa
Markets served
Over business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Over product offering
Product offeringCore offering
Over is a mobile visual communications tool that lets individuals and small businesses create graphics, marketing visuals, branded content, and social media posts from their phone. The offering centers on a phone-based design application with templates and assets aimed at enabling non-designers to build a brand or grow a business without needing professional graphic design skills.
Differentiator
Problem solved
Functional benefit
Products and services
- Over Over is a mobile visual communications application that allows users to create graphics, branded content, marketing visuals, and social media posts from their phone, targeting individual creators and small business owners without professional design skills.
Companies that use Over
Customer profileIdeal customer profiles1 record
Over technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Over competitors and assessment
Company assessmentEmerging players
- Snappa: Snappa is a niche online graphic design tool targeted at non-designers and marketers for quick social media and blog graphics — a smaller, focused competitor to Over's content creation use case.
- Desygner: Desygner is an emerging online and mobile design platform with a freemium model aimed at SMBs and marketers, offering similar template-based marketing content capabilities to Over.
- Stencil: Stencil is a lightweight online image and graphic design tool for marketers and bloggers, providing a focused, lower-cost alternative for the same SMB quick-graphics use case Over addresses.
Direct peers
- PicMonkey: PicMonkey is a browser- and mobile-based photo editing and graphic design tool serving small businesses and content creators — overlapping with Over on social graphics, branded content, and quick design workflows.
- Adobe Express: Adobe Express (formerly Adobe Spark) is Adobe's mobile-first design tool for quick social graphics, videos, and marketing collateral, targeting the same SMB and creator use cases as Over.
- Canva: Canva is the dominant mobile and web-based graphic design platform for non-designers, SMBs, and creators — directly competing with Over/GoDaddy Studio on templates, brand kits, and social media content creation.
- VistaCreate (formerly Crello): VistaCreate is a graphic design platform from Vista (parent of 99designs and Vistaprint) focused on SMB marketing collateral, offering mobile design and template-based content creation similar to Over.
- Picsart: Picsart is a mobile-first creative platform combining photo/video editing, templates, and AI tools for creators and SMBs — closely overlapping with Over's mobile design and content creation value proposition.
Broad incumbents
- Figma: Figma is a broad collaborative design platform that, while primarily serving product designers, is increasingly extending into marketing and content design, providing adjacent competition and a strategic ceiling for design-tool category leaders.
Others
- Buffer: Buffer is a social media management platform with its own content creation features and integrations; it is an ecosystem participant that competes indirectly with Over for SMB social-content workflows.
Market position
Customer concentration
Over social profiles
Digital presenceOver financial estimates
Financial estimateRevenue estimate
Valuation estimate
Over leadership team
Management profileNumber of profiles
Profiles3 records
Over funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Over M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Over
What does Over do?
Over is a mobile visual communications tool that lets individuals and small businesses create graphics, marketing visuals, branded content, and social media posts from their phone. The offering centers on a phone-based design application with templates and assets aimed at enabling non-designers to build a brand or grow a business without needing professional graphic design skills.
Is Over a public or private company?
Over is a private company. It is classified as corporate owned and is currently operating.
When was Over founded?
Over was founded in 1999. It employs 51 to 100 people.
Where is Over based?
Over is headquartered in Cape Town, South Africa, in the Africa region.
Who are Over's main competitors?
Emerging players on record are Snappa, Desygner and Stencil. Direct peers are PicMonkey, Adobe Express, Canva, VistaCreate (formerly Crello) and Picsart. Figma is listed as a broad incumbent. Buffer is listed as an others.
Does Over have an API?
No public API is recorded for Over.