Zodiac
Zodiac (Công ty Cổ phần Đầu tư Hoàng Đạo) is a Hanoi-based private Vietnamese technology company founded in 1991 that delivers audio-visual equipment distribution, education technology, and system integration services — primarily serving education, enterprise, defense, hospitality, and government sectors across Vietnam.
- Company typePrivate
- Founded1991
- HeadquartersHanoi, Vietnam
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Zodiac does
Zodiac (Công ty Cổ phần Đầu tư Hoàng Đạo) is a privately held Vietnamese technology company founded on April 13, 1991 in Hanoi, with a second branch in Ho Chi Minh City. It operates across four business areas: presentation equipment, education technology, system integration, and defense/security. The company holds exclusive Vietnam distribution rights for Optoma projectors (since 2005), Maxell, Xoceco interactive displays, UVS video wall processors, and Legrand AV brands (Vaddio, Chief, Da-Lite, Luxul, Middle Atlantic), and is a certified defense-industry participant under Vietnam's Ministry of National Defense since 2015.
Its core technology stack spans hardware (Optoma/Maxell projectors at 3,000-12,000 lumens from FHD to 4K UHD, Xoceco and AUO Display Plus interactive flat panels 65-86 inches, Unilumin LED walls with 1.2-3.9 mm pixel pitch, Lumens document cameras, Vaddio PTZ cameras) and software/solutions (Class Saathi AI-powered Bluetooth-clicker education platform with personalized learning and 24/7 AI tutoring; CaLabo EX digital language lab system; Smart Meeting Room, Smart Classroom, Smart School, Command & Control Center, 3D Mapping, and 3D Golf Simulator integrated solutions). The company invests in localization features including Vietnamese handwriting recognition on Optoma 5 Series interactive displays (Google EDLA certified) and AI-powered conference and classroom camera framing/tracking.
Zodiac generates revenue across multiple streams: one-time hardware sales of AV equipment through exclusive distributions and channel partners; professional system integration services (consultation, design, installation, commissioning) for education, corporate, government, defense, hospitality, and healthcare verticals; and recurring managed warranty/maintenance services through company-owned service centers (24-month projector body warranty, 12-month/1000-hour lamp warranty, 48-hour Optoma response). The go-to-market is hybrid — direct enterprise field sales for large projects, plus a nationwide authorized distributor network spanning Northern, Central, and Southern Vietnam (HDRADIO, Easy Vietnam, Mặt Trời Việt, JVS, AVcenter) for SMB and educational institutional reach, supplemented by an e-commerce storefront (avcenter.vn). Education is the primary vertical, complemented by a defense vertical built on the 2015 MoD certification and a real estate diversification line via Zodiac Building, a 15-16 story commercial office tower in Cau Giay IT Park, Hanoi.
Zodiac firmographics
Firmographics- Name
- Zodiac
- Legal name
- Công ty Cổ phần Đầu tư Hoàng Đạo
- Website
- https://zodiac.com.vn
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Zodiac (Công ty Cổ phần Đầu tư Hoàng Đạo) is a Hanoi-based private Vietnamese technology company founded in 1991 that delivers audio-visual equipment distribution, education technology, and system integration services — primarily serving education, enterprise, defense, hospitality, and government sectors across Vietnam.
- Ownership category
- akta.pro rank
Zodiac industry classification
Industry- Product category
- Audio-Visual System Integration
- NAICS
- Sign Manufacturing (339950), Indoor and Outdoor Display Advertising (54185), Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511)
- SIC
- Retail-Radio, Tv & Consumer Electronics Stores (5731), Search, Detection, Navagation, Guidance, Aeronautical Sys (3812)
- akta.pro primary industry
- Digital Signage & Campus Communication Displays (EDAEAHAM)
- akta.pro secondary industries
- Digital Signage & Commercial Displays (HDACADAL), Corporate Event Decor, Branding & Signage (HSACADAJ)
Keywords
Where Zodiac is headquartered
LocationHeadquarters
- HQ city
- Hanoi
- HQ country
- Vietnam
- HQ region
- Asia
Offices2 records
Markets served
Zodiac business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Hardware Sales: Sale of projectors, interactive displays, LED screens, audio systems, and related AV equipment through exclusive distribution partnerships with global brands
- System Integration Services: Consulting, design, installation, and commissioning of integrated AV solutions for smart meeting rooms, education facilities, command centers, and defense applications
- Warranty and Technical Services: After-sales warranty, maintenance, and repair services through authorized service centers with committed response times
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Various projector models at different price points |
| Hybrid | Multi-year contract | Education technology solutions with consultation |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Zodiac product offering
Product offeringCore offering
Zodiac is a Vietnamese AV technology distributor and system integrator that supplies presentation equipment (projectors, interactive displays, LED walls, document cameras), delivers turnkey integrated AV solutions (smart meeting rooms, command centers, smart classrooms, hotel AV, 3D mapping), distributes education technology platforms (Class Saathi AI, CaLabo EX language labs), and provides national defense/security technology solutions. The company also owns and operates Zodiac Building, a 16-story commercial office tower in Hanoi.
Product overview
Zodiac is a technology company with 35+ years of experience in Audio Visual (AV) solutions in Vietnam. The company operates a diversified portfolio organized into four main business areas: (1) Presentation Equipment including Optoma, Maxell, and Christie projectors (WXGA to 4K UHD, 3,000-12,000 lumens), Xoceco and AUO interactive displays (65-86 inches), Unilumin LED walls (1.2-3.9mm pixel pitch) with UVS image processors, and Lumens document cameras; (2) Education Technology featuring Class Saathi AI-powered assessment platform with Bluetooth clickers and personalized learning, CaLabo EX digital language laboratory (50% Japan market share), and integrated Smart Classroom and Smart School solutions; (3) System Integration delivering turnkey solutions for smart meeting rooms (4K camera/audio/presentation), command centers, large-format displays, 3D golf simulators, 3D projection mapping, paperless meeting rooms, home cinema, hotel/restaurant AV, and defense/security systems; (4) Real Estate through Zodiac Building (15-story office tower in Hanoi IT Park). The company serves education, enterprise, government, healthcare, transportation, power, and national defense sectors.
Differentiator
Problem solved
Functional benefit
Brands
- Zodiac Clarity: A subsidiary of Zodiac Group, serving as the official distributor of Legrand AV products in Vietnam including Vaddio, Chief, Da-Lite, Luxul, and Middle Atlantic. Also manages AVCenter distribution operations.
- Teksea
- Hoàng Đạo
- Zodiac Building
Products and services
- Máy chiếu (Projectors) Projection devices including Optoma, Maxell, and Christie projectors ranging from home entertainment to professional installation models with resolutions from Full HD to 4K UHD and brightness from 3,000 to 12,000 lumens.
- Màn hình tương tác (Interactive Displays)
Quantifiable outcome
- 35+ years of successful operation in Vietnamese AV market
- +2 more outcomes
Companies that use Zodiac
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles4 records
Zodiac technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability11 records
Feature3 records
Zodiac partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered strategic, core and supporting.
- Học viện Kỹ thuật Quân sự (Military Technical Academy)strategicStrategic cooperation in defense technology. Zodiac and the Academy's Aerospace Department collaborating on defense technology solutions and human resource development.
- OptomacoreExclusive distributor of Optoma projectors in Vietnam since 2005. Optoma is a leading global projector brand. Zodiac distributes the full range including home, education, and professional projectors.
- MaxellcoreExclusive distributor of Maxell projectors in Vietnam. Maxell projectors are distributed alongside Optoma products.
- XocecocoreExclusive distributor of Xoceco interactive displays in Vietnam. Xoceco LPM series interactive screens distributed for education and corporate use.
- UVS (Ultimate Visual Solution)coreExclusive distributor of UVS video wall solutions including image processors (WBC series) in Vietnam.
- LumenssupportingIntegration partner for Lumens document cameras (DC-125, DC-172) used in education and presentation applications.
- AVIXAsupportingOfficial member of AVIXA (Audiovisual and Integrated Experience Association), the international AV industry association, demonstrating commitment to industry standards.
- TagHive (Class Saathi)coreDistribution partner for Class Saathi - world's first AI-powered Bluetooth clicker education technology. Solution deployed in over 10,000 classrooms globally.
- CHIeru (CaLabo EX)corePartnership for CaLabo EX digital language lab system from Japan. CaLabo holds 50% market share in Japan's digital language lab market and serves as the industry standard.
- Legrand AVcoreOfficial distributor of Legrand AV products including Vaddio cameras, Chief mounting solutions, Da-Lite screens, Luxul networking, and Middle Atlantic rack systems in Vietnam.
- Tổng cục Công nghiệp Quốc phòngstrategicOfficial certification and ongoing partnership for providing defense industry solutions and technologies.
- HDRADIO VietnamsupportingNorthern region distributor: Số 166 Phố Vọng, P. Đồng Tâm, Q. Hai Bà Trưng, Hà Nội. Tel: 1800 0042
- AVcenter (Audio Visual Center)supportingDistribution center of Zodiac Clarity. Address: Số 3, đường số 32 Khu đô thị Vạn Phúc, Phường Hiệp Bình Phước, TP. Thủ Đức, HCM. Tel: 090 219 6091
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
Zodiac competitors and assessment
Company assessmentBroad incumbents
- Midwich Group: UK-listed global AV product distributor with significant APAC presence. Comparable in distribution-heavy model serving AV resellers and integrators, though Midwich operates at materially larger scale and across multiple geographies.
- FPT Corporation: Vietnam's largest technology conglomerate spanning IT services, telecommunications, and education technology. Comparable as a Vietnam-headquartered technology integrator with government and education exposure, but at vastly larger scale and broader scope.
- AVI-SPL: World's largest AV systems integrator offering enterprise-wide AV/UC solutions across corporate, education, and government. Comparable core offering (AV integration + managed services) but vastly larger scale and global footprint.
- PSAV (Encore Global): Global leader in event/hospitality AV services and meeting solutions. Comparable in the AV integration and event technology services, but Encore operates at significantly larger scale across hospitality, corporate events, and conferences.
Direct peers
- Solotech: Canadian AV integrator with growing US/international footprint providing audio, video, lighting, and rigging integration for live events, corporate, and education. Comparable system integration business model and enterprise customer focus.
- Vega Global: Singapore-headquartered AV system integrator operating across Southeast Asia with a similar mix of equipment distribution, integration services, and vertical-specific solutions (corporate, education, government). Closest regional comparable in business model and customer mix.
- Electro Sonic / Solutionz: North American AV distribution and integration specialist. Comparable as a value-added AV distributor offering integration services, though operating primarily in the US/Canada rather than Vietnam.
Regional players
- Tinh Van Technology (Tinh Vân Group): Vietnamese IT services and technology company headquartered in Hanoi. Comparable as a Vietnam-based technology services firm with similar headcount and B2B/government exposure, though focused on software/IT rather than AV integration.
- RGB Communications: UK AV distributor and integration specialist serving commercial and education verticals. Comparable distribution-plus-integration model, though focused on UK/European markets rather than Southeast Asia.
Others
- Sharp NEC Display Solutions: Global manufacturer of commercial displays and projectors. Comparable product category to Zodiac's display and projection distribution lines, but operates upstream as an OEM/brand owner rather than as a distributor/integrator.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Zodiac social profiles
Digital presenceZodiac compliance and trust
Trust signalCompliance6 records
Zodiac financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zodiac leadership team
Management profileNumber of profiles
Profiles5 records
Zodiac subsidiaries and ownership
Company hierarchySubsidiaries3 records
Zodiac funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zodiac M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zodiac
What does Zodiac do?
Zodiac is a Vietnamese AV technology distributor and system integrator that supplies presentation equipment (projectors, interactive displays, LED walls, document cameras), delivers turnkey integrated AV solutions (smart meeting rooms, command centers, smart classrooms, hotel AV, 3D mapping), distributes education technology platforms (Class Saathi AI, CaLabo EX language labs), and provides national defense/security technology solutions. The company also owns and operates Zodiac Building, a 16-story commercial office tower in Hanoi.
Is Zodiac a public or private company?
Zodiac is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Zodiac founded?
Zodiac was founded in 1991. It employs 51 to 100 people.
Where is Zodiac based?
Zodiac is headquartered in Hanoi, Vietnam, in the Asia region.
How does Zodiac make money?
Three revenue lines are on record. Hardware Sales are the primary driver. The others are system Integration Services and warranty and Technical Services.
Who are Zodiac's main competitors?
Broad incumbents on record are Midwich Group, FPT Corporation, AVI-SPL and PSAV (Encore Global). Direct peers are Solotech, Vega Global and Electro Sonic / Solutionz. Regional players are Tinh Van Technology (Tinh Vân Group) and RGB Communications. Sharp NEC Display Solutions is listed as an others.
Does Zodiac have an API?
No public API is recorded for Zodiac.
What industry is Zodiac in?
Zodiac's product category is Audio-Visual System Integration. Its primary akta.pro industry code is EDAEAHAM, Digital Signage & Campus Communication Displays, with a secondary code of HDACADAL, Digital Signage & Commercial Displays. Its NAICS code is 339950 and its SIC code is 5731.