Allied Group Sales

What Allied Group Sales does

Allied Group Sales, Inc. is a privately held manufacturer's representative agency headquartered in Phoenix, Arizona, founded on July 1, 1997, when Don Kaminski and Dave Mehrer acquired Allied Geis Sales. The company operates two divisions — an Electrical Division and a Lighting & Controls Division — representing 35+ manufacturers across conduit, wire and cable, transformers, wiring devices, fire safety, enclosures, LED and architectural lighting, lighting controls, and poles. Core manufacturer principals include Atkore (Calbond, Calbrite, Heritage Plastics, FRE Composites, HDPE Conduit), Legrand (Cablofil, Wiremold, Pass & Seymour, Connectrac, On-Q), Southwire, Signify, Federal Pacific, Kidde, Western Tube, Picoma, and a long tail of lighting brands. The agency employs approximately 36-40 professionals across offices in Phoenix (corporate headquarters with warehouse and 1,000 sq ft training center), Albuquerque (opened May 2022), and Henderson/Las Vegas, serving the Arizona, New Mexico, El Paso, and Las Vegas markets.

The business model is commission-based: Allied Group Sales earns manufacturer representative commissions by selling specified manufacturer products through distributor, contractor, and specifier networks in its protected Southwest territories. Pricing is quote-based and routed through distribution channels; the agency does not list public pricing. Go-to-market is enterprise field sales, combining outside sales representatives, inside sales/customer service, specification support, quotations management, and warehouse will-call operations. The company supports its channel with a marketing program that includes a website with interactive line cards, a training hub, monthly newsletter, NEMRA membership, manufacturer showcase events, and an AGS Beyond Business community initiative.

Allied Group Sales is owned and led by four principal partners: Tim Klei (President & CEO since 2016), Michael Knoblock (Principal, VP Sales Lighting & Controls since 2017), Nick Hobbs (Principal, VP Sales Electrical Legrand since 2022), and Sean Hegna (Principal, VP Sales Electrical since 2023). The company has no outside investors, no venture capital or private equity backing, and no publicly disclosed revenue or funding history. Strategic milestones include the 2018 acquisition of Total Lighting & Control, the 2019 rebrand into two divisions, the 2021 office and warehouse renovation with EV charging stations, the 2022 Albuquerque office opening, and a sustained cadence of new manufacturer line additions through 2026.

Name

Allied Group Sales

Legal name

Allied Group Sales, Inc.

Website

https://alliedgroupsales.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Allied Group Sales is a Phoenix-based manufacturer's representative agency representing 35+ electrical and lighting manufacturers across Arizona, New Mexico, Las Vegas, and El Paso through two divisions (Electrical and Lighting & Controls), serving distributors, contractors, and specifiers on a commission-based field sales model.

Ownership category

akta.pro rank

Headquarters

HQ city

Phoenix

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Manufacturer Representative Commissions: As a manufacturer's representative agency, Allied Group Sales earns commissions from electrical and lighting manufacturers for representing their product lines and generating sales through distributor and contractor networks in the Southwest region.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Allied Group Sales is a manufacturer's representative agency connecting electrical and lighting manufacturers with electrical distributors, contractors, specifiers, and government projects across the Southwest United States (Arizona, New Mexico, Las Vegas, El Paso). The agency operates two divisions—an Electrical Division (conduit, wire and cable, transformers, fire safety, enclosures, fittings, grounding) and a Lighting & Controls Division (LED, architectural, emergency, sports lighting and controls)—supported by outside and inside sales, local warehouse inventory, and a Phoenix training center.

Product overview

Allied Group Sales is a manufacturer's representative agency serving the Southwest US market with two primary divisions: the Electrical Division and the Lighting & Controls Division. The electrical division represents manufacturers of conduits (Atkore Calbond, Calbrite, HDPE, Heritage Plastics, FRE Composites), wire management systems (Legrand Cablofil, Wiremold, Connectrac), wiring devices (Legrand Pass & Seymour, On-Q), wire and cable (Southwire), transformers (Federal Pacific), fire safety (Kidde), grounding (Galvan), tubing (Western Tube), enclosures (Unity Manufacturing), and fittings (Picoma). The lighting & controls division provides comprehensive LED and architectural lighting solutions through manufacturer partnerships including Amerlux, Atlas, DALS, Elite, ESL Vision, FSC Lighting, GM Lighting, JESCO, Lightheaded, LiteTheNite, Meomi, PEMCO, Portor, PreciseLED, Signify, SLG Sports, SMRT, Specialty Lighting, XtraLight, and designer collections (A-We Lighting). The company also offers manufacturer design tools, design consultation services, photometric studies, and project support services.

Differentiator

Problem solved

Functional benefit

Products and services

• Electrical Services Consultative sales representation delivering electrical solutions from project groundbreaking through energization, covering PVC and temporary power products through controls start-up after building energization for electrical contractors, distributors, and specifiers across Arizona, New Mexico, Las Vegas, and El Paso.
• Lighting & Controls Services Manufacturer representation services covering fixture and control systems design, layouts, product selections, photometric studies, submittals, and control system start-up for lighting and controls projects across the Southwest U.S.

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

39 partnerships are on record, tiered minor, core and major.

• Cem-TecminorChannel Partner/ Reseller/ Distributor · 13 May 2026Third-generation family-owned manufacturer specializing in high-quality steel light poles for street lighting, traffic control, cellular towers, and specialty applications. Established 1974.
• A-We LightingminorChannel Partner/ Reseller/ Distributor · 20 February 2026Curated collection of designer lighting brands including Pikart Lights, Braga Illuminazione, POÉMIA, Maiizen, and Dovain Studio. Offers distinctive style, craftsmanship, and customizable design for indoor and outdoor spaces. Available in Arizona.
• Bodine (by Signify)minorChannel Partner/ Reseller/ Distributor · 2 February 2026High-quality emergency lighting components including emergency LED drivers, inverters, and control solutions supporting UL, NEC, and life-safety requirements. Now represented throughout Arizona market.
• DesignPoleminorChannel Partner/ Reseller/ Distributor · 27 January 2026Lighting poles and columns in composite and concrete with modern finishes, customizable graphics, and optional internal lighting. Available across Arizona, Las Vegas, and New Mexico/El Paso.
• ELCO LightingminorChannel Partner/ Reseller/ Distributor · 21 January 2026Comprehensive LED lighting solutions including recessed lighting, downlights, track lighting, pendants, under-cabinet lighting, wall packs, exit and emergency lights. Available for Arizona territory.
• Atkore (Calbond, Calbrite, Heritage Plastics, FRE Composites, HDPE Conduit)coreChannel Partner/ Reseller/ DistributorAtkore provides PVC-coated conduits, stainless steel systems, HDPE conduit, rigid PVC conduit, and fiberglass conduit products. Calbond products protect electrical systems in corrosive environments. Calbrite manufactures stainless-steel systems for harsh environments. Products are used in mining, oil and gas, food and beverage, and infrastructure applications.
• Legrand (Cablofil, Connectrac, On-Q, Pass & Seymour, Power Bus Way, Wiremold)coreChannel Partner/ Reseller/ DistributorLegrand provides wire cable trays, floor-based raceway solutions, intercom/camera/audio/lighting control systems, electrical wiring devices, EV chargers, power bus way systems, and wire/cable management pathway solutions. Multiple Legrand teams handle different product lines.
• SouthwirecoreChannel Partner/ Reseller/ DistributorSouthwire is a leading manufacturer of wire and cable products for utility, residential, commercial, EV charging, and data centers. AGS expanded partnership to include full EPES portfolio including Tools & Equipment and Engineered Solutions across entire region.
• Federal PacificmajorChannel Partner/ Reseller/ DistributorManufacturers of dry type transformers and medium voltage switchgear. Serving electrical distribution for over 50 years.
• KiddemajorChannel Partner/ Reseller/ DistributorWorld's largest manufacturer of fire safety products including smoke alarms, carbon monoxide alarms, fire extinguishers, and other life safety products. Products serve residential and commercial markets.
• Western Tube (Division of Zekelman Industries)majorChannel Partner/ Reseller/ DistributorLeading producer of steel tubing, both black and galvanized, for Western USA. ISO certified and UL listed. Meets ASTM, CSA, AASHTO, ANSI requirements.
• Picoma (Division of Zekelman Industries)majorChannel Partner/ Reseller/ DistributorLeading manufacturer of electrical conduit fittings including galvanized elbows, couplings, nipples, and EC&N package products. 100% made and melted in America products.
• SignifymajorChannel Partner/ Reseller/ DistributorProvides design resource tools, lighting education, literature, product selection guides, rebates, warranties, and design tools for professional lighting products.
• AmerluxminorChannel Partner/ Reseller/ DistributorLighting manufacturer providing videos, training, literature, product finder, and warranty support for Arizona territory.
• Atlas Lighting ProductsminorChannel Partner/ Reseller/ DistributorProvides videos, literature library, IES files, and rebate tools for lighting products. Warehouse features high bay lighting fixtures from Atlas.
• Elite LightingminorChannel Partner/ Reseller/ DistributorLighting manufacturer with videos, literature, and rebate calculator. Products featured in AGS warehouse demonstrations.
• DALSminorChannel Partner/ Reseller/ DistributorProvides mobile apps, literature, virtual showroom, and warranty support for LED lighting products.
• ESL VisionminorChannel Partner/ Reseller/ DistributorProvides product videos, literature, and IES files for LED lighting solutions.
• JESCO LightingminorChannel Partner/ Reseller/ DistributorProvides videos, literature, photometric files, and warranty support for architectural and commercial lighting.
• Lightheaded LightingminorChannel Partner/ Reseller/ DistributorLighting manufacturer providing catalog videos, literature, and warranty support.
• Barron Lighting GroupminorChannel Partner/ Reseller/ DistributorExit and emergency lighting manufacturer featured in AGS facility. Products used in warehouse demonstrations.
• DialightminorChannel Partner/ Reseller/ DistributorLighting manufacturer featured in AGS warehouse demonstrations with high bay lighting fixtures.
• Channell CorporationminorChannel Partner/ Reseller/ DistributorUS manufacturer and global supplier of fiber optic solutions, thermoplastic pedestals, and grade level vaults for outside plant construction.
• Edwards SignalingminorChannel Partner/ Reseller/ DistributorProvides signaling solutions from simple horns and bells to factory automation signaling utilizing PLC or Devicenet network.
• Galvan ElectricalminorChannel Partner/ Reseller/ DistributorCopper coated, galvanized, stainless steel and solid copper ground rods plus grounding accessories.
• Unity ManufacturingminorChannel Partner/ Reseller/ DistributorTexas-based manufacturer of metal electrical enclosures including NEMA 1 and 3R enclosures, wireway, utility cabinets, and custom enclosures.
• MB CableminorChannel Partner/ Reseller/ DistributorCustom wire and cable solutions including custom marking, bundling, striping, pulling grips, and sequential footage markers.
• FSC LightingminorChannel Partner/ Reseller/ DistributorLighting manufacturer featured in AGS warehouse with videos, literature, IES files, and warranty support.
• SMRT ControlsminorChannel Partner/ Reseller/ DistributorProvides videos, mobile apps, and literature for lighting control solutions.
• XtraLightminorChannel Partner/ Reseller/ DistributorLED lighting solutions manufacturer providing videos, library, and warranty support.
• PEMCO LightingminorChannel Partner/ Reseller/ DistributorLighting manufacturer providing videos, literature, and warranty support.
• Portor LightingminorChannel Partner/ Reseller/ DistributorLighting manufacturer providing videos, literature, and warranty support.
• PreciseLEDminorChannel Partner/ Reseller/ DistributorLED lighting manufacturer providing videos, literature, and warranty support.
• SLG Sports LightingminorChannel Partner/ Reseller/ DistributorSports lighting manufacturer providing videos, literature, IES files, and warranty support.
• Specialty Lighting (SLI)minorChannel Partner/ Reseller/ DistributorProvides videos, brochures, and warranty support for specialty lighting products.
• LiteTheNiteminorChannel Partner/ Reseller/ DistributorLighting manufacturer providing videos, literature, and warranty support.
• Meomi LightingminorChannel Partner/ Reseller/ DistributorLighting manufacturer providing catalogs and energy savings calculator tool.
• Inverter Systems Inc.minorChannel Partner/ Reseller/ DistributorProvides training videos, literature, FAQs, and warranty for inverter products.
• GM LightingminorChannel Partner/ Reseller/ DistributorProvides video gallery, literature, tech files, and warranty for lighting products.

Scale indicators3 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• Eaton Corporation: Major electrical manufacturer (power management, electrical components) employing independent rep agencies; AGS Principal Sean Hegna brings 13 years of Eaton experience, illustrating the cross-flow between manufacturer-direct and rep agency roles in the same industry.
• Legrand: Global electrical manufacturer (Cablofil, Wiremold, Pass & Seymour, On-Q, Connectrac, Power Bus Way) and current major AGS partner. Comparable as a major incumbent in the same broader electrical products industry that relies on rep agency relationships for regional coverage.
• Acuity Brands: Major North American lighting manufacturer (Lithonia, Aculux, etc.) that distributes through multiple rep agencies across the country. AGS actively competes with other regional reps for Acuity line-card coverage, and Acuity competes with Signify for specifier mindshare within AGS's Southwest territory.
• Southwire: Leading North American wire and cable manufacturer and current AGS partner across AZ, NM, Las Vegas, and El Paso (expanded April 2026). Comparable as a major incumbent in the electrical products industry that uses rep agencies for regional specification and distribution coverage.
• Wesco International: Major global electrical and communications distributor operating downstream of AGS's rep agency principals. Shares the same electrical products value chain and end-customer base (contractors, specifiers, infrastructure) in the Southwest US.
• Atkore: Manufacturer of conduit, cable, and electrical infrastructure products (Calbond, Calbrite, Heritage Plastics, FRE Composites, HDPE Conduit) and current AGS partner serving mining, oil and gas, food and beverage, and infrastructure applications. Comparable as an electrical industry incumbent using rep agencies for regional coverage.
• Hubbell Incorporated: Large electrical manufacturer (wiring devices, lighting, electrical products) that uses independent rep agencies and competes with AGS's existing principals for distributor mindshare in the Southwest territory.
• Signify: World-leading lighting manufacturer (formerly Philips Lighting) and current key AGS partner represented across the Southwest. Operates in the same electrical/lighting products category and the same distributor/contractor/specifier customer base, using rep agencies to drive regional sales.
• Graybar Electric Company: Major North American electrical distributor providing a key channel through which AGS-represented lighting and electrical products reach contractor, commercial, and infrastructure end users in the Southwest region.

Others

• National Electrical Manufacturers Representatives Association (NEMRA): The trade association of independent electrical manufacturers' representatives. AGS is a member and CEO Tim Klei sits on the Board of Directors, providing direct industry-network and benchmarking context for the rep agency business model.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

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Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Allied Group Sales