Logistra
Logistra is a Norwegian SaaS company operating Cargonizer, a cloud-based multi-carrier shipping management platform. It serves approximately 6,000 SMBs and e-commerce businesses across Norway through direct subscriptions and a 30+ integration partner ecosystem.
- Company typePrivate
- Founded2004
- HeadquartersÅndalsnes, Norway
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Logistra does
Logistra AS is a Norwegian private software company founded in 2004 and headquartered in Åndalsnes, Norway, that develops and operates Cargonizer, a cloud-based multi-carrier shipping management system. The platform enables businesses to register shipments, generate labels, calculate freight costs across 600 supported carriers (150 with EDI integration, 450 without), and distribute printing across locations and partners via the DirectPrint cloud-connected device. Cargonizer is exposed as a REST XML/JSON API and is paired with Cargonizer Agent, a desktop integration tool that automatically pulls orders from ERP, accounting, e-commerce, and POS systems and creates shipments within Cargonizer.
The company's core technology stack is a 20+-year freight-software codebase with deep carrier-EDI connectivity, a public API, and integration modules for Norwegian/Nordic ERPs (Visma, Tripletex, PowerOffice, 24SevenOffice), e-commerce platforms (Shopify, WooCommerce, plus Norwegian platforms such as Gurusoft, 24nettbutikk, Cateno), WMS providers (iSYS, Ongoing, Rackbeat), and POS systems (PCKasse). In 2022 Logistra merged with former competitor Proteria, adding freight and customs expertise and contributing to a Fraktavtaler product that resells Bring and Postnord volume-discount freight agreements to customers with no markup and invoicing handled via Proteria. The company has launched a 3PL (third-party logistics) services offering and a DirectPrint hardware add-on, expanding beyond pure SaaS. Distribution is API-first plus channel-driven, with a 30+ partner ecosystem of integration partners and digital agencies that resell and embed Cargonizer. The company is privately held, has approximately 8 employees, serves ~6,000 businesses, processes ~40,000 shipments per day, and operates primarily in Norway.
Logistra firmographics
Firmographics- Name
- Logistra
- Legal name
- Logistra AS
- Website
- https://logistra.no
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Logistra is a Norwegian SaaS company operating Cargonizer, a cloud-based multi-carrier shipping management platform. It serves approximately 6,000 SMBs and e-commerce businesses across Norway through direct subscriptions and a 30+ integration partner ecosystem.
- Ownership category
- akta.pro rank
Where Logistra is headquartered
LocationHeadquarters
- HQ city
- Åndalsnes
- HQ country
- Norway
- HQ region
- Europe
Offices1 record
Markets served
Logistra business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Cargonizer Subscription: Monthly subscription-based SaaS model with tiered plans based on shipment volume. No setup fee, no binding period, no hidden costs. Revenue tiers range from Basic (300 parcels/year at 149 NOK/month) to Enterprise (10,000+ parcels/year, contact for pricing).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Basic - 300 parcels/year |
| Subscription | Monthly | Medium - 1,000 parcels/year |
| Subscription | Monthly | Plus - 2,000 parcels/year |
| Subscription | Monthly | Extended - 5,000 parcels/year |
| Subscription | Monthly | Extended+ - 7,500 parcels/year |
| Subscription | Monthly | Large - 10,000 parcels/year |
| Subscription | Monthly | Enterprise - 10,000+ parcels/year |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Logistra product offering
Product offeringCore offering
Logistra operates Cargonizer, a cloud-based freight and shipping management system that lets businesses register shipments, produce shipping labels, and connect to a library of 600 carriers (150 with EDI support). The platform is complemented by volume freight agreements with Bring and Postnord, the Cargonizer Agent desktop integration tool for ERP/accounting systems, and the DirectPrint cloud-connected label printing device.
Product overview
Logistra offers a cloud-based shipping platform called Cargonizer, complemented by freight agreements with Bring and PostNord for volume pricing. The core product enables multi-carrier shipping management with EDI integration to 150+ carriers with EDI support and 450 carriers without EDI. The product ecosystem includes Cargonizer Agent (desktop integration tool for ERP/accounting system connectivity), DirectPrint (hardware device for internet-based label printing), and freight agreement services. Subscription tiers range from Basic (300 parcels/year) to Enterprise (10,000+ parcels/year), all offering unlimited carriers and users with no setup fees or binding periods.
Differentiator
Problem solved
Functional benefit
Brands
- Cargonizer: Cloud-based freight system for managing shipments, printing labels, and multi-carrier support.
- DirectPrint
- Cargonizer Agent
Products and services
- Logistra Cargonizer Cloud-based shipping system (EDI) that lets users register shipments, produce shipping labels, share printers and shipments across the organization, and connect to 150 EDI-enabled and 450 non-EDI carriers. Includes automated printing via DirectPrint.
- Fraktavtaler (Freight Agreements) Volume freight agreements with Bring and PostNord offering discounted shipping costs, no markups, no binding periods, and no fixed costs, invoiced through Proteria.
- DirectPrint Compact hardware device that connects to label printers via internet, enabling direct label printing from anywhere regardless of location or platform used.
- Cargonizer Agent Desktop integration tool (Windows/Mac) that automatically reads order files or retrieves data from ERP/accounting systems and creates shipments in Cargonizer, with a freight calculator that finds lowest prices based on the customer's own carrier agreements.
- 3PL Tredjepartslogistikk (Third-Party Logistics) Third-party logistics service connecting businesses with warehouse and fulfillment partners.
Quantifiable outcome
- 40,000 average shipments processed per day
- +2 more outcomes
Companies that use Logistra
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
Logistra technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration43 records
Feature4 records
Logistra partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- GurusoftcoreE-commerce platform provider with full integration to Cargonizer. Gurusoft Commerce integrates PIM, B2C & B2B ecommerce, DAM, and CMS solutions. Partnership since 2010.
- iSYScoreNorwegian software company developing feed® PIM and InStock WMS since 1997. Integration with Cargonizer for shipping management.
- 24nettbutikkcoreComplete Norwegian e-commerce solution offering web hosting to integrated payment solutions. Used by over 1000 online stores.
- Shopify (via Appsalon)coreWorld's leading e-commerce platform. Appsalon is a Norwegian Shopify agency specializing in building and optimizing online stores for B2C and B2B markets.
- VismacoreMajor Norwegian ERP vendor with multiple product lines. Integrations available for Visma Business, Visma.net, and Visma Business NXT.
- TripletexcoreNorwegian cloud-based accounting/ERP system with API integration to Cargonizer Agent for automated shipping.
- UnimicrocoreNorwegian accounting system provider with complete solutions for starting an online store. Full integration with Cargonizer including automatic price fetching from carriers.
- BxSoftwarecoreNorwegian logistics solutions provider with integration technology. BxInApp integration provides seamless transport workflow from order to delivery.
- BringcoreMajor Norwegian logistics company. Volume discount agreements available to Logistra customers.
- PostnordcoreNordic logistics company. Volume discount agreements available to Logistra customers.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Logistra competitors and assessment
Company assessmentBroad incumbents
- ShipStation: Larger, globally established multi-carrier shipping SaaS (owned by Stamps/Auctions) serving SMB and mid-market e-commerce shippers. Comparable in core functionality but broader in scale and feature set.
Direct peers
- nShift: Nordic and pan-European multi-carrier shipping software platform (formed from Consignor, Unifaun, and Pacsoft). Competes directly with Cargonizer in multi-carrier parcel management, label printing, carrier EDI, and ERP integrations across the Nordics.
- Sendcloud: European multi-carrier shipping platform offering label generation, carrier rate shopping, and integrations with e-commerce platforms (Shopify, WooCommerce) and ERP systems. Closely comparable to Cargonizer's SMB-focused shipping SaaS model.
- Shipmondo: Danish multi-carrier shipping software platform with multi-carrier label printing, freight cost calculation, and ERP/e-commerce integrations. Directly comparable Nordic peer targeting SMBs and e-commerce shippers.
- Unifaun: Nordic multi-carrier transport management and shipping-label solution (now part of nShift). Highly comparable capability set to Cargonizer in carrier connectivity and shipper SaaS.
- Pacsoft: Nordic multi-carrier shipping and label-printing software (now part of nShift), widely used by SMBs and e-commerce merchants in Norway and the Nordics — a direct competitor in the same niche as Cargonizer.
Emerging players
- EasyPost: API-first multi-carrier shipping platform targeting developers and platforms via REST APIs. Comparable on the API-first shipping-integration angle that Cargonizer pursues with its Cargonizer API.
- Freightos: Digital freight marketplace and SaaS for cross-border freight; comparable as a digital freight/transportation platform, though stronger on international forwarding than on domestic parcel shipping.
Others
- Bring: Major Norwegian and Nordic parcel/logistics carrier that Logistra partners with for volume-discounted freight rates. Related as both a partner and an ecosystem stakeholder rather than a direct software competitor.
- PostNord: Nordic postal and logistics operator and core Logistra partner for volume agreements. Ecosystem participant rather than direct SaaS competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Logistra social profiles
Digital presenceLogistra financial estimates
Financial estimateRevenue estimate
Valuation estimate
Logistra leadership team
Management profileNumber of profiles
Profiles8 records
Logistra funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Logistra M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Logistra
What does Logistra do?
Logistra operates Cargonizer, a cloud-based freight and shipping management system that lets businesses register shipments, produce shipping labels, and connect to a library of 600 carriers (150 with EDI support). The platform is complemented by volume freight agreements with Bring and Postnord, the Cargonizer Agent desktop integration tool for ERP/accounting systems, and the DirectPrint cloud-connected label printing device.
Is Logistra a public or private company?
Logistra is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Logistra founded?
Logistra was founded in 2004. It employs 1 to 10 people.
Where is Logistra based?
Logistra is headquartered in Åndalsnes, Norway, in the Europe region.
How does Logistra make money?
One revenue line is on record: cargonizer Subscription.
Who are Logistra's main competitors?
ShipStation is listed as a broad incumbent. Direct peers are nShift, Sendcloud, Shipmondo, Unifaun and Pacsoft. Emerging players are EasyPost and Freightos. Others are Bring and PostNord.
Does Logistra have an API?
Yes. Logistra Cargonizer API is an HTTP REST interface that enables programmatic interaction with Cargonizer services for freight cost estimation, shipment generation, label printing, and carrier management. Supports XML and JSON formats. Authentication uses API key via X-Cargonizer-Key HTTP header, with sender ID via X-Cargonizer-Sender header for multi-sender accounts. Provides access to resources including consignments, transport agreements, shipping cost estimation, service partners/pickup points, terms of delivery, dangerous goods, and printing. Sandbox/test environment available for development. Developer documentation is at github.com/logistra/cargonizer-documentation/wiki.