Domaliance
Domaliance is a French personal-services brand under Groupe A2micile, delivering in-home cleaning, ironing, elderly and disability assistance, childcare, gardening, and commercial cleaning to 30,000+ families nationwide through 150+ local agencies.
- Company typePrivate
- Founded1999
- HeadquartersStrasbourg, France
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Domaliance does
Domaliance is a French personal-services brand operating under the A2micile Group (legal entity A2micile Région Centre, SA headquartered in Strasbourg), delivering in-home services to individual consumers across France through a network of 150+ local agencies ("agences de proximité"). Founded in 1999, the company has operated for 25 years and serves 30,000+ families across five core service lines: Ménage et Repassage (cleaning and ironing), Aide à Domicile including elderly and disability support, Téléassistance (medical alert), Garde d'Enfants (regular childcare, babysitting, and shared nanny arrangements), and Jardinage (gardening). A separate B2B cleaning vertical is offered via domaliance-pro.fr.
The technology stack is intentionally lightweight and operational rather than product-led: field staff use the group's RNT mobile application with opt-in geolocation triggered only at mission start/close or to signal client absence, and customers access a self-service client extranet. There are no disclosed AI/ML components, APIs, or third-party integrations. The business is B2C, sales-led through online quote requests, free in-home needs assessments, and personalized quote-based pricing with a minimum 2-hour service block and monthly billing. Pricing is not publicly disclosed; customers benefit from the French 50% immediate tax credit (Avance Immédiate de Crédit d'Impôt — AICI), which reduces effective out-of-pocket cost to half the invoice and is administered via URSSAF on the company's behalf. Domaliance is recognized in the 2025 "Palmarès des Meilleurs Employeurs" ranking for the personal-services sector and holds a 4.5/5 average rating from 3,155 authenticated customer reviews, with no external funding or private equity involvement disclosed.
Domaliance firmographics
Firmographics- Name
- Domaliance
- Legal name
- A2micile Europe – Domaliance
- Website
- https://domaliance.fr
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Domaliance is a French personal-services brand under Groupe A2micile, delivering in-home cleaning, ironing, elderly and disability assistance, childcare, gardening, and commercial cleaning to 30,000+ families nationwide through 150+ local agencies.
- Ownership category
- akta.pro rank
Domaliance industry classification
Industry- Product category
- Home Care Services
- NAICS
- Services to Buildings and Dwellings (5617), Janitorial Services (56172)
- SIC
- Services-To Dwellings & Other Buildings (7340), Services-Personal Services (7200)
- akta.pro primary industry
- Bedroom & Living Area Recurring Cleaning (Dust/Vacuum/Tidy) (HSAEAAAE)
- akta.pro secondary industries
- Personal Care & ADL Assistance (bathing, dressing, toileting, mobility) (HLADAGAA), General Commercial Janitorial (Recurring Contract Cleaning) (BPABABAA)
Keywords
Where Domaliance is headquartered
LocationHeadquarters
- HQ city
- Strasbourg
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Domaliance business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Home Services Fees: Domaliance generates revenue through fees charged for personal services at home, including housekeeping and ironing, home assistance for elderly and disabled, childcare services, and gardening. Services are priced based on hourly rates with a minimum of 2 hours per session. Revenue is recurring as clients typically sign regular service contracts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Personalized quote-based pricing following free home visit |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Domaliance product offering
Product offeringCore offering
Domaliance delivers in-home personal services across France through a network of 150+ local agencies, including cleaning and ironing, home assistance for elderly and disabled individuals, teleassistance (medical alert), in-home childcare, and gardening. A separate commercial cleaning line serves professional spaces via domaliance-pro.fr. Services are sold directly to consumers under recurring contracts with eligibility for the French 50% immediate tax credit (AICI).
Product overview
Domaliance is a personal services provider operating a franchise-style network of local agencies across France, offering five core in-home service lines: Ménage et Repassage (cleaning and ironing), Aide à Domicile (home assistance for elderly and disabled individuals, including Téléassistance medical alert), Garde d'Enfants (childcare including babysitting and shared nanny), Jardinage (gardening), and Nettoyage d'Espaces Professionnels (commercial cleaning via domaliance-pro.fr). Services are customized following a home visit, with pricing determined per-client and eligibility for the French 50% immediate tax credit (AICI).
Differentiator
Problem solved
Functional benefit
Products and services
- Ménage et Repassage (Cleaning and Ironing) Home cleaning and ironing services including regular housekeeping, one-time cleaning, and in-home ironing delivered by vetted cleaning professionals to individual households.
- Aide à Domicile (Home Assistance) Home assistance services for elderly individuals, including meal preparation, grocery shopping, companionship, and daily living support to help seniors remain independent at home.
- Téléassistance (Medical Alert / Teleassistance) Remote monitoring and medical alert system for elderly individuals living alone, providing emergency response and peace of mind for clients and their families.
- Garde d'Enfants (Childcare) In-home childcare services including regular childminding, occasional babysitting, and shared nanny arrangements for families needing flexible in-home childcare solutions.
- Jardinage (Gardening) Gardening and outdoor maintenance services for residential properties, including both regular and one-time garden upkeep delivered by local service providers.
- Nettoyage d'Espaces Professionnels (Professional Cleaning) Commercial and office cleaning services for businesses and professional spaces, accessed via a separate domain (domaliance-pro.fr).
- Accompagnement du Handicap (Disability Support) Specialized in-home support services for individuals with disabilities, providing personalized assistance tailored to their specific needs and independence goals.
Quantifiable outcome
- 50% effective cost through immediate tax credit (AICI)
- +2 more outcomes
Companies that use Domaliance
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Domaliance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Domaliance partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
Domaliance competitors and assessment
Company assessmentDirect peers
- Maison & Services: Franchise network in France providing home cleaning, ironing, gardening, and small maintenance — overlapping service lines and franchise-agency distribution model.
- AXEO Services: French home services franchise (part of La Poste group) offering cleaning, ironing, childcare, and gardening — directly comparable service portfolio and franchise-agency distribution.
- O2 (O2 Care Services): One of France's largest home personal-services networks, offering cleaning, childcare, and elder care through a franchise/agency model — directly comparable in service mix, agency footprint, and B2C go-to-market.
- Aidadomicile: Network specializing in in-home assistance for the elderly and disabled, including ADL support — directly comparable to Domaliance's Aide à Domicile line and teleassistance offering.
- Shiva: French household services franchise focused on cleaning, ironing, and home help — comparable in core cleaning offering, French footprint, and recurring contract model.
- Générale des Services: Established French personal services franchise with cleaning, elder care, childcare, and gardening — comparable multi-service breadth and French agency-network GTM.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Domaliance social profiles
Digital presenceDomaliance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Domaliance leadership team
Management profileNumber of profiles
Profiles1 record
Domaliance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Domaliance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Domaliance
What does Domaliance do?
Domaliance delivers in-home personal services across France through a network of 150+ local agencies, including cleaning and ironing, home assistance for elderly and disabled individuals, teleassistance (medical alert), in-home childcare, and gardening. A separate commercial cleaning line serves professional spaces via domaliance-pro.fr. Services are sold directly to consumers under recurring contracts with eligibility for the French 50% immediate tax credit (AICI).
Is Domaliance a public or private company?
Domaliance is a private company. It is classified as corporate owned and is currently operating.
When was Domaliance founded?
Domaliance was founded in 1999. It employs 101 to 250 people.
Where is Domaliance based?
Domaliance is headquartered in Strasbourg, France, in the Europe region.
How does Domaliance make money?
One revenue line is on record: home Services Fees.
Who are Domaliance's main competitors?
Direct peers on record are Maison & Services, AXEO Services, O2 (O2 Care Services), Aidadomicile, Shiva and Générale des Services.
Does Domaliance have an API?
No public API is recorded for Domaliance.
What industry is Domaliance in?
Domaliance's product category is Home Care Services. Its primary akta.pro industry code is HSAEAAAE, Bedroom & Living Area Recurring Cleaning (Dust/Vacuum/Tidy), with a secondary code of HLADAGAA, Personal Care & ADL Assistance (bathing, dressing, toileting, mobility). Its NAICS code is 5617 and its SIC code is 7340.