WrkWrk
WrkWrk is an Ireland-based on-demand temporary staffing platform that connects 402 business clients in hospitality, retail, administration, and industrial sectors with 4,537 pre-vetted shift workers across 26 counties, operating under FRS Recruitment Ltd.
- Company typePrivate
- Founded2016
- HeadquartersDublin, Ireland
- Headcount1–10
- GTM typeB2B
- OfferingServices
What WrkWrk does
WrkWrk operates an on-demand temporary staffing platform that connects businesses with pre-vetted shift workers (branded "Wrkstars") across Ireland. Originally founded in 2016 as Get the Shifts, the company was acquired by FRS Recruitment Ltd in April 2021 and rebranded to WrkWrk; it now operates as a wholly-owned subsidiary within the FRS Network cooperative, which has been active since 1978 and maintains 20 offices nationwide. The platform reports 4,537 active Wrkstars and 402 business clients across 26 counties, with primary use cases in hospitality (bars, restaurants, hotels, festivals, events) and retail, plus secondary presence in administration and industrial sectors.
The product is a mobile-first two-sided marketplace built around iOS and Android apps plus a web-based business platform. Core technical capabilities include real-time shift matching (with bookings possible on as little as 3 hours notice), GPS-based clock-in/clock-out for staff verification, integrated payroll processing, and a favorites system that allows clients to prioritize preferred workers. WrkWrk differentiates through pre-vetting (interview, reference checks) and free in-app training certifications in Manual Handling, Responsible Service of Alcohol, and Food Safety, so workers arrive credentialed for regulated hospitality roles.
The revenue model is transaction-based: clients set the hourly rate for each shift, and WrkWrk charges a markup on top, with all-inclusive rates covering candidate pay, holiday pay, employer PRSI, and payroll administration (VAT is the only add-on). The company employs a product-led growth motion with no business sign-up fees, self-serve registration, and acquisition through app stores, organic social (Facebook, Instagram, LinkedIn, Twitter, TikTok), and word-of-mouth. Pricing is not publicly disclosed and no enterprise contracts or annual commitments are described.
WrkWrk firmographics
Firmographics- Name
- WrkWrk
- Legal name
- WrkWrk Limited
- Website
- https://wrkwrk.ie
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- WrkWrk is an Ireland-based on-demand temporary staffing platform that connects 402 business clients in hospitality, retail, administration, and industrial sectors with 4,537 pre-vetted shift workers across 26 counties, operating under FRS Recruitment Ltd.
- Ownership category
- akta.pro rank
WrkWrk industry classification
Industry- Product category
- Temporary Staffing Services
- NAICS
- Employment Services (5613), Payroll Services (541214)
- SIC
- Services-Employment Agencies (7361)
- akta.pro primary industry
- Contractor Benefits & Perks Administration (BPACAGAJ)
- akta.pro secondary industries
- Contractor / Freelancer Payments (FSAMAKAC), Gig Economy & On-Demand Worker Payouts (FSAMAKAD), Expense Reimbursement & Employee Payments Administration (BPAAAHAK), Payroll Outsourcing & Pay Administration (Multi-country/Managed Payroll) (BPACAKAD)
Keywords
Where WrkWrk is headquartered
LocationHeadquarters
- HQ city
- Dublin
- HQ country
- Ireland
- HQ region
- Europe
Offices2 records
Markets served
WrkWrk business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Revenue model
- Temporary Staffing Commission: WrkWrk charges clients based on the hours worked by temporary staff. Clients set the rate of pay for shifts, and WrkWrk calculates its charge rate on top. All-inclusive hourly rates cover candidate pay, holiday pay, bank holiday pay, employer PRSI, and payroll administration charges. Only VAT is additional. Workers are paid through WrkWrk's payroll system.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Client pay-per-shift model |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels9 records
WrkWrk product offering
Product offeringCore offering
WrkWrk is an on-demand temporary staffing platform that connects businesses with pre-vetted workers (Wrkstars) for shift-based work in hospitality, retail, administration, and industrial sectors across Ireland. Businesses post shift requirements via the mobile app or web platform and WrkWrk matches them with interviewed, reference-checked, and trained workers, with placements possible in as little as 3 hours notice. WrkWrk handles all payroll administration (including holiday pay, PRSI, and taxes), while workers are paid through WrkWrk's payroll system.
Product overview
WrkWrk is an on-demand temporary staffing platform that connects businesses with pre-vetted workers (Wrkstars) for shift-based work across Ireland. The platform operates as a unified system comprising the WrkWrk App (Wrkstar App) for workers to find and accept shifts, the WrkWrk for Business App and Web-Based Platform for employers to post shifts and manage staff, and a training program offering free certifications. The core value proposition is providing flexible, app-based temporary staffing with rapid placement (as little as 3 hours notice) primarily serving the hospitality, retail, events, and administration sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Wrkstar App (WrkWrk Worker App) Mobile application (iOS and Android) for temporary workers (called Wrkstars) to search, browse, accept, and clock in/out of shifts across Ireland in the hospitality, retail, and administration sectors. Workers register, build profiles, and self-select shifts they want to work, with GPS-based check-in for time tracking.
- WrkWrk for Business App Mobile application (iOS and Android) for business clients to post shift requirements, create bookings, manage shifts, message staff, verify hours, build favorites lists, and hire flexible temporary workers in the hospitality, retail, administration, and industrial sectors.
- WrkWrk Web-Based Platform for Business Browser-based workforce management platform accessible from any device for business clients to create bookings, manage shifts, download rosters, message staff, verify hours, and build favorites lists of preferred Wrkstars. Self-serve sign-up with no sign-up fees.
- WrkWrk Training Program Free in-app training program for Wrkstars delivering Manual Handling, Customer Service, Responsible Service of Alcohol (RSA), and Food Safety certifications before they start their first shift, ensuring all workers arrive pre-certified and ready to work.
Quantifiable outcome
- 90%+ fill rate for temporary staffing requests
- +2 more outcomes
Companies that use WrkWrk
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
WrkWrk technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature4 records
WrkWrk partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- K-Combinator (Karnataka ITBT Department)minorWrkWrk in Mangaluru is hosting the K-Combinator Startup Accelerator, established by Karnataka's ITBT department under its Local Economy Accelerator Programme (LEAP). The accelerator has an investment of over Rs 9.5 crore and is operated in collaboration with TiE-Mangaluru.
- Rohan CorporationminorRohan Corporation has entered the managed workspaces segment in Mangaluru alongside WrkWrk, as part of the expanding plug-and-play coworking market that has grown by nearly 5,000 seats in a year.
- Vertex Managed WorkspaceminorVertex Managed Workspace operates alongside WrkWrk as established operators in the Mangaluru managed workspace segment, competing in the expanding plug-and-play coworking market.
Scale indicators5 records
Recent moves4 records
Expansion highlights4 records
WrkWrk competitors and assessment
Company assessmentBroad incumbents
- FRS Recruitment: FRS Recruitment is WrkWrk's parent and a diversified Irish staffing agency spanning permanent, temporary, and contract recruitment — broader incumbent exposure in adjacent categories.
- Indeed Hire: Indeed is the dominant global hiring platform with broad coverage across hospitality, retail, and temp categories — a large incumbent adjacent to WrkWrk's vertical and worker pool.
Direct peers
- Coople: Coople is a European on-demand staffing platform focused on hospitality, retail, and events with a mobile-first matching model — a direct competitor to WrkWrk's value proposition in adjacent geographies.
- Sidekicker: Sidekicker is an on-demand hospitality and retail staffing app that matches businesses with vetted casual workers — a direct functional analogue to WrkWrk's two-sided marketplace.
- Caterer.com: Caterer.com is a UK/Ireland-focused job board and recruitment platform for hospitality professionals, overlapping with WrkWrk's hospitality vertical and geographic focus.
- JobToday: JobToday operates a mobile-first job-matching platform for hospitality, retail, and cleaning roles with rapid placement, comparable in use case and target worker demographic to WrkWrk.
- Indeed Flex: Indeed Flex is a direct on-demand staffing app connecting hospitality and retail businesses with temporary workers via mobile, overlapping head-to-head with WrkWrk's model and target verticals.
Regional players
- Tempello: Tempello is a UK hospitality and events staffing specialist with a temporary-worker focus, comparable in vertical mix though operating in a different geography from WrkWrk.
Emerging players
- Stint University: Stint operates an on-demand shift platform for student workers in hospitality and retail, sharing WrkWrk's mobile-first shift-matching approach but with a narrower demographic focus.
- Upskill (formerly Stint): Upskill is an on-demand staffing platform across hospitality and events, comparable to WrkWrk's shift-based matching product and pricing structure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
WrkWrk social profiles
Digital presenceWrkWrk financial estimates
Financial estimateRevenue estimate
Valuation estimate
WrkWrk leadership team
Management profileNumber of profiles
Profiles4 records
WrkWrk funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WrkWrk M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WrkWrk
What does WrkWrk do?
WrkWrk is an on-demand temporary staffing platform that connects businesses with pre-vetted workers (Wrkstars) for shift-based work in hospitality, retail, administration, and industrial sectors across Ireland. Businesses post shift requirements via the mobile app or web platform and WrkWrk matches them with interviewed, reference-checked, and trained workers, with placements possible in as little as 3 hours notice. WrkWrk handles all payroll administration (including holiday pay, PRSI, and taxes), while workers are paid through WrkWrk's payroll system.
Is WrkWrk a public or private company?
WrkWrk is a private company. It is classified as corporate owned and is currently operating.
When was WrkWrk founded?
WrkWrk was founded in 2016. It employs 1 to 10 people.
Where is WrkWrk based?
WrkWrk is headquartered in Dublin, Ireland, in the Europe region.
How does WrkWrk make money?
One revenue line is on record: temporary Staffing Commission.
Who are WrkWrk's main competitors?
Broad incumbents on record are FRS Recruitment and Indeed Hire. Direct peers are Coople, Sidekicker, Caterer.com, JobToday and Indeed Flex. Tempello is listed as a regional player. Emerging players are Stint University and Upskill (formerly Stint).
Does WrkWrk have an API?
No public API is recorded for WrkWrk.
What industry is WrkWrk in?
WrkWrk's product category is Temporary Staffing Services. Its primary akta.pro industry code is BPACAGAJ, Contractor Benefits & Perks Administration, with a secondary code of FSAMAKAC, Contractor / Freelancer Payments. Its NAICS code is 5613 and its SIC code is 7361.