Incarta

What Incarta does

Incarta (legal entity Quintessa Holdings Pty Ltd) is a privately held Australian technology company, founded in 1996 and headquartered in Heathmont, Melbourne, operating across two interrelated business segments. The first, Incarta Cloud, provides fully managed private cloud infrastructure (built on OpenStack, Kubernetes, and Ceph via a partnership with Sardina Systems) along with Asigra backup, MailVault email archiving and eDiscovery, and iXsystems TrueNAS storage, with infrastructure hosted on 100% carbon-offset power through Next DC. The second, Incarta Healthcare, delivers the Alarta cloud-based electronic medical record platform with HL7 integration and machine learning algorithms for patient deterioration prediction up to 24 hours in advance (co-developed with Austin Health and the University of Melbourne), the CLICS clinical image capture application, and distribution of medical devices including BioBeat wearables, the Coala Heart Monitor, and Neoventa obstetrics products across Australia, New Zealand, Singapore, and the South Pacific.

The company makes money through a mix of managed-service subscriptions for cloud and archiving, fixed monthly fees for custom hardware/software development, EMR licensing, and medical device distribution with subscription pricing for the Coala Heart Monitor. Its go-to-market combines direct enterprise sales to hospitals and finance-sector clients with channel distribution for medical devices, supported by an operational model that emphasizes Australian data sovereignty, HIPAA and GDPR compliance, and 24/7 support. The customer base spans healthcare providers (notably Austin Health and remote Australian hospitals using Alarta for critical care and remote patient monitoring), financial institutions requiring sovereign cloud and compliant archiving, and technology companies needing custom development. Leadership combines clinical (PhD-level optometry, midwifery, reproductive medicine), engineering (electrical engineering, software), and commercial (former Medtronic and Boston Scientific executives serve as advisors) expertise.

Name

Incarta

Legal name

Quintessa Holdings Pty Ltd

Website

https://incarta.com.au

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Incarta is a privately held Australian technology company providing managed private cloud services and the Alarta cloud-based EMR platform with predictive analytics for hospitals, alongside distribution of medical devices including BioBeat wearables and the Coala Heart Monitor across Australia, New Zealand, and Singapore.

Ownership category

akta.pro rank

Product category

Healthcare Cloud & Clinical Software

NAICS

Custom Computer Programming Services (541511), Software Publishers (5132), Computer Systems Design and Related Services (54151)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372), Electromedical & Electrotherapeutic Apparatus (3845)

akta.pro primary industry

EHR Implementation, Optimization, Training & Managed Services (HLACAAAL)

akta.pro secondary industry

Virtual Specialty Care Platforms (tele-stroke, tele-ICU, tele-derm, tele-cardiology) (HLALABAD)

Keywords

• Private cloud services
• Healthcare IT solutions
• Electronic medical records
• Medical device distribution
• Wearable patient monitoring

Headquarters

HQ city

Heathmont

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Managed Cloud Services: Incarta provides fully managed private cloud services for healthcare and finance sectors, with infrastructure that can be located within client data centers, Incarta's data center, or as hybrid deployments.
2. Custom Software/Hardware Development: Custom engineering for design and development of hardware and software solutions available under a services model for a fixed monthly fee, including IoT and clinical analytics platforms.
3. Medical Device Distribution: Distribution of medical devices including Coala Heart Monitor, BioBeat wearables, Neoventa obstetrics products, and Protect Covers, with subscription model for Coala enabling unlimited reports.
4. MailVault Archiving: Email archiving and eDiscovery application offered as a fully managed cloud service with compliance support for FINRA, FRCP, GDPR, HIPAA, SEC, SOX, and Australian Corporations Act.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Incarta designs, builds, deploys and manages cloud-based technology primarily for healthcare and finance sectors. Its portfolio includes the Alarta electronic medical record (EMR) platform with predictive analytics, the CLICS clinical image capture application, private managed cloud infrastructure, email archiving (MailVault), enterprise backup (Asigra), and ZFS-based storage (TrueNAS). The company also distributes medical devices including BioBeat wearable physiological monitors, the Coala Heart Monitor, and Neoventa obstetrics products across Australia and New Zealand, and provides custom hardware and software development services under fixed monthly fee engagements.

Product overview

Incarta is a cloud-first technology innovator offering a dual-segment product portfolio: Incarta Cloud (private managed cloud services) and Incarta Healthcare (clinical products and EMR). The Incarta Cloud segment comprises Asigra (cloud backup), MailVault (email archiving and eDiscovery), and iXsystems TrueNAS (open source ZFS-based storage). The Incarta Healthcare segment is anchored by the Alarta electronic medical records platform with predictive analytics, supplemented by BioBeat wearable physiological monitors, the Coala Heart Monitor, and obstetrics products (STAN S41 CTG, Goldtrace FSE, Pregnabit, CLICS). All cloud infrastructure runs on 100% carbon offset power. Incarta also offers custom hardware and software development services under an operational (subscription) model.

Differentiator

Problem solved

Functional benefit

Brands

• Incarta Cloud: Cloud infrastructure and managed private cloud services
• Incarta Healthcare
• Alarta
• CLICS
• MailVault
• Incarta Private Cloud

Products and services

• Incarta Cloud Private managed cloud platform providing secure, scalable compute, storage, and containerized services for businesses in healthcare, finance, and other regulated industries. Operated on 100% carbon offset power via Next DC, supporting hybrid deployments with edge servers within customer data centers or Incarta's own data center.
• Alarta Cloud-based clinical records platform and electronic medical record (EMR) system with full HL7 integration. Reads admission and pathology data dynamically, provides electronic charting for in-patient and remote wearable monitoring, and includes machine learning-based predictive analytics that can predict patient deterioration up to 24 hours prior to a clinical event. Auto-configures via HL7 on deployment.
• CLICS Secure image messaging application for iOS providing a fully audited image capture workflow for clinicians. Captured images are automatically injected into the patient EMR, stored encrypted within the app (not on the device camera roll), and auto-deleted after a predefined time (typically 8 hours).
• Asigra Cloud Backup Cloud-based backup ecosystem enabling businesses to manage knowledge, backup, and data retention across diverse technology platforms including Office 365, G Suite, Salesforce, data centers, and endpoint devices. Available as a fully managed service via Incarta's private cloud or for self-management by organizations, with ransomware protection and compliance support.
• MailVault Email archiving and eDiscovery application that securely archives all incoming and outgoing organizational emails. Compatible with standards-based email servers including MS Exchange, Google Apps, Lotus Notes, and Zimbra. Supports full auditing, eDiscovery, email viewing and restoration, and compliance with FINRA, FRCP, GDPR, HIPAA, SEC, SOX, and Australian Corporations Act.
• iXsystems TrueNAS Storage Open source ZFS-based storage system offered through Incarta, supporting up to 20 PB capacity with the True Command management console. Provides unified file, block, and object storage, integrated software-defined RAID, transparent compression, inline deduplication, and native encryption.
• BioBeat Wearable Physiological Monitor Wearable physiological monitoring sensor (chest patch) measuring heart rate, respiration rate, oxygen saturation, blood pressure, skin temperature, and providing single-lead ECG. Integrated with Incarta's HL7 platform for direct EMR connectivity, with rapid remote deployment enabling virtual hospital-in-the-home or in-patient ward monitoring within 24 hours.
• Coala Heart Monitor FDA-cleared portable ECG monitoring device for self-recording (30 seconds against chest, 30 seconds between thumbs) with dual-lead ECG and automatic arrhythmia detection (AF and 8 other arrhythmias) using a P-wave based algorithm. Distributed under a subscription model enabling physicians to generate unlimited reports for unlimited patients. Registered on the Australian Register of Therapeutic Goods (ARTG: 339240).
• STAN S41 Neoventa CTG (Cardiotocography) machine with advanced ST analysis for fetal monitoring, supporting both external and internal monitoring for fetus and mother across antenatal and intrapartum care. Analyzes the fetal ECG ST segment response to stress and oxygenation levels. Officially listed on the NSW tender.
• Goldtrace Fetal Spiral Electrode (FSE) Neoventa Goldtrace Fetal Spiral Electrode used during delivery to record fetal ECG. Compatible with Neoventa STAN S41 and Philips Avalon series CTG monitors, providing clarity and precision in fetal ECG recordings for critical insights into fetal well-being.
• Biobeat ABPM Ambulatory Blood Pressure Monitoring device from the BioBeat family of wearable physiological monitors, distributed in Australia by Incarta.
• Pregnabit Remote CTG (Cardiotocography) monitoring device for obstetrics, enabling expectant mothers to record fetal heart rate and uterine activity remotely.
• Goldtrace Training Head Training simulator head for the Goldtrace Fetal Spiral Electrode, used for staff education and training on correct application technique.
• Protect Covers Custom polyurethane protective covers for keyboards, notebooks, and clinical/industrial equipment, distributed in Australia and New Zealand. 100% latex free, custom tooled per device, designed to facilitate infection control through effective disinfection of high-touch surfaces.
• Custom Development Services Custom engineering for design and development of hardware and software solutions, available under a services model for a fixed monthly fee. Projects range from IoT to clinical analytics platforms, with no capital investment required from clients.

Quantifiable outcome

• Patient deterioration prediction up to 24 hours prior to clinical event
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability5 records

Feature5 records

Partnerships

Nine partnerships are on record, tiered core and supporting.

• Sardina SystemscoreTechnology or Integration · 1 January 2024Sardina Systems' OpenStack cloud management platform (FishOS) empowers Incarta to provide secure and dependable healthcare cloud services. The partnership enabled rapid deployment during COVID-19 pandemic, establishing fully monitored respiratory wards in remote hospitals within 24 hours. FishOS built on OpenStack, Kubernetes and Ceph provides secure network segregation, privacy and data sovereignty with all infrastructure located in Australia.
• Next DCcoreOthersNext DC provides data center infrastructure enabling Incarta's 100% carbon offset electricity through their NextNetural carbon offset program. This partnership ensures environmental sustainability and carbon neutral operations for all hosted services.
• NeoventacoreChannel Partner/ Reseller/ DistributorIncarta distributes Neoventa medical devices in Australia including Goldtrace Fetal Spiral Electrode (FSE), STAN S41 CTG machine with ST analysis, and Goldtrace Training Head for obstetrics monitoring.
• AsigracoreTechnology or IntegrationAsigra cloud backup partnership offering enterprise data protection across diverse platforms including Office 365, G Suite, Salesforce. Incarta offers Asigra as fully managed service archiving to Incarta private cloud or assists organizations with self-management. Includes ransomware protection and compliance management.
• BioBeatcoreChannel Partner/ Reseller/ DistributorIncarta was first company to register BioBeat wearable physiological monitor with TGA for sales in Australia. BioBeat chest patch measures heart rate, respiration, oxygen saturation, blood pressure, temperature, and provides single lead ECG with wireless connectivity for remote patient monitoring.
• Coala LifecoreChannel Partner/ Reseller/ DistributorIncarta distributes Coala Heart Monitor - FDA cleared portable ECG device with dual lead analysis and P-wave detection for atrial fibrillation. Used by thousands of patients and hundreds of healthcare providers in Europe, US, Australia, and New Zealand.
• The Compliancy GroupsupportingOthersThe Compliancy Group conducts annual HIPAA compliance audits for Incarta, verifying protection of protected health information (PHI) as required for healthcare facilities and service providers.
• Pro-tecT Computer Products (Protect Covers)supportingChannel Partner/ Reseller/ DistributorIncarta distributes Protect Covers custom polyurethane protective covers for keyboards, notebooks, and clinical/industrial equipment in Australia and New Zealand. Covers assist with infection control by facilitating disinfection of high-touch surfaces.
• iXsystemssupportingTechnology or IntegrationiXsystems TrueNAS storage solutions offered through Incarta, supporting up to 20 PB capacity with True Command management. TrueNAS based on OpenZFS provides unified file, block, and object storage with data safety features including copy-on-write architecture and integrated RAID.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• MedicalDirector: Long-standing Australian medical-software vendor for practices and specialists. Comparable as a domestic clinical-software provider serving AU healthcare providers with comparable compliance and integration requirements.
• iMDsoft: Vendor of MetaVision, a critical care EMR widely used in ICUs. Directly overlaps with Incarta's Alarta platform in the high-acuity clinical records space and serves a similar hospital customer base.
• Alcidion: Australian health-IT vendor offering clinical decision support and EMR-adjacent platforms to AU/NZ hospitals. Comparable in target market, regulatory positioning (TGA/Medicare context), and product overlap with Alarta.

Broad incumbents

• Philips Healthcare: Major multinational in patient monitoring, EMR/IntelliVue, and tele-ICU. Overlaps with both Incarta's clinical software (Alarta) and obstetric monitoring (STAN/Avalon competing with Neoventa Goldtrace).
• GE HealthCare: Global medical technology vendor competing in critical-care EMR (Centricity), patient monitoring, and obstetric/cardiac imaging. Comparable in acute-care clinical-records and device adjacencies but at global scale.
• Dräger: Global medical-device and critical-care IT vendor whose Innovian patient-data system competes head-to-head with Alarta in ICUs. Comparable product/clinical workflow but vastly broader portfolio and geographic reach.

Regional players

• EBOS Healthcare: Largest AU/NZ medical-device and consumables distributor. Comparable in the regional medical-device distribution motion for the AU/NZ market Incarta addresses with BioBeat, Coala, and Neoventa.

Emerging players

• MediRecords: Australian cloud-based medical-practice software vendor. Comparable as an AU-focused, cloud-native clinical platform competing for the same healthcare-provider IT spend as Incarta's Alarta line.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/IncartaTech

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Incarta