Fuels

What Fuels does

Fuels Inc. is a privately held, independent fuel distribution and equipment supplier headquartered in Hamilton, Ontario, operating continuously since 1995. The company delivers propane, furnace oil, diesel (clear, dyed, and marine), and gasoline directly to residential, commercial, and agricultural customers throughout the Golden Horseshoe region of Southern Ontario, covering approximately 12 municipalities including Hamilton, Burlington, Oakville, Brantford, St. Catharines, Cambridge, Guelph, and Niagara. Core operations are built around an owned delivery fleet described as the most advanced in Southern Ontario, supporting next-day delivery on a six-day operating week, with products shipped directly from refineries to customer tanks.

The company operates a horizontal, multi-segment model across three primary customer groups: residential homeowners (home heating, propane appliances, BBQ fuel), commercial accounts (fleet fueling, construction equipment, commercial heating via volume-discounted credit accounts), and agricultural/farm operations (dyed diesel for off-road equipment, propane for grain drying and barn heating). Pricing is unit-based per litre with no-contract flexibility, seasonal lock-in pricing for propane and diesel, volume discounts for commercial accounts, a ten-month budget payment plan for furnace oil and propane, and a first-delivery discount of 10¢/litre for new customers. Channels include a website, toll-free and local phone lines, online delivery request forms, and iOS/Android mobile apps.

Beyond fuel delivery, Fuels Inc. sells fuel storage infrastructure and dispensing equipment — single- and double-walled fuel tanks (300 to 1,000 gallon), Western Global FuelCube stationary tanks, hand and electric fuel pumps (12V, 115V, 230V), tank monitors, nozzles, hoses, and accessories. Partnerships with conservation authorities (Grand River, Halton Region) tie equipment sales to grant-funded farm programs. The company is independently owned with no parent, no subsidiaries, no documented funding rounds, and no disclosed revenue, serving what it describes as the largest independent fuel supplier footprint in the Hamilton area.

Name

Fuels

Legal name

Fuels Inc.

Website

https://fuelsonline.ca

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Fuels Inc. is a privately held, independent fuel distributor based in Hamilton, Ontario, delivering propane, furnace oil, diesel, and gasoline to residential, commercial, and agricultural customers across Southern Ontario's Golden Horseshoe region since 1995, supplemented by fuel storage tanks, pumps, and dispensing equipment sales.

Ownership category

akta.pro rank

Product category

Fuel Distribution

NAICS

Fuel Dealers (457210), Fuel Dealers (45721)

SIC

Wholesale-Petroleum Bulk Stations & Terminals (5171), Wholesale-Petroleum & Petroleum Products (No Bulk Stations) (5172)

akta.pro industry

PRIMARYEUALAIAD

Commercial & Fleet Fueling (Cardlock, On-Site Tanks, Bulk Delivery)

Energy, Utilities & Environment/Oil & Gas (Upstream, Midstream, Downstream and Refining)/Downstream Fuels Marketing & Retail (Service Stations, Branded Fuels)

SECONDARYEUALAIAB

Branded Fuels Wholesaling & Jobber Distribution

Energy, Utilities & Environment/Oil & Gas (Upstream, Midstream, Downstream and Refining)/Downstream Fuels Marketing & Retail (Service Stations, Branded Fuels)

Keywords

• Propane delivery services
• Furnace oil heating
• Diesel gasoline supply
• Fuel storage tanks
• Commercial fuel accounts

Headquarters

HQ city

Hamilton

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Infrastructure, Personnel, Marketing or Sales

Revenue model

1. Fuel Products Sales: Sales of propane, furnace oil, diesel (clear, dyed, marine), and gasoline to residential, commercial, and agricultural customers. Products delivered directly to customer tanks via own delivery fleet.
2. Equipment Sales: Sales of fuel storage tanks (propane, diesel, gas), fuel pumps (hand, electric), tank monitors, nozzles, hoses, gauges, and accessories. Tanks range from 300 gallon to 1000 gallon capacities.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Fuels Inc. delivers propane, furnace oil, diesel (clear, dyed, and marine), and regular and premium gasoline directly to customer tanks across Southern Ontario using its own delivery fleet. The company also supplies fuel storage tanks, pumps, tank monitors, and dispensing accessories, and operates a commercial accounts program and budget payment plans for residential, commercial, and agricultural customers.

Product overview

Fuels Inc. is a fuel delivery company offering a portfolio of energy products and services to residential, commercial, and agricultural customers in Southern Ontario. The core product offerings consist of Propane, Furnace Oil, and Diesel & Gasoline fuels, supplemented by fuel storage tanks and equipment including Western Global Fuel Tanks, fuel pumps, tank monitors, and accessories. Additional services include Commercial Accounts with credit applications and Payment Plans (ten-month budget plans). The company also provides a mobile app for both Android and iOS platforms for ordering fuel deliveries. The products work together as a complete fuel supply solution where Fuels delivers the energy products while the tank and equipment products support on-site storage and dispensing needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Propane Residential, commercial, and agricultural propane delivered directly to customer tanks across Southern Ontario, priced at ¢49.9 per litre with volume discounts, lock-in seasonal pricing, no contracts, automatic delivery, and next-day delivery capability.
• Furnace Oil Heating oil for residential, commercial, and agricultural use, priced at ¢159.9 per litre, with automatic delivery to prevent supply exhaustion, no contracts, and competitive pricing.
• Diesel & Gasoline Clear, dyed, and marine diesel along with regular and premium gasoline for farm, residential, and commercial use, including on-road and off-road applications. Shipped directly from the refinery to the customer's tank. Lock-in pricing now available for diesel with pre-purchase and discounted volumes.
• Fuel Storage Tanks Single and double-walled fuel storage tanks in 300, 420L, 500, 800, and 1,000 gallon capacities for propane, diesel, and other fuels, including above-ground and below-ground options with corrosion-resistant finishes. Prices range from $1,250 for a 420L propane tank to $5,200 for a 1,000 gallon tank.
• Western Global Fuel Tanks Compact and economic stationary fuel tanks, including the FuelCube series, with dual-wall design, integral lockable equipment cabinet, and 4-way forklift pockets, available in multiple sizes and with an optional Piusi MC Box Cardlock System.
• Fuel Pumps Hand pumps, 12V pumps (15 GPM at $550, 20 GPM at $750), 115V electric pumps (20 GPM at $980), 230V high-output electric pumps, and metered fuel pumps ($750–$2,600) for dispensing diesel and gasoline at varying flow rates.
• Tank Monitors Fuel tank and propane tank monitors for tracking fuel levels and consumption, priced from $275 to $350.
• Fuel Tank Accessories Automatic shut-off nozzles, extra-length hoses, fuel filters, adapters, fittings, gauges, connectors, and fire extinguishers for fuel storage and dispensing systems.

Quantifiable outcome

• Next-day delivery capability across Southern Ontario
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered minor.

• Grand River Conservation AuthorityminorStrategic or Co-development PartnerConservation authority offering funding programs for fuel storage tanks to local farmers and customers. FUELS delivers to customers who may benefit from these programs.
• Halton Region Conservation AuthorityminorStrategic or Co-development PartnerConservation authority offering funding programs for fuel storage tanks. Partners with FUELS for tank delivery and installation to eligible customers.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Parkland Corporation: Large Canadian fuel marketer and convenience retailer (Petro-Canada, Ultramar, Pioneer). Operates at much greater scale across refined fuel distribution, retail, and commercial fueling — relevant as a scaled peer in the same downstream fuel marketing category.
• Enbridge Gas Distribution: Ontario natural gas utility providing piped gas for home heating, water heating, and appliances. A direct substitute for propane and furnace oil in the same service area, with infrastructure and regulatory advantages.
• Suncor Energy: Integrated Canadian oil company with Petro-Canada retail and wholesale fuel operations. Relevant as a broad incumbent supplying refined products into Fuels' downstream market and competing indirectly for end-customer fuel share.
• Shell Canada: Major downstream fuel retailer with branded stations and commercial/fleet fueling programs across Canada. Relevant as a broad incumbent in the same downstream refined-products value chain.

Direct peers

• Reliance Home Comfort: Ontario-based home services provider offering heating fuel, water heaters, and HVAC across the same Golden Horseshoe footprint. Comparable customer base (homeowners needing delivered energy) and overlapping equipment/service bundling model.
• UPI Energy: Canadian petroleum and propane distributor delivering fuel, lubricants, and equipment to commercial, agricultural, and residential customers. Closely comparable in product breadth, distribution model, and customer mix.
• Superior Propane: Canada's largest propane and refined fuel delivery company serving residential, commercial, and agricultural customers. Most directly comparable to Fuels in product mix (propane, heating oil, diesel delivery) and customer segments.
• Direct Energy: North American home energy retailer providing natural gas, electricity, and home services including fuel-related equipment. Comparable as a residential energy supplier with multi-channel customer engagement in Ontario.

Others

• Western Global: Manufacturer of FuelCube and TransCube stationary fuel tanks sold and distributed by Fuels. Relevant as an equipment supplier/ecosystem partner rather than a direct delivery competitor.
• Crescent Oil: Regional Ontario-based fuel and lubricant supplier explicitly linked from the Fuels website as a partner/related entity. Comparable as a peer in the regional fuel distribution ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/fuels-inc-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fuels