City Taxis
- Company typePrivate
- Founded1984
- HeadquartersSheffield, United Kingdom
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
City Taxis firmographics
Firmographics- Name
- City Taxis
- Legal name
- Veezu
- Website
- https://citytaxis.com
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
City Taxis industry classification
Industry- Product category
- Taxi and Private Hire Services
- NAICS
- Taxi and Ridesharing Services (485310)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- Taxi-Hail Aggregators & Dispatch Platforms (E-Hail for Licensed Taxis) (TLAFAIAD)
- akta.pro secondary industries
- E-Hail Taxi Operators (Taxi via Apps) (TLAFAHAB), E-Hailing Taxi Aggregators (Licensed Taxi Dispatch Platforms) (THADADAC)
Keywords
Where City Taxis is headquartered
LocationHeadquarters
- HQ city
- Sheffield
- HQ country
- United Kingdom
- HQ region
- Europe
Offices7 records
Markets served
City Taxis business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Taxi Ride Fares: Veezu earns revenue through fare collection from passenger rides. The platform connects passengers with driver-partners who charge fares for transportation services. The company takes a commission from driver-partners while drivers keep 100% of tips.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
City Taxis product offering
Product offeringCore offering
City Taxis is a Sheffield-based taxi and private hire operator that provides online booking via a mobile app and phone, alongside executive hire, electric vehicle, and minibus services. Founded in 1984, the brand is part of the wider Veezu network of 16,000+ driver-partners operating across the UK. Customers can book standard taxis, executive cars, EVs, and minibuses for immediate or pre-booked journeys including airport transfers.
Product overview
Veezu is a technology-driven taxi booking platform comprising a consumer-facing mobile app for ride booking, a dedicated business travel management module (Veezu for Business), and a driver-partner program (Drive with Veezu). The platform connects over 16,000 local driver-partners with passengers across hundreds of towns and cities in the UK, offering on-demand ride hailing, pre-booking, and airport transfer services. The ecosystem integrates payment processing through Apple Pay and Google Pay, with separate mobile apps for iOS and Android.
Differentiator
Problem solved
Functional benefit
Products and services
- City Taxis Online Taxi Booking (App) Mobile-app based booking service for standard taxis in Sheffield and the surrounding area, with two-tap booking, real-time driver tracking, multiple payment options, and access to a driver-partner network via the City Taxis/Veezu platform.
- City Taxis Executive Hire Premium executive car hire service for passengers requiring higher-end vehicles for business, airport, or special-occasion journeys, with pre-booked or immediate pickup via the City Taxis app or phone line.
- City Taxis Electric Vehicle Service Electric-vehicle based taxi service, providing eco-friendly transport with zero tailpipe emissions for passengers who book through the City Taxis app or phone line.
- City Taxis Minibus Hire Minibus-based private hire service for groups of passengers needing larger-capacity transport, available through the City Taxis booking channels for local journeys and pre-booked trips.
Companies that use City Taxis
Customer profileSegments3 records
Ideal customer profiles4 records
City Taxis technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
City Taxis partnerships and signals
Strategic signalScale indicators6 records
Recent moves5 records
Expansion highlights5 records
City Taxis competitors and assessment
Company assessmentDirect peers
- ComCab: London black cab app offering app-based booking of licensed taxis. Closely analogous to Veezu's licensed-taxi e-hail model in the London market specifically.
- Bolt: European ride-hailing platform with a fast-growing UK presence. Competes head-to-head with Veezu on consumer app bookings and driver-partner acquisition, and shares a focus on city-level, on-demand passenger transport.
- Uber: Global ride-hailing leader with major operations across UK cities. Directly competes with Veezu for both passenger demand and licensed/private-hire driver supply, and offers a similar app-based booking and dispatch model.
- FreeNow: Multi-brand European taxi and ride-hailing app (combining mytaxi and Hailo). Closely comparable to Veezu because it focuses on licensed taxi and private hire drivers, mirroring Veezu's licensed-only driver supply strategy.
- Addison Lee: UK private hire operator with strong London and corporate presence. Comparable to Veezu's premium/private hire segment and to Veezu for Business, with overlapping customer base in executive and corporate travel.
- Gett: UK-focused ride-hailing platform with a strong tilt toward corporate accounts. Overlaps with Veezu in the B2B travel vertical and in app-based dispatch of licensed drivers.
Broad incumbents
- Careem: MENA ride-hailing and delivery super-app (now part of Uber). Comparable in app-based dispatch of taxi and private hire drivers, though operating in a different geography.
- ComfortDelGro: Global land transport conglomerate with taxi and private hire operations across multiple geographies including the UK. Comparable as a large incumbent in the licensed-taxi and private hire space with corporate and consumer offerings.
- Lyft: Major North American ride-hailing platform with overlapping app-based dispatch and consumer-driver matching model. Comparable in category and business model, though not directly competing in the UK.
Emerging players
- Kabbee: UK taxi price comparison and booking aggregator. Comparable to Veezu in connecting passengers with licensed minicab fleets, though with a comparison-led model rather than a single-brand platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
City Taxis social profiles
Digital presenceCity Taxis financial estimates
Financial estimateRevenue estimate
Valuation estimate
City Taxis leadership team
Management profileNumber of profiles
City Taxis funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
City Taxis M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about City Taxis
What does City Taxis do?
City Taxis is a Sheffield-based taxi and private hire operator that provides online booking via a mobile app and phone, alongside executive hire, electric vehicle, and minibus services. Founded in 1984, the brand is part of the wider Veezu network of 16,000+ driver-partners operating across the UK. Customers can book standard taxis, executive cars, EVs, and minibuses for immediate or pre-booked journeys including airport transfers.
Is City Taxis a public or private company?
City Taxis is a private company. It is classified as corporate owned and is currently operating.
When was City Taxis founded?
City Taxis was founded in 1984. It employs 1,001 to 5,000 people.
Where is City Taxis based?
City Taxis is headquartered in Sheffield, United Kingdom, in the Europe region.
How does City Taxis make money?
One revenue line is on record: taxi Ride Fares.
Who are City Taxis's main competitors?
Direct peers on record are ComCab, Bolt, Uber, FreeNow, Addison Lee and Gett. Broad incumbents are Careem, ComfortDelGro and Lyft. Kabbee is listed as an emerging player.
Does City Taxis have an API?
No public API is recorded for City Taxis.
What industry is City Taxis in?
City Taxis's product category is Taxi and Private Hire Services. Its primary akta.pro industry code is TLAFAIAD, Taxi-Hail Aggregators & Dispatch Platforms (E-Hail for Licensed Taxis), with a secondary code of TLAFAHAB, E-Hail Taxi Operators (Taxi via Apps). Its NAICS code is 485310 and its SIC code is 4700.