What Nocturne does

Nocturne is a Turkish women's fashion brand founded in 2012, operating under the legal entity RS CTA Tekstil Sanayi Ticaret Anonim Şirketi. The company sells modern apparel for women across categories including dresses, blouses, shirts, pants, jeans, coats, jackets, trench coats, kimonos, skirts, shorts, tops, bodysuits, sweatshirts, vests, knitwear, jumpsuits, and accessories, with price points ranging from approximately 1,799 TL to 15,999 TL. Nocturne runs an omnichannel go-to-market combining a proprietary e-commerce platform (nocturne.com.tr), 30+ owned retail stores across major Turkish cities and malls, 2 owned stores in the UAE (The Dubai Mall and Dubai Hills Mall), and a wholesale/franchise "Toptan" channel reaching 400+ partner stores. The brand leverages celebrity collaborations — notably a flagship capsule with Turkish actress Hande Erçel and a core-tier collaboration with influencer Gigii's — as primary marketing levers, supported by seasonal collections and discount events of up to 80%. E-commerce operations, including website infrastructure, order processing, and cloud hosting, are outsourced to RND E-Ticaret A.Ş., while DHL eCommerce handles fulfillment. The customer base is segmented into women consumers (primary, B2C across casual, work, and event wear) and wholesale/retail partners (B2B), with a lightweight loyalty offering via the Hopi mobile rewards platform. The company employs 101–250 staff, is privately held with no disclosed funding rounds, and generates revenue entirely from one-time product sales across retail, e-commerce, and wholesale channels.

Name

Nocturne

Legal name

RS CTA TEKSTİL SANAYİ TİCARET ANONİM ŞİRKETİ

Website

https://nocturne.com.tr

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

101–250 employees

Short description

Nocturne is a Turkish privately-held women's fashion brand (founded 2012) operating an omnichannel model through 30+ owned stores in Turkey and 2 in Dubai, a wholesale network reaching 400+ partner stores, and the e-commerce platform nocturne.com.tr, serving style-conscious women with apparel across casual, work, and formal occasion categories.

Ownership category

akta.pro rank

Product category

Women's Fashion Apparel

NAICS

Clothing and Clothing Accessories Retailers (4581), Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458)

SIC

Retail-Women's Clothing Stores (5621), Retail-Apparel & Accessory Stores (5600), Wholesale-Apparel, Piece Goods & Notions (5130)

akta.pro primary industry

Women’s Apparel Retail (CRAAABAB)

akta.pro secondary industry

Fashion/Costume Jewelry Retail (CRAKAGAB)

Keywords

• Women's fashion apparel
• Retail clothing brand
• Celebrity collaboration collections
• Wholesale fashion distribution
• Omnichannel fashion retail

Headquarters

HQ city

Sisli

Offices34 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure

Revenue model

1. Retail Product Sales: Sale of women's clothing and accessories through e-commerce (nocturne.com.tr) and physical retail stores across Turkey and UAE. Products include dresses, tops, blouses, pants, jeans, jackets, coats, skirts, knitwear, and accessories.
2. Wholesale/Toptan: Bulk sales to retail partners and franchise operators. Nocturne has expanded to 400+ stores through this channel since 2012.
3. Store Pickup (Click & Collect): Customers can order online and pick up from selected physical stores, integrating online and offline retail channels.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Nocturne designs, markets, and sells women's fashion apparel — including dresses, blouses, shirts, pants, jeans, coats, jackets, kimonos, skirts, shorts, tops, bodysuits, sweatshirts, vests, knitwear, jumpsuits, and accessories — through a proprietary e-commerce site (nocturne.com.tr), 30+ company-operated retail stores across Turkey plus two stores in the UAE, and a wholesale (Toptan) program supplying 400+ partner stores. The assortment is renewed through seasonal collections and celebrity collaborations (Hande Erçel x Nocturne, Gigi's x Nocturne) plus a dedicated formal/event wear line (Davet Görünümleri).

Product overview

Nocturne is a Turkish women's fashion brand operating a multi-channel retail model consisting of an e-commerce platform (nocturne.com.tr) and physical retail stores across Turkey and internationally (including UAE). The core offering includes a comprehensive range of women's clothing across categories: dresses, shirts/blouses, pants/jeans, coats/jackets/trench coats, jackets/kimonos, skirts/shorts, tops/bodysuits, sweatshirts, vests, knitwear, jumpsuits, and accessories. The brand also features celebrity collaborations (Hande Erçel x Nocturne, Gigi's x Nocturne) and formal/event wear collections (Davet Görünümleri). Products are available through full-price retail, seasonal sales, and a dedicated wholesale program (Toptan) serving over 400 stores. The online store, powered by RND Yazılım ve E-Ticaret A.Ş., offers standard delivery, express courier, in-store pickup, and international shipping.

Differentiator

Problem solved

Functional benefit

Products and services

• Elbise (Dresses)

Quantifiable outcome

• 400+ stores reached through wholesale and franchise network
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core, minor and flagship.

• RND E-Ticaret A.Ş. (RND Yazılım ve E-Ticaret A.Ş.)coreTechnology or IntegrationRND serves as the e-commerce platform provider and fulfillment partner for Nocturne. RND manages the website infrastructure, e-commerce system operations, order processing, and provides cloud hosting services. The partnership is formalized through a data processing agreement as part of Nocturne's privacy compliance.
• DHL eCommercecoreTechnology or IntegrationDHL eCommerce is the primary logistics and shipping partner for Nocturne's online orders. Customers return products through DHL eCommerce branches using provided return codes. The partnership enables both standard and express delivery options for e-commerce orders.
• HopiminorGTM or Marketing PartnerLoyalty program partnership offering exclusive discounts to Hopi users. Customers with 60,000 TL and above purchases receive 15,000 TL discount through the Hopi platform, valid at all Nocturne stores and nocturne.com.tr.
• Hande ErçelflagshipGTM or Marketing PartnerCelebrity collaboration with Turkish actress Hande Erçel featuring exclusive capsule collection. The partnership leverages her fashion influence to drive brand awareness and appeal among young female consumers in Turkey and Turkish-speaking markets.
• Gigii'scoreGTM or Marketing PartnerCelebrity influencer collaboration featuring exclusive Gigii's x Nocturne capsule collection. The partnership targets fashion-conscious consumers through influencer marketing and limited edition product releases.

Scale indicators3 records

Expansion highlights5 records

Direct peers

• Mavi: Turkish-founded apparel brand with women's fashion as a core category; operates globally through own retail and wholesale, comparable to Nocturne in customer base, scale, and omnichannel maturity.
• DeFacto: Turkish mid-market apparel retailer with a strong women's line, omnichannel (own e-commerce plus 500+ stores), and active international expansion - directly comparable to Nocturne on customer, price point, and growth profile.
• Koton: Turkish women's fashion brand with a near-identical product mix (dresses, blouses, pants, accessories) and a comparable mall-based, omnichannel retail strategy; the closest head-to-head competitor to Nocturne in the Turkish mid-market women's segment.
• Bershka (Inditex): Inditex's youth-focused women's fashion brand; competes head-on with Nocturne on the same young female demographic, mall-based retail model, and similar mid-market price points in Turkey.
• Ipekyol: Turkish women's fashion brand focused on contemporary, occasion-driven apparel with a similar product mix and store-in-premium-malls footprint as Nocturne; competes directly on the same target customer.
• LC Waikiki: Turkey's largest apparel retailer covering women, men, and children with a comparable mid-market price point and similar mall + wholesale distribution model; direct overlap with Nocturne on women's casual and seasonal fashion, but at materially larger scale and with MENA/Europe reach.

Broad incumbents

• Zara (Inditex): Global fast-fashion leader; directly competes with Nocturne on women's apparel, trend cycles, and mall-based retail footprint in both Turkey and the UAE (Dubai Mall).
• H&M: Global fast-fashion retailer with extensive mall presence in Turkey and the UAE; competes with Nocturne on the same women's mid-market segment and value-conscious customer.
• Vakko: Established Turkish fashion house spanning women's apparel, accessories, and lifestyle; overlaps with Nocturne on the Davet Görünümleri (formal/event wear) and accessories lines and on premium-mall retail presence.
• Beymen: Higher-end Turkish multi-brand fashion retailer; overlaps with Nocturne on the contemporary women's segment in the same premium malls (İstinye Park, Zorlu, Emaar Square) and on formal/event wear occasions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/nocturnestyle
• YouTubeyoutube.com/channel/UC2xubZFCyvGx8S3Z9h8Ieew
• Facebookfacebook.com/nocturnegiyim
• LinkedInlinkedin.com/company/nocturneofficial
• Instagraminstagram.com/nocturne

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nocturne