HYPSOS
HYPSOS is a Netherlands-based, full-service experiential design and build firm founded in 1910, delivering museum fit-outs, exhibitions, brand experiences, world events, and interior fit-outs for enterprise clients across 40+ countries through in-house production in Soesterberg.
- Company typePrivate
- Founded1910
- HeadquartersSoesterberg, Netherlands
- Headcount101–250
- GTM typeB2B
- OfferingServices
What HYPSOS does
HYPSOS is a Netherlands-headquartered, full-service experiential design and build contractor founded in Amsterdam in 1910. The company specializes in designing and producing immersive physical environments for museums, trade shows, brand activations, world events, and interior fit-outs. Its five core service lines — Museum Fit-out, Exhibitions, World Events, Brand Experience, and Interior Fit-out — are delivered through a turnkey, single-partner model spanning concept development, engineering, value engineering, in-house fabrication (carpentry, metalwork, painting, finishing), installation, maintenance, logistics, and storage. All production is consolidated in a 7,200 sqm eco-friendly facility in Soesterberg.
The company executes projects globally through its own production base supplemented by regional partners, with completed work spanning more than 40 countries. Notable engagements include the 15,000 m² Greenhouse fit-out at Floriade 2022 (delivered in 4 months), the 2,500 m² Mercedes-Benz booth at the Brussels Auto Show (built in 7 days), the Lost Shtetl Museum in Lithuania, and The Ellinikon Experience Centre in Athens. HYPSOS holds ISO 9001 (quality) and ISO 14001 (environmental) certifications and emphasizes sustainable, reusable design as a commercial differentiator.
HYPSOS generates revenue through custom project-based pricing — each engagement is individually scoped and quoted — with no standardized tiers publicly disclosed. Its go-to-market is exclusively direct enterprise sales targeting museums, cultural institutions, corporate brands, and event organizers. The company is privately held, has not raised external funding, and has operated independently since a 1992 internal management buyout. It maintains partnership relationships with design firms (Ralph Applebaum Associates, Claessens Erdmann, Opera, BRC), AV integrators (KraftWerk, OneEightyOne), and creative agencies (TWOFIFTYK, ID&T) to deliver multidisciplinary projects.
HYPSOS firmographics
Firmographics- Name
- HYPSOS
- Legal name
- Hypsos
- Website
- https://hypsos.com
- Company type
- Private
- Founded year
- 1910
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- HYPSOS is a Netherlands-based, full-service experiential design and build firm founded in 1910, delivering museum fit-outs, exhibitions, brand experiences, world events, and interior fit-outs for enterprise clients across 40+ countries through in-house production in Soesterberg.
- Ownership category
- akta.pro rank
HYPSOS industry classification
Industry- Product category
- Experiential Design and Production Services
- NAICS
- Indoor and Outdoor Display Advertising (541850), Custom Architectural Woodwork and Millwork Manufacturing (337212), Showcase, Partition, Shelving, and Locker Manufacturing (337215)
- SIC
- Miscellaneous Furniture & Fixtures (2590), Laboratory Apparatus & Furniture (3821)
- akta.pro primary industry
- Event Signage, Props & Custom Installations (HSACAOAG)
Keywords
Where HYPSOS is headquartered
LocationHeadquarters
- HQ city
- Soesterberg
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
HYPSOS business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- Design and Build Services: Project-based revenue from designing and constructing experiential environments including museum fit-outs, exhibition stands, brand experiences, interior fit-outs, and world events. Services encompass the full project lifecycle from concept development through installation and maintenance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
HYPSOS product offering
Product offeringCore offering
Hypsos is a full-service experiential design and production company that designs and builds physical environments including museum exhibitions, trade show stands, brand activations, large-scale world events, and interior fit-outs for offices, retail, and showrooms. It delivers these projects end-to-end—concept, design, engineering, carpentry, metalwork, painting, finishing, installation, maintenance, logistics, transport and storage—from a 7,200 sqm in-house production facility in Soesterberg, Netherlands, with operations spanning over 40 countries.
Product overview
Hypsos is a full-service experiential design and production company offering a complete turnkey offering from concept to delivery. The company provides five core service offerings: Museum Fit-out (exhibition design and production for museums), Exhibitions (trade show and stand building), World Events (large-scale international events), Brand Experience (immersive brand activations), and Interior Fit-out (office, retail, and showroom interiors). All services are supported by in-house capabilities including design, calculation, engineering, project management, production, installation, maintenance, transportation, and warehousing, and are guided by values in sustainability, quality, and proactive project management.
Differentiator
Problem solved
Functional benefit
Products and services
- Museum Fit-out End-to-end museum exhibition design, production, and installation services including concept development, value engineering, multimedia integration, and ongoing maintenance, offered to museum curators and cultural institutions with unique collections.
- Exhibitions Trade show and exhibition stand design, build, and installation services including reusable modular stands, transportation, and storage solutions for global events.
- World Events Large-scale international event design and production services including project management, production, installation, and logistics for complex global events such as Olympics, World Expos, and Davos.
- Brand Experience Immersive brand activation and experience design services combining multimedia, interactivity, theatrical presentations, bespoke lighting design, and interior elements to build emotional connections with customers.
- Interior Fit-out Complete interior design and build services for offices, retail stores, showrooms, and bespoke spaces including furniture sourcing, lighting, audiovisual, and multimedia integration.
Quantifiable outcome
- Delivered 15,000 m² Greenhouse fit-out at Floriade 2022 in 4 months from contract to handover
- +1 more outcomes
Companies that use HYPSOS
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles4 records
HYPSOS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature3 records
HYPSOS partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered major, core, key and supporting.
- Lamda DevelopmentmajorPartnered for The Ellinikon Experience Centre, a major urban renewal project transforming the former Athens International Airport into a new smart city three times the size of Monaco. The Experience Centre showcases innovation, sustainability and ambition for this multi-dimensional destination.
- ArcadismajorCollaborated on the Greenhouse fit-out at Floriade 2022. Arcadis defined the project scope to ensure all requirements met expectations for this major international horticultural expo.
- V8 ArchitectscorePartnership on Floriade 2022 Greenhouse design. V8 architects designed the Greenhouse complex while Hypsos executed the interior fit-out.
- Ralph Applebaum Associates (RAA)coreExecuted exhibition design from RAA for the Lost Shtetl Museum in Šeduva, Lithuania. This newly built museum tells the story of the Jewish community between 1918 and 1940.
- TWOFIFTYKkeyCollaborated on the Heineken Silver launch event 'SILVER-VERSE' in AMAZE Amsterdam. TWOFIFTYK provided concept and artistic direction for this metaverse-integrated brand activation.
- ID&TkeyCollaborated as artist on Heineken Silver 'SILVER-VERSE' launch event, bringing immersive entertainment expertise to the brand activation.
- BRC (Brand Experience Company)coreDesign partner for The Pilsner Urquell Beer Experience in Prague. BRC provided the concept design while Hypsos handled technical design, installation and build.
- KraftWerksupportingAV (Audio-Visual) technology partner for The Pilsner Urquell Beer Experience, providing multimedia integration for the interactive beer museum.
- OneEightyOnesupportingLighting design partner for The Pilsner Urquell Beer Experience, contributing to the immersive environment with theatrical lighting.
- OperacoreDesign partner for Museum Bronbeek exhibition redesign. Opera provided design services while Hypsos served as main contractor responsible for graphics, AV, light, fit-out, showcases, production and build.
- Claessens ErdmannkeyDesign studio that created the concept for Van Gogh Museum bookshop, inspired by Van Gogh's 'The Bedroom' painting. Hypsos produced and installed the interior elements.
Scale indicators6 records
Recent moves11 records
Expansion highlights5 records
HYPSOS competitors and assessment
Company assessmentDirect peers
- MC2 (MC Squared): MC2 is an exhibit and event marketing agency that designs, fabricates, and installs custom exhibits, brand environments, and corporate events. It is a direct peer to Hypsos on custom exhibit design and build for enterprise clients.
- Jack Morton Worldwide: Jack Morton is a global brand experience agency that creates live, digital, and hybrid experiences for major brands, combining strategy, creative, and production capabilities. It is highly comparable to Hypsos's Brand Experience service line serving enterprise clients.
- Czarnowski: Czarnowski is a full-service brand experience company offering design, fabrication, and installation of exhibits, events, and brand environments. It is a direct peer to Hypsos in custom exhibition stand construction and brand experience design-build.
- George P. Johnson Experience Marketing: GPJ is a global experience marketing agency that designs and produces brand experiences, events, exhibits, and immersive environments. It competes directly with Hypsos for enterprise brand activation and experiential design contracts.
- Sparks: Sparks is a global experiential marketing agency that designs and produces trade show exhibits, brand activations, and live events for enterprise clients. It is a direct peer on the trade show stand build and brand experience design side of Hypsos's business.
- GES (Global Experience Specialists): GES is a major worldwide provider of exhibition, event, and experiential services, including custom exhibit design and build, graphics, and on-site logistics. It competes with Hypsos on large-scale trade show and event design-build contracts globally.
- Ralph Appelbaum Associates (RAA): RAA is a globally recognized museum and cultural exhibition design firm whose work Hypsos regularly executes (including the Lost Shtetl Museum). It is a direct peer in the museum fit-out segment and a partner on multiple projects.
- The 900 Group: The 900 Group is a brand experience agency that designs and produces exhibits, events, and brand environments for enterprise and cultural clients. It is a direct peer to Hypsos on the integrated exhibit and event design-build business.
- Freeman: Freeman is a global leader in brand experience and event services, providing end-to-end exhibit design, fabrication, logistics, and on-site services for trade shows, conventions, and corporate events. It is the most direct large-scale global peer to Hypsos's exhibition and event design-build business.
- Moss (MC Group): Moss is a global provider of brand experiences, exhibits, and event solutions, with in-house design, fabrication, and graphics capabilities. It is a direct peer to Hypsos on the integrated design-build side of exhibits and brand environments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
HYPSOS social profiles
Digital presenceHYPSOS compliance and trust
Trust signalCompliance2 records
HYPSOS financial estimates
Financial estimateRevenue estimate
Valuation estimate
HYPSOS leadership team
Management profileNumber of profiles
HYPSOS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HYPSOS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HYPSOS
What does HYPSOS do?
Hypsos is a full-service experiential design and production company that designs and builds physical environments including museum exhibitions, trade show stands, brand activations, large-scale world events, and interior fit-outs for offices, retail, and showrooms. It delivers these projects end-to-end—concept, design, engineering, carpentry, metalwork, painting, finishing, installation, maintenance, logistics, transport and storage—from a 7,200 sqm in-house production facility in Soesterberg, Netherlands, with operations spanning over 40 countries.
Is HYPSOS a public or private company?
HYPSOS is a private company. It is classified as management employee owned and is currently operating.
When was HYPSOS founded?
HYPSOS was founded in 1910. It employs 101 to 250 people.
Where is HYPSOS based?
HYPSOS is headquartered in Soesterberg, Netherlands, in the Europe region.
How does HYPSOS make money?
One revenue line is on record: design and Build Services.
Who are HYPSOS's main competitors?
Direct peers on record are MC2 (MC Squared), Jack Morton Worldwide, Czarnowski, George P. Johnson Experience Marketing, Sparks, GES (Global Experience Specialists), Ralph Appelbaum Associates (RAA), The 900 Group, Freeman and Moss (MC Group).
Does HYPSOS have an API?
No public API is recorded for HYPSOS.
What industry is HYPSOS in?
HYPSOS's product category is Experiential Design and Production Services. Its primary akta.pro industry code is HSACAOAG, Event Signage, Props & Custom Installations. Its NAICS code is 541850 and its SIC code is 2590.