The Experience Firm
The Experience Firm is an Austin, Texas-based boutique consultancy founded in 2015 that provides customer-experience strategy and business-transformation advisory to B2B companies, operating with a five-person team under a community-led, word-of-mouth go-to-market model.
- Company typePrivate
- Founded2015
- HeadquartersAustin, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What The Experience Firm does
The Experience Firm is a privately held boutique consultancy headquartered in Austin, Texas, founded in 2015. The firm provides advisory services focused on customer experience strategy and business transformation, targeting B2B companies seeking to upgrade employee and customer experiences. Its core offering is a unified experience-design consulting service structured around three experience categories: fulfilling experiences for employees, user-friendly experiences for customers, and novel experiences that surprise and delight stakeholders. Delivery is led by a small team of approximately five professionals, including Managing Partner Elijah May and Partner Amanda Caldwell, supported by a marketing consultant and an advisor. No proprietary technology platform, software product, API, or integration has been disclosed, and the firm functions strictly as a professional services provider.
The firm's go-to-market motion is community-led: it relies on word-of-mouth referrals generated by the extraordinary experiences it helps clients create, supplemented by organic social media presence (Facebook, Twitter, LinkedIn, Instagram) and inbound contact via its website. Marketing philosophy and operating principles are explicit and form a stated brand identity — "Question the Status Quo," "Cut the Crap," "Make Things Better," and "Build Trust as You Go." The primary distribution channel is direct client engagement via phone and email, with no intermediaries, resellers, or partnership channels disclosed. Pricing is not publicly disclosed and is apparently handled through contact-based quotations.
Financially and structurally, the firm shows no disclosed revenue, no funding rounds, no acquisitions, no patents or trademarks, no awards or certifications, no parent or subsidiary entities, and no institutional investors. Ownership appears founder-controlled. Geographic footprint is single-country/domestic, anchored in Austin (512 area code, 512-522-0225). Operational status is active based on current website content and published contact details, but the firm has not been the subject of disclosed corporate, regulatory, or capital-markets actions across the available sources. (office locality)
The Experience Firm firmographics
Firmographics- Name
- The Experience Firm
- Legal name
- The Experience Firm
- Website
- https://experiencefirm.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Experience Firm is an Austin, Texas-based boutique consultancy founded in 2015 that provides customer-experience strategy and business-transformation advisory to B2B companies, operating with a five-person team under a community-led, word-of-mouth go-to-market model.
- Ownership category
- akta.pro rank
Where The Experience Firm is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Experience Firm business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Experience Design Services: Consulting services focused on designing extraordinary experiences for employees and customers to drive word-of-mouth referrals and business growth.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
The Experience Firm product offering
Product offeringCore offering
The Experience Firm is a boutique consulting firm that designs extraordinary customer and employee experiences for businesses. Its practice spans three experience types—Fulfilling (for employees), User-friendly (for customers), and Novel (surprise and delight)—delivered through a principles-based process grounded in questioning the status quo, cutting the crap, making things better, and building trust as you go.
Product overview
The Experience Firm is a consulting services firm (not a software product company) that offers experience design consulting. The core offering is a unified consulting service focused on designing extraordinary experiences to create extraordinary connections, encompassing Fulfilling, User-friendly, and Novel experience types delivered through their established principles-based process.
Differentiator
Problem solved
Functional benefit
Products and services
- Experience Design Consulting Services A boutique consulting service that designs extraordinary experiences for businesses across three categories—Fulfilling (employee experiences that people are proud to be part of), User-friendly (customer experiences that make it easy to be a customer), and Novel (experiences that surprise and delight)—delivered through a principles-based process for B2B clients seeking experience-driven word-of-mouth growth.
Companies that use The Experience Firm
Customer profileSegments1 record
Ideal customer profiles1 record
The Experience Firm technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Experience Firm partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights5 records
The Experience Firm competitors and assessment
Company assessmentBroad incumbents
- Medallia: An enterprise customer experience management platform with associated professional services. Incumbent offering CX strategy and experience design alongside its technology stack.
- Qualtrics: A large experience management platform with an XM consulting practice that advises clients on CX, EX, and brand experience strategy. Broader incumbent offering both software and advisory services in overlapping territory.
- McKinsey & Company (Customer Experience practice): Global management consulting firm with a dedicated customer experience practice advising on CX strategy and business transformation. Larger incumbent competing for the same enterprise transformation engagements.
- Bain & Company (Customer Strategy & Marketing practice): Global management consultancy with a customer strategy and marketing practice focused on customer experience transformation. Larger incumbent competing in the experience strategy space.
Direct peers
- Walker: A customer experience consulting and benchmarking firm that helps companies measure and improve CX. Direct peer in CX strategy and transformation advisory work.
- Beyond Philosophy: A customer experience consultancy focused on improving CX through strategy, culture, and experience design. Direct peer in experience transformation and customer-focused consulting.
- The CX Company: A customer experience consultancy that designs and implements CX strategies and operating models for enterprise clients. Direct peer in CX consulting with similar experience-design focus and B2B target market.
- Siegel+Gale: A global brand and customer experience consultancy that helps organizations design simpler, more relevant experiences for customers and employees. Closely comparable in customer/employee experience design philosophy, though at much larger scale.
- Experience Dynamics: A UX and customer experience research and consulting firm that helps organizations improve digital and service experiences. Comparable as a boutique experience design consultancy serving B2B clients.
- Strativity: A CX consulting firm specializing in customer experience strategy, journey mapping, and experience transformation programs. Direct peer offering comparable customer experience advisory services.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
The Experience Firm social profiles
Digital presenceThe Experience Firm financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Experience Firm leadership team
Management profileNumber of profiles
Profiles6 records
The Experience Firm funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Experience Firm M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Experience Firm
What does The Experience Firm do?
The Experience Firm is a boutique consulting firm that designs extraordinary customer and employee experiences for businesses. Its practice spans three experience types—Fulfilling (for employees), User-friendly (for customers), and Novel (surprise and delight)—delivered through a principles-based process grounded in questioning the status quo, cutting the crap, making things better, and building trust as you go.
Is The Experience Firm a public or private company?
The Experience Firm is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Experience Firm founded?
The Experience Firm was founded in 2015. It employs 1 to 10 people.
Where is The Experience Firm based?
The Experience Firm is headquartered in Austin, United States, in the North America region.
How does The Experience Firm make money?
One revenue line is on record: experience Design Services.
Who are The Experience Firm's main competitors?
Broad incumbents on record are Medallia, Qualtrics, McKinsey & Company (Customer Experience practice) and Bain & Company (Customer Strategy & Marketing practice). Direct peers are Walker, Beyond Philosophy, The CX Company, Siegel+Gale, Experience Dynamics and Strativity.
Does The Experience Firm have an API?
No public API is recorded for The Experience Firm.